Click HERE for Matterport
I am an experienced and dedicated Realtor with a specialization in the vibrant Orange County market. My utmost priority is helping clients achieve their real estate goals, and I am committed to delivering exceptional service, extensive market knowledge, and a personalized approach to every transaction.
Having resided and worked in Orange County for over three decades, I possess an intimate understanding of the local real estate landscape. Whether you are a first-time homebuyer, an investor, or seeking to sell your property, I have the expertise and resources to navigate the process seamlessly.
I am readily available to address any questions you may have. Please feel free to reach out to me at your convenience.
Thank you for considering my services.
Sincerely,
KarlaBUYER’S AGENT | LISTING AGENT | CONSULTING | RELOCATION
My Zillow Reviews
“Karla’s service was excellent. She was always friendly and available to answer any questions and concerns I had. She took all the pressure off of me. Her honest and friendly manner really stood out to me in comparison to all the aggressive realtors in the area. I highly recommend her.”
Wolfgang In Costa Mesa, CA | Seller
“We couldn’t ask for a better agent than Karla. She helped us every step of the way and made searching and buying easy for us considering how tough the market is right now. She genuinely cares for her clients and we highly recommend her!”
Christopher in Aliso Viejo, CA | Buyer/Seller
“Karla went above and beyond with selling our mother’s house for probate. Helped us with the whole process. She helped us stage and remove items and was constantly working on our home to get my brother and me top dollar. Karla treated us like family.”
Noah in Costa Mesa, CA | Seller
• OVER 30 5 STAR REVIEWS ON ZILLOW
• 10 CLOSED TRANSACTIONS IN 2023
• $23,000,000 IN VOLUME FOR 2023
• 23 DAYS AVERAGE ON THE MARKET
• TOP AGENT FOR 2022 FOR ACTIVE REALTY, OC BROKERAGE
https://www.instagram.com/karlastag/
https://www.facebook.com/karla.stagman
https://www.linkedin.com/in/karla-P-Stagman
https://www.zillow.com/profile/Karla-P-Stagman
No two homes are identical, which is why choosing a sales price or offer price for a home can be challenging. That’s where the comparative market analysis, or CMA, is most useful.
The CMA is a side-by-side comparison of homes for sale and homes that have recently sold in the same neighborhood and price range. This information is further sorted by data such as type of home, number of bedrooms, number of baths, lot size, neighborhood, property condition and features, and many other factors. The purpose is to show estimated market value, based on what other buyers and sellers have determined through past sales, pending sales and homes recently put on the market.
CMAs are generated by using property information from your real estate agent’s multiple listing service (MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers, who pay dues to gain access to the service’s public and proprietary data, including tax roll information, sold transactions, and listings input by all cooperating MLS members. Listing agents generate CMAs for their sellers, and buyer’s agents create them for their buyers so both sides know what current market conditions are for the homes they’re interested in comparing.
The CMA is a here-and-now snapshot of the market, based on the most recent data available, but it can instantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria. Why? The market is constantly changing - new listings, pending sales, closed sales, price reductions, and expired listings. CMAs can vary widely, depending on the knowledge and skill of the person creating the CMA as well as the number and type of data fields that are chosen. That means some features may not be included.
As informative as the CMA is, it should only be used as a tool and should not substitute for your real estate professional's knowledge and advice.
The value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today’s market. Buyers make their pricing decision based on comparing your property to other properties sold in your area.
Percentage of Buyers who will look at a property
Pricing your property competitely will generate the most activity from agents and buyers. Pricing your property too high may result in having to drop the price below market value after the number of “days on market” escalate - to generate interrest and compete with well priced listings.
The following pages showcase a number of the services I
Staging is about showcasing an engaging home. Staging helps buyers form an emotional connection, increases perceived value, helps buyers visualize a “vacant” home, and creates qualiy online images to peak interest. You only get one chance to make a first impression!
High-quality real estate photos are powerful. Most buyers begin their search online and professional photos are the first impression they see. It is vital to attract prospective homebuyers through cutting-edge visuals.
Innovation has always been one of the biggest game changers when it comes to marketing. The newest and most eye-catching technologies continue to enhance the visual impact of marketing properties. One way to create captivating marketing content that guarantees to set your property apart from the competition is through the use of drone videography and photography.
I use this cutting edge technology to bring listings to life with immersive experiences that break the mold of any traditional virtual tour. Matterport 3D Showcase is an online experience for home buyers to move through a property and see it from any angle. I am able to deliver every visual marketing asset from a single shoot. Video tours also increase engagement on most popular real estate search sites.
