Winterfest - View of Events

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$3 Million Advertising Campaign • 3+ Months of Media Exposure • • • •

Largest 1 Day Live Audience in Florida 7th Largest 1 Day Spectator Event in the US One of the Top 20 Parades in the World Parade of 100+ Boats, Barges, Yachts along 12­miles of Waterway


• 1 Million+ Live Parade Viewers • Millions of Broadcast Viewers • Named “Best Tradition in Fort Lauderdale” By GoRiverwalk Magazine Readers • Reader’s Digest’s “100 Best”


Contest connection with the International Culinary School at the Art Institute. $2500 in scholarship money


EVENT:

Winterfest White Party Invitation only ­ Exclusive Hosted by Harbor Beach Marriott. November 6:00 – 9:00 p.m. REACH: Exclusive Party for 500 guests composed of VIPs, dignitaries, sponsors, media partners and select Winterfest guests.


EVENT:

Seminole Hard Rock Winterfest Black Tie Ball December 7 6:00 ­ midnight Hosted by the Seminole Hard Rock Live REACH: Over 850 prominent guests composed of VIPs, dignitaries, sponsors, media partners and Winterfest guests.


EVENT:

Grandstand Viewing Area – Party in the Park December 14 th gates open at 3:30 p.m. Hugh Taylor Birch State Park REACH: 7,500 +/­ parade viewers with 4,000 reserved seats and another 3,000 general admission guests.


EVENT:

Grand Marshal Reception Seminole Hard Rock Hotel & Casino December 13 th 6 ­ 9 p.m. REACH: This Winterfest Celebration welcoming our 2012 Grand Marshal includes dignitaries and celebrities who join us to celebrate. Winterfest style. RECEPTION BY INVITATION ONLY for only 500 people.


Grand Marshals Barry Barry Gibb Gibb Kim Kardashian Kardashian Kim Brooke Brooke Burke Burke Alonozo Alonozo Mourning Mourning Bob Bob Hope Hope Ed McMahon Ed McMahon Dan Dan Marino Marino Shaquille Neal O’Neal Shaquille O’ O’Neal Regis Regis Philbin Philbin Donald Donald Trump Trump Jim Jim Belushi Belushi Kelly Ripa Kelly Ripa Frankie Frankie Valli Valli David Cassidy Cassidy David Ann Ann Jillian Jillian Lorraine Lorraine Bracco Bracco Julio Julio Iglesias, Iglesias, Jr Jr Willard Scott Willard Scott Randy Randy Jackson Jackson George George Hamilton Hamilton Joan Joan Rivers Rivers


Our board of “50 Rock Stars�, in partnership with our Sponsors, Staff and 350 volunteers brings you the Winterfest Boat Parade With an Annual Economic impact of more than

$48 Million


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