4 STEPS TO BUILD YOUR BRAND
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BEFORE YOU START MAKING ANY DECISIONS ABOUT HOW TO CREATE A BUSINESS BRAND, YOU NEED TO UNDERSTAND THE CURRENT MARKET
IT’S IMPORTANT TO FIND YOUR FOCUS AND LET THAT INFORM ALL THE OTHER PARTS OF YOUR BRAND AS YOU BUILD IT.
ONCE YOU’VE GOT A NAME DOWN, YOU’LL NEED TO THINK ABOUT YOUR BRAND DESIGN HOW YOU’LL VISUALLY REPRESENT YOUR BRAND
YOUR BRAND NEEDS TO EXIST AND REMAIN CONSISTENT WHEREVER YOUR CUSTOMERS INTERACT WITH YOU