Matterport
When you list with me, your home will be marketed online 24/7 through more than 350 of the most popular search websites my MLS integrates with.
This facilitates syndication to the top real estate portals, all while continuously promoting your property 24/7.
Social Media serves as a hub for all of my marketing efforts. It allows me to target certain audiences, while analyzing engagement metrics to provide tangible insights into overall marketing performance.
Due to circumstance and sellers schedules, each timeline is tailored to each client. Below is a general overview of the process, showing the steps, and boxes to be checked, throughout the process.
1
• Meet Seller
• Walk Through
• Property Evaluation
4
• Floor Plan
• Matterport 3D Tour
• Internal Dimensions
7
E-MAIL CAMPAIGN
• Property Announcement
• Open House Invitations
• Targeted E-Blast
2 PREPARATION
• Maintenance
• Staging
• Landscaping
5
• MLS Syndication
• Landing Pages
• Social Media
8 PRINT CAMPAIGN
• Flyers
• Postcards
• Brochures
10 EVENTS
• Broker Preview
• Special Event
• Open House
3 PHOTO + VIDEO
• Photography
• Aerial Footage
• Lifestyle Video
6 SIGNAGE
• Coming Soon / For Sale
• Open House Signs
• Sign Rider
9 DIGITAL CAMPAIGN
• Facebook Ads
• Targeted Ads
• Social Media
Selling your home shouldn’t be stressful. IR provides clients with a peace-of-mind cash offer for homes. With Innovative Cash, there is no need to deal with multiple buyers, negotiate repairs or have your home fall out of escrow. Move when you want, how you want. Whether you want us to get you the offer next month or in a year, we can make it work on your time. In this situation, the home has structural foundation issues so does not qualify for traditional financing. My team was able to make a cash offer.
STEP 1
RENOVATE NOW. PAY LATER.
Renovating your home can increase the value & incoming offers. This program specializes in quick renovations by providing onsite project managers & home staging solutions. There are no upfront costs, simply pay at the close of escrow.
STEP
Suzanne began her Real Estate career when she joined the largest Real Estate tech company, Zillow Group. She developed, coached, & trained thousands of top agents. In a fast-paced environment, she thrived & quickly became one of the most knowledgeable & passionate contributors to the agent’s success.
After excelling in the luxury market in Southern California, Suzanne decided to combine her efforts with one of her past clients, Active Realty. Suzanne joined Active Realty as a partner & CEO. At that time Active Realty was located primarily in Riverside County & operated with 25 agents. In 3 years, Suzanne helped to grow the Active Realty brand, company culture, education, office locations & office team. She helped grow the company by recruiting over 200+ expert real estate agents in multiple locations in Southern California. She was able to propel the success of the brokerage to the #1 Mega Team in California & #3 in volume nationwide in 2021. (RealTrends & Tom Ferry International “The Thousand”).
Suzanne shares her expertise through Mentoracle, a newly launched training platform to educate agents. She is passionate about leveling up the Real Estate Industry by providing agents with the tools they need to give their clients the best service possible while effectively working in synergy with other professional experts in the field.
Throughout her dynamic career, success has always been a constant. She has a big-picture grasp of a competitive real estate market & uses her experience managing thousands of transactions to guide everyone to the best results. It is her mission to share that experience & the keys to a thriving real estate career with as many people as possible. She believes the industry should be different, people should work together, thrive together & adapt to the changing market.
Suzanne has an extremely vibrant energy. Her knowledge and experience in Real Estate always shine and it makes an easy decision to learn and work with her. With unique creativity and drive for the success and care of her team, she always leads with passion, confidence, and the perfect guidance.”
- Armin Monfared, Agent
“Suzanne is very patient when answering questions. An enthusiast to deal with. She has a strong command over the market and is very flexible to show different houses. I will highly recommend her to anyone I know that is looking to buy or sell a home in Orange County.”
- Sarah Tobiason, Client
• Top Agent For 2022 For Active Realty, Orange County Brokerage
• 2023 Neighborhood Fave on nextdoor
• National Association of Realtors
• Mesa Verde Community Inc, Beautification Chair 2020-2022
• Neighborhood Watch Lead for Alabama Circle
• Early College High School PTSA President (current)
• Women Making a Difference 2022, Community Service Award Recipient from County of Orange
• Lovebugs Rescue fostering mama dogs and puppies since 2012
