portfolio ‘06 - ‘10 Kai-Yun Cheng 鄭凱芸
鄭 凱 芸 Kai-Yun Cheng
1988/02/07 0922789270 tanyacheng@gmail.com
Education ‘10 實 踐 大 學 工 業 產 品 設 計 學 系 ‘06 國 立 屏 東 女 中 Abilities 2D Adobe Photoshop, Illustrator, InDesign 2D Flash, Action Script 2.0 and 3.0, Dreamweaver 3D Alias, ProE, HyperShop
Working Experience ’10 「 二 手 車 訊 」 204, 205期 雜 誌 視 覺 設 計 助 理 ‘09 「 勤 業 眾 信 」 六 週 年 慶 運 動 會 活 動 手 冊 與 看 板 視 覺 設 計 「維納斯醫學美容集團」 名片設計
Previous Experience ‘10 作 品 「 Croco Blocks 鱷 魚 積 木 家 具 」 收 錄 於 天 下 雜 誌 出 版 「 2010新 世 代 酷 設 計 100」 專 書 中 報 導 於 「 ARCH 雅 砌 」 六 月 號 代表實踐大學於日本京都展覽展出 入 選 2010 ICT創 意 科 技 玩 具 設 計 競 賽 參 與 「 2 0 1 0 新 一 代 設 計 展 」 其 間 展 出 作 品 「 Overloaded 超 載 」 、 「 Croco Blocks 鱷 魚 積 木 家 具」與「共用」並擔任平面設計組編輯設計實踐工設專刊「平行宇宙」經評審評定獲「平面設 計類 銅獎」
暑期實習於「八角野鹿創意合作社」擔任視覺設計，期間作品： 日 本 料 理 餐 廳 「Dozo」相 關 DM、 海 報 、 網 站 等 視 覺 設 計 爵 士 餐 廳 「BROWN SUGAR」MENU與 海 報 設 計 「CHINA WHITE」LAUNGE BAR 活 動 DM、 海 報 、 明 信 片 設 計 龍角傘代理商「懷得有限公司」網站視覺規劃設計 「 奇 盤 餐 飲 公 司 」 LOGO CIS設 計 、 名 片 設 計 「 台 北 101」 91層 樓 「SKY BAR」MENU、 活 動 DM設 計
「Z-bike」自 行 車 衣 團 體 服 有 限 公 司 擔 任 視 覺 設 計 半 年 ， 期 間 作 品 ： 公司宣傳DM設計 臺北市松山區2009錫口文化節牛年騎福活動DM與邀請函設計 網站更新維護
作品「 Overloaded 超 載 」 、 「 Croco Blocks 鱷 魚 積 木 家 具 」 於 2010 校慶展 展出 參與攝影師陳啟綱於本校舉辦為期兩天「攝影工作營」 ‘09 參 與 德 國 科 隆 國 際 設 計 學 院 校 長 Jenz Großhans蒞 校 舉 辦 為 期 七 天 「Farmer 2010」國 際 工 作 營 參與徐景亭老師主辦的東勢「告別東海醫院」工作營-攝影影像組，由陳敏佳老師與楊浩明老 師帶領攝影紀錄當地居民對東海醫院的情感。 ‘08 擔任 「翻！」 實踐大學暑期工設營 平面組 設計工設營營隊服
‘08 Work and Travel in Mc Donalds at Allentown, PA, U.S.A.
「 新 一 代 設 計 展 」 ， 作 品 「Fragment Light」於 實 踐 大 學 工 業 產 品 設 計 系 會 場 中 展 出 作 品 「Fragment Light」於 2008 校慶展 展出
‘07 Eslite 誠 品 閱 讀 咖 啡
擔任 「首映」 期末展覽 平面組 設計展覽邀請函 ‘07 作品「Bulbar Flower」於 2007 校慶展 展出 前往香港參加「設計營商周論壇 BODW Forum」
CONTENTS pp 006-043 Product Design pp 044-053 Media Design pp 054-087 Graphic Design pp 088-101 Others
OVERLOADED 概 念 傢 具 設 計 _Conceptual Furniture Design 木 頭 , 金 屬 / Wood, Metal 600 x 370 x 900 mm
_ 超載
10 :: Product Design
Concept
In contemporary times, our lives’ pace has sped up exponentially. Within 24 hours, we burden ourselves with tasks that needed to be done yesterday. Picture yourself a sardine-can train station packed full of people, a crashing PC, or a living space that is cluttered with useless junk; these modern phenomena are signs that our lives have reached the point of being “OVERLOADED.” It’s time to unload, take a step back, and breathe. “Overloaded” is an attempt to interpret the stress that is caused by the imbalance between the“new and modern” and the“old and traditional.” By creating a retro-classic style furniture piece with a dysfunctional/ shattered aesthetic, it symbolizes generations of dysfunctional lifestyle, where we burden ourselves and our surrounding environment with unnecessary clutter. normal
overloaded
Considering the over population of the human race, perhaps we ourselves are clutter that is overloading the mother earth, and destroying it.
