COMPANY PROFILE
Introduction Image is everything, so goes the old adage. Nowhere is this a reality than in today’s cut–throat global business environment. Every company is trying to put their best foot forward, and consumers are bombarded by endless options, spoilt for choice. In the end, it’s the companies that take chances with their image and branding that stand out. We exists for this fundamental reason –
to make companies stand out, irresistibly.
Our Philosophy We are in the business of making businesses look and feel good. In this respect, we understand that this is not an event, but a continuous exercise. It is for this reason that we not only pick our clients’ minds and understand the scope of their creative ambition and ideas, but go the extra mile to seek to understand their intangible aesthetic sensibilities. This is why we focus on building and growing relationships, which mature into partnerships where both our clients and ourselves have the perfect creative equilibrium.
1 www.brandworld.co.ke
Who & Where We Are BrandWorld Communications Limited is a full fledged indigenous Kenyan company headquartered at a state of the art production facility boasting of a high–tech graphic design lab, an open plan fabrication floor installed with the latest printing and branding equipment and technology, a products warehouse, a business development unit, a human resource and finance unit, a boardroom and management suite all located at Vinodeep Towers in Nairobi’s Baricho Road.
Our Vision
Our Mission
To become the most reliable, creative and innovative printing, branding and promotional items company in East and Central Africa.
Delighting our clients by leveraging on innovative products and solutions with cutting edge branding and printing technologies to deliver exceptional branding solutions
Our Values Innovation - Always looking out for new and better ways of working. Customer focused - Offering solutions for their needs and challenges. Integrity - Efficiency in how we use resources to deliver on our role. Quality – From our products, branding and customer service. Teamwork – We all work seamlessly to ensure our clients are happy.
2 www.brandworld.co.ke
What We Do The company’s main areas of operations are in the highly specialized fields of printing, branding and supply of promotional products where its bouquet of products and services including but not limited to digital printing, offset printing, large format printing, digital flatbed printing, digital flatbed textured printing, sublimation, doming, laser engraving (co2 and fiber laser), hot stamping/foiling, cylindrical screen printing, cylindrical digital printing, pens screen printing, pad printing, screen printing and heat press – all undertaken under one roof in real time. Our promotional products and giveaways, branded as per our client’s specifications, include but are not limited to headphones, Bluetooth speakers, backpacks, business cases, desktop accessories, ceramics, duffel bags, golf accessories, fitness accessories, memory sticks, parasols, power banks, stationery, phone and tablet cases, tote bags, T-shirts, hoodies, caps, hats, scarves, ponchos, khangas/lesos,lanyards and much more.
Our 360 Solutions
Printing Branding
3
Giveaways
Printing
Offset Printouts in Production
Digital printing Our globally competitive technologies run through a high–tech computerized system, with their main command units providing for a simple ‘finger–tip’ control system for all their operator functions. With such exceptional technical capabilities, we do high quality high definition T–Shirts, business cards, invites, fliers, customized calendars, certificates, greeting cards and much more.
Offset printing Ranging from posters, calendars, annual reports, campaign manifestos to book printing, we are equipped with extensive capacity to print large quantity and quality prints that match globally acceptable standards. Whether black and white or multi–coloured, our high caliber technologies ensure product outcomes are exactly as desired.
Large Format printing Our technologies not only make visuals big in size, but deliver them in whichever design and colour specifications in their highest possible resolution. From banners, fine art printing, fabrics printing, colour proofing, colourful decals, stickers, floor graphics, apparel decorations, outdoor signage, billboards, vehicle wraps and graphics to free-standing signage, we navigate the large format printing arena with ease and delivered prints on all weather, long lasting material.
4
Bra a. Textured printing The first in East and Central Africa, this technology gives life to all elements of branding, giving a raised, permanent 3D effect on a surface. The textured print stays fade–free and makes the branded products stand out especially aesthetically. Some of the items where the technique can be used on include water bottles, cell phone cases, Braille signage, golf balls and industrial signs.
b. Sublimation
c. Doming
Offering multiple technological solutions that include large–format custom apparel printing and T–shirt printing all done in a desktop production format, our unrivalled technology matches volume and quality like no other in its field. Customization of hats, team jerseys, handbags and more. Beyond these, we have capabilities to turn art and digital art into gallery–quality reproductions, delivering the highest quality possible. We print designs directly onto specially formulated fine art canvas and media, providing opportunities in product customization, signage, fabric printing, soft signage, sportswear, art and decor, personalized fashion, merchandise and large item customization.
