Making a Difference 2019 Issue by CoffeeTalk Magazine

Making a Difference 2019 | Vol. XXXII No. 5 www.coffeetalk.com

E C N E R E F F I D 2019 A G N I M AsuKe

THIS MO

NTH

Special Is

VOTE ON THE PROJECT YOU THINK MAKES A DIFFERENCE

We will award the most liked project so that they can continue doing the work that changes the world.

THE VIEW

Making a Difference…

Kerri Goodman

MORE THANKS AND a personal thank you to the following for Making a Difference to women throughout the world by donating to the Grounds for Health 2019 Auction: • Caravela Coffee - Badi Bradley, Giancarlo Ghiretti, Anthony Auger • Daterra Coffee - Gabriel Moreira • Balzac Brothers and Co., Inc. Samantha Keane • Apffels Coffee - Lili Contreras, Darryl Blunk • Atlantic Specialty Coffee, Inc. / Dorman Limited - Tina Berard • Swiss Water Decaffeinated Coffee Company - Frank Dennis, David Kastle • InterAmerican Coffee, Inc. - Kady aking a Difference, easier said This year’s projects include: Whalen, Michelle Maistro than done. Or is it? A nebulous • Covenant Community Services: • Equator Coffees and Teas - Helen concept, but one I have personally Covenant Coffee Russell, Ted Stachura aspired to for most of my life, I find myself • Crimson Cup Coffee & Tea, • Crop to Cup - Daniel C. Shafer, making it more and more of a priority. As Independent Coffee Houses and Serve • Fara Coffee - Manny and Maria my third child readies to leave the nest and Hope International: 10 Cents of Change Farahani, Marlene Ainsworth my working years are slowly winding down, • Crop Trust: From Central America to • Vournas Coffee Trading, LLC - Andrew I find myself questioning my priorities more the World: Protecting the Future of and Kat Vournas and more. With only so many hours in a Coffee • San Cristobal Coffee Importers / Grupo day, how do we determine the highest and • Dean’s Beans Organic Coffee Company Terruño Nayarita - Kenneth Davis, best use of time? Beyond that, I am trying & PRODECOOP: Forgotten Children James Kosalos, Devorah Zeitlin to examine what gives me happiness and Literacy Project • Allegro Coffee Company - Tara Cross, meaning. I keep coming back to the idea • Earth’s Choice Organic: Women of Christy Thorns of “giving back” - connection and making Coffee Honduras Microfinace Program • Hacienda El Roble - Angela Maria a difference. And I have had a wonderful • Eleva Coffee: Eleva 2018 Social Impact Ortiz, Oswaldo Acevedo Gomez surprise: it is really very easy to incorporate Projects • El Injerto S.A. - Arturo Aguirre “MAD” into almost everything I do. From • Food 4 Farmers: TransFARMATION: • La Minita Coffee - Jim McEnaney simply holding the door open for the next Transforming coffee farms into thriving • Baratza - Joyce Klassen person to listening to a friend in need, to local food hubs • Volcafe Specialty Coffee - Mauricio donating to GoFundMe’s, to volunteering • Grounds for Health: Treatment in a Jimenez, Angela Magnusson on non-profit committees and boards, box, not a truck! • Mocha Joe’s Roasting Co. - Pierre and the opportunities are literally everywhere. • Hanns R. Neumann Stiftung: Coffee Ellen Capy, Melody Waskevich “MAD” is a mindset. And to be honest, for Kids • Boot Coffee - Willem Boot, Marcus me it is even a bit of a selfish mindset. It • Pueblo a Pueblo: Pathways to Literacy Young gives ME great happiness. • Sensible Development: Sensible Coffee • Coffee Shrub - Thom and Maria, Dan • The Coffee Trust: The Honey Project Wood Since 2007, every July issue of Coffee Talk • World Neighbors: Increasing Food, • Fresh Cup Coffee - Richard Riddell dedicates to highlighting organizations Health, Water, Sanitation and Financial • Coffee Enterprises - Dan Cox, Spencer working within our industry to ensure Security for Coffee Growers in the Turer coffee’s future. As you read this month’s Department of Huehuetenango, • Bunn-O-Matic Corporation - Desiree magazine and learn about the featured Guatemala Logsdon, Mindy Glenn organizations and their contributions to coffee security for our future, please Voting will close on October 15th, 2019 and Cheers consider getting involved. Be it donating the results will be announced in our State of time, money, goods or merely spreading the the Industry issue. word that will make a difference for these organizations.

Each featured organization has a unique focus on contributing solutions to the complexity of coffee security. Projects are defined as to scope, impact and needed support. You can help change the lives of the many hands that impact the production of our coffee by getting involved. Again, it’s not necessarily money. Each of the projects defines different ways you can help. The easiest is to simply share your favorite on social media, in email, or with your friends. More exposure means more help for the projects. And CoffeeTalk will donate a $5,000 media campaign to the project with the most reads/views/share so you most definitely CAN make a difference.

July 2019

Contents

THE VIEW

Grounds for Health

Treatment in a box, not a truck!

10 12 14

Hanns R. Neumann Stiftung

Coffee Kids

Crimson Cup Coffee & Tea, Independent Coffee Houses and Serve Hope International

10 Cents of Change

Dean's Beans Organic Coffee Company & PRODECOOP

Forgotten Children Literacy Project

Sensible Development

Sensible Coffee

Eleva Coffee

Eleva 2018 Social Impact Projects

Covenant Community Services

Covenant Coffee

Pathways to Literacy

TransFARMATION: Transforming coffee farms into thriving local food hubs

Increasing Food, Health, Water, Sanitation and Financial Security for Coffee Growers in the Department of Huehuetenango, Guatemala

The Honey Project

Womenâ&#x20AC;&#x2122;s Microcredit Finance Program

From Central America to the World: Protecting the Future of Coffee

Pueblo a Pueblo

Food 4 Farmers

World Neighbors

The Coffee Trust

Earth's Choice

Crop Trust

July 2019

passionate the people of Curtis.

