Marketing firm has its sights on US market

younger demographics and the region has a generous pool of young talent to hand.

“The region has always benefitted from a thriving technology sector, particularly in fintech and medtech. This is largely due to the quality of the local incubator hubs, universities and the scale of global businesses from which experienced individuals go on to build their own businesses.

“Like many regional cities, the cost of workspaces in the East Midlands is more competitive than the capital. For start-ups and small businesses tight on cash, this has been a huge factor when setting up headquarters and is reflected in the numbers published. New businesses also tend to attract

“In addition, with many workers moving away from the bigger cities during the pandemic and postpandemic, triggered by the rise in remote working, regions with lower costs have become an appealing option for tech workers. This is another key driver in the decisionmaking process for businesses when deciding where to locate their new business.”

The data cements tech as an area of huge growth across the UK, with 46,474 tech businesses incorporated in 2022, up from 38,240 in 2021. The total number of incorporations in 2022 is nearly double the 23,531 companies in 2020, demonstrating sustained growth in new tech incorporations year-on-year.

Marketing content and digital solutions specialist Bloc Digital has launched a US business to unlock further opportunities for growth within North America.

The establishment of Bloc Digital Inc comes as the company continues to experience sustained and increasing expansion in the US market, experiencing an 80% increase in income within the past year.

The launch was fuelled by a number of US businesses specifically seeking to further their collaboration with the Derby-based company due to its unique combination of creative, multimedia and technology skills.

The company has a strong portfolio of global clients, particularly within engineering markets, where its industrial knowledge; comprehensive marketing, training and operational services; and ability to deliver highquality results at competitive costs make it a market leader.

This significant milestone in the business’ development is being consolidated with a trade mission to the US, during which Bloc Digital’s co-founders Keith Cox and Chris Hotham will be welcomed by prominent US companies such as Nordson Corporation and RollsRoyce Defence America. The visit is being hosted by the Chamber of Commerce in Mentor, Ohio – a centrally-located hub for industrial and manufacturing businesses that distinctively mirrors Bloc’s East Midlands roots.