Wayfinding book

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San Diego Museum of Art Wayfinding System


Wayfinding System for the San Diego Museum of Art The design is simple and modern. It is focused on color and typography. Four colors are used throughout the design system. There are nine icons total. Five of the icons are used within the main building of the museum. These five icons are for facilities and basic areas within the museum. The four remaining icons are used for the separate buildings including the museum. These icons are used mostly on the map and location signage. Signs utilized inside the museum are vinyl signs mounted on the appropriate walls. Outdoor signage are on poles and hanging banners. All signage is simple and utilize geometric shapes that support the geometric logo of the museum.


Font Futura Futura Medium Used for Titles and text. Futura Medium Italic Used for Quotes on Exhibit Info Signage.

Colors

C: 71 M: 16 Y: 0 K: 0

C: 1 M: 44 Y: 99 K: 0

C: 33 M: 3 Y: 100 K: 0

C: 71 M: 4 Y: 46 K: 0


Logo

San Diego Museum of Art


Icons


Entrance Signage that hangs outside the main entrance of the museum.

15 Feet by 5 Feet Font Sizes: 150pt, and 120pt



Entrance Signage that hangs outside the main entrance of the museum.

2 Feet by 6 inches

2 Feet by 6 inches

Poll 6 Feet Tall Font Sizes: 36pt




The signage for just outside the cafe and library.

1.5 feet by 1Foot

1.5 Feet by 1Foot

Poll 6 Feet Tall Font Sizes: 25pt and 14pt


The map will be vinyl and mounted to a wall near the font of the museum just after you walk in the front entrance.

6.5 Feet by 4 Feet Font Sizes: 72pt, 41pt, and 21pt




Inside directional signs that are vinyl and mounted on the wall.

5 Feet by 6.5 Feet

3.5 Feet by 3 Feet Font Sizes: 25pt


Inside vinyl directional sign to exhibits within the museum.

5 Feet by 8 Feet Font Sizes: 25pt




The exhibit information signs will be vinyl and mounted to a wall near the font of each exhibit.

5 Feet by 3 Feet Font Sizes: 72pt, 41pt, and 21pt


Wayfinding system designed and created by Tara Durtsche & Karen Shelley


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