MILE HIGH UNITED WAY STRATEGIC PLAN 2011 – 2014
A CATALYST FOR SOCIAL CHANGE
LIVE UNITED
TABLE OF CONTENTS
GIVE
ADVOCATE
Introduction
3
History
3
Strategic Planning
3
Our Framework for Strategic Growth
4
Our Vision
4
Our Mission
4
Our Values
4
Our Strategy
5
Our Strategic Goals
5
Who We Are
5
Our Business Model
6
Strategic Goals and Objectives
7 ———————————————————————————————————————————————— Goal 1: IMPACT Create a strong community network and roadmap to impact positive change in the areas of:
7
School Readiness > Youth Success > Adult Self-Sufficiency. ———————————————————————————————————————————————— Goal 2: GIVE Inspire and grow Mile High United Way’s community impact funding and philanthropic investments. 7 ———————————————————————————————————————————————— Goal 3: ADVOCATE Build a united voice committed to opportunities for all. 7 ———————————————————————————————————————————————— Goal 4: VOLUNTEER Invite and engage people to volunteer time, talent and expertise. 8 ———————————————————————————————————————————————— Goal 5: CAPACITY Integrate and align adaptable internal functions to support our mission and strategy.
VOLUNTEER
8
A Catalyst for Change
9
Strategic Planning Task Force
11
TABLE OF CONTENTS
GIVE
ADVOCATE
Introduction
3
History
3
Strategic Planning
3
Our Framework for Strategic Growth
4
Our Vision
4
Our Mission
4
Our Values
4
Our Strategy
5
Our Strategic Goals
5
Who We Are
5
Our Business Model
6
Strategic Goals and Objectives
7 ———————————————————————————————————————————————— Goal 1: IMPACT Create a strong community network and roadmap to impact positive change in the areas of:
7
School Readiness > Youth Success > Adult Self-Sufficiency. ———————————————————————————————————————————————— Goal 2: GIVE Inspire and grow Mile High United Way’s community impact funding and philanthropic investments. 7 ———————————————————————————————————————————————— Goal 3: ADVOCATE Build a united voice committed to opportunities for all. 7 ———————————————————————————————————————————————— Goal 4: VOLUNTEER Invite and engage people to volunteer time, talent and expertise. 8 ———————————————————————————————————————————————— Goal 5: CAPACITY Integrate and align adaptable internal functions to support our mission and strategy.
VOLUNTEER
8
A Catalyst for Change
9
Strategic Planning Task Force
11
Mile High United Way’s Strategic Direction To Our Friends, Thank you to all who have joined with Mile High United Way over the years to improve the quality of life for individuals and families in our community. You have provided time, expertise and resources so that we are a community united to create better opportunities for all. When the United Way movement began in Denver in 1887, our community was at a crossroads – people were facing loss of jobs, families were going hungry and tuberculosis and other public health issues were rampant. Almost 125 years ago, a group of community leaders came together and shared a vision for what Colorado should be for all of us. Today, we are living in a time of challenges and uncertainty. “Main Street” research by the Harwood Institute tells us that, as a country, we are feeling bereft - we are feeling bereft of opportunity, be it opportunity for jobs, for owning a home, for an education, that will lead us to a better life. We are feeling bereft because we are feeling alone. It is time again for us to come together in a “united” way to create a common good. This is the premise upon which Mile High United Way has developed its Strategic Plan. Volunteer and staff leadership have spent the last several months conducting a strategic planning process which provided the opportunity to look at where we have been, where we are now, and where we should be in the future. We are pleased to bring you the results of our work. Our three-year strategic plan is built on a foundation of strong organizational values; robust local, state and national partnerships; and staff and volunteers who are committed to our mission of “uniting people, ideas and resources to advance the common good” in the areas of School Readiness, Youth Success and Adult Self-Sufficiency. We believe that – all children should be ready for school and be reading at grade level or beyond by the end of third grade all youth should graduate from high school and be ready to enter the workforce or to transition to college or advanced training all individuals and families should be afforded the opportunity to move toward economic self-sufficiency. We hope that you will join with us and be that catalyst for social change. It is only when we all come together that we realize our vision of “A Community United to Create Better Opportunities for All”. Warmest Regards,
Peter Beaupré Chair Board of Trustees
Christine Benero President and CEO
Linda Brisnehan Co-Chair Strategic Planning Task Force
Debbie Welle-Powell Co-Chair Strategic Planning Task Force
Mile High United Way’s Strategic Direction To Our Friends, Thank you to all who have joined with Mile High United Way over the years to improve the quality of life for individuals and families in our community. You have provided time, expertise and resources so that we are a community united to create better opportunities for all. When the United Way movement began in Denver in 1887, our community was at a crossroads – people were facing loss of jobs, families were going hungry and tuberculosis and other public health issues were rampant. Almost 125 years ago, a group of community leaders came together and shared a vision for what Colorado should be for all of us. Today, we are living in a time of challenges and uncertainty. “Main Street” research by the Harwood Institute tells us that, as a country, we are feeling bereft - we are feeling bereft of opportunity, be it opportunity for jobs, for owning a home, for an education, that will lead us to a better life. We are feeling bereft because we are feeling alone. It is time again for us to come together in a “united” way to create a common good. This