10 MOST IMPORTANT ELEMENTS TO CHECK IN SEO
CREATE UNIQUE & INFORMATIVE CONTENT
Unique, informative and engaging content which point towards the excellent website performance, i.e. more engagement, more visitors, and huge revenue.
PRODUCTIVE KEYWORDS Targeted keyword research is also a fundamental component of an SEO Check. Figure out relevant keywords and then target website’s pages according to those keywords.
UNIQUE META DESCRIPTIONS & TITLES
An SEO check, makes sure that a website is free from duplicate title and description issues. Keep your Title length less than 60 characters and description length less than 155 characters.
REMOVE BROKEN LINKS
Broken links send users to non-existent web pages. They are bad for site’s credibility and reputation which shows a bad impact on SEO. So make sure to get rid of all broken links as it not only improves your website’s SEO efficiency, but also ensures that your site visitors’ experience is always at its best.
ALT ATTRIBUTES Search engine crawlers are not able to see images, they rely on the alt text attributes to identify relevance to search query. Alt text is the way to get your images appear on the Google image search. So make sure to use accurate and relevant text in your website’s images.
HEADING TAGS
For better results, it is essential to have <h1> tag on websiteâ&#x20AC;&#x2122;s every page but never use more than one <h1> tag on single page. Instead you can use other header tags i.e. <h2> â&#x20AC;&#x201C; <h6> tags.
MAKE YOUR WEBSITE MOBILE FRIENDLY So perform a Mobile friendly checkup to analyze that whether your website is mobile friendly or not. Use Googleâ&#x20AC;&#x2122;s MobileFriendly Test to analyze a URL and check if the page has a mobile-friendly design.
SITE SPEED CHECK Site load speed also plays an important role in SEO ranking. Thus, it is crucial for businesses to pay attention to their siteâ&#x20AC;&#x2122;s load speed, especially for those who have large audience on mobile devices.
CANONICAL ISSUE If a website is accessible with both www and non-www versions of the URL, then search engine will consider them as different sites with both the versions and create the problem of duplicate content.
SCHEMA MARKUP One of the latest revolutions in SEO process is schema markup which helps to boost your website in SERPs. Schema markup helps search engine to identify what your content is about and display your results in a way that leads to the greater click through rate.
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