Wiltshire and Swindon Sport Strategy 2014-17

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wiltshire and swindon sport | Strategy 2014/17

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Profile of Wiltshire and Swindon Sport 2


History

Geography

Wiltshire and Swindon Sport (WASP) is one of 44 County Sports Partnerships established in 2000 by Sport England to support the achievement of its Sports Strategy. The Partnerships have continued to evolve and are now a well-established part of the sporting landscape in England playing a key role in increasing the number of people taking part in sport and physical activity. In 2012 WASP became a Community Interest Company (CIC) having previously been hosted by local government and established a new Board of Directors who are responsible for overseeing the strategic direction of the company.

Wiltshire is a predominantly rural county covering 1,346 square miles and has a population of 635,000. It consists of two unitary authority areas, Wiltshire Council and Swindon Borough Council. The main population centres in the County are in Swindon, Chippenham, Trowbridge and Salisbury and there is a significant and growing military presence in the County.

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Sport England local sports profile 2011/12

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Clubmark 2013

Wiltshire and Swindon has a relatively active population with 37.7 % participating regularly in sport (England 36%) a figure that has grown since the first Active People study in 2005. 7.4% of the population are currently involved in sports volunteering and 23.8% are members of a sports club. Cycling, Gym, Swimming, Running and Football are the most popular sports in the County and 53.8% of the population express an interest in doing more sport. The county has 1009 sports facilities accounting for 14% of the stock in the South West1. There are 198 clubs accredited by Clubmark 2 with a further 54 working towards achieving accreditation.

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Aims

National and local partners

The principle aim of WASP is to deliver services which benefit the community and in particular to promote and support sport and physical activity to the residents of Wiltshire and Swindon by; coordinating and providing a range of services, activities and information relevant to the development of sport and physical activity. The aims of WASP can only be achieved through working with national and local partners who share similar objectives. Building and maintaining these partnerships are key to the success of this strategy.

Sport England invests Core Funding into WASP to provide a consistent set of services for National Governing Bodies and for Sport England. This investment seeks to increase the number of people playing sport each week across England. They invest in WASP to be the interface between national plans for sport and local stakeholders (including Local Authorities) and opportunities. Sport England funding divides into two key elements Core Services Funding and Programme Delivery Funding. Sport England is clear about what it requires WASP to deliver for this Core investment and will hold it accountable for the effective and efficient delivery through the County Sports Partnership SelfAssessment, Performance Management and Improvement Arrangements. The Core Services are designed to ensure a level of consistency across the network; WASP is expected to deliver the services outlined in this document and the supporting guidance as a condition of its funding award.


National Governing Bodies Across England there are many different National Governing Bodies of sport (NGBs) who have responsibility for managing their specific sport. Sport England recognise many governing bodies and support over a hundred sports in a variety of ways to help them deliver programmes that get more people playing sport. Between 2013 and 2017, a total of almost £500 million was invested into 46 NGBs who have submitted Whole Sport Plans that will create opportunities for more people to play community sport. 17 NGBs have identified Wiltshire and Swindon as a priority area within their Whole Sport Plan, with a further 6 NGBs identified by WASP as being key to the delivery of other Sport England programmes. These NGBs and their sports will be the primary focus of the work undertaken by the team.

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Wiltshire Council and Swindon Borough Council are a number of local partners in Wiltshire who have a shared commitment to increasing opportunities for participation in sport and physical activity. Wiltshire and Swindon benefits from a continued commitment from both Local Authorities to sport, leisure and physical activity and this is reflected in the key strategic documents.3 Wiltshire Council and Swindon Borough Council recognise the importance of physical activity in the health and well-being of its residents. The Swindon Sports Forum is a network for clubs promoting their interests and supporting the continued development of the diverse and vibrant club community in Swindon. There are 263 Primary and Secondary Schools in Wiltshire and Swindon, a number of independent sector schools and 3 Further Education Colleges. These are playing an increasingly important role in the delivery of national programmes.