Hector has worked for Curtis for over 23 years. He begins his day with a smile and one goal… to build the best coffee equipment available. His attention to detail is just one of the many reasons why operators depend on Curtis for successful beverage programs. That’s passion. That’s Curtis. W I L B U R C U RT I S.CO M |

5.0 Gallon Hot Water Dispenser

DESIGNED ASSEMBLED

Perfecting the art of brewing since 1941.

Booth 2012

IN THE USA

Remember to Share to your social media and Like! The project with the most reads will receive a CoffeeTalk advertising package to promote their projects valued at $5,000

Sponsors Index Company.................. Phone.......... Web........................ Page Add A Scoop / Juice Bar Solutions Inc..........(415) 382-6535...............addascoop.com.................................................. 17 Brewista.....................................................(307) 222-6086...............mybrewista.com................................................. 13 C2 Imaging/ Identabrew...............................(888) 872-7200...............c2spark.com/beverage-dispenser-branding/........ 15 Cablevey Conveyors.....................................(641) 673-8451...............cablevey.com..................................................... 11 Coffee Holding Company..............................(800) 458-2233...............coffeeholding.com................................................ 3 Costellini’s...................................................(877) 889-1866...............costellinis.com................................................... 33 Don Pablo Coffee Roasting Company.............(305) 249-5628...............cafedonpablo.com.............................................. 19 Eastsign Int’l Ltd..................................................................................eastsign.com...................................................... 21 Fres-co System USA, Inc..............................(215) 721-4600...............fresco.com........................................................... 7 General Packaging Equipment Co.*...............(713) 686-4331...............generalpackaging.com........................................ 29 International Coffee Consulting.....................(818) 347-1378...............intlcoffeeconsulting.com..................................... 23 Java Jacket.................................................(503) 281-6240...............javajacket.com..................................................... 9 Primera Technology Inc.................................(800) 797-2772...............primeralabel.com............................................... 25 Simpli Press................................................(424) 237-8818...............simplipresscoffee.com........................................ 31 Texpak Inc | Scolari Engineering....................(856) 988-5533...............scolarieng.net.................................................... 32 Waterlogic..................................................(800) 288-1891...............waterlogicdealers.com........................................ 27 Wilbur Curtis Company Inc............................(800) 421-6150...............wilburcurtis.com.................................................. 5

Calendar

For complete and updated show information visit our online calendar: http://coffeetalk.com/industry-calendar/

August 15-18

SCA Coffee Roasters Guild Retreat

August 25-27

Coffee Fest, Los Angeles, CA, USA

August 25-27

Western Foodservice & Hospitality Expo, Los Angeles, CA, USA

August 25-27

Healthy Food Expo West, Los Angeles, CA, USA

September 23-25

Tea & Coffee World Conference 2019, Hong Kong

September 23-25

PACK EXPO Las Vegas

November 1-10

Kona Coffee Cultural Festival, Kona, Hawaii

November 15-16

Coffee Fest PNW, Tacoma, WA, USA

November 18-20

Coffee, Tea and Water (CTW), Anaheim, CA, USA

November 19-23

7th WORLD TEA & COFFEE EXPO Mumbai, INDIA

November 27-28

COTECA Asia Bangkok, Thailand

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Phone: 206.686.7378, see extensions below

Publisher Kerri Goodman, ext 1 kerri@coffeetalk.com Administrative Director Laurie Veatch, ext 4 laurie@coffeetalk.com Web Design Justin Goodman, ext 6 justin@coffeetalk.com Print Design Marcus Fellbaum, ext 5 marcus@coffeetalk.com Mailing Info Mail: HNCT, LLC, 25525 77th Ave SW Vashon, WA 98070 Phone: 206.686.7378 Fax: 866.373.0392 Web: www.coffeetalk.com Disclaimer CoffeeTalk does not assume the responsibility for validity of claims made for advertised products and services. We reserve the right to reject any advertising. Although we support copyrights and trademarks, we generally do not include copyright and trademark symbols in our news stories and columns. CoffeeTalk considers its sources reliable and verifies as much data as possible. However, reporting inaccuracies can occur, consequently readers using this information do so at their own risk. Postmaster: Send address changes to HNCT, LLC, 25525 77th Ave SW, Vashon, WA 98070 Subscription: The cost of a subscription in the U.S. is $47.50 per year; in Canada, the cost is $72.00. Free to qualified industry professionals. Non-qualified requests may be rejected. Publisher reserves the right to limit the number of free subscriptions. For subscription inquiries, please call 206.686.7378 x1 or subscribe online at www.CoffeeTalk.com. Copyright © 2019, HNCT, LLC, All Rights Reserved

July 2019

Remember to Share to your social media and Like! The project with the most reads will receive a CoffeeTalk advertising package to promote their projects valued at $5,000

Grounds for Health

Treatment in a Box, Not a Truck!

Project Contact: Email: Phone: Project URL:

Lisa Espenshade lisa@groundsforhealth.org 802-876-7835 https://groundsforhealth.org/

Project Name: Treatment in a box, not a truck! Country Most Impacted by Project: Kenya Project Location Additional Information: Nyeri County, Kenya, nestled between Mount Kenya and the Aberdare ranges. Project Impact: Grounds for Health will expand our pilot thermal coagulation project to reach more women at origin, and demonstrate effective treatment methods that can be adopted by other organizations worldwide.

