PRODUCT GUIDE
A Star is Born. Hollywood 1975. Jeff Pink created the French Manicure and stylists breathed a collective sigh of relief. What started as a natural nail look designed to help actresses speed up the transition between costume changes, became the most enduring and iconic nail look in the industry. Then came treatments, lacquers, more lacquers and the very ďŹ rst better-for-your-nails gel. And of course all the color, shimmer, sparkle and shine. It all started with Jeff Pink 4o years ago and his unwavering commitment to the industry promises many colorful years ahead.
Painting by Françoise Nielly. The artist mixed her own pigments to match popular ORLY nail lacquer shades.
Jeff Pink, creator of the French Manicure and ORLY
CONTENTS The NEW ORLY . . . . . . . . . . . . . . 2 Nail Lacquer . . . . . . . . . . . . . . . . . 4 French Manicure . . . . . . . . . . . . . . 6 FX Innovations . . . . . . . . . . . . . . . 10 Mani Minis . . . . . . . . . . . . . . . . . . 11 Gel FX. . . . . . . . . . . . . . . . . . . . . 12 Instant Artist . . . . . . . . . . . . . . . . 22 Nail Treatments. . . . . . . . . . . . . . . 24 Nail Care Essentials . . . . . . . . . . . . 32 ORLY PRO . . . . . . . . . . . . . . . . . . 36 Rich Renewal . . . . . . . . . . . . . . . . 38 SugarFIX . . . . . . . . . . . . . . . . . . . 40 Pedicure . . . . . . . . . . . . . . . . . . . 41 Merchandising . . . . . . . . . . . . . . . 42
It all started with Pink.速 1
You can’t be an industry leader while standing still Created from a renewed mission for brand awareness and product innovation, ORLY proudly introduces our modern new look. Not just a pretty face, this update includes thoughtful renovations from identity to
New sleek ergonomic design, same great soft grip!
ORLY’s patented Gripper Cap™ continues to be the professional choice for easy opening and precision performance
packaging and merchandising, designed to increase product visibility and brand loyalty.
The new ORLY logo reflects a modern aesthetic with a clean look and bold stance. Often used in oversized scale, this new logotype commands brand recognition.
760 BEACH CRUISER ORLY’s signature swatch is featured on collateral and advertising, bringing ORLY color to the forefront and clearly identifying products.
2
ORLY introduces four to six trend-savvy
seasonal color collections each year that continue to lead the industry in first-to-market colors and textures
Transform your space into a wall of color with the new ORLY displays. Each display has been upgraded with a modern feel and modular design to showcase ORLY’s vast product assortments. This combination of functionality and high-end style allows the product to be the hero.
Each ORLY color display features
exclusive “Try Me” Painted Nail Chips so customers can “try on” each color right at the display without opening a bottle
3
NAIL LACQUER Find all of ORLY’s best-sellers in our
LOVE EACH OTHER
GOIN’ TO THE CHAPEL
ROBO ROMANCE
ORLY PLATINUM
WINTER WONDERLAND
WHO’S WHO PINK shimmer 20005
shimmer 20294
GILDED CORAL
FIRST KISS
CONFETTI
crème 20675
crème 20693
TOAST THE COUPLE
CATCH THE BOUQUET
STERLING SILVER ROSE
PETIT FOUR
shimmer 20014
crème 20671
SUPER NATURAL
CUT THE CAKE
BEACH CRUISER
VA VA VOOM
LA VIDA LOCA
LOLLIPOP
PREAMP
crème 20760
crème 20090
shimmer 20467
crème 20729
shimmer 20453
PURPLE CRUSH
MELT YOUR POPSICLE
ORANGE PUNCH
OH CABANA BOY
BASKET CASE
HAWAIIAN PUNCH
PRINCE CHARMING
PASSIONFRUIT
SWIZZLE STICK
FLIRTY
GLOWSTICK
shimmer 20094
crème 20765
FIFTY-FOUR
MERINGUE
shimmer 20570
shimmer 20668
SHINE ON CRAZY DIAMOND glitter 20483
PRISMA GLOSS SILVER
PRISMA GLOSS GOLD
ROCK CANDY
glitter 20708
shimmer 20667
TIARA
LIFT THE VEIL
PRELUDE TO A KISS
KISS THE BRIDE crème 20016
PURE PORCELAIN
DAZZLE
crème 20754
crème 20742
shimmer 20486
shimmer 20744
COTTON CANDY
GIRLY
PINK SLIP
crème 20730
glitter 20581
crème 20571
PEACHY PARROT
CRUSH ON YOU
SEASHELL
CHANTILLY PEACH
HALO
RAGE
shimmer 20083
glitter 20773
shimmer 20293
CLEAR
WHITE OUT
GOGO
20039
crème 20632
shimmer 20636
SHINE
TAFFY
shimmer 20295
shimmer 20669
POWDER PUFF
glitter 20012
shimmer 20609
shimmer 20635
HONEYMOON IN STYLE glitter 20013
permanent collection—now including a dynamic range of cutting-edge FX shades, hot-selling favorites and
glitter 20709
crème 20410
shimmer 20058
shimmer 20308
LUXE
ORLY classics colors.