One Swindon – stronger together 2011, Joint Strategic Assessment for Wiltshire 2012/13

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Financial profile

Performance

Sport England provides the majority of funding for WASP and this divides into two key elements Core Services Funding and Programme Delivery Funding. Core funding is used to facilitate the provision of the services outlined in the Sport England Core specification. Additional project specific funding is received from Sport England and this provides the capacity and project delivery funding. WASP also undertakes work independent of Sport England and derives additional income from this. As a CIC this income and other assets are designated to achieve the community interest objectives of the organisation promoting and supporting sport and physical activity for the benefit of the community in Wiltshire & Swindon.

The performance of WASP is measured against internal and external indicators. Over recent years WASP has performed consistently well against the measures established by Sport England core specification. The most recent national programmes delivered by the team have seen participation targets exceeded (Sports Makers, Sportivate, Sports Unlimited)


We have received a huge amount of support from WASP through Sportivate funding to extend our offer and provide more free sports to those who simply can’t afford it. Street Games Swindon

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Structure of Wiltshire and Swindon Sport 8


Currently WASP employs 10 staff who share responsibility for the delivery of all aspects of the Core Services4 along with lead responsibility for specific projects. CEO Strategic leadership of the Partnership including governance arrangements. Management of key external strategic relationships Facilities and funding. Board Member.

Finance Manager Financial management of core and Sport England projects. Office management.

Senior Sports Consultant (Satellite Clubs) Operational delivery of core services for a portfolio of NGBs Lead for satellite clubs.

Operations Director Operational leadership of the delivery team, engagement with National Governing Bodies. Business and performance management. Lead for marketing and social media. Board member.

Senior Sports Consultant (Coaching) Operational delivery of core services for a portfolio of NGBs Lead for Clubs and Coaching.

Senior Sports Consultant (School Games) Operational delivery of core services for a portfolio of NGBs Lead for School Games.

Marketing and Project Officer Marketing website and social media support to service delivery.

Sports Consultant (Young People) Operational delivery of core services for a portfolio of NGBs. Lead for Primary Premium and Young Volunteers.

Sports Consultant (Sportivate) Operational delivery of core services for a portfolio of NGBs Lead for Sportivate.

Sports Administration Apprentice General office administration support.

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www.sportengland.org/our-work/local-work/county-sports-partnerships

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How the team works The staff team are supported by an independent Chair and Board of Directors who share responsibility for; • P roviding strategic leadership to WASP • E xtending the network and influence of WASP • S upporting the Chief Executive and WASP staff • B eing an advocate for WASP and sport and physical activity in Wiltshire and Swindon • H olding the Chief Executive to account for performance and financial management • C ompliance with legal and governance requirements

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We have a very good working relationship with WASP. They have been very supportive of tennis and we have developed many schemes and programmes to increase tennis participation, including disability tennis. Lawn Tennis Association

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Aims of Wiltshire and Swindon Sport 12


Vision Wiltshire and Swindon has a strong, vibrant and diverse sports community that encourages participation and excellence.

Mission To make a difference for the people who make sport happen by; • Providing the best support, advice, information and opportunities; • Building strong, successful and effective partnerships; • Promoting participation and sustained involvement in sport.

Values • A Passion for sport, what we do and how we do it; • Recognising we will achieve most through Teamwork; • Being Professional in all aspects of our duties; • Demonstrating and promoting Respect for the diversity in our sports community

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Strategic Objectives of Wiltshire and Swindon Sport 14


Providing the best support, advice, information and opportunities • W e will better support more organisations (NGB) to create the best sport and physical activity experience for everyone in Wiltshire and Swindon • W e will provide improved services in education, information and consultancy • W e will enable enhanced access to national funding for delivery • W e will facilitate better networking opportunities with and between partner organisations

Building strong, successful and effective partnerships • W e will establish a clear and unique role and purpose for WASP within the local sporting landscape • W e will pro-actively contribute to the development of strategy for sports development in Swindon, and be effective in implementing our delivery role • W e will pro-actively contribute to the development of strategy for sports development in Wiltshire, and be effective in implementing our delivery role • W e will create new partnerships that further our objectives

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Promoting participation and sustained involvement in sport • W e will promote opportunities for people to take part in sport and physical activity as participants, volunteers and employees • S upport the sports community to create more opportunities to take part in sport and physical activity • D evelop the coaching, volunteer and professional workforce. • W e will enable greater participation in sport for all

