Best practices for E-Commerce websites in 2017
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Email : mail@kinsh.in
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Website : www.kinsh.in
Call : (+91) 99041 53672
|
Email : mail@kinsh.in
|
Skype : kinshtech
|
Website : www.kinsh.in
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Best practices for E-Commerce websites in 2017 ď ą The trend of businesses going online to reach a global audience has been growing over the past 5 years and will continue to grow further in 2017. ď ą Along with businesses going online to create their identity on the Internet and to showcase their products and services, most businesses have started selling their products and services online too through e-commerce websites.
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Best practices for E-Commerce websites in 2017 The e-commerce industry has seen a lot of changes over the years in terms of scale, reach, type of products being sold and service quality. Today there are not just the large multi-brand e-commerce players like Amazon, Flipkart or Snapdeal in the market, but also specialized e-commerce players like Pepperfry, Urban Ladder, Zivame, CaratLane, BlueStone, etc. The strategies adopted by all these well known e-commerce websites have also evolved with time.
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Best practices for E-Commerce websites in 2017 International e-commerce websites have customized their approach for a country like India due to its sheer size and variation in the ways a customer buys. There are some practices that have worked well for the successful ecommerce websites and some practices that have not proven that successful. Today, we will look at some of the best practices that every e-commerce website must keep in mind for 2017.
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Best practices for E-Commerce websites in 2017 Customer-Centric Design : ď ą Irrespective of the size of the company building an e-commerce website to sell their products, they must ensure that the design of their website is customer focused and user friendly. ď ą With the sheer number of users accessing the internet through mobile devices, the website should have a Responsive design.
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Best practices for E-Commerce websites in 2017 Shopping Experience : ď ą Having a customer-centric design is not the only thing that will help an ecommerce website to be successful. ď ą Equally important, if not more is the shopping experience a user gets on the website. The better and easy the shopping experience in terms of browsing the product and making a purchase, the more likely it is for the customer to make a purchase. ď ą At the same time, post purchase experience like exchange or return should also be great. This can be a major driver of building customer trust in your website.
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Best practices for E-Commerce websites in 2017 Product Range and Presentation : Having great products alone will not help to sell them online. These great products also need to be presented in a great way to attract the customers. The products should be presented category-wise (product grouping should be correct), should have enough images (e.g. from different angles), should have a detailed description (e.g. material of the products, colours available, sizes available, etc.). It is a good practice to display similar products or related products (e.g. accessories) on the product page. It is also advisable to have customer reviews or testimonials about the product to help prospective customers make informed decisions.
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Best practices for E-Commerce websites in 2017 Payment Options : E-commerce websites have been providing the standard payment options of credit cards, debit cards and internet banking along with cash on delivery. Due to change in user preferences and new modes of payments available, it has become imperative to provide options for various mobile wallets, UPI as well as new payment methods that may be introduced in the market. It is also advisable to include Card payments and mobile wallet payments on delivery along with cash on delivery.
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Best practices for E-Commerce websites in 2017 Express Delivery : A lot of large e-commerce websites have already introduced fast and express delivery options to enhance customer experience. Express delivery will become a norm going forward. Any e-commerce company that has not been providing an express delivery option must start looking at ways to incorporate this in 2017.
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Best practices for E-Commerce websites in 2017 Reverse Logistics and Customer Service : ď ą One of the most important part of customer service post purchase is handling of exchanges or returns. ď ą It is imperative that an e-commerce website publishes its customer service, exchanges & returns policies clearly on the website. ď ą It is also advisable that the e-commerce business provides seamless reverse logistics for exchanges or returns.
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Best practices for E-Commerce websites in 2017
Kinsh Technologies has been helping businesses worldwide in their ecommerce ventures and has expertise in developing e-commerce websites. We specialize in e-commerce website development. Hire Meganto Developer India and WordPress Web Development India from us to build your ecommerce website.
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Call : (+91) 99041 53672
|
Email : mail@kinsh.in
|
Skype : kinshtech
|
Website : www.kinsh.in