Project Description For over 20 years Grounds for Health has cared for women who live “at the end of the road” in coffee-growing areas where access to preventative health services is limited. We train local doctors and nurses to screen and treat cervical pre-cancer and work with communities to create sustainable programs. The women we help are the coffee workforce backbone and needn’t succumb to cervical cancer, a lethal disease that is almost 100% preventable.

Africa, our staff have been piloting a new treatment device called thermal coagulation that promises to be a gamechanger. The small, hand-held device uses heat to remove any precancerous cells. It is powered by a battery pack, so lack of electricity—a common circumstance—is not a barrier for providing care. It delivers fast treatment. It is easier to train clinicians to use, and is less expensive to operate than the more common cryotherapy device.

Benefits We will bring cutting-edge technology to benefit coffee-growing communities that are vastly under-resourced, and help save the lives of more women.

Over the next 10 months, we want to expand our pilot program and purchase FOUR to EIGHT more devices (each are about $1,800). We can train and equip more clinicians in Kenya, where the incidence of cervical cancer represents the second leading cause of cancer in a population of over 25 million women.

For business partners, we offer many ways to support our programs through workplace giving, events, cause-marketing, and other initiatives that help companies reinforce business and CSR objectives.

In the past year Grounds for Health exceeded the milestone of our 100,000th woman screened in Latin America and Africa.

We have many projects and constantly work to optimize every opportunity that can improve our results. A high priority right now is to incorporate highly effective, innovative medical technology. In East July 2019

Readers can help by You can help by making a gift to Grounds for Health. Some donors choose to make smaller gifts every month that add up to a big impact.

Visit: www.groundsforhealth.org, or email Lisa Espenshade, Director of Donor Relations at lisa@groundsforhealth.org.

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Hanns R. Neumann Stiftung

Coffee Kids

Project Contact: Joanna Furgiuele Email: joanna@coffeekids.org Project URL: www.coffeekids.org

Project Name: Country Most Impacted by Project: Project Location Additional Information:

Coffee Kids Colombia,Guatemala,Tanzania - Tanzania - Trifinio Region: Tri-border area of Guatemala, El Salvador, Honduras - Colombia Project Impact: Coffee Kids is addressing each of the challenges facing young farmers in an integrated manner that makes a sustained impact in their lives. Take Happyness Pallangyo, age 27, for example. She loves her community in Northern Tanzania, but used to live in fear she would have to leave. The Nkoasenga Youth Group, where she serves as secretary, has been a vehicle for changing that. As a result of her involvement, she opened the first community coffee shop alongside her farm, has a mentor to guide her, and is pooling her savings with her peers to invest in their operations. With a solid financial foundation, Happyness is now paying school fees for her younger sister and saving for her own child’s education as well. “Finally,” she says, “I feel confident staying here, because we have everything we need.” Another success story is that of Saimon Maya, age 23. When his mother discussed giving him a small plot of his own, he began imagining his own operation. And when he took Coffee Kids courses and received a micro-credit to jump start his business, he was overjoyed. He had a farm and 1,270 new coffee trees, “a dream come true.” Coffee Kids Rural Business Workshops gave him confidence that he could make good money and repay the funds quickly. Today, his farm is steadily growing and he feels that his future is bright. “Now, I can ensure that my children have good land to farm, just as my mother ensured for me.”

Project Description Hanns R. Neumann Stiftung (HRNS) North America has a bold vision for what the coffee sustainability sector can achieve. It is not enough for farmers to make a few pennies more per pound or to have access to techniques that can increase yields modestly. Coffee must be a driver of real opportunity in the communities where it is grown, and that opportunity must reach every farmer regardless of age or gender.

Through Coffee Kids, we focus on young farmers as a part of HRNS’ comprehensive approach to farmer empowerment--youth development, entrepreneurship, climate adaptation, and building more inclusive coffee communities.

Coffee Kids Rural Business Workshops: • Put farmers ahead of beans, • Prioritize impact over marketing, and • Reach smallholder farmers who have the most to gain from these investments. Benefits Young farmers want to grow coffee. But, they face increasingly unpredictable growing conditions as a result of climate change, and often lack access to cutting-edge agronomic techniques and technologies. As subsistence farmers, they struggle to invest in their operations or to diversify, meaning that a single bad season can be devastating. And, cultural factors diminish the contributions of young farmers and female farmers. July 2019

Readers can help by September 29 is officially recognized as National Coffee Day in the USA and October 1 is International Coffee Day. Celebrating a Coffee Day is your opportunity to give back to the farmers who bring you your daily cup. For businesses, it’s a way to demonstrate to your customers that you care about fairness, the environment, and future generations— all problems that can be solved with coffee. Visit coffeekids.org to download the Coffee Days toolkit.

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Crimson Cup Coffee & Tea, Independent Coffee Houses and Serve Hope International

10 Cents of Change

Project Contact: Melissa Rogner Email: mrogner@crimsoncup.com Phone: 614-252-3335 Project URL: https://10-cents-of-change.com/ Project Name: 10 Cents of Change Country Most Impacted by Project: Honduras Project Location Additional Information: Coffee growing community of Siguatepeque, Honduras. Project Impact: Crimson Cup Coffee & Tea and its community of independent coffee shops are working to provide resources including safe and secure homes, clean drinking water and access to higher education in the coffee farming community of Siquatepeque, Honduras.

