PORTFOLIO
Kerline Grover Fashion Merchandising
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Career Goal Vi s u a l Me rc h an d i s e r Fashion Stylist Assistant Buyer Tr e n d F o r e c a s t e r Event Coordinator/Planer Public Relations E d i t o r i a l Wo r k
Contents 1 - Styling/Phoshoot 2 - Photoshop 3 - Editorial/ Illistration 4 - Tr e n d s A n a l y s i s F o r c a s t i n g 5 - Event Planning/Coordinator 6 - Vi s u a l Me rc h an d i s i ng
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K G Styling/Photoshoot For the photoshoot I worked with o n e o f Va n c o u v e r u p c o m i n g d e s i g n e r s “ K r i s h i � a n d o n e o f Va n c o u v e r s w e l l k n o w n p h o t o g r a p h e r, A l f o n s o Arnald. I had the part of coming up with each look including makeup, h a i r, a c c e s s o r i e s a s w e l l w i t h t h e theme
Playful Yellow - Dress
-Prop: Balloons -Coulourful bracelet -Pink nail polish -Hair style down (hair to the side) -Yellow/Pink eye shoadow -Lips (pink) -White heels (shoes)
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Dramatic
Black -Dress -Net cage (hairpeice -Simple bracelet (gold/black) -Red nail polish -Up hairstyle -Smokey eye shadow -Lips (ruby red) -Black heels (shoes)
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Photoshop
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Ilistration/Editorial
VOGUE
New Fashion you need to watch for straight from “Paris”
1 9 6 0 FA S H I O N Fashion has been an important industry and cultural export of France since the seventeenth century, and modern "haute couture" originated in Paris in the 1860s. Today, Paris, along with London, Milan, and New York City, is considered one of the world's fashion capitals, and the city is home or headquarters to many of the premier fashion houses, including Balenciaga, Céline, Chanel, Chloe, Dior, Givenchy, Jean-Paul Gaultier, Hermès, Lanvin, Rochas, Vuitton and Yves Saint Laurent
Mary Quant Mary Quant invented the mini-skirt, becoming extremely popular. False eyelashes were worn by women throughout the
1960 Chic Fashion
1960s, and their hairstyles were a variety of lengths and styles.While focusing on colors and tones, accessories were less of an impor-
tance during the sixties. People were dressing in psychedelic prints, highlighter colours, and mismatched
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Pearls, in the 60s Were oh so fine and classy. Woman wore timeless jewelry, think Audrey Hepburn during Breakfast at Tiffany's. Woman wore pearl earrings, pearl necklaces, pearl bracelets and simple diamond earrings.
The beehive in the 1960s The Beehive is a woman's hairstyle that resembles a beehive; it is also known as the B-52, for its similarity to the bulbous nose of the B-52 Stratofortress bomber. The beehive style was popular throughout the 1960s
In Order to be IRRIPLACEABLE One Must Always Be Different -Coco CHANEL
History on Wedding Dresses
MODE
The Wedding dess or wedding gown is the clothing worn y a bride during a wedding ceremony. Colour, style and ceremonial importance of the
Fashoin News 2013 Meet the Bridal Party
gown can depend on the religion and culture of the wedding participants. In western cultures, brides often shoose white wedding dresses, which
Elegant High end fabric
was made popular by “Queen Vicotira” in the 19th century, In eastern cultures, brides often choose red to symbolize auspiciousness.
Bridesmaid Memers of the rides party in a wedding. Picking dresses for the bridesmaid is just as an inportant part of a wedding, they are to represent the “Bride”
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Trendforcasting
Forecast Design Trends
Present Forecast To Clients
Clients Buy/Make According To Forecast
Forecast Products Launched
Consumers Buy The Forecast Products
With a retro touch and
Feminine-masculine look influencedby Gavroche from Les Misérables.
Fabrics ariaM o r Ze ejo Corn
m Com
ed
s rçon a G es
h
Ralp
en Laur
ni
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g Gior
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Made famous by the British Royal Navy, the dark blue adapted itself into the world of fashion and appears as next winter's standout color. British Royal Navy
Colours Inspiration
Dark, intense and classic, next season navy blue is the Target Market >Female >Ages: 23-35 >Socialite which is reflected in her wealth >Urban Lifestyle >Professional individual >Semi-Middle- High Income
Ferragamo Celine
Ferragamo
Miu Miu
Who you may see using this
Goldie London Fever Bebe Banana Republic J.Crew
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Event Planning PR Creating Posters Fashion show coordinating -Budgeting event -Leas agreement -Loan agreement -Model agreement
PARIS FASHION WEEK JUNE 17th 2013 Fashion show Cocktails After Party
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Show Production Shows you some details on whats involved with creating a fashion s h o w. What you need to include. - L o c a t i o n / Ve n u e -Staging, music and lighting for y o u r s h o w. -Theme of your show -Casting models -Budget Planning -Creating an agrement forms -Creating a Press Release - PR. - Sponsors
Makeup This look is inspired by the “Black Swan” I want the make up to bring out the models strong features and make them portray fierce and natural with a flawless finish.
“White Eye shadow” through out around the eyes. Making the eyes look fierce
Medium Dark Lip Colour for the lips, with a matt finish
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Venue Hycroft Manor Phone: (604) 731-4661 Hours: Thursday hours 9:30 am–5:00 pm 1489 McRae Ave., Vancouver, Vancouver, BC
Hycroft Manor´ I wanted to find a location that looked large from the outside that represented a castle as my location I find a perfect match to what I was looking for. It gives off an enchanting felling (atmosphere) and it looks like a castle where the “Swan Princess lives”
Fashion Show Documents Sample of Agreement forms
Budget Planning
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The calander is to give you one year in advance on what the store is to look like throughout e a c h s e a s o n a n d h o l i d a y.
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K Grover