Materials & technology - Women

Page 1

Final presentation Materials and technology

By Kimberley Zuurbier Irja Juliane Andresen


Target  Women  Age 40-50  Mid-high income  Married  2-3 children  Shops at: Massimo Dutti, Zara, H&M, El Corte Ingles, Burberry, Cos, Maxmara.



Lifestyle

 Part time job  Hang out with friends  Spends a lot of time on herself  Travels by car  Doing yoga to stay in shape  Likes to travel (on the weekends with her friends)







3 moments of use  Going to work  Hanging out with friends  Dinner with her husband (nightwear)



Going to work  Fabrics: satin, light weight, cotton, polyester.  Garments: high waist pants/skirts, blouse and blazer  Colours: black, white  and blue.


•  Blouse: 96% Cotton 4% Elastan. •  Waistcoat: 70% Cotton, 20% Poliyamide, 10% Elastan. •  Skirt: 63% Polyester 33% Viscose 4% Elastan.


Hanging out with friends  Fabrics: cotton, jeans, polyester. More heavy weight fabrics  Garments: t-shirt, jeans and blazer  Colours: blue, white and stripe pattern


•  T-shirt: 100% Viscose. •  Blazer: 73% Cotton, 23% Poliyamide, 4% Elastan. •  Jeans: 80% Cotton, 20% Elastan.


Dinner with husband  Fabrics: satin, elastic, crape. Light weight fabrics  Garment: dress or high waisted satin pants with crape blouse.  Colours: black


•  Tops: 100% Crepe. •  Pants: 100% Polyester.


€20

Cartella Colori

€46

Taroni

€9

Folpunt

€10

Drapers

€4,84

Somelor Tecidos

€6

Numitext

35/38g

138/140g

138/140g

270g

118g

102g

85% Silk, 15% Lycra.

100% Cotton (Tanguis).

100% Cotton

40% Wool, 35% Silk, 25% Linen.

40% Micro and 30% Macro.


Thank you By Kimberley Zuurbier Irja Juliane Andresen


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