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"According to the guest list, there are 600 people here tonight," Mr. Blinken told the giggling throng. "CNN would kill for such a viewership.” takes the place of the a........

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Those who are accustomed to doing things a certain way, with a median age in the high 60s, tune in expecting to see the same anchor every night. There was always a risk to allocate 9 p.m. to a changing lineup of hosts and themes rather than a dedicated anchor with a prominent on-air persona. Mr. Licht proposed "CNN Primetime" as a chance to bring "fresh and unusual viewpoints to the news," and his proposal came as certain prime-time news programs began to lag behind daytime fare. Charles Barkley, a former basketball player, and Gayle King, the anchor of "CBS Mornings," are just two of the hosts he has hired.

Nevertheless, absent a regular Specials for "CNN Primetime" are frequently revealed just days or even hours before they show. Recent episodes have covered the Alex Murdaugh murder trial, a town hall discussion with East Palestine, Ohio residents about the recent train tragedy, and, on Wednesday, a look at "the status of banking in America" in light of the Silicon Valley Bank failure.

Beginning last week, the long-running 8 p.m. program hosted by Anderson Cooper has had an average audience of 584,000 viewers. The average for the 9 p.m. specials was only 407,000, a 30% difference. On some occasions, the new evening programming outperformed CNN's stiff-upper-lip daytime programs, which aired at odd times like noon and 1 p.m. One and only "CNN Primetime" special had more viewers than its An interview with comedian Bill Maher was the lead-in at 8 o'clock.

According to Mr. Licht and Mr. Zaslav, CNN is an important institution in American life that lost some of its direction under the leadership of encouraged his anchors to take a combative Trump administration. In orts to remake promoted the kind of straightforward reporting that, in his opinion, was downplayed in favor of more partisan punditry.

"We could have decided as an organization to become an advocacy network," Mr. Zaslav said in his speech on Tuesday. "And I think we could earn more money doing it. And, you know, there was a time when this place used part of that method.

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Whether it's still unclear whether there is a market for the novel strategy, or at least one large enough to support the enormous profits Mr. Zucker enjoyed while running CNN. This is especially true in this highly divisive moment.

Mr. Zaslav claims that he is unafraid. He continued, "Chris and I spend a lot of time together, and I'm quite encouraged by where we're at.

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