is the premise upon which Mile High United Way has developed its Strategic Plan. Volunteer and staff leadership have spent the last several months conducting a strategic planning process which provided the opportunity to look at where we have been, where we are now, and where we should be in the future. We are pleased to bring you the results of our work. Our three-year strategic plan is built on a foundation of strong organizational values; robust local, state and national partnerships; and staff and volunteers who are committed to our mission of “uniting people, ideas and resources to advance the common good” in the areas of School Readiness, Youth Success and Adult Self-Sufficiency. We believe that – all children should be ready for school and be reading at grade level or beyond by the end of third grade all youth should graduate from high school and be ready to enter the workforce or to transition to college or advanced training all individuals and families should be afforded the opportunity to move toward economic self-sufficiency. We hope that you will join with us and be that catalyst for social change. It is only when we all come together that we realize our vision of “A Community United to Create Better Opportunities for All”. Warmest Regards,
Peter Beaupré Chair Board of Trustees
Christine Benero President and CEO
Linda Brisnehan Co-Chair Strategic Planning Task Force
Debbie Welle-Powell Co-Chair Strategic Planning Task Force
OUR FRAMEWORK FOR STRATEGIC GROWTH
MILE HIGH UNITED WAY
STRATEGIC PLAN
———————————————————————————————————
INTRODUCTION
OUR VISION A community united to create better opportunities for all. ———————————————————————————————————
HISTORY Over an eight-month period, the Task Force looked internally at Mile High United Way today and at the external environment to understand the trends that may affect the organization. Specifically, the process conducted by Karla Raines of Corona Insights and the Task Force included: ——————————————————————— > Focus groups with over 150 individuals from a cross-section of the community to gain opinions Whether it has been known as the “Community Chest,” and perspectives on Mile High United Way’s “Red Feather Drive,” “United Fund” and since 1964, “United Way”, groups of committed individuals have come prospective role. ——————————————————————— together for almost 125 years to collectively address our > An online questionnaire to gather input from United community’s most pressing issues. Way Board and staff regarding mission, vision, values, factors to consider in the external environment and Today, as in 1887, Mile High United Way believes that together we can meet the needs of our community. Through possible measures of success. ——————————————————————— the development of this strategic plan, Mile High United > In-depth interviews with senior staff on current Way has set its course for the next three years to focus on operations and the strengths and weaknesses “moving the needle” in the areas of School Readiness, of their areas. Youth Success and Adult Self-Sufficiency and live up to ——————————————————————— the aspirations we all share. > An analysis of internal data and discussion on areas where the organization is highly relevant today and opportunities for possible reinvention STRATEGIC PLANNING In July 2010, the Mile High United Way Board of Trustees or refinement. ——————————————————————— set an organizational goal of the development of a three> Research on the external environment including year strategic plan. The plan sets a bold direction for Mile High United Way by establishing a strategic framework to current trends, future forecasts and implications for Mile High United Way. guide the organization as a catalyst for social change. 124 years ago, Colorado was at a crossroads. Tuberculosis was rampant, jobs unavailable, housing unaffordable and educational opportunities were scant. A group of visionary community leaders came together and shared a vision for what Colorado should be for all calling this community home. The United Way Movement was born.
Mile High United Way contracted with Corona Insights, a recognized research and consulting firm working with the public, private and nonprofit sectors, to conduct the strategic planning process. The process was led by a Strategic Planning Task Force comprised of representatives from the Mile High United Way Board (current and former board members) and staff. The Task Force was co-chaired by Board members Linda Brisnehan and Debbie Welle-Powell and CEO Christine Benero.
This process has resulted in the development of a new mission, vision and set of values for the organization. It has defined Mile High United Way’s “sweet spot” – our niche in the community, our role and our unique opportunity, resulting in Mile High United Way’s operating strategy for 2011 through 2014.
OUR MISSION Uniting people, ideas and resources to advance the common good. ———————————————————————————————————
OUR VALUES We act with INTEGRITY. We conduct ourselves with the highest regard for trust, fairness and respect for one another. Our commitment to integrity lies at the heart of who we are and what we believe. We hold ourselves to the highest standards of ACCOUNTABILITY not just for action but also for results. We are committed to deliver specific, defined results and we are conscientious stewards of resources entrusted to us. We commit to EXCELLENCE in all we do. We are committed to continuous improvement and to gaining insights from experience, knowledge and data. We demonstrate COURAGEOUS LEADERSHIP. We value strong leadership and act as a catalyst for promoting positive change in our community. We create a culture of SERVICE. We give priority attention to the needs of others and are committed to honest, truthful, ethical and transparent engagement. We believe in LIVE UNITED. We provide a united way for people to come together and engage with their community. Through collaboration, we can do more together.