Project Description Crimson Cup Coffee & Tea is working with its community of independent coffee houses to provide safe and secure homes, clean drinking water and access to higher education for Honduran coffee workers and their families. Funds were raised through a series of 10 Cents of Change fundraising drives and company donations. As in most coffee-farming communities, Honduran workers live in poverty. Many occupy dilapidated homes that barely keep out the elements or protect their belongings from theft. Few have funds or skills to build new homes. Crimson Cup’s Honduran Partner, Serve Hope International, has developed a safe and secure model home that can be built with local materials for about $2,800. Crimson Cup and a team of Ohio State University students helped build one of these homes in 2018. Access to clean drinking water is a serious health issue in the region, especially among families with children. Because most houses lack running water, families obtain water from polluted rivers and streams. Contaminated water can transmit diseases such diarrhea, cholera, dysentery, typhoid, and polio. Women and children carry heavy water buckets for several kilometers over mountainous terrain. Using water filters and buckets, families can purify rainwater for drinking and cooking. This produces potable water without the 12 backbreaking labor.

To help workers obtain an education, Crimson Cup donated 30 computers to Serve Hope’s Educafe. The computers allow coffee workers to support their families by working during the day and pursuing a higher education through computer courses in the evening. Benefits In December 2018, Crimson Cup led a team of Ohio State University students to help build a home for Jesús Lazo Lorenzo and his family. Lazo picks coffee cherries for farmers that participate in the roaster’s Friend2Farmer direct trade program. A series of personal tragedies had put his dream of building a home for his family out of reach, until Serve Hope connected him to Crimson Cup. The roaster and its community of independent coffee houses helped raise funds to purchase building supplies for the home. Crimson Cup funded the student trip to help build it. To date, Crimson Cup and independent coffee houses have provided funds to distribute 40 water filtration buckets. Serve Hope International distributes the buckets and teaches the families how to use them properly. The 30 computers donated by Crimson Cup to the Educafe have enabled workers to pursue a higher education by taking computer courses at night. Overall, Crimson Cup and its community of independent coffee houses have raised over $22,000 to July 2019

support the coffee farming community. Crimson Cup has been working with Siguatepeque farmers since 2011. The roaster imports coffee through its Friend2Farmer direct trade program, which ensures that farmers receive a fair share of proceeds from coffee sales. The company also donates funds for education and community improvements. By expanding relationships with small-plot coffee farmers and helping their communities thrive, both Crimson Cup and independent coffee shop owners are contributing to a sustainable coffee harvest for years to come. Readers can help by Readers can help by purchasing Crimson Cup’s Friend2Farmer Honduras Siguatepeque coffee or by donating directly to Serve Hope International. With tasting notes of floral, honey and baker’s chocolate, the coffee can be purchased online at https://store.crimsoncup.com/ Honduras-Siguatepeque_3. Donations can be made at https://www.servehope.net/donate-1.

Dean’s Beans Organic Coffee Company & PRODECOOP

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Forgotten Children Literacy Project

Project Contact: Katherine Parcell Email: katherine@deansbeans.com Phone: 978-544-2002 Project URL: https://deansbeans.com/javatrekker-blog-news/launchingcommunity-based-kids-literacy-in-nicaragua/ Project Name: Forgotten Children Literacy Project Country Most Impacted by Project: Nicaragua Project Location Additional Information: Headquarters in Esteli; Program takes place in the communities of San Juan de Rio Coco, San Lucas, Cantagallo, Quilali, Miraflor, Dipilto, Venecia and Beneficio Palacaguina, all communities involved in PRODECOOP LTR. Project Impact: More than 150 children, from 8 cooperatives to date, with plans to expand the program in 2019 to 5 more coops, and exponential growth every subsequent year.

Project Description Imagine if your young children had no access to books or teachers, and couldn’t learn to read. You are also illiterate, and unable to help. This is the very situation in many remote coffee communities. Dean’s Beans Organic Coffee Company and PRODECOOP have partnered in a new program to address this important issue. The project started when women from PRODECOOP expressed to Dean Cycon, founder of Dean’s Beans Organic Coffee Company, the need for educational opportunities for their children. Without being able to read, these children would never break the cycle of poverty endemic to coffee farmers. We co-designed a program to bring literacy to children by means of mobile libraries. Each week, trucks with large buckets of books visit distant communities. Reading circles convene with volunteers from the cooperative who read to the children and encourage children to read to each other. The books stay in the community for one week, to be replaced the next week by another truck, volunteer 14 and bucket of books for the coop village.

Creating a revolving book reading and loan program to increase kids’ literacy is a great example of direct, people-centered development that addresses one of the critical priorities identified by the farmers. We started with a one-day literacy festival in 2017, using clowns, music and books to excite the children of women who work in the beneficio (processing plant). Now, two years in, the Forgotten Children Literacy Program has expanded to 8 coffee communities and hundreds of children. Benefits The change in these over 150 children has been so dramatic and positive, the head of the coop Merling Preza became overwhelmed by emotion when speaking about the impact of the program in these remote communities. Shy children finding their voice through song; children reading aloud to other children; enthusiasm for learning – all indications of the life-changing world of literacy. The program also encourages the parents to learn to read as well. This year the program will include literacy education for adults and teens, all inspired by the successful literacy progress of their children or siblings. July 2019

Readers can help by We don’t expect every coffee company will go to the lengths we do to be involved in the social, economic and environmental issues in coffee communities, but roasters and importers can participate in projects being undertaken by their farmer partners. Just ask! There is a lot of opportunity to make a real difference!

BRING YOUR BRAND TO LIFE At IdentaBrew®, your brand is our passion. We specialize in brand integration and extension that will get you noticed in any environment, with any budget. Call us today, and discover how we can breathe some life into your program.