Product Design :: 11 [hinge 1]
[hinge 4]
Support Structures The lower structure is connected and supported by hydraulic suspension
[hydraulic suspension]
[hydraulic suspension]
and
axial legs. Because of the nature of hydraulic suspension, different
[part 1]
strength will affect length of its suspension,thus,it allows transformation between the piece [hinge 1-4]
and the leg
[part 1-3]
which
produce a special broken/
[hinge 2]
shattered shape, while sitting at a special angle, and at the same maintaining overall stability.
[part 2]
[part 1]
[hinge 3]
[linear sliding tracks]
[part 2]
The drawers are linked by linear sliding tracks, which allow the drawers to be open and shut at the same time after transformation.
[part 3]
CROCO BLOCKS 兒 童 傢 具 設 計 _Kids’ Furniture Design 木 頭 , 布 料 / Wood, Fabric 350 x 370 x 1270 mm
_ 鱷魚積木傢具
14 :: Product Design Concept Croco Blocks® is a multipurpose furniture set specifically designed for children. According to human development researchers, age three plays a crucial role in the development of children, both emotionally and cognitively speaking; it’s a time where the formation and recognition of societal rules takes place. It is also a time where most of the family would introduce new members to the family. The sudden idea of “sharing” could be a difficult concept for any child to grasp; hence this age is an especially delicate time where parents need to be extra attentive to their children’s behaviors. By Introducing a playmate in the form of an animal is often the best
a b c
d
a-c :: Different color textiles mix matching helps enhance children’s sensitivities to color arrangement. d :: The asymmetrical shaped blocks were inspired by a sense of innocence which could only come from the organic process of children’s art doodling.
Product Design :: 15
way to help children familiarize with these concepts; through caring for another being could young children understand the importance of proper social behaviors, and
Help children better the human hand function such as “grip” or “hold.”
this is the concept behind the development of Croco Blocks®. Implementing a play / learning tool specifically designed for children within this age group; helping young children understand and perceive this new information, and set up a proper foundation for future learning. Croco Block® is a learning tool/ individual play-pal designed specifically for cognitive development and physical ergonomics of children between the ages of three to four. Each set of the Croco Blocks® are comprised of blocks that were cut with specific angles, sizes, and shapes in mind, each block also has filleted edges for a safer
350mm
playing experience. The semi soft texture were designed to help children better the human hand function such as “grip” or “hold,” and through the process of playing, children will be familiarized with the concepts such as organization and color coordination. The set also comes with easy rolling wheels.
The height of seat is for children between the ages of three to four.
共 用 減 量 概 念 傢 具 設 計
SHARING
_共用
概 念 傢 具 設 計 _Conceptual Furniture Design 木 頭 , 燈 / Wood, Lighting 550 x 1250 x 1600 mm
18 :: Product Design
Furniture Designing based on Material-Reducing Concept With existing, limited resources to achieve fulfilled usage and gain the most benefit; trying to cut down material waste rather than inventing new materials, whereupon lengthening the life span of the existing resources and increasing the function of the original materials. The sharing concept, like mass transportation system, is practiced to reduce the consumption of resources; by sharing the laundry machine we pay a half or even fewer cost to meet our needs. Likewise, should furniture be shared? used by many? and thus achieve the purpose of reducing the consumption of resources?
Product Design :: 19
Description Sharing is composed by a table, a chair, a lamp and a hanger. Those furniture share their common intercept element feet with each other. To reduce the material of the production in this element. Original need four timber to produce the four kinds of furniture, after reduction only six timber to support each other. Sharing is a combination of modular furniture can be used according to the different environment. Such as the location of lights, when I am in a chair reading a book, I hope the light is back on. When using the desktop, the light is on the table.Support of the timber can be used with the table board, chair board, back, lamp and hanger, the timber is from fine to coarse to put the table board to get stuck.