3
4 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
OUR FRAMEWORK FOR STRATEGIC GROWTH
MILE HIGH UNITED WAY
STRATEGIC PLAN
———————————————————————————————————
INTRODUCTION
OUR VISION A community united to create better opportunities for all. ———————————————————————————————————
HISTORY Over an eight-month period, the Task Force looked internally at Mile High United Way today and at the external environment to understand the trends that may affect the organization. Specifically, the process conducted by Karla Raines of Corona Insights and the Task Force included: ——————————————————————— > Focus groups with over 150 individuals from a cross-section of the community to gain opinions Whether it has been known as the “Community Chest,” and perspectives on Mile High United Way’s “Red Feather Drive,” “United Fund” and since 1964, “United Way”, groups of committed individuals have come prospective role. ——————————————————————— together for almost 125 years to collectively address our > An online questionnaire to gather input from United community’s most pressing issues. Way Board and staff regarding mission, vision, values, factors to consider in the external environment and Today, as in 1887, Mile High United Way believes that together we can meet the needs of our community. Through possible measures of success. ——————————————————————— the development of this strategic plan, Mile High United > In-depth interviews with senior staff on current Way has set its course for the next three years to focus on operations and the strengths and weaknesses “moving the needle” in the areas of School Readiness, of their areas. Youth Success and Adult Self-Sufficiency and live up to ——————————————————————— the aspirations we all share. > An analysis of internal data and discussion on areas where the organization is highly relevant today and opportunities for possible reinvention STRATEGIC PLANNING In July 2010, the Mile High United Way Board of Trustees or refinement. ——————————————————————— set an organizational goal of the development of a three> Research on the external environment including year strategic plan. The plan sets a bold direction for Mile High United Way by establishing a strategic framework to current trends, future forecasts and implications for Mile High United Way. guide the organization as a catalyst for social change. 124 years ago, Colorado was at a crossroads. Tuberculosis was rampant, jobs unavailable, housing unaffordable and educational opportunities were scant. A group of visionary community leaders came together and shared a vision for what Colorado should be for all calling this community home. The United Way Movement was born.
Mile High United Way contracted with Corona Insights, a recognized research and consulting firm working with the public, private and nonprofit sectors, to conduct the strategic planning process. The process was led by a Strategic Planning Task Force comprised of representatives from the Mile High United Way Board (current and former board members) and staff. The Task Force was co-chaired by Board members Linda Brisnehan and Debbie Welle-Powell and CEO Christine Benero.
This process has resulted in the development of a new mission, vision and set of values for the organization. It has defined Mile High United Way’s “sweet spot” – our niche in the community, our role and our unique opportunity, resulting in Mile High United Way’s operating strategy for 2011 through 2014.
OUR MISSION Uniting people, ideas and resources to advance the common good. ———————————————————————————————————
OUR VALUES We act with INTEGRITY. We conduct ourselves with the highest regard for trust, fairness and respect for one another. Our commitment to integrity lies at the heart of who we are and what we believe. We hold ourselves to the highest standards of ACCOUNTABILITY not just for action but also for results. We are committed to deliver specific, defined results and we are conscientious stewards of resources entrusted to us. We commit to EXCELLENCE in all we do. We are committed to continuous improvement and to gaining insights from experience, knowledge and data. We demonstrate COURAGEOUS LEADERSHIP. We value strong leadership and act as a catalyst for promoting positive change in our community. We create a culture of SERVICE. We give priority attention to the needs of others and are committed to honest, truthful, ethical and transparent engagement. We believe in LIVE UNITED. We provide a united way for people to come together and engage with their community. Through collaboration, we can do more together.
3
4 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
OUR STRATEGY Mile High United Way will leverage relationships and invest resources to drive social change. We will lead the community in achieving measurable results in the areas of School Readiness > Youth Success > Adult Self-Sufficiency.
MILE HIGH UNITED WAY
OUR STRATEGIC GOALS ———————————————————————————————————————————— IMPACT – Create a strong community network and roadmap to impact positive change in the areas of School Readiness > Youth Success > Adult Self-Sufficiency. ———————————————————————————————————————————— GIVE – Inspire and grow Mile High United Way’s community impact funding and philanthropic investments. ———————————————————————————————————————————— ADVOCATE – Build a united voice committed to opportunities for all. ———————————————————————————————————————————— VOLUNTEER – Invite and engage people to volunteer time, talent and expertise. ———————————————————————————————————————————— CAPACITY – Integrate and align adaptable internal functions to support our mission and strategy.