Building and maintaining a sustainable organisation • W e will undertake activities that reflect our competencies and capabilities • W e will deliver what Sport England require at the standard they require it improving WASP performance in all areas • W e will maintain a flexibility to respond to a rapidly changing landscape and the opportunities this creates • W e will grow and sustain our activities beyond the Sport England relationship where it is prudent and useful to do so • W e will operate in accordance with our rules as an independent Community Interest Company and in compliance with our Code of Governance and the requirements of our regulators

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Strategic Objectives 2014-2017 Objective

Key Focus Area

Key Activities

Providing the best support, advice, information and opportunities

We will better support more organisations (NGB) to create the best sport and physical activity experience for everyone in Wiltshire and Swindon

•W e will have in place service level agreements outlining the support WASP will provide with every NGB that has identified Wiltshire as a priority area

We will provide improved services in education, information and consultancy

•W e will have in place a needs led Education Programme

We will enable enhanced access to national funding for delivery

•W e will provide regular communications to the sports community about opportunities to access national funding opportunities

We will facilitating better networking opportunities with and between partner organisations

•U sing the intelligence that is available to us we will identify those partnerships that provide the opportunity to meet shared outcomes

•W e will have in place a clear offer of the generic support to every NGB •W e will have readily available relevant and up to date local intelligence that NGB and other sports organisations can access

•W e will have readily available relevant and up to date local intelligence that NGB and other sports organisations can access

•W e will facilitate or support funding workshops for sports clubs

•W e will facilitate networking events based around WASP programmes ensuring all partners have the opportunity to contribute to their development and delivery

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Strategic Objectives 2014–2017 (continued) Objective

Key Focus Area

Key Activities

Building strong, successful and effective partnerships

We will establish a clear and unique role and purpose for WASP within the local sporting landscape

•W orking with the key local partners we will identify the key roles WASP will undertake •W orking with the key local partners we will identify the key roles WASP will work in partnership with others to undertake •W orking with the key local partners we will identify the key roles WASP will support partners to undertake

We will pro-actively contribute to the development of strategy for sports development in Swindon, and be effective in implementing our delivery role

•W orking with Swindon Borough Council, Swindon Sports Forum and others we will promote the full endorsement and adoption of the Swindon Sports Strategy •W e will undertake to engage each of the NGB identified in the Strategy •W e will undertake the key tasks identified in the Strategy

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We will pro-actively contribute to the development of strategy for sports development in Wiltshire, and be effective in implementing our delivery role

•W orking with Wiltshire Council and other key organisations we will seek to promote the development of sports strategy

We will create new partnerships that further our objectives

•W e will identify local and national partners that share our aims and objectives •W e will establish partnership agreements with local and national partners


Objective

Key Focus Area

Key Activities

Promoting participation and sustained involvement in sport

We will promote opportunities for people to take part in sport and physical activity as participants, volunteers and employees,

•W orking with NGB and others we will communicate opportunities for people to take part in sports activities •W orking with the clubs, Volunteer centres and others we will identify local volunteering needs and opportunities •W e will provide development opportunities for individuals seeking to gain qualifications as sports leaders

Support the sports community to create more opportunities to take part in sport and physical activity

•W e will develop, deliver or support local and national campaigns promoting participation in sport

Develop the coaching, volunteer and professional workforce

•W e will ensure the coach and club development programmes meet local needs

We will enable greater participation in sport for all

•W orking with key partners we will seek to increase the number of opportunities for people with disabilities to participate in sport

•W e will increase the number of coaches, schools and others utilising Rightcoach

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Strategic Objectives 2014–2017 (continued) Objective

Key Focus Area

Key Activities

Building and maintaining a sustainable organisation

We will undertake activities that reflect our competencies and capabilities

• We will ensure all staff and Board members have access to relevant training and development opportunities to maintain the necessary competencies within WASP • We will ensure the composition of the Board provides the range of skills and knowledge necessary to support WASP

We will deliver what Sport England require at the standard they require it improving WASP performance in all areas

• We will achieve the required performance rating in all areas of our operations

We will maintain a flexibility to respond to a rapidly changing landscape and the opportunities this creates

• We will promote a culture that ensures flexibility within WASP to adapt to new opportunities and situations

• We will achieve 100% of the participations targets for each of the Sport England funded programmes