CIRCLE BIKE 折 疊 自 行 車 設 計 _Folding Bicycle Design 複 合 媒 材 / Composite Materials 150 x 700 x 1000 mm
_背包自行車
22 :: Product Design
“I bear my bicycle, ride my back pack.� Circle Bike is just like your back pack, it can be carried around easily. When it is to be ridden, it turns out to be a bicycle. For this convenience, there is no need to worry about parking or being stolen. Circle bike consists of two round gear sets, when folding the bicycle, push both the front and rear wheels along the gear sets into the pack, the rear round gear set is equipped with paddles to drive the rear wheel forward.
Product Design :: 23
1 2 3 4 5 6
:: :: :: :: :: ::
當到達目的地，前後向內收起 再把手把與坐墊管向下收起 手把與坐墊向內縮短 兩邊對折並把拉鍊拉上 折起後，把內袋中的背帶拿出 把背帶扣在上方環上可背上肩
iMat
_電子餐墊
餐 具 設 計 _Tableware Design 矽 膠 / Silica Gel 570x 350 x 5 mm
26 :: Product Design
Concept We eat while we are using computer.In this digital world, workaholics don't really eat on a dining table, they eat while they are working on their computer desk. Can computer be part of the dining table?
Let's dine with our computer!
Product Design :: 27
Scale /mm
Description The space in front of the computer has change, because people eat in front of the computer, with their bowl/plate placing near their keyboard. ESC
ESC F1
iMat is a new kind of keyboard ,which can fit into our eating 1
behavior in front of the computer, so that we can eat and use
TA
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s Loc
Cap
ift
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computer at the same time. The material used is silica gel which
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Wireless Water proved Clean easily Heat-resistant Take easily
28 :: Product Design
MEMORY & CONTINUING 生 活 用 品 設 計 _Lifestyle Design 複 合 媒 材 / Composite Materials 450x 350 x 100 mm
_祭/續
Product Design :: 29
Concept The point of view is reducing the environmental problems of the traditional ancestors worship. Improving that the burning paper money to bring environmental problems.Start out the design from the silhouette of the traditional stove, maintaining the stove element and the traditional temples with colors and motifs.
Description 1. According to the days of the day to give relevant recommendations. 2. Choose you want to burn the type of paper money and select the quantity. 3. To confirm the type and the quantity. 4. In front of the stove wave the hand to throw and burn the paper money at the stove. 5. Burnt completed and remind the next day.
30 :: Product Design
WITH MIRROR 生 活 用 品 設 計 _Lifestyle Design 複 合 媒 材 / Composite Materials 450x 350 x 30 mm
_鏡面合一
Product Design :: 31
Concept After using the hair dryer is usually placed at random, causing the room chaos, and general shape of hair dryer is not easy for storage and display. When users use the hair dryer, he will probably face the mirror to comb the hair. With Mirror are combined with the mirror and the hair dryer. The mirror is also the storage rack of the hair dryer. they are combined with a mirror surface when not in use, and make space for a simple order.
32 :: Product Design
MELTING LAMP 燈 具 設 計 _ Lighting Design 矽 膠 / Silica Gel 200 x 200 x 300 mm
Product Design :: 33
Materials Driven - Silica Gel Concept Use the characteristics of silica gel: toughness, off-type ability. Silica gel is a special heat-resistant rubber, and heat resistance up to 220 Ë&#x161; C ~ 280 Ë&#x161; C, use this characteristic create the opposite effect, adjust the amount of hardener, so that silicone thickens. Yellow light gives the feeling is warm and hot, hot make light melt, to create a light image of melting.
34 :: Product Design
FRAGMENT LIGHT 燈 具 設 計 _ Lighting Design 壓 克 力 , 鋁 , ABS / Acrylic, Alumi, ABS 100 x 100 x 400 mm
Product Design :: 35
Concept Use of ABS board without lighting, you can not see the broken type of the second acrylic plate. the broken type and the shadow when it's lighting change different light shades.
36 :: Product Design
Concept This idea is combined with paper and pencil, different from the
PAPER PENCIL 文 具 設 計 _ Stationery Design 紙 , 鉛 筆 芯 / Paper, Lead
8 x 8 x 160 mm
past is the pencil is coated with wood. This pencil is directly
_紙筆
coated with 20 layers of paper roll cartridge, and paper roll is repeated convenience pastes. Paper roll is composed of many horizontal dotted line. The top of pencil is fixed by the wax. it can be printed on the company or individual own logo.