WHO WE ARE Mile High United Way lives at the intersection of the private, public, philanthropic and nonprofit sectors. We are community builders, leaders, unifiers and champions. We are connectors, and information and resource brokers. We inspire philanthropic investments.
VISION
A COMMUNITY UNITED TO CREATE BETTER OPPORTUNITIES FOR ALL.
IMPACT Individuals & Families Succeed
GIVE
ADVOCATE
VOLUNTEER
Community Philanthropy Grows
Collective Voice Built
People Engaged
SCHOOL READINESS
YOUTH SUCCESS
ADULT SELF-SUFFICIENCY
MISSION
Non Profit
Private
Public
Philanthropic
UNITING PEOPLE, IDEAS AND RESOURCES TO ADVANCE THE COMMON GOOD. VALUES
LIVE UNITED
• ACT WITH INTEGRITY • HOLD OURSELVES TO THE HIGHEST STANDARDS OF ACCOUNTABILITY • COMMIT TO EXCELLENCE • DEMONSTRATE COURAGEOUS LEADERSHIP • CREATE A CULTURE OF SERVICE • BELIEVE IN LIVE UNITED
We serve those individuals and families who need support in creating better opportunities for themselves and their families. We serve those who make a commitment to Live United and invite them to give, advocate and volunteer. We harness the power of collective giving to raise and leverage substantial resources for our community. We are an effective and strategic leader known for bringing individuals, organizations and funding sources together to serve as a catalyst for social change, achieving long-term collective impact on a community-wide scale.
A CATALYST FOR SOCIAL CHANGE
LIVE UNITED
MILE HIGH UNITED WAY STRATEGIC PLAN 2011 – 2014
5
6 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
OUR STRATEGY Mile High United Way will leverage relationships and invest resources to drive social change. We will lead the community in achieving measurable results in the areas of School Readiness > Youth Success > Adult Self-Sufficiency.
MILE HIGH UNITED WAY
OUR STRATEGIC GOALS ———————————————————————————————————————————— IMPACT – Create a strong community network and roadmap to impact positive change in the areas of School Readiness > Youth Success > Adult Self-Sufficiency. ———————————————————————————————————————————— GIVE – Inspire and grow Mile High United Way’s community impact funding and philanthropic investments. ———————————————————————————————————————————— ADVOCATE – Build a united voice committed to opportunities for all. ———————————————————————————————————————————— VOLUNTEER – Invite and engage people to volunteer time, talent and expertise. ———————————————————————————————————————————— CAPACITY – Integrate and align adaptable internal functions to support our mission and strategy.
WHO WE ARE Mile High United Way lives at the intersection of the private, public, philanthropic and nonprofit sectors. We are community builders, leaders, unifiers and champions. We are connectors, and information and resource brokers. We inspire philanthropic investments.
VISION
A COMMUNITY UNITED TO CREATE BETTER OPPORTUNITIES FOR ALL.
IMPACT Individuals & Families Succeed
GIVE
ADVOCATE
VOLUNTEER
Community Philanthropy Grows
Collective Voice Built
People Engaged
SCHOOL READINESS
YOUTH SUCCESS
ADULT SELF-SUFFICIENCY
MISSION
Non Profit
Private
Public
Philanthropic
UNITING PEOPLE, IDEAS AND RESOURCES TO ADVANCE THE COMMON GOOD. VALUES
LIVE UNITED
• ACT WITH INTEGRITY • HOLD OURSELVES TO THE HIGHEST STANDARDS OF ACCOUNTABILITY • COMMIT TO EXCELLENCE • DEMONSTRATE COURAGEOUS LEADERSHIP • CREATE A CULTURE OF SERVICE • BELIEVE IN LIVE UNITED
We serve those individuals and families who need support in creating better opportunities for themselves and their families. We serve those who make a commitment to Live United and invite them to give, advocate and volunteer. We harness the power of collective giving to raise and leverage substantial resources for our community. We are an effective and strategic leader known for bringing individuals, organizations and funding sources together to serve as a catalyst for social change, achieving long-term collective impact on a community-wide scale.
A CATALYST FOR SOCIAL CHANGE
LIVE UNITED
MILE HIGH UNITED WAY STRATEGIC PLAN 2011 – 2014
5
6 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
STRATEGIC GOALS AND OBJECTIVES
STRATEGIC GOALS AND OBJECTIVES
Goal 1: IMPACT
Goal 2: GIVE
Goal 4: VOLUNTEER
GOAL 5: CAPACITY
Create a strong community network and roadmap to impact positive change in the areas of: School Readiness > Youth Success > Adult Self-Sufficiency. ——————————————————————— Outcome: Our integrated and aligned impact efforts have effectively and collaboratively created a community roadmap for change in the areas of School Readiness, Youth Success and Adult Self-Sufficiency. ——————————————————————— Objective A: Engage the community, deepen relationships and develop strategies to effect social change.
