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Choosing an appropriate airtime
Want to increase the effectiveness of your TV advertising campaign? Think about aiming for prime-time audiences, who are often online between 7:00 pm and 10:00 pm Central Time. Since viewers are most likely to tune in around this time, TV advertising during this period costs the most. However, given that prime-time advertisements have the chance to reach a sizable and interested audience, the cost might be justified. Early evening commercials might cost anything between $200 and $2,000 per time slot, depending on the local market and time of day. Although airing during popular syndicated programmes can increase costs, it also improves the impact of your marketing effort. Consider running advertisements during the day when rates range from a low of $100 to several hundred for a more economical strategy. By strategically placing TV ads during prime time, you may attract your audience and accomplish your marketing objectives. Don't pass up this chance.
The Season: Would you consider spending money on TV advertising? The best time to do this is in January, when stations are keen to make money after incurring significant Christmas expenses. This offers the chance to bargain for cheaper prices and get a good deal. The majority of stations offer three-, six-, and twelve-month contracts and might give you a discount of between 5 and 10 percent if you sign up during the off-season. It's a good idea to haggle for larger discounts at the beginning of a new year in order to receive the greatest offer. In the end, the price of television advertising might range from $100 to several thousand dollars depending on your markets, airtimes, and particular requirements. The good news is that stations are always prepared to accommodate your needs and budget, so there's no excuse not to fully sell yourself with TV advertising.
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