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Catch the Perfect Cup

Contact: Carol Andrews carol.andrews@c2imaging.com (253) 893-1132 • www.identabrew.com

FOR ALL YOUR PRINTING NEEDS www.c2imaging.com

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Sensible Development

Sensible Coffee

Project Contact: Alan Newman Email: alan@sensibledevelopment.com Phone: +447711006551 Project URL: www.sensible.coffee Project Name: Sensible Coffee Country Most Impacted by Project: Colombia, Ethiopia, Guatemala Project Location Additional Information: United Kingdom and Online

Project Impact: We think this will help provide access to direct trade for many producers. We also think this will raise awareness and provide a route to market outside the C-Market and the low prices. We are spreading the cost of facilitating these trades by charging the buyers of the coffee. this differs from traditional commission models in that it means greater revenue goes back to the producers. The cost is born by the buyers which os course lower because it is a shared cost.

Project Description We are setting up Commercial Volume Online Auctions for coffee quality of 84+. We are working with primarily growers in Ethiopia but also have agreements with a producers in Guatemala and Brazil. We are providing them with a route to market for their coffee. The aim is to combat the C-Market price and promote direct trade. This is especially true of producers in Ethiopia where exporting has been deregulated and farmers groups are looking to create their own set of trade contacts in a new innovative way.

them make above C-Market prices for their volume coffee. Readers can help by Spreading the word. The main thing we want to achieve is to find a new breed of small importer and roaster who want to import direct. We are interested in

Benefits This will create direct trade in countries that previously have not had access to external markets. In the more developed coffee countries we work in we are specifically helping them reach new 16 market and to help July 2019

working with importers who can help independent roasters finance and store larger volumes of quality coffee they can draw down as they need it. Some roasters can manage this themselves and they will wish to consolidate the importing process by working with other roasters to make up considered containers.

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Eleva Coffee

Eleva 2018 Social Impact Projects

Project Contact: Emilio Baltodano Email: emilio@elevacoffee.com Phone: 646-789-3114 Project URL: https://elevacoffee.com/our-communities/

Project Name: Country Most Impacted by Project: Project Location Additional Information:

Eleva 2018 Social Impact Projects Guatemala, Nicaragua Peñas Blancas, Jinotega, Nicaragua Santa Palencia, Palencia, Guatemala

Project Impact: Impact: 300 students in Peñas Blancas, Nicaragua. Budget: $15,000 invested. Area of Focus: Sanitary Services, and Kitchen Impact: 100 students in Santa Palencia, Guatemala. Budget: $20,000 invested. Area of Focus: School Refurbish

In our first year of 2018, our goal was to raise $15,000 in sales to improve the COMMITMENT TO CLIENTS local schools in Peñas Blancas. With the generous support of Mercon Coffee we C O M M I T M E N T TO FA R M E R S raised the funds and replaced the existing latrines with new, sanitary bathrooms to serve the 300 students Project Description and their teachers. At Eleva, we work to uplift our coffee We also installed a groundbreaking growing communities and help raise their biodegassing system which converts waste standard of living all while heightening into gas, allowing the school to have a our coffee-drinkers’ experience. Each year, kitchen and participate in national free we conceive of, orchestrate, and execute lunch programs for the first time. new Eleva project initiatives within our origin communities, bringing in partner For our second project, we partnered with organizations to broaden the base of the University of Texas McCombs School of support for our farmers. Business and Building Bridges Worldwide ABOUT OUR FOUNDER

WHO WE ARE

After 15 years as a top coffee executive, Emilio Baltodano set out to start his own brand, which would bring aficionados delicious, high- quality coffee at an affordable price, while radically improving the standard of living of the coffee-farming communities.

He launched Eleva in 2017, blending his passion for sustainability and social- entrepreneurship with his knowledge of how to source the world’s best coffees and deliver them to consumers efficiently and affordably.

MISSION

Dispel myth that top quality, high social impact coffee has to be expensive Improve standard of living of farming communities who grow our coffee

Connect people who drink coffee with people who grow it

Working directly with farmers, we source our beans from the finest coffee-producing regions

Our efficient sourcing, production and deliver system reduces costs while ensuring the coffee is always fresh, full of flavor, and never bitter Our competitive price offers a unique combination of great value, top quality and high social impact

We pay our farmers directly, at above-market rates, to ensure they receive fair compensation

We support comprehensive agricultural training programs that empower farmers to dramatically improve productivity, while protecting the environment

We invest in social infrastructure projects that help bring clean water, better education and improved healthcare to the entire coffee-farming community

Benefits

to refurbish two schools serving 100

18 July 2019

students in the coffee farming community of Santa Palencia, Guatemala, adding a new roof and windows, reinforcing the foundations to weatherproof the building and repainting both schools. Readers can help by Enjoying the great taste of Eleva Coffee through our online coffee subscriptions, and visiting our coffeeshops in Brooklyn, NY. Donating to our partnering organizations, Building Bridges Worldwide, Seeds for Progress, and Project Alianza.

Remember to Share to your social media and Like! The project with the most reads will receive a CoffeeTalk advertising package to promote their projects valued at $5,000

Covenant Coffee

Project Contact: Email: Phone: Project URL:

Randy Martin randy@covenantcs.net 661-333-0071 http://www.covenantcoffee.org

Project Name: Covenant Coffee Country Most Impacted by Project: United States, United States Project Location Additional Information: 1700 N Chester Ave., Bakersfield, California 93308 Project Impact: Foster youth have outcomes that exceed the horrific statistics they face. Youth are trained and mentored to become productive members of the community. As their lives are restored, generations are transformed and the cycle of abuse and neglect is ended.

just a few of the increased outcomes for youth served by Covenant. Many of the employees at Covenant are foster youth parenting their own children. Covenant provides parent and family training to stop the cycle of abuse and neglect. Great coffee for the community. Readers can help by Purchasing Covenant Coffee ... every two bags of coffee enables Covenant to hire a youth for one hour. Volunteering. Teaching a life skills class. Hiring trained youth. Sharing the mission and vision. Mentoring foster youth in their community. Supporting Covenant Coffee with financial or in-kind donations. Project Description Covenant Coffee mentors, trains and employs foster youth and former foster youth in the coffee industry. Covenant trains youth in coffee roasting, customer service, food safety, special events, online sales and coffee house operations. Covenant has served an average of 35 foster youth each year since inception. Covenant will try anything to employ foster youth and give #hopeinacup. In the past they have operated one restaurant, two coffee houses, a kiosk and multiple mobile units. Recently, Covenant began producing their own coffee pods for the single serve market. The mission of Covenant is providing hope and love to restore lives and transform generations.