Inspire and grow Mile High United Way’s community impact funding and philanthropic investments. ——————————————————————— Outcome: There is a vibrant culture of giving across all sectors of our community to create significant social change through partnership with Mile High United Way. ——————————————————————— Objective A: Increase donor investment and engagement in Mile High United Way and its community impact funding.
Invite and engage people to volunteer time, talent and expertise. ——————————————————————— Outcome: Highly engaged volunteers are inspired and mobilized to serve the needs of their community and partner to create significant social change. ——————————————————————— Objective A: Engage employees from current and potential partner companies with personalized opportunities to volunteer as one means to advance the company’s social responsibility goals.
Integrate and align adaptable internal functions to support our mission and strategy. ——————————————————————— Outcome: Mile High United Way takes a deliberate and integrated approach to achieve results in School Readiness, Youth Success and Adult Self-Sufficiency to affect social change. We are adaptable and productive in our use of resources. ——————————————————————— Objective A: Build a collaborative organizational structure and culture to support our mission and strategy.
Objective B: Connect individual donors with volunteer opportunities to provide a greater line-of-sight to Mile High United Way’s impact.
Objective B: Create a comprehensive evaluation framework to assess results in achieving specific community targets and, ultimately, social change.
Objective C: Expand volunteer leadership opportunities through Mile High United Way Board, councils and committees such as Emerging Leaders Council, Women’s Leadership Council and others.
Objective C: Align and integrate our systems, processes and procedures to support our mission and strategy.
Objective B: Convene stakeholders to address the community’s most complex, significant issues. Objective C: Invest resources to advance and support a community roadmap through a robust and inclusive network of direct service agencies, collaborations, innovative strategies and Mile High United Way programs such as 2-1-1. Objective D: Strengthen the effectiveness of our nonprofit partners.
“We have demonstrated over the century that we know how to bring the community together, and help many more individuals by working together.” — Peter Beaupré, President and Chief Operating Officer PCL Construction Enterprises, Chair, Mile High United Way Board of Trustees
Objective B: Develop and implement an Exceptional Donor Experience. Objective C: Promote philanthropic investments across the United Way network and our community.
Goal 3: ADVOCATE Build a united voice committed to creating opportunities for all. ——————————————————————— Outcome: Long-term, systemic change related to School Readiness, Youth Success and Adult Self-Sufficiency has been supported through intentional education and advocacy efforts, influencing policy, systems, practices and the general public. ——————————————————————— Objective A: Educate the public and policymakers on the issues of School Readiness, Youth Success and Adult Self-Sufficiency impacting the community.
Objective D: Provide opportunities to Mile High United Way supporters to participate in initiative-based and other volunteer mobilization efforts.
Objective D: Create and provide facilities that foster collaboration and communication within the organization, as well as with community partners and stakeholders.
“We create a bridge of philanthropic giving that connects people in need with those who are dedicated to supporting our community and every individual within our community.”
Objective B: Build relationships with community leaders. Objective C: Advocate on local, state, and federal levels regarding Mile High United Way’s community initiatives and specific actions affecting social change strategies. Objective D: Position Mile High United Way as a community builder and leader and inspire the community to Live United through telling the story of our impact.
— Brad Busse, Managing Director, RBC Capital Markets, Past Mile High United Way Chair, Board of Trustees
7
8 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
STRATEGIC GOALS AND OBJECTIVES
STRATEGIC GOALS AND OBJECTIVES
Goal 1: IMPACT
Goal 2: GIVE
Goal 4: VOLUNTEER
GOAL 5: CAPACITY
Create a strong community network and roadmap to impact positive change in the areas of: School Readiness > Youth Success > Adult Self-Sufficiency. ——————————————————————— Outcome: Our integrated and aligned impact efforts have effectively and collaboratively created a community roadmap for change in the areas of School Readiness, Youth Success and Adult Self-Sufficiency. ——————————————————————— Objective A: Engage the community, deepen relationships and develop strategies to effect social change.
Inspire and grow Mile High United Way’s community impact funding and philanthropic investments. ——————————————————————— Outcome: There is a vibrant culture of giving across all sectors of our community to create significant social change through partnership with Mile High United Way. ——————————————————————— Objective A: Increase donor investment and engagement in Mile High United Way and its community impact funding.
Invite and engage people to volunteer time, talent and expertise. ——————————————————————— Outcome: Highly engaged volunteers are inspired and mobilized to serve the needs of their community and partner to create significant social change. ——————————————————————— Objective A: Engage employees from current and potential partner companies with personalized opportunities to volunteer as one means to advance the company’s social responsibility goals.