glitter 20664
20% more product
crème 20008
shimmer 20750
crème 20674
shimmer 20009
shimmer 20392
shimmer 20004
glitter 20007
than our competition
shimmer 20186
ORLON BASE COAT
COUNTRY CLUB KHAKI
ALABASTER VERVE
SAND CASTLE
COCO BEACH
MERLOT MIST
shimmer 20211
shimmer 20183
crème 20720
shimmer 20418
SEALON TOP COAT
BURIED TREASURE
BURIED TREASURE
YOU’RE BLUSHING
COFFEE BREAK
SANTA FE ROSE
clear 20064
clear 20065
4
crème 20702
shimmer 20181
shimmer 20181
crème 20757
PERMANENT COLLECTION
crème 20575
shimmer 20067
crème 20764
crème 20715
crème 20463
crème 20461
shimmer 20466
crème 20502
crème 20234
crème 20464
shimmer 20328
PINK CHOCOLATE
ROCK-ON RED
DOWN RIGHT RED
CRAWFORD’S WINE
GLITZ
TERRACOTTA
shimmer 20053
shimmer 20487
crème 20071
DEVIL MAY CARE
CHERRY BOMB
RED CARPET
HAUTE RED
TWO-HOUR LUNCH
IGNITE
PRECISELY POPPY
ONE NIGHT STAND
MONROE’S RED
shimmer 20643
shimmer 20052
shimmer 20590
REEL HIM IN
FANCY FUCHSIA crème 20745
crème 20660
shimmer 20659
crème 20682
OPAL HOPE
SWEET TART
RUBY PASSION
SWEET TEMPTATION
FROLIC
FABFUSCHIA
shimmer 20415
crème 20097
shimmer 20325
ELSBETH’S ROSE
IT’S NOT ME IT’S YOU
ARTIFICIAL SWEETENER
EVERYTHINGS ROSY crème 20382
shimmer 20383
crème 20025
ROSE RADIANCE
MISS CONDUCT
GORGEOUS shimmer 20131
PINK LEMONADE
FANTASEA
shimmer 20776
shimmer 20167
shimmer 20124
SPARK
LEMONADE
HOOK UP
INGENUE
crème 20633
crème 20731
shimmer 20639
shimmer 20046
ACT YOUR SHOE SIZE
crème 20416
glitter 20774
crème 20627
glitter 20550
CUPCAKE crème 20670
shimmer 20444
crème 20252
shimmer 20503
crème 20504
crème 20413
crème 20615
shimmer 20634
shimmer 20547
crème 20642
crème 20001
shimmer 20758
crème 20572
shimmer 20596
TRULY TANGERINE
PIXY STIX
crème 20756
crème 20672
SKINNY DIP
FRISKY
crème 20728
JEALOUS, MUCH?