Benefits Foster youth are employed. A multi-state study found that 47% of foster youth were unemployed at age 26. Covenant provides opportunities to gain experience, job skills, and training for future employment. Affordable housing, educational services, mentoring and life skills training are July 2019

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Pueblo a Pueblo

Project Contact: Email: Phone: Project URL:

Tatiana Dalton communications@puebloapueblo.org +1920-383-1506 http://www.puebloapueblo.org/pathways-to-literacy.html

Project Name: Project Name: Pathways to Literacy Country Most Impacted by Project: Guatemala Project Location Additional Information: This project is located in the Lake Atitlán region of Guatemala’s western highlands. We work with several public primary schools in the municipalities of Santiago Atitlán and San Lucas Tolimán. Project Impact: Since 2011, Pueblo a Pueblo has helped create five school libraries in public schools in Guatemala’s western highlands, benefiting over 1,000 schoolchildren. Consistently, project beneficiaries have demonstrated increases in their reading and writing abilities. Higher literacy skills are associated with higher wages, lower unemployment, and improved health outcomes. We plan to expand the reach of our project and launch our sixth library partnership in early 2020.

Project Description Many children in Guatemala’s indigenous coffee-growing communities do not have access to quality educational resources at school or at home. Understaffed and underfunded public schools often lack the infrastructure to provide appropriate reading materials and a robust literacy curriculum to students. As a result, even those children who attend school regularly face significant barriers to achieving literacy. In the department of Sololá where Pueblo a Pueblo works, almost half of adult indigenous women cannot read or write. By partnering with local public schools to establish school libraries, the Pathways to Literacy project inspires a love of learning, reading, and storytelling in young students. First, Pueblo a Pueblo provides an initial donation toward infrastructure improvements at our partner school as well as a delivery of books and other educational tools. These resources are chosen through a diagnostic distributed to the school’s teachers, ensuring that the content is locally adapted. Our team then works with school leadership to select and train a librarian

and conducts professional development trainings with teachers to promote the effective use of library resources across curricular areas. Project staff also oversees the formation of a community support group made up of parents and teachers who will continue to advocate for school investment in library-based programming long after the end of the three-year project cycle. Benefits In 2018, half of all students at Nueva Providencia Primary School used their library every day. Sahelia, a sixth grader, was one of them. “Before this project, I couldn’t read well at all,” she says. “But now, I read in the library and I take out books to read at home. This year, I read 75 books and I got so much better! I’m using books from the library to teach my little brother how to read, too.” At Patzilin Abaj Primary School, where Juan José is a teacher, a third of all boys and half of girls take out books from the library every month. “Before this project, we didn’t have a schedule or a strategy for developing

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students’ reading skills,” Juan José reflects. “Pathways to Literacy has helped us as teachers to plan new activities and apply new teaching tools.” As the project cycle progressed, Juan José and his fellow teachers started to use their new toolbox of teaching techniques. “Now, my students know that books contain information or adventures, entertaining illustrations, and stories that leave them with new ideas and new knowledge,” says Juan José. “This project has helped them become better readers.” Readers can help by Becoming a Book Buddy! The ideal ratio for school libraries is 10 books per student, and you can help our partner schools reach that goal. Your donation buys age- and reading level-appropriate books in Spanish and local Mayan dialects for elementary school students here in rural Guatemala. All coffee-involved Book Buddies will be listed on our website’s Coffee Industry Partners page. Learn more at http://www. puebloapueblo.org/pathways-to-literacy. html.

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Food 4 Farmers

TransFARMATION: Transforming Coffee Farms into Thriving Local Food Hubs

Project Contact: Email: Phone: Project URL:

Janice Nadworny janice@food4farmers.org 802-497-3304 www.food4farmers.org

Project Name: Project Name: TransFARMATION: Transforming coffee farms into thriving local food hubs Country Most Impacted by Project: Nicaragua Project Location Additional Information: Comepcafe Coffee Cooperative (1,400 members) Colombia Nuevo Futuro Association (200 members) Colombia SOPPEXCCA Coffee Cooperative (530 members) Nicaragua ACODIHUE Coffee Cooperative (5,000 members) Guatemala

Project Impact: Four hundred families and 4 schools now operate thriving home gardens that are supplying year-round fresh. healthy food. Coffee farmers in Nicaragua and Colombia offer local, organic produce to thousands of people in their communities through farmers markets. Coffee-farming families have increased their income anywhere from 5% to 50% through supplemental income strategies, while saving 30% or more on their food purchases. Some families have completely eliminated the months of food insecurity they had faced, year after year.