Integrate and align adaptable internal functions to support our mission and strategy. ——————————————————————— Outcome: Mile High United Way takes a deliberate and integrated approach to achieve results in School Readiness, Youth Success and Adult Self-Sufficiency to affect social change. We are adaptable and productive in our use of resources. ——————————————————————— Objective A: Build a collaborative organizational structure and culture to support our mission and strategy.
Objective B: Connect individual donors with volunteer opportunities to provide a greater line-of-sight to Mile High United Way’s impact.
Objective B: Create a comprehensive evaluation framework to assess results in achieving specific community targets and, ultimately, social change.
Objective C: Expand volunteer leadership opportunities through Mile High United Way Board, councils and committees such as Emerging Leaders Council, Women’s Leadership Council and others.
Objective C: Align and integrate our systems, processes and procedures to support our mission and strategy.
Objective B: Convene stakeholders to address the community’s most complex, significant issues. Objective C: Invest resources to advance and support a community roadmap through a robust and inclusive network of direct service agencies, collaborations, innovative strategies and Mile High United Way programs such as 2-1-1. Objective D: Strengthen the effectiveness of our nonprofit partners.
“We have demonstrated over the century that we know how to bring the community together, and help many more individuals by working together.” — Peter Beaupré, President and Chief Operating Officer PCL Construction Enterprises, Chair, Mile High United Way Board of Trustees
Objective B: Develop and implement an Exceptional Donor Experience. Objective C: Promote philanthropic investments across the United Way network and our community.
Goal 3: ADVOCATE Build a united voice committed to creating opportunities for all. ——————————————————————— Outcome: Long-term, systemic change related to School Readiness, Youth Success and Adult Self-Sufficiency has been supported through intentional education and advocacy efforts, influencing policy, systems, practices and the general public. ——————————————————————— Objective A: Educate the public and policymakers on the issues of School Readiness, Youth Success and Adult Self-Sufficiency impacting the community.
Objective D: Provide opportunities to Mile High United Way supporters to participate in initiative-based and other volunteer mobilization efforts.
Objective D: Create and provide facilities that foster collaboration and communication within the organization, as well as with community partners and stakeholders.
“We create a bridge of philanthropic giving that connects people in need with those who are dedicated to supporting our community and every individual within our community.”
Objective B: Build relationships with community leaders. Objective C: Advocate on local, state, and federal levels regarding Mile High United Way’s community initiatives and specific actions affecting social change strategies. Objective D: Position Mile High United Way as a community builder and leader and inspire the community to Live United through telling the story of our impact.
— Brad Busse, Managing Director, RBC Capital Markets, Past Mile High United Way Chair, Board of Trustees
7
8 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
A CATALYST FOR CHANGE
A CATALYST FOR CHANGE
School Readiness > Youth Success > Adult Self-Sufficiency.
School Readiness > Youth Success > Adult Self-Sufficiency.
Over the last several years, individuals and families have had to meet the challenges of the dramatic change in the economy. In 2011, over 154,000 individuals called Mile High United Way’s 2-1-1 call center for help. Seventy-two percent of all referrals given were for rental assistance, utility assistance, shelter, food and seasonal needs.
“Mile High United Way’s evolution to a community impact organization is what makes it unique.” — Kate Paul, President, Delta Dental Plan of Colorado, Mile High United Way Board of Trustees
The economy has had its effect on our children as well. In 2008, 179,000 children were estimated to be living in poverty in Colorado. By 2009, this number rose to approximately 210,000 children – one of every six children in Colorado was living in poverty. Poverty has profound effects on children’s physical, emotional, and cognitive health and development, with long-term implications for educational achievement, health, and behavior. (Colorado Children’s Campaign, 2011 KIDS COUNT in Colorado)
Mile High United Way Community Goals While this snapshot of our State paints a distressing picture, it does not take into account the assets and strengths of our neighborhoods and its residents, our public and private sectors and the philanthropic and nonprofit community. Mile High United Way is committed to bringing all sectors together and “uniting people, ideas and resources to advance the common good”.
Mile High United Way’s community goals are challenging, and, some may say, aggressive. However, to realize our vision of “a community united to create better opportunities for all,” it is imperative that we set our goals high. Our three initiatives – School Readiness, Youth Success and Adult Self-Sufficiency – are the building blocks for a good quality of life. Mile High United Way will continue to build partnerships locally (e.g. network of direct services and community collaborations), statewide (e.g. Colorado United Way Network and Colorado 2-1-1 Collaborative) and nationally (e.g. United Way Worldwide and national foundations) to execute on the following strategies: ———————————————————————
By leveraging relationships and investing resources, we will drive social change in the areas of School Readiness, Youth Success and Adult Self-Sufficiency and achieve measureable results.
– The number of working families living in poverty in Colorado has grown by 16,000, or 50 percent.