BON BON
crème 20624
shimmer 20761
crème 20095
ORANGE SORBET
GREEN APPLE
GUMDROP crème 20733
BLUE COLLAR
SNOWCONE
crème 20665
crème 20661
crème 20732
shimmer 20323
glitter 20026
BUBBLY BOMBSHELL
SWEET PEACOCK
ANGEL EYES
shimmer 20751
glitter 20775
BERRY BLAST
BUTTERFLIES
shimmer 20501
crème 20673
LIFE’S A PEACH
HOT SHOT
FABULOUS FLAMINGO
SUGAR PLUM
MA CHERIE
FLAGSTONE RUSH
RED FLARE
CLOSE YOUR EYES shimmer 20597
shimmer 20049
STAR SPANGLED
SOUL MATE
RUBY
crème 20421
crème 20363
BUS STOP CRIMSON
crème 20769
LOLA
shimmer 20215
glitter 20721
shimmer 20625
crème 20076
shimmer 20658
GREEN WITH ENVY crème 20638
IT’S UP TO BLUE
BAILAMOS
glitter 20093
shimmer 20662
shimmer 20736
SHIMMERING MAUVE
TERRA MAUVE
MEET ME UNDER THE MISTLETOE shimmer 20309
ROYAL VELVET shimmer 20743
IN THE NAVY
CHARGED UP
crème 20074
shimmer 20003
crème 20679
FOREVER CRIMSON
FLICKER
STAR OF BOMBAY
STEEL YOUR HEART
VELVET ROPE
FOWL PLAY
EVER BURGUNDY
SMOLDER
shimmer 20044
shimmer 20770
HOT CHOCOLATE crème 20719
QUITE CONTRARY BERRY crème 20648
CHOCOHOLIC
VIXEN
GLAM
PLUM NOIR
shimmer 20447
crème 20653
shimmer 20488
crème 20651
shimmer 20024
shimmer 20041
shimmer 20768
OUI
crème 20087
shimmer 20688
shimmer 20759
shimmer 20631
glitter 20753
MIRROR MIRROR
LIQUID VINYL
ROYAL NAVY
ANDROGYNIE
WILD WISTERIA
SEAGURL
crème 20713
crème 20484
crème 20727
WITCH’S BLUE
shimmer 20748
GOTH
shimmer 20663
shimmer 20637
MOONLIT MADNESS
L.A. SASHAY
shimmer 20162
shimmer 20054
MIND’S EYE
NAUGHTY
crème 20422
crème 20006
PERFECTLY PLUM
TAKE HIM TO THE CLEANERS
crème 20617
shimmer 20645
NAIL LACQUER
5
THE ORIGINAL FRENCH MANICURE
FRENCH MANICURE TIPS
In 1975, Jeff Pink created a natural nail look to help screen actresses speed up
WHITE TIPS crème 22001
SOFTEST WHITE crème 22002
WARM WHITE crème 22504
IVORY WHITE sheer 22506
POINTE BLANCHE crème 22503
the time between wardrobe changes. Simple, classic and feminine, this timesaving manicure accentuated the nails Pointe Blanche precision
without ever upstaging the outfit.
application brush comes with half the bristle count of
Stylists and stars loved the new look
a standard lacquer brush for
that quickly spread through the
flawless French tips.
fashion world. Once it hit the runways of Paris, Jeff knew he had the perfect name… the French Manicure!
6
THE ORIGINAL FRENCH MANICURE
FRENCH MANICURE COLOR
ETOILE
SHEER BEAUTY
PINK NUDE
SHEER NUDE
SWEET BLUSH
NAKED IVORY
DEJA VU
ROSE-COLORED GLASSES
SILK STOCKINGS
BEVERLY HILLS PLUM
DES FLEURS
FLIRTY GIRL
BARE ROSE
JE ‘TAIME
sheer 22499
sheer 22474
sheer 22482
sheer 22475
sheer 22009
sheer 22105
sheer 22479
sheer 22502
sheer 22476
sheer 22472
sheer 22003
sheer 22005
sheer 22494
ANGEL FACE sheer 22477
sheer 22488
FRENCH MANICURE NAIL LOOKS Classic
Pink & White
Modern
Modern Neon
Softest White + Pink Nude
White Tips + Bare Rose
Point Blanche + Flirty Girl
Sheer Nude + Beach Cruiser
FRENCH COLOR
7
FRENCH MANICURE KITS
ORLY’s ORIGINAL FRENCH MANICURE KIT
Compact kits that have
PINK KIT
everything you need
ITEM #22030
to create the perfect
Includes one each: .3 Fl. Oz/9mL bottles of Top 2 Bottom basecoat and topcoat in one, White Tips and Pink Nude French Manicure nail lacquers.