Project Description TransFARMation Strategies: Women’s farmers market, organic home gardens, traditional seed saving, community promoters, water systems, organic composting. Plus, nutrition and food security education, business plans, family financial literacy, and professional training for promoters. Program activities • Create and train network of young women and men as community food security promoters responsible for transferring knowledge to families and monitoring progress. • Establish organic home gardens • Diversify families’ diets to include more fruits, vegetables and protein to improve nutrition and livelihoopds, prevent seasonal hunger • Increase farm crop diversity and

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improve practices, including water resources and soil health, to reduce environmental degradation Facilitate food security and sovereignty workshops Provide families with financial literacy tools to manage production, supplemental on-farm businesses, food purchase savings Create monitoring & evaluation systems for cooperatives to manage programs and as decision-making tools Expand opportunities for establishment of or participation in local markets for sales of home garden products

Benefits Our program aims to disrupt the established global food system by increasing opportunities for marginalized populations of small-scale coffee farmers, particularly women and young people who are children of farmers. TransFARMation develops and sustains long-term solutions to food insecurity and dependency on one crop, helps coffee farmers adapt to climate change and mitigate the impacts on their farms, and transfers the knowledge, tools, and networks to become self sufficient. July 2019

Along with food crops and other on-farm diversification strategies, we’re working to develop value-added products to further reduce monoculture dependency. Each community’s distinct characteristics are considered as we co-create strategies with our partners. Readers can help by We welcome opportunities to partner with members of the coffee industry to raise awareness and much-needed funds to address the urgent issue of food insecurity in coffee-growing communities.

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World Neighbors

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Increasing Food, Health, Water, Sanitation and Financial Security for Coffee Growers in the Department of Huehuetenango, Guatemala Project Contact: Kate Schecter Email: kschecter@wn.org Phone: 202-550-6760 Project URL: https://www.wn.org/%ef%bb%bfthe-starbucks-foundation-andworld-neighbors-work-to-empower-women-in-huehuetenangoguatemala/

Project Name: Increasing Food, Health, Water, Sanitation and Financial Security for Coffee Growers in the Department of Huehuetenango, Guatemala Country Most Impacted by Project: Guatemala Project Location Additional Information: Department of Huehuetenango, Guatemala

Project Impact: To date: 525 heads of households have diversified their diets in 30 communities 350 home gardens were installed by community members 200 families are now using purified water from their new bio-sand water filters which reduce gastrointestinal diseases 75 families are using improved smokeless stoves, which reduce respiratory illnesses

Project Description Through a generous grant from the Starbucks Foundation, World Neighbors is helping 3,000 families in rural coffeegrowing areas to improve their quality of life by providing training in improved agricultural practices, sanitation, and financial literacy. The program provides training in organic fertilizer production, water purification, improved nutrition, creating savings and credit groups and smokeless stove construction. World Neighbors has also taught the families how to build their own gardens to produce local crops to diversify their diets and the crops they can sell.

Benefits Families in rural areas now have the opportunity to improve their health and well-being, as well as their financial situation. Because of the formation of savings and credit groups, the farming families have gained new economic power that provides extra income, new business opportunities and financial security. Readers can help by Donating to World Neighbors and buying coffee sustainably sourced from communities like Huehuetenango. World Neighbors works with coffee growers

26 July 2019

around the world and your donations allow us to help improve the lives of other poor, marginalized communities.

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The Coffee Trust

The Honey Project

Project Contact: Bill Fishbein Email: bill@thecoffeetrust.org Phone: 505-690-5834 Project URL: https://www.thecoffeetrust.org/#ourprojects-section Project Name: The Honey Project Country Most Impacted by Project: Guatemala Project Location Additional Information: San Gaspar Chajul, Quiché, Guatemala Project Impact: The project is located in one of the poorest coffee producing regions at origin, San Gaspar Chajul in Quiché, Guatemala. Overwhelmed by poverty for generations and traumatized during and after Guatemala’s brutal civil war, the fair trade, organic coffee association, Asociación Chajulense, has been central to recovery the spirit and the dignity of one of the last indigenous communities, the Mayan Ixil people, to be conquered by the Spanish.

Somehow, Asociación Chajulense managed to survive during one of the darkest periods in Guatemala’s history that cost the lives of half the population of San Gaspar Chajul. In the process it provided a beacon of hope in a land filled with hopelessness. Recognizing early on that income from coffee alone was not enough to sustain a family, the association spawned a number of enterprises designed to earn added income for coffee producers. One of those enterprises was a honey project. The Honey Project will add much-needed income every year to the coffee producers of San Gaspar Chajul. With coffee prices so low, it is especially important now. The project will diversify CopiChajulense’s client base, from one buyer to numerous buyers in the US market where higher prices are more easily achieved. The self- empowerment principles of Campesino a Campesino, are invaluable in helping producers increase their honey production. However, those same self-empowerment principles are not limited to honey production and effect every aspect of their lives.

Project Description The honey project is managed by the fair trade, organic honey cooperative, CopiChajulense. The cooperative ha 140 beekeepers and an annual production of 3 containers of honey exported exclusively to Europe. The honey is exquisite. However, 3 containers of honey divided amongst 140 beekeepers is not enough and needs to be improved for the added income to make a significant impact. 140 beekeepers have the potential to produce far more than 3 containers of honey. So, The Coffee Trust and CopiChajulense have embarked on a partnership to increase honey production, and to export their honey to the US Market. To increase production, The Coffee Trust has hired the same trainers that worked in the very 28 successful Roya Recovery Project, which brought Asociación Chajulense back

from the brink of extinction after having lost 80% of its production in 2014. The practices are tried and tested, however, imparting the knowledge across cultural lines in a community where trust has been trampled on, is no easy task. That is why The Coffee Trust continues to follow the principles of Campesino a Campesino.

Benefits Increased income for coffee producers especially important when coffee prices are as low as they are today.