Mile High United Way believes that:
———————————————————————
– The percentage of working families who do not earn enough to meet their basic needs rose from 20 to 25 percent.
——————————————————————— School Readiness – All children should be ready for school and be reading at grade level or beyond by the end of third grade.
– Drop-out prevention and out-of-school time – Transition from elementary to middle school and from middle to high school – College and workforce preparation – Parent and caregiver support – Civic engagement – Policy action
Since the economic downturn began, there have been double-digit increases in the number of Coloradans using safety-net services such as Medicaid, food stamps and public assistance.
——————————————————————— Youth Success – All youth graduate from high school and are ready to enter the workforce or to transition to college or advanced training. ——————————————————————— Adult Self-Sufficiency – All individuals and families are afforded the opportunity to move toward economic self-sufficiency.
Mile High United Way staff and volunteer leadership are committed to bringing people together who have the passion, expertise and resources needed to get things done – to be that catalyst of social change in order to change lives. We are all connected. We all win when a child succeeds in school, when a young person graduates from high school prepared for college or career training and when a family is financially stable.
School Readiness – Early learning – Early grade literacy – Parent and family engagement – Public awareness and community building – Civic engagement – Policy action
A recent publication of The Bell Policy Center, Opportunity Lost, 2010 update, stated that since 2004:
This strategic plan provides the roadmap for Mile High United Way to take action so that individuals and families have the opportunity to succeed. It sets forth a framework to invite people to engage in volunteering their time, talent and expertise; build a collective voice; and inspire and grow community philanthropic investments.
It is time for us to LIVE UNITED.
Youth Success
———————————————————————
Adult Self Sufficiency
– Basic needs – Workforce readiness and education – Asset building – Civic engagement – Policy action
9
“We look at the big picture through our community partners, our volunteers and staff and our 2-1-1 call center to understand and address the needs of our community.” — Fermin Avila, Mile High United Way 2-1-1 Operations Manager
10 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
A CATALYST FOR CHANGE
A CATALYST FOR CHANGE
School Readiness > Youth Success > Adult Self-Sufficiency.
School Readiness > Youth Success > Adult Self-Sufficiency.
Over the last several years, individuals and families have had to meet the challenges of the dramatic change in the economy. In 2011, over 154,000 individuals called Mile High United Way’s 2-1-1 call center for help. Seventy-two percent of all referrals given were for rental assistance, utility assistance, shelter, food and seasonal needs.
“Mile High United Way’s evolution to a community impact organization is what makes it unique.” — Kate Paul, President, Delta Dental Plan of Colorado, Mile High United Way Board of Trustees
The economy has had its effect on our children as well. In 2008, 179,000 children were estimated to be living in poverty in Colorado. By 2009, this number rose to approximately 210,000 children – one of every six children in Colorado was living in poverty. Poverty has profound effects on children’s physical, emotional, and cognitive health and development, with long-term implications for educational achievement, health, and behavior. (Colorado Children’s Campaign, 2011 KIDS COUNT in Colorado)
Mile High United Way Community Goals While this snapshot of our State paints a distressing picture, it does not take into account the assets and strengths of our neighborhoods and its residents, our public and private sectors and the philanthropic and nonprofit community. Mile High United Way is committed to bringing all sectors together and “uniting people, ideas and resources to advance the common good”.
Mile High United Way’s community goals are challenging, and, some may say, aggressive. However, to realize our vision of “a community united to create better opportunities for all,” it is imperative that we set our goals high. Our three initiatives – School Readiness, Youth Success and Adult Self-Sufficiency – are the building blocks for a good quality of life. Mile High United Way will continue to build partnerships locally (e.g. network of direct services and community collaborations), statewide (e.g. Colorado United Way Network and Colorado 2-1-1 Collaborative) and nationally (e.g. United Way Worldwide and national foundations) to execute on the following strategies: ———————————————————————
By leveraging relationships and investing resources, we will drive social change in the areas of School Readiness, Youth Success and Adult Self-Sufficiency and achieve measureable results.
– The number of working families living in poverty in Colorado has grown by 16,000, or 50 percent.
Mile High United Way believes that:
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– The percentage of working families who do not earn enough to meet their basic needs rose from 20 to 25 percent.
——————————————————————— School Readiness – All children should be ready for school and be reading at grade level or beyond by the end of third grade.
– Drop-out prevention and out-of-school time – Transition from elementary to middle school and from middle to high school – College and workforce preparation – Parent and caregiver support – Civic engagement – Policy action
Since the economic downturn began, there have been double-digit increases in the number of Coloradans using safety-net services such as Medicaid, food stamps and public assistance.
——————————————————————— Youth Success – All youth graduate from high school and are ready to enter the workforce or to transition to college or advanced training. ——————————————————————— Adult Self-Sufficiency – All individuals and families are afforded the opportunity to move toward economic self-sufficiency.