• We will develop and maintain local and national intelligence about the needs of partner organisations • We will seek to work in collaboration with partners in the development of new opportunities that represent a mutual benefit

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We will grow and sustain our activities beyond the Sport England relationship where it is prudent and useful to do so

• We will ensure a full business case is developed

We will operate in accordance with our rules as an independent Community Interest Company and in compliance with our Code of Governance and the requirements of our regulators

• We will implement all of the recommendations of the Sport England Finance and Governance Audit

and reviewed for any new activity WASP undertakes

• We will seek to introduce greater diversity in the funding WASP receives

• We will implement all of the policy reviews outlined in the Governance Plan


Since April 2011 2,653 Sportivate participants have been retained & continue to take part in sport

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Current Operations

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Sport England

Purpose

Role

National Governing Body (NGB) Support

Support delivery of Whole Sport Plans

Increase capacity/Income generation/ Participation levels

Sportivate

Increase young people’s participation

Identify/develop/fund local delivery projects

School Games

Promote competitive school sport

Organise and deliver Level 3 competitions in Wiltshire and Swindon. Co-ordinate cultural competitions

Satellite Clubs

Improve transition

Develop new school/club partnerships

Coach Development

Improve/increase coaching

Implement and deliver the County Coaching Plan. Co-ordinate a coach education programme for the county. Provide support for coaches to achieve minimum standards for deployment and deploy into the community

Club Development

Improve/increase club capacity

Develop and deliver a club development plan for the county. Support clubs to achieve clubmark. Provide clubs with support to access funding opportunities

Local influence/Marcomms

Promote SE strategy/ intelligence sharing

Involvement /influence local strategic networks

Volunteering

Improve volunteering

Deliver/promote volunteering support

Primary School Premium

Improve quality of PE and school sport

To support primary schools and external partners with the delivery of the primary school sports premium


Partners

Notes

National Governing Bodies (NGB), Clubs, Local Authorities, Leisure Centres, County Associations

This is the primary role identified by Sport England for all CSPs Funded through Sport England Core Award Funding to 2015 (in principle)

NGB, Clubs, Local Authorities, Private Coaching Providers, Voluntary sector, Schools

This programme is targeted at 11-24 year old Funded through Sport England project funding (capacity and delivery) Funding to 2017

NGB, County Associations, School Games Organisers, Schools, Youth Sport Trust, Local Authorities

Funded through Sport England project funding (capacity and delivery) Funding to 2015

Schools, NGB, Clubs

This is a new programme linking secondary schools with community clubs (Satellite clubs) Funded through Sport England project funding (capacity and delivery) Funding to 2017

NGB, Coaches, Local Authorities, Sportscoach UK

Funded through Sport England core award

Local Authorities, Swindon Sports Forum, Clubs

Funded through Sport England core award

Local Authorities, NGB’s, County Sports Partnership Network

Funded through Sport England core award

Clubs, Volunteer Centres

Funded through Sport England core award

Heads, Youth Sports Trust, School Games Organisers, Association for Physical Education (AfPE)

Funded through Sport England project funding (capacity and delivery) Funding to 2015

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Overview It is widely acknowledged that sport plays a significant role in our communities in Wiltshire. Outside of the personal rewards recognised by those who play sport there is a growing appreciation that it can generate a wider range of benefits that go beyond the participant, team or local club. Sport can and does make a positive impact on many individuals, their community and wider society. It contributes significantly to the local economy, is linked to the reduction of physical and mental illness, impacts on educational attainment, enhanced employability, self-esteem and impacts on crime and anti-social behaviour. Moreover the costs of non-participation in physical inactivity are significant and present a major challenge to us all. Sport England research indicates sport contributes ÂŁ149m to our local economy through sports services, education and retail and there are some 5,000 people employed in sport. In addition there are significant socio - economic contributions made in the areas of health and volunteering. It is within this context that we have developed our Vision and Plan for Wiltshire and Swindon Sport, seeking to play our part in realising the significant value sport plays within our County and also contributing to the significant challenge of physical inactivity.

wiltshire and swindon sport

wasp

The Coach House, 48 New Park Street, Devizes, Wiltshire SN10 1DS Telephone 01380 725111 | www.wiltssport.org.uk WASP

@WiltsSport

Registered Company no: 7815573

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