Industries the world over are quickly adapting to 21st century dynamics, where everything is moving towards three dimensional (3D) aesthetics. This is where corporates keen on standing out go for doming, a technique where a clear resin is sprayed on a print, producing a sleek 3D effect. This up to date technology is used in generating 3D print works on key chains, magnates, cufflinks, pin badges, ID badges, POS material and signage, stickers, nameplates, textiles, furniture, computers as well as various cadets in the automotive sector.
Domed Flash Drives
Dgen artrix g5 Image
5
Branding
d. Laser engraving Enabled with both fiber and CO2 capabilities, we cut, engrave, mark and produce images all in one step. Our machine’s durable belts ensure large quantity production of high quality acrylic lettering, textile lettering, barcode-UID, black acrylic, identification tags, photography on leather, photo plaques, agate photos, brass valves, memorabilia boxes, thank you cards and industrial markings. We engrave coated metals, steel/stainless, aluminum, titanium as well as the traditional glass, leather, wood and other organic items.
e. Hot stamping/Foiling We can thermoprint, impress and finish printing the special shape printing plate that the common stamping machine can't do. We can similarly thermorprint patterns, figures, characters and combined trademarks on paper, leather, plastic, rubber, PVC soft rubber, woodenware, articles made of bamboo, photos, cloth materials and technological decorations. Its uses apply in industries like printing, packaging, decorating and leather shoe making, and in the making of stationary, gift cards, promotional items, labels and clothes tags.
f. Pad printing Besides being undeterred by a product’s size, we work with an endless list of materials. Our differentiating factor is the ability to print products in one or more colours, despite printable objects coming in any shape and size, including little cylindrical objects like pens and syringes. Other printable objects include barrels, key rings, markers, cards, cylindrical/elliptical bottles, pipettes, cartridges, knobs, panels, plates, washing machines, ovens and refrigerators.
6
Branding
F1-30 Systematic Automation
Computerised
Registration
g. Screen printing
Our machines come with the option to instantly shift from printing flat products and directly moving to printing those cylindrical in shape. Alongside these attributes comes the technique in exacting production measurements and requirements, ensuring precision and specificity during production. The broad range of its screen printing products include Ad specialties, molded plastics, glass and ceramics, membrane switches, nameplates, labels, panels, T-shirts, touch screen glass, decals, cosmetic containers and medical devices.
h. Heat press
From grayscale marking to image marking for ID cards and security documents, we customize almost anything made from wood, metal, rubber, leather, glass, stone to plastic. The product range where the technology is used includes trophies, signage, textiles, acrylic, barcode serial numbers, rubber stamps, packaging design, data plates, electronic components, jewelry, signs and display, architectural models, films and foils, watches, automotive parts, medical technology, smart phones ceramic tiles, mouse pads, tote bag, T-shirts, hoodies, laptop bags and laptops.
7
Give Giveaways
Our promotional items and giveaways are unique, high quality European standards and durable. We have an extensive list but below are some one the items we offer;
Audio Backpacks Business Cases Coolers Desktop Drinkware Duffels Key Chains Lighting Golf Headwear Health/Fitness Housewares/ Lifestyle Items Journals Memory Outdoor Living Power Stationery Technology Totes Travel Gifts Writing
8
Why Choose Us With the competitive edge of a number of best equipped production units furnished with the latest digital technology and a highly skilled, result oriented workforce and talent pool, we’ve never encountered any branding or printing brief too huge or too complex for us to competently execute. This is why we believe we are the business partner you’ve been looking for for a long time. We’ve been here all along, waiting to meet you.
www.brandworld.co.ke
9
Our Processes 1. Contact Making Whether you a walk into our premises or whether you are introduced to us through referrals or you’ve been brought in by our team, we guarantee you undivided attention since our entire team is here to serve you, and start a relationship.
3. Execution 2. Strategy Here, you have a one on one interactive session with our technical team, agreeing on a clear printing and/or branding brief. You may walk in with your already formed brief, or with the assistance of our competent team, form a joint brief upon consultation.
Our team and machines get to work here, delivering to your specifications. At this point the design team works closely with our production floor managers in ensuring our high standards of quality control are strictly adhered to. We do not permit any shortcuts
4. Feedback and Delivery After the work is done, we always welcome your feedback on how the brief was executed. Once you're satisfied, we then deliver the completed brief to you.
Trade Partnerships and Memberships Having been in business for over ten years as a major industry player, we have earned accreditation and certified memberships to the world’s largest and most prestigious business and professional organizations in the branding, printing and promotions industry. These include: Promotional Products Association International (PPAI) USA, Membership Number 659189 Advertising Specialty Institute (ASI) USA, Membership Number 207212
10
Vinodeep Towers, Baricho Road P. O. Box 105580 - 00100 | Nairobi, Kenya East Africa. +254 (0) 709 456 000 | 790 369 999 | 716 875 328 sales@brandworld.co.ke | www.brandworld.co.ke