Mile High United Way staff and volunteer leadership are committed to bringing people together who have the passion, expertise and resources needed to get things done – to be that catalyst of social change in order to change lives. We are all connected. We all win when a child succeeds in school, when a young person graduates from high school prepared for college or career training and when a family is financially stable.
School Readiness – Early learning – Early grade literacy – Parent and family engagement – Public awareness and community building – Civic engagement – Policy action
A recent publication of The Bell Policy Center, Opportunity Lost, 2010 update, stated that since 2004:
This strategic plan provides the roadmap for Mile High United Way to take action so that individuals and families have the opportunity to succeed. It sets forth a framework to invite people to engage in volunteering their time, talent and expertise; build a collective voice; and inspire and grow community philanthropic investments.
It is time for us to LIVE UNITED.
Youth Success
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Adult Self Sufficiency
– Basic needs – Workforce readiness and education – Asset building – Civic engagement – Policy action
9
“We look at the big picture through our community partners, our volunteers and staff and our 2-1-1 call center to understand and address the needs of our community.” — Fermin Avila, Mile High United Way 2-1-1 Operations Manager
10 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
STRATEGIC PLANNING TASK FORCE
Linda Brisnehan Co-Chair Lockheed Martin (Retired) Debbie Welle-Powell Co-Chair Exempla Healthcare Christine Benero Co-Chair Mile High United Way Peter Beaupré PCL Construction Enterprises, Inc. David Berezin Grant Thornton LLP Scott Binder FCC Services Cecilia Broder Mile High United Way Brad Busse RBC Capital Markets Brett Dolan PCL Construction Enterprises, Inc. Dale Flanders Mile High United Way Paul Franke Franke Greenhouse List & Lippitt LLP Noel Ginsburg INTERTECH Plastics
Leslie Hannon Mile High United Way Tensie Homan Community Bank Partners, Inc. Bryan Hutchinson International Assn of Machinists & Aerospace Workers Paul Lhevine Mile High United Way Roy Palmer Xcel Energy Karla Raines Corona Insights Chris Riordan, Ph.D. Daniels College of Business, University of Denver Gloria Rubio-Cortes National Civic League Stephanie Sanchez Mile High United Way Jennifer Stokes Mile High United Way D. Nikki Wheeler Mile High United Way Julie Wolf, Ph.D. RHR International Company
David Hammond Davis, Graham & Stubbs
“Over the last century, Mile High United Way has been bold, innovative and daring, recognizing strategic opportunities to build community and advance the common good for everyone. It is expertly positioned to provide another 100 years of service to our community.” – Christine M. Riordan, Ph.D., Dean & Professor of Management, Daniels College of Business, University of Denver, Mile High United Way Board of Trustees
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12 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
STRATEGIC PLANNING TASK FORCE
Linda Brisnehan Co-Chair Lockheed Martin (Retired) Debbie Welle-Powell Co-Chair Exempla Healthcare Christine Benero Co-Chair Mile High United Way Peter Beaupré PCL Construction Enterprises, Inc. David Berezin Grant Thornton LLP Scott Binder FCC Services Cecilia Broder Mile High United Way Brad Busse RBC Capital Markets Brett Dolan PCL Construction Enterprises, Inc. Dale Flanders Mile High United Way Paul Franke Franke Greenhouse List & Lippitt LLP Noel Ginsburg INTERTECH Plastics
Leslie Hannon Mile High United Way Tensie Homan Community Bank Partners, Inc. Bryan Hutchinson International Assn of Machinists & Aerospace Workers Paul Lhevine Mile High United Way Roy Palmer Xcel Energy Karla Raines Corona Insights Chris Riordan, Ph.D. Daniels College of Business, University of Denver Gloria Rubio-Cortes National Civic League Stephanie Sanchez Mile High United Way Jennifer Stokes Mile High United Way D. Nikki Wheeler Mile High United Way Julie Wolf, Ph.D. RHR International Company
David Hammond Davis, Graham & Stubbs
“Over the last century, Mile High United Way has been bold, innovative and daring, recognizing strategic opportunities to build community and advance the common good for everyone. It is expertly positioned to provide another 100 years of service to our community.” – Christine M. Riordan, Ph.D., Dean & Professor of Management, Daniels College of Business, University of Denver, Mile High United Way Board of Trustees
11
12 MILE HIGH UNITED WAY | STRATEGIC PLAN | 2011 – 2014 | LIVE UNITED
Vision: A Community United to Create Better Opportunities for All. Mission: Uniting People, Ideas and Resources to Advance The Common Good. School Readiness > Youth Success > Adult Self-Sufficiency
2505 18th Street Denver, Colorado 80211
303-433-8383 www.UnitedWayDenver.org
LIVE UNITED