#WOWsummit
Schedule Friday, September 27 8 a.m. Prefunction
Registration Opens
9–9:15 a.m. Hall of Fame
Welcome to WOW
9:15–9:50 a.m. Hall of Fame
Influencer-to-Brand Networking
10–10:45 a.m. Hall of Fame
Influencer-to-Influencer Networking
11:45 a.m.–12:45 p.m. Hall of Fame 1–2 p.m. Hall of Fame
BUILDING A VISUALLY APPEALING BRAND: HOW TO CREATE AND CURATE AUTHENTIC AND ENGAGING CONTENT Sponsored by: Childlife Room: World Series I • Speakers: Rebecca and JT Andlexer
A visual brand is like a billboard for your business; discover the keys to shaping your messages and you’ll connect with your audience in a powerful and lasting way. In this workshop, Rebecca and JT will explore the various components of great branding, including image creation and curation and the importance of connecting visuals through powerful storytelling.
By Invitation Only
10 Editing Tips Every Blogger Should Know
FROM BLOGGER TO PODCASTER: TIPS AND TRICKS WE LEARNED ALONG THE WAY
Maureen Frost | Sponsored by KIWI Magazine
Utilizing Our Oceans with Reverence and Wisdom
Sponsored by: Megafood Room: World Series II • Speakers: Dr. Sarah Davis and Evie Granville MEd
William Carvalho | Lunch sponsored by Wild Planet
How do you make your blog jump off the page and come to life? By turning it into an engaging podcast! In this seminar, you’ll learn how to build audience engagement, streamline your editing process, and produce an unscripted show that still sounds organized, polished, and practiced.
Panel Discussion: The Many Ways to Make Money as a Content Creator
2–2:15 p.m. Prefunction
Tea and Coffee Break
2:15–3 p.m.
Influencer Workshops: Round One
3:15–4 p.m.
Influencer Workshops: Round Two
4–6 p.m. Champions Ballroom
Influencers will choose one workshop to attend.
Panel Discussion: The Female Forces Driving the Natural Products Industry
10–11:40 a.m. World Series
10:55–11:40 a.m. Hall of Fame
Influencer Workshops: Round One
Breakfast sponsored by Sambucol
STANDING OUT AS A BLOGGER
Sponsored by: Wild Planet Room: Super Bowl I • Speaker: Onyi Azih
See workshop topics for details and room assignments.
With a saturated market of bloggers and influencers, is it worth your time to get started in the industry? Will brands even notice you? In this workshop, you’ll learn from a professional blogger how to authentically stand out amongst the crowd and get noticed by brands.
See workshop topics for details and room assignments.
Exhibit Hall
6–7:30 p.m.
Break
7:30–9 p.m. Prefunction
Cocktail Party
Influencer Workshops: Round Two
Light hors d'oeuvres will be served.
Influencers will choose one workshop to attend.
HOW TO LAND THE TELEVISION APPEARANCE
Panel Discussions & General Sessions
Sponsored by: Childlife Room: World Series I • Speakers: Rebecca Andlexer, Adeina Anderson, and Dr. Lisa Leslie-Williams
10 EDITING TIPS EVERY BLOGGER SHOULD KNOW Sponsored by: KIWI magazine Speaker: Maureen Frost
Your content—the unique viewpoint you offer the world—is valuable. But if you don’t present your ideas in a way that’s easy to understand, you risk not connecting with your audience, or even having an audience at all. In this workshop, Maureen discusses the common writing pitfalls that plague beginners while sharing the crucial editing steps necessary for blogging success. THE MANY WAYS TO MAKE MONEY AS A CONTENT CREATOR
Speakers: Aaronica Cole, Carolynne Harvey, Cris Stone, Emily Dunn, and Skye Mclain
Earning a living as a content creator is not rocket science. Nor is there just one way to do it. In this panel, you’ll hear from successful entrepreneurs, bloggers, and social media influencers about the different avenues of income you can create while staying true to your brand. THE FEMALE FORCES DRIVING THE NATURAL PRODUCTS INDUSTRY
Speakers: Cathy Browne, Maureen Frost, Maxine Wolf, Sue Jacobs, Worth Anne Herrell
Behind many of your favorite healthy and sustainable brands are determined, tireless, and innovative women working to make this world a better place. In this panel, you’ll hear from veterans of the industry as we celebrate the key role women have played in bringing better-for-you products and conscious consumerism to the mainstream.
There is a popular prediction that there will be no wild fish by 2050. Is that true? During this presentation, William will discuss how a shift towards sustainable fishing can help to reverse this trend to ensure the future of wild fish for our future generations. wowevents.momsmeet.com | momsmeet.com | kiwimagonline.com
MAKING THE CONNECTION: HOW INFLUENCERS CAN EFFECTIVELY WORK WITH BRANDS Sponsored by: Mabel's Labels Room: Superbowl II • Speaker: Julie Cole
You want to take your blog to the next level, but do you know how to forge meaningful relationships with brands? Julie, co-founder of Mabel’s Labels, shares her robust experience working with bloggers and influencers in this pivotal workshop. You’ll learn what brands are looking for and how to build connections with those you want to work with. MANIFESTING MORE IN LESS TIME
Sponsored by: Megafood Room: World Series II • Speaker: Aaronica Cole
Do you constantly feel like you’re grinding it out but not reaping the benefits? If it feels like there aren’t enough hours in the day to accomplish all you want, this session was made for you. Hear from a professional blogger and mom of three on how to streamline your workflow so that you can accomplish more without working all the time. THE SECRET TO GROWING YOUR FACEBOOK AUDIENCE AUTHENTICALLY
UTILIZING OUR OCEANS WITH REVERENCE AND WISDOM Sponsored by: Wild Planet Speaker: William F. Carvalho
Securing that sought after TV spot can provide you an excellent platform to promote your brand and grow your audience. But how do you stand out in a sea of experts and PR pitches? And how do you become a “regular” once you do get your turn? During this panel, you’ll learn how to book your spot, nail your segment, and capitalize on the new exposure.
Sponsored by: Wild Planet Room: Super Bowl I • Speaker: Abbie Alter
Having a strong following on Facebook can open the doors to monetization and catapult your brand to success. In this workshop, you’ll learn which types of content can organically grow your influence and build an audience without falling prey to common tactics that just don’t work.
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