French Manicure. Comes with Half-Moon Tip Guides and complete French Manicure instructions.
ROSE KIT ITEM #22040 Includes one each: .3 Fl. Oz/9mL bottles of Top 2 Bottom basecoat and topcoat in one, White Tips and Bare Rose French Manicure nail lacquers.
Every French Manicure kit comes with a Look Book featuring step-by-step instructions for creating the perfect french!
8
THE ORIGINAL FRENCH MANICURE
FRENCH MANICURE ACCESSORIES WHITE TIP GUIDES ITEM # 22012 Ensure precise and consistent application of French Tips. Includes 78 Half-Moon shaped guides.
Use these accessories to complete your version of the world’s most popular nail look.
MAGNIFIQUE Oui love French
BRIGHTENS AND PREVENTS COLOR FADING Brighten and protect your French Manicure from fading with UV filters and optical brighteners, leaving a durable and high shine finish.
.6 Fl Oz / 18 mL
ITEM # 24260
LA PETITE FRENCH MINI KIT ITEM # 28151 Includes Bonder basecoat, Sheer Nude, Je T’Aime and White Tips in .18 Fl Oz / 5.3 mL mini bottles.
FRENCH MANICURE ACCESSORIES
9
ORLY FX
For a sheer look, apply 3 coats of any Flash Glam FX color over a clear base
ORLY has defined the FX nail
To intensify the look, layer over black Liquid Vinyl
category by continuously launching lacquers with unique finishes and special effects. ORLY Flash Glam FX offer full-spectrum sparkle, prismatic shine, high-intensity holographs and hyper-reflective texture in every color of the
IT’S A METEOR glitter 20448
rainbow for a fierce 3D effect.
glitter 20451
SASHAY MY WAY
RIGHT AMOUNT OF EVIL
ROCKETS RED GLARE
EMBRACE
BE BRAVE
glitter 20482
glitter 20481
RIDICULOUSLY REGAL
SUNGLASSES AT NIGHT
IT’S ELECTRIC
SPACE CADET
HALLEYS COMET
glitter 20449
R.I.P
glitter 20460
glitter 20462
CUPCAKES AND UNICORNS glitter 20469
CAN’T BE TAMED
ULTRA VIOLET
HOLY HOLO!
ATOMIC SPLASH
SPAZMATIC
MONSTER MASH
MERMAID TALE
GO DEEPER
glitter 20475
ORLY FX
WATCH IT GLITTER
SO GO-DIVA
glitter 20472
10
TOO FAB
glitter 20450
glitter 20470
glitter 20479
glitter 20480
glitter 20478
glitter 20473
glitter 20477
glitter 20452
glitter 20474
shimmer 20080
glitter 20468
glitter 20471
glitter 20476
shimmer 20081
MANI MINIS Take it to go. 68 of our best-selling shades are available in travel-friendly
WHITE TIPS
ROBO ROMANCE
KISS THE BRIDE
shimmer 28647
crème 28016
shimmer 28700
SHINE ON CRAZY DIAMOND glitter 28699
crème 28201
SHINE
SHEER PECHE
SHEER NUDE
VIP
JE ‘TAIME
glitter 28660
sheer 28677
BARE ROSE
sheer 28205
shimmer 28701
PRISMA GLOSS SILVER
RED CARPET
LIFT THE VEIL
COUNTRY CLUB KHAKI crème 28302
shimmer 28702
RED FLARE
STAR SPANGLED
CATCH THE BOUQUET
COTTON CANDY
CRAWFORD’S WINE
HAUTE RED
HOLLA
crème 28673
crème 28640
MELT YOUR POPSICLE
sheer 28676
sheer 28678
HAIR BAND glitter 28663
shimmer 28716
GILDED CORAL
PINK CHOCOLATE
BEACH CRUISER
RAGE
COFFEE BREAK
PRINCE CHARMING
LOLLIPOP
LOLA
crème 28684
crème 28668
LUXE
BASKET CASE
FLIRTY
OH CABANA BOY
crème 28575
crème 28416
crème 28315
crème 28760
FANCY FUCHSIA crème 28717
.18 Fl Oz bottles. Perfectly sized for your purse or carry-on for touch-ups on the go. So cute and collectible
GRAPE GLITZ
TIARA
shimmer 28656
glitter 28664
CHOCOLATE MARTINI
ON THE LIST
shimmer 28632
shimmer 28633
RAZZMATAZZ
MONROE’S RED
shimmer 28671
shimmer 28052
ROYAL VELVET
CHARGED UP
IT’S UP TO BLUE
GUMDROP
FRISKY
shimmer 28715
crème 28708
shimmer 28654
crème 28683
crème 28721
shimmer 28761
MIRROR MIRROR
VELVET ROPE
RUBY
shimmer 28631
crème 28672
BUBBLY BOMBSHELL
RIO
HYPE
shimmer 28655
crème 28642
LIQUID VINYL
glitter 28615
shimmer 28634
crème 28008
crème 28669
shimmer 28720
shimmer 28697
PURPLE CRUSH
FROLIC
TERRACOTTA
PASSIONFRUIT
crème 28698
crème 28723
crème 28694
crème 28709
GLOWSTICK
HOOK UP
LEMONADE
crème 28765
shimmer 28639
crème 28685
GREEN WITH ENVY
you’ll want them all.