Product Design :: 37
a :: Paper roll is composed of many horizontal dotted line according to users needs of different sizes of paper torn off. b :: In accordance with the size of the individual needs to tear off. c :: Tear off he paper. d :: Write the message.
A :: When the cartridge used up, tear it at the top of a horizontal dotted line from the paper, can be used according to the length, adjust the amount of torn paper. B :: Tear it and it reveal a new cartridge.
38 :: Product Design
KALEIDOSCOPIC ASHTRAY _攜帶型煙灰缸
生 活 用 品 設 計 _ Lifestyle Design 複 合 媒 材 / Composite Materials 20 x 20 x 85 mm
Product Design :: 39
Concept Whether useless and dirty ashes have different fun for us. Maybe enjoy the sight of ashes can also be beautiful. After smoking, pushing the box and putting the cigarette butts into the tray. it becomes the element of the kaleidoscope , will change from the other side see the fun of turning ashes. Ashtray internal use of the principle of a kaleidoscope. It's composed with three mirrors and the middle of the ashtray is covered by the acrylic board so light can penetrate, then the image is forming.
40 :: Product Design
BULBAR FLOWER 燈 具 設 計 _ Lighting Design 複 合 媒 材 / Composite Materials 550 x 350 x 1550 mm
Product Design :: 41
Concept Use hollowed light bulb into the different colors water. bright bulbs and no bright bulbs create a different color change.
42 :: Product Design
Product Design :: 43
multimedia design
29 :: Multimedia Design
懷得國際有限公司 網站設計 Wytte International Ltd. Website Design http://www.wytte.com.tw
Multimedia Design :: 30
48 :: Multimedia Design
關注弱事力 - 概念活動網站設計 Tag a Little Affair - Conceptual Website Design
Multimedia Design :: 49
50 :: Multimedia Design
岡本厚黑保險套 活動網站設計 OKAMOTO GOKU-ATSU black Acitivity Website Design
Multimedia Design :: 51
52 :: Multimedia Design
拜仁慕尼黑足球隊 官方網站設計 FC Bayern Munich Website Design
Multimedia Design :: 53
56 :: Graphic Design
Graphic Design :: 57
58 :: Graphic Design
Everyone want to say Hallo! with you. [2007] typo / Lucida Grande
Graphic Design :: 59
60 :: Graphic Design
Wer bist du? [2007] typo / Lucida Grande
Graphic Design :: 61
62 :: Graphic Design
紅色革命 書設計 The Book of Red Revolution
Graphic Design :: 63
64 :: Graphic Design
紅色革命 書設計 The Book of Red Revolution
Graphic Design :: 65
66 :: Graphic Design
2008 實踐大學工業設計營-翻 營隊服設計
Graphic Design :: 67
68 :: Graphic Design
2008 實踐大學工業設計營-翻 營隊服設計
Graphic Design :: 69
70 :: Graphic Design
2007 實踐大學工業設計期末展覽-首映 邀請函設計
Graphic Design :: 71
72 :: Graphic Design
Apfel auf meinem Gesicht ,2007
Graphic Design :: 73
74 :: Graphic Design
實踐工設畢業專刊 - 平行宇宙 視覺平面設計
Graphic Design :: 75
76 :: Graphic Design
SKY BAR 菜單, 折價卷設計
Graphic Design :: 77
78 :: Graphic Design
BrownSugar 情人節菜單與演唱會海報設計
Graphic Design :: 79
80 :: Graphic Design
奇盤品牌LOGO, 名片設計
Graphic Design :: 81
82 :: Graphic Design
臺北市災害防救 LOGO設計
Graphic Design :: 83
臺北市
災害防救 Taipei Disaster Prevention and Rescue
臺北市災害防救 Taipei Disaster Prevention and Rescue
臺北市災害防救 Taipei Disaster Prevention and Rescue
84 :: Graphic Design
DOZO 網站形象設計
Graphic Design :: 85
others
90 :: Others
Sketch and 3D rendering
Others :: 91
92 :: Others
Others :: 93
94 :: Others
玩具公仔設計（一）
Others :: 95
玩具公仔設計（二）
96 :: Others
玩具公仔設計（三）
Others :: 97
新屋鄉長椅設計
98 :: Others
媒體報導與證書 Media and Certifications
Others :: 99
雅砌 June, 2010
100 :: Others
Others :: 101