PREPARED FOR
PRESENTED BY
KENTWOOD CITY PROPERTIES
The Archie pre-sales office would be located in the Project Room at Kentwood City Properties eliminating the need for the build-out of a sales office.
Display renderings of exteriors and interiors, floor plans and any virtual tour on the TV and in office windows to maximize exposure to Union Station walking traffic.
Kentwood Broker Hard-Hat Tours begin prior to building completion – concurrent with accessibility of elevator or OSHA complaint safety stairs.
Kentwood City Properties shall provide the following:
• On site, part-time salesperson once the building and model unit are complete.
• Weekly reports to developer of sales activity, prospects an current sales status
• Compile, manage, & nurture priority registration list with prompt attention to inquiries including follow up
• Maintain contact with buyers including the management and tracking of contract dates/deadlines with both the buyer and developer
• List of preferred lenders (see Strategic Partners for specific recommendations)
• Sales Model Office Hours: Saturday and Sunday 11:00 AM – 4:00 PM MST, or by appointment. Hours can be adjusted, as needed
• Provide Marketing Pieces: Example - Community Guides: includes a list with shops, restaurants, etc in the area
• CRM Marketing: Weekly e-flyer blasts with unique and specific messages regarding project status, upcoming events, promotions, etc.
Kentwood City Properties shall provide the following:
COLLABORATIVE CONTRIBUTION
Dedicated social posts on social media platforms (ie. Facebook, Twitter, Instagram) for the Archie project on the teams’ social media accounts and individual broker accounts.
POST TO INCLUDE:
• Project announcements
• Ground breaking
• Events
• Campaigns
• Promote buy-down incentives
• Kentwood Boost Digital Advertisements:
The cutting-edge Social AI Engine automatically puts your property in front of the right buyers at the right moment.
storybuilt shall be responsible for the following marketing items:
storybuilt will provide photos/ renderings of the building and interior for marketing purposes.
Professional photography and drone photos and videos of the surrounding area and neighborhood (view photos of Benedict Park from the 5th floor, if applicable).
Professional photography of the units, when completed, and if needed along with the community amenities.
Creative marketing concept open for further discussion.
*Exclusive Kentwood Concept
storybuilt shall be responsible for the following marketing items.
AMAGAZINE PUBLICATIONS
HAVEN
Colorado Expressions
Cherry Creek Lifestyle
Frequency: Monthly
Readership: 15,000
Frequency: Bi-Monthly
Readership: 75,000
Frequency: Monthly
Readership: 71,000
EVENTS & PROMOTIONS A
• Direct mail pieces and invitations to special events
• Broker Launch Party
• Press releases | Ad Campaign Launch
• MaxFund Adoption Events
• Use of model unit for open house and showings –recommend Unit #109 once the building is completed.
• Full set of blueprints & final working documents to have for buyer review
• List of fixtures, finishes, appliances, standard specification, technology in units, energy features, etc
• Provide builder purchase contract, forms and addenda.
• Provide all legal documentation associated with the project, including but not limited to: plans, specifications, home owners association (HOA) documents including the Estimate Budget, radon tests, regulations, governing documents, storm|sewer agreement, mold disclosure, option pricing, builder warranties, soils reports and other related sale documents
• Homeowner handbook and closing guide.
• New home orientation with each buyer – to include Punch Walk and Verification of Condition Walk prior to Closing
KEVIN GARRETT Broker Associate Kevin@KentwoodCity.com
MATT MCNEILL Broker Associate Matt@KentwoodCity.com
BECKY SABLE Licensed Assistant Becky@KentwoodCity.com
ROSANNE DUTZER Broker Associate Rosanne@Kentwood.com
THOMAS DUTZER Broker Associate Thomas@Kentwood.com
HOMEOWNERS FINANCIAL GROUP USA, LLC
Cammy Coronato Branch Manager
CCoronato@HomeOwnerSFG.com
PROSPERITY HOME MORTGAGE, LLC
Dan Dexter Regional Mortgage Manager
Dan.Dexter@PHMLoans.com
LAND TITLE GUARANTEE COMPANY
Erik Anderson Business Development, Builder & Lender Markets EAnderson@ltgc.com
Pre-sale pricing to be established, then prices raised by specified amount, upon MEC for every 10% of building units.
See attached spreadsheet as a pricing baseline for further discussion.
Kentwood City Properties shall be paid a 3.0% commission
Kentwood City Properties agrees to pay cooperating Broker a 2.8% commission, for a total commission of 5.8%.
NOTE: If Kentwood City Properties procures the Buyer with no cooperating broker, then the total commission shall be reduced to 4.8%
Thank you in advance for your review of these Marketing elements. We look forward to future collaborative discussions.
Our recommendation is that the budget be finalized upon final selection of Kentwood City Properties as your preferred sales team.
To a successful project!!
