kelly.kleinsteuber@gmail.com (505) 350-3487
K ELLY K LEINSTEUBER
2964 S Wabash St.
Denver, CO 80231
E XPERIENCE Texas Tech, Communications & Marketing, Lubbock, Texas January 2008 – May 2009 Intern • Wrote feature stories, news releases, and pitch letters highlighting university achievements • Collaborated with a team to develop marketing plans for campus entities • Aided the development of marketing collateral and strategies aimed at building relationships with target publics within the university • Assisted in promotion of new media ventures including the launch of a social media presence • Tracked media hits and maintained a clip archive Texas Tech, Usability Research Lab, Lubbock, Texas January 2009 – May 2009 Intern • Created and distributed marketing collateral in support of the Certified User Experience Professional Training Program • Assisted in contracted web site usability tests doing everything from constructing the test plan, participant testing, and contributing to the final deliverable report • Conducted a personal research project on the usability of the university’s Current Students web page • Experience in wire framing, prototyping, retrospective recall, and Morae software Pierpont Communications, Dallas, Texas May 2008 – August 2008 Intern • Conducted various media relations duties including tracking media hits, and managing editorial calendars and media lists • Communicated with multiple media outlets to secure the best presentation of the client • Drafted media pitches, alerts, press releases, and ghostwritten articles • Assisted in media training of clients, event organization, and the coordination of new business ventures Texas Tech Hockey, Lubbock, Texas September 2007 – February 2008 Marketing Intern • Generated $1,500 on average per home game by selling merchandise and conducting intermission promotions • Developed and implemented game promotions and operations • Designed and distributed promotional information
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E DUCATION Texas Tech University, Lubbock, Texas Bachelor of Arts, Public Relations Magna Cum Laude GPA: 3.8
A DDITIONAL S KILLS Advanced proficiency in the Adobe Creative Suite, including Photoshop, Illustrator, Dreamweaver and InDesign Courses in Technical Writing and Usability Testing Courses in Journalism, Public Relations Writing and Graphic Design Proficient in HTML code Proficient on both Mac and PC systems
I NVOLVEMENT Kappa Tau Alpha, Honors Fraternity, 2008 - Present Student Media Committee, 2008 - 2009 Texas Tech University, Dean’s List, Fall 2006, Spring 2007, Fall 2007 Required GPA of 3.5 Texas Tech University, President’s List, Fall 2005, Spring 2008 Required GPA of 4.0 Public Relations Student Society of America, 2006 – 2008
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