crème 28713
crème 28076
shimmer 28053
glitter 28695
shimmer 28009
crème 28617
crème 28764
crème 28696
SKINNY DIP
OUI
PLUM NOIR
glitter 28628
shimmer 28734
crème 28351
GOTH
ANDROGYNIE
NAUGHTY
shimmer 28637
glitter 28731
crème 28703
actual size
BRIGHTS MINI KIT crème 28484
ITEM # 28268
MANI MINIS
11
The Original
Vitamin-Infused Gel Manicure System GelFX is no ordinary gel manicure system. Our 3-in-1 Cleanser, Primer and Basecoat are power-packed with a Vitamin-infusion. This revolutionary formula nourishes nails with feel-good ingredients for durability, strength and shine. Antioxidant vitamins A and E help to promote healthy nails while pro-vitamin B5 protects the structure of the natural nail. Finish your Gel FX color with our Vitamin-infused Cuticle Oil, made with orange blossom and wild cherry extracts to condition and moisturize problem cuticles. The result? Longer lasting color, full protection and incredible shine.
12
GEL FX
LED 800 FX LAMP
WN! E N IG
Cures all 5 fingers at the same time
S DE
• Energy efficient, high quality LED. • Safe and easy to use. • Preset digital display timer of 10, 20 and 30 seconds with coordinating light intensity of low, medium and high. • Preset auto function with built in on/off sensor that operates at low/30 second time. • Cool down the light temperature and cater to sensitive clients by emitting a low light output with the low/30 second setting. • Automatic sensor turns on the led lights when the hand is placed inside the lamp.
THE ORIGINAL VITAMIN-INFUSED GEL MANICURE SYSTEM
13
GEL FX
HAUTE RED
LIQUID VINYL
KISS THE BRIDE
IT’S UP TO BLUE shimmer 30662
french manicure sheer 32009
RUBY
PRINCE CHARMING
MONROE’S RED
STAR SPANGLED
PRISMA GLOSS SILVER
FIRST KISS
créme 30001
Gel FX is no ordinary gel manicure
créme 30016
créme 30484
RED FLARE créme 30076
PINK NUDE
system. Our 3-in-1 Cleanser, Primer, Basecoat and Cuticle Oil are power-
créme 30363
packed with antioxidant vitamins A
créme 30715
shimmer 30052
and E to help promote healthy nails and pro-vitamin B5 to protect the structure
glitter 30721
glitter 30708
créme 30675
of the natural nail. COUNTRY CLUB KHAKI
Gel FX is perfectly matched to our
SHEER NUDE
RAGE
créme 30702
french manicure sheer 32479
shimmer 30293
CHARGED UP
PASSIONFRUIT
IN THE NAVY
PINK CHOCOLATE
LIFT THE VEIL
RED CARPET
GOTH
FOREVER CRIMSON
TAKE HIM TO THE CLEANERS
RAZZLE
ROYAL NAVY
GORGEOUS
POINTE BLANCHE
MAGENTA-VIOLET CHROME
best-selling nail lacquer shades so your inspiration never fades. Our list
créme 30679
créme 30461
shimmer 30003
of colors keeps growing with seasonal collections and the introduction of créme