These principles hold for participants to be trained by their peers, not professionals. When learning from their peers, the experience is of self-empowerment, “If she can do it, so can I”. This is much different than learning from a professional, which is a disempowering experience of, “I wish I were as capable and as educated as that man”.

Gaining a sense of self-empowerment, maybe the most important benefit of all. As the producers learn by learning through the principles of Campesino a Campesino that, “Si se puede!” [Yes we can!]. Recapturing that power literally affects every aspect of their lives.

July 2019

Opening up new markets and diversifying their client base, instead of relying on one buyer for 100% of their sales.

Readers can help by Readers can help by contributing to The Coffee Trust Honey Project and by signing up on our waiting list to buy the honey when it arrives in the States.

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Earthâ&#x20AC;&#x2122;s Choice Organic

Women of Coffee Honduras Microfinace Program

Project Contact: Karen Cebreros Email: karencebreros@gmail.com Phone: 619-889-1997 Project URL: https://www.facebook.com/profile.php?id=100006944175216 Project Name: Women of Coffee Honduras Microfinace Program Country Most Impacted by Project: Honduras Project Location Additional Information: The Microfinance Program will open in the Western Region of San Marcos, Honduras

Project Impact: Stabilizing the family, village, community, with new business, revenue streams and food security are the first signs of impact. Schools are often built immediately and then health clinics. After 30 years in specialty coffee, every bean counts and coffee producers know how to make every penny count. After two years of reporting on the learning loan programs, Rotary turns 100% of the money over to the women and their bank accounts. Look for books by Mohamen Yunnas

Project Description The collaboration between Earthâ&#x20AC;&#x2122;s Choice, Rotary International, Neumann Foundation and women coffee producers will start the 6th microfinance program in Honduras. The Global Grant goal is $200,000.00. The success of Mexico, El Salvador, Guatemala and Colombia has created the foundation for a higher goal. Every program is reconciled to the penny. Benefits Women coffee farmers are starting a range of small businesses. In the past, they had no access to credit ofr any financial tools. The businesses can be coffee related but livestock, sewing, a cantina, and clothing are excellent examples of creativity. The Grameen model is the structure being used with financial literacy training and a

manual written and implemented by HRNS Foundation. Women put food on the table, send the kids to school, start savings accounts and the entire village benefits and the community as well. A major benefit is directly related to how the husbands view their wives and changed attitudes benefit the whole family. Readers can help by Contact Karencebreros@gmail.com 619-889-1997 or Rotary International matching grants and look for Global Grant Honduras Coffee Women #1530 or www.womenicoffee.org IWCA, International Women In Coffee Alliance

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Crop Trust

From Central America to the World: Protecting the Future of Coffee

Project Contact: Email: Phone: Project URL:

: Laura Marshall laura.marshall@croptrust.org +49 1711856493 https://www.croptrust.org/saving-coffee/

Project Name: From Central America to the World: Protecting the Future of Coffee Country Most Impacted by Project: Costa Rica Project Location Additional Information: International Coffee Diversity Collection conserved by the Tropical Agricultural Research and Higher Education Center (CATIE)

Project Impact: “The Crop Trust / FELCO in-depth study is the first step in what we anticipate will be a global collaboration that will benefit all those involved in the coffee industry – from small-scale producers and roasters to baristas and consumers,” said Jennifer “Vern” Long, CEO of World Coffee Research, a non-profit collaborative research and development program of the global coffee industry. “Without access to coffee diversity, the industry won’t be able to meet the growing global demand for coffee. And ultimately, failing to conserve this diversity over the long-term will have repercussions for the tens of millions of people in Latin America, Africa and Asia who depend on coffee for their livelihoods.”

Project Description The Crop Trust and Swiss pruning and cutting tools manufacturer FELCO join forces to ensure the long-term conservation and availability of the world’s only international coffee collection. For the past 70 years, the coffee collection at CATIE has served the coffee industry well, especially in Central America, where all rust-resistant varieties can trace their origins to this tenhectare field genebank. Unfortunately, the CATIE collection is at risk, due to aging trees, insufficient funding, and no backup system. In order to address the many threats that the collection faces, the Crop Trust will lead an independent, in-depth

study that will provide CATIE with a clear understanding of what they need to do to meet and maintain international standards in their conservation efforts. The study will provide a comprehensive assessment of the status of CATIE’s coffee diversity collection. “We believe that the long-term vision of the Crop Trust aligns well with FELCO’s focus on quality products known for their longevity,” said Stephan Kopietzki, CCO of FELCO. “Just like the design of FELCO’s products, it is crucial that the conservation of crop diversity is made to last. Crop diversity is essential for all life on Earth and should be treated as such.” “We are pleased that a company like FELCO is stepping up to support this crucial study, and we hope that others will follow their lead,” said Crop Trust Executive Director, Marie Haga. “That cup of coffee that millions of us around the world enjoy every day July 2019

depends on it.” Benefits The study will examine everything from the age of trees conserved, to safety duplication practices, to past and possible future levels of demand for each type by the coffee industry. The results will be used to recommend urgent, costed actions to ensure long-term conservation and availability of the collection. This in-depth study is the first concrete step to implement the Global Conservation Strategy for Coffee Genetic Resources. Developed by the Crop Trust in collaboration with World Coffee Research (WCR), the Strategy identifies four genebanks as the key custodians of the world’s diversity of coffee, one of which is CATIE’s. Readers can help by To secure and make available this diversity for the long term, the Crop Trust is raising USD 25 million for its endowment fund, which will provide the annual funding needed to run these genebanks in perpetuity. Anyone can take action and support the Crop Trust, and call upon governments and the private sector to support as well. We all rely on the diversity of our crops. https://www.croptrust.org/take-action/