Welcome to Kiddikicks, This could be your chance to change your life with this unique opportunity to earn a living doing something you love – teaching children the skills for the greatest game on earth – football! A Kiddikicks franchise can be part-time or full time. It is designed to work around your life – your children, your studies, your projects. It is also a highly profitable full time business. Kick-start your career in sport with Kiddikicks, the Early Years football specialist. We hope you can join the team.
James Nesbitt Co-founder of Kiddikicks
2
2 welcome 4 background 5
our goal
6
our method
7
our business
8
our systems
9
our team
10
franchise package
11 money 12
can you kick it?
3
background Since conception the creators have fine-tuned Kiddikicks, the business, its systems and syllabus to be able to offer Kiddikicks – the Early Years Football Coaching Franchise – operating and selling super-fun, highly imaginative, content packed football sessions for children from 18 months up to 7 years which teach real football and life skills
Kiddikicks was created in 2005 after co-creators James and Sarah had their first child - an energetic, ball obsessed toddler! They were inspired to create a parent and toddler sports class to help children learn sports and life skills through structured play.
Kiddikicks now operates classes across London and the South East from their head office in Kensington.
Both creators were focused on the development of real skills within the context of football, helping each child on their own physical journey from learning to balance on one foot and strike a ball to introducing mini-sided match play and good sportsmanship.
Eli is involved in a number of other classes, but only for Kiddikicks does he literally attempt to tear off his car seat when we arrive at the venue. All of his other classes seem to be a bit too structured for two year olds.
James a professional ice hockey player, football coach and all round sportsman researched and created the Kiddikicks Syllabus drawing from his professional experiences, parenthood and popular theory on the drivers for increasing childrens’ participation in physical education. What underpins his theory is the need to give each child a positive introduction to sport in order to encourage a life-long participation in a healthy lifestyle through physical activity.
It's great to see a relaxed class, where my little ball of energy can run around outdoors!
4
our goal Our goal is to introduce pre-school children to sport through football Specifically to develop coordination, balance and all aspects of physical literacy along with educational aspects in line with the Early Years Foundation Stage.
We also feel that it is important to encourage behaviours and attitudes that promote a healthy lifestyle. This positive introduction to sport will help to instil in children and parents a life-long love of physical activity and a healthy lifestyle.
Using our unique fun learning techniques children will develop real football and other sports skills in a safe, pressure free, fun environment.
5
our method What underpins our goal is the belief that a pre-school child performs best when their carer performs with them.
Core values of the Kiddikicks programme:
The Kiddikicks syllabus coaches carer AND child in the fundamentals of football and fitness, encouraging parent participation in their child’s health and well-being.
Learning through play Having fun Communicating positive attitudes
The Kiddikicks syllabus is unique. It is accompanied by a Progress Sticker Scheme so parents and children can track progress made and children are rewarded for their achievement and behaviour.
Enhancing health and happiness Promoting participation and young citizenship
6
our business We do this through:
Kiddikicks offers parents and carers, Early Years educators and local authorities, solutions to their physical activity and sports coaching requirements.
Community Services • After school and weekend activities •
School holiday activities
•
Birthday Parties
Schools and Early Years Services •
Curriculum Delivery
• Out of hours school learning
7
our systems Our systems are bespoke. They are born from eradicating real problems the co-creators have experienced since conception: creating and managing registers, contracting and keeping good staff, taking and tracking payments, managing and marketing a variety of venues. The list is endless when starting from scratch.
A Kiddikicks franchise = More Coaching
+ Less admin + More fun + More time +
With a Kiddikicks Early Years Football Franchise you don’t have to.
Better return
Be the Coach Our dedicated online booking system allows owner-operators more time in the field.
Be the manager Our complete coaching manual and flagship training programme supports owner-operators in growing their business safe in the knowledge their coaches are well trained.
8
the team Between us our experience of this growth market spans more than a decade. What you don’t know we will.
Our management team is expert at what we do
We are here to support you. Our team provides training and support in all areas of the franchise.
James
Managing Director and deep thinker with an unrivalled professional insight into what makes this age group tick on the field
Sarah
Director of Operations and well of energy whose aim is to take the headache out of administration
Mark
Franchise Manager and expert in sports based franchises and the systems required to run a successful franchise network
Mo
Technical Manager and fine tuner of comms and systems
9
franchise package Our comprehensive start up package includes: • The Kiddikicks Brand – your right to use our trademarked name and systems • Exclusive Territory – your right to operate in your area without competition • Detailed Kiddikicks Franchise Manual – your complete guide to running your Kiddikicks Early Years business • Innovative Early Years specific Coaching Manual – your complete guide to the Kiddikicks Early Years Programme • Extensive Launch Kit – leaflets, posters, e-mailers and banner templates • Essential, step-by-step Marketing Guide – your complete guide to marketing your business •
In-depth Business Training
•
Expert Practical Training
• Jam Packed Sports Equipment Package – everything you need for your classes • Cool Business Stationery Set-up •
Branded Professional Corporate Uniform
• Bespoke E-commerce website - to drive traffic with inbuilt CRM System reducing administration.
10
money To give you an idea of the potential income from your Kiddikicks classes, we’ve put together some example projections. We believe in transparency and include in our projections the potential costs of running a business (overheads) including most of the outgoings that you will need to consider.
Gross Income
Overheads
Operating Profit
9 months
31,000
13,000
18,000
15 months
61,000
27,000
34,000
21 months
91,000
45,000
46,000
These figures are based on actual trading figures.
To see how these figures stack up in detail, you will need to join us on a discovery day, where we can go through them and further questions will be answered.
The legal bit - it is important to emphasise that the above figures are projections provided for the purpose of illustration and are not intended to be a statement, representation, warranty or guarantee of individual franchise earnings. Your success will largely be down
to the amount of effort and time that you put in and you should expect it to take a while to become established. It is essential that prior to entering into the franchise, you satisfy yourself of the value of the investment you intend to make in terms of both time and money.
11
can you kick it? Potential franchisees do not require prior experience, just a passion to succeed and commitment to Kiddikicks. Essentially we all need to get on, both want success and both be prepared to work hard to get it. Kiddikicks therefore will only offer franchises to suitable candidates.
• Ability to network in the local community
•
A desire to run your own business
These are some of the key characteristics and indicators we are looking for:
•
Attention to detail
•
Presentable and in good health
• Parent and child friendly personality
• Full driving licence with no or minor endorsements
• Hard working
If this sounds like you, this could be your chance to change your life and be part of a dream team whilst being your own boss doing something you love – teaching children the skills for the greatest game on earth – football!
•
Self-motivation and commitment
• Ability to follow guidelines and pre-determined systems
• Good sense of humour and positive nature • Limitless energy – it takes a lot to keep this age range engaged • Determination and enthusiasm to succeed
Get booked in now for the next Kiddikicks Discovery Day and meet the team. We can’t wait to meet you.
Call James on 020 7937 7965 or email sarah@kiddikicks.co.uk
www.kiddikicks.co.uk
12