SCM Marketing Insider Volume 2, Issue 1
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FEBRUARY 2015
in this issue: SCM Project Highlight Saving Cash Magazine Next Issue SCM as a Trusted Advisor Around the Office Team Member Spotlight
Hot off the blog A sneak-peak to the latest update from the SCM Blog
Best and Worst Social Media Platforms for Business There’s no question that successful businesses have learned how to master the art of social media. For smaller businesses it’s impossible to manage a presence on all of the platforms, so choices must be made. But how do you know which ones are worth your time? That’s what we’re here for. SCM has been helping businesses manage their online presence and we know a thing or two about where to focus your efforts. Keep reading for our definitive list on the best and worst social media platforms for business.
To keep reading go to: www.scmmarkets.com/blog
Connect with us:
Project Highlight Social Media Management & SEO Mosquito Squad of the Fox Cities is a tick and mosquito control company that sprays yards to help eliminate mosquitoes throughout the summer season.
the problem: Mosquito Squad was a new franchise and needed to get noticed by potential clients in the area. The owners of Mosquito Squad knew they needed social media and to be found on search engines, they just didn’t know how to do it for themselves.
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Mosquito Squad was so happy with their results, they wrote SCM Marketing Solutions a great review. They were great to work with and hopefully they come back in 2015! Hear what Mosquito Squad thought of their experience with SCM: www.scmmarkets.com/featured-project
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the solution: SCM launched and managed social media accounts on Facebook,Twitter, Google+, and YouTube. We published engaging content throughout the year that attracted people to try Mosquito Squad’s service. We also updated their search engine optimization to make sure they were found by the right people online.
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Saving cash magazine STAND OUT FROM THE REST
GET A QUOTE:
Thinking about advertising in Saving Cash Magazine? There’s still time to get in the next issue with distribution beginning March 3rd.
920.788.6600
Get your business’ advertising in front of 80,000 homes in higher income neighborhoods throughout the Fox Valley and Green Bay. We’re offering 2015 advertising incentives, call for more information.
Hurry, the deadline to call is February 13th. Too tight of a deadline? Don’t worry, you can buy ad space in the next one. Saving Cash Magazine has new distribution dates in March & April. Call for details.
BENEFITS:
Added 2015 advertising incentives Reach 80,000 higher income homes in the Fox Valley & Green Bay areas Mobile App Access Professionally Designed Ads
SCM AS A TRUSTED ADVISOR YOUR RESOURCE FOR GETTING STARTED So you’re ready to take the next step and go digital with your marketing efforts. It can be hard to know where to begin and where to invest your time and money. Let us help! SCM Marketing Solutions is pleased to offer a new Digital Advisory Service designed to keep your business informed. We make sure that your team makes knowledgeable decisions when it comes to things like websites, social media, search engines, local listings, and email campaigns. Sign up today and get your first month free.
GO TO:
www.scmmarkets.com/digital-advisory-program
Semi Monthly Annual
Calls Returned Within 24 Hours Inquires Responded to Next Business Day On-Demand Phone Line Monthly Newsletter Website Audit Competitive Overview Email Notification for High Impact SEO Keyword Analysis
around the office 2015 DIGITAL MARKETING PREDICTIONS So far 2015 is off to a great start if you ask the team at SCM Marketing Solutions. But with a new year comes new trends and predictions. The marketing industry is constantly changing, and companies try to get ahead of the curve by predicting what will happen with these trends in the next
year. Although they might not all be accurate, it is good to be prepared in case you need to change your strategy. With that being said, SCM made a few predictions of its own. Check out our predictions, then head over to the blog to see our reasoning. Be sure to let us know what you think.
CONTENT THAT IS USEFUL A NEW KIND OF MOBILE A SHIFT IN SEO EVERYONE IS A WEB DEVELOPER
Team member spotlight Get to know our team member of the month.
Kaila Kissinger
Digital Marketing Specialist Why Marketing Strategy... I have always been interested in how people think and why they do what they do. Digital marketing lets me track online behavior and figure out what works and what doesn’t with customers online. If I weren’t doing this I’d be... somewhere off traveling the world (hopefully getting paid to do so) OR growing up I always wanted to be a dolphin trainer. My dream client would be... I can’t pick just one! Nike, The North Face, Subaru, Chobani & TOMS are all high on my dream roster.
Fun Facts Likes: Adventures Loves:
Family, friends & dogs
Eats:
I’ll try anything once!
Drinks: Tea Places: London, Norwegian Fjords (pictured) Watches: Too many shows to list... but Suits & Grey’s Wins:
Trivia Crack
Wears: Scarves and sweaters Reads: Right now - Gone Girl Sings:
When my jam comes on in the car
aving Cash Magazine 717 Eisenhower Dr.
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Kimberly, WI 54136
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scm hosted lunch & learns DON’T MISS OUT ON THE OPPORTUNITY. Your competitors are eating your lunch. They’re taking away your business! Want to learn how to turn the tables? Sign up for one of the next SCM Lunch & Learns to find out how. The team at SCM hosts an hour-long seminar and discusses various topics within digital marketing and how you can implement them in your business. Each Lunch & Learn covers a couple of the following topics.
TOPICS: Search Engine Optimization
Social Media Marketing
Search Engine Marketing
Content Marketing
Web Design & Development
Pay-Per-Click Marketing
Learn new business strategies that will help you beat your competition and get you the business you deserve. Come have lunch with us!
Find One Near You: www.scmmarkets.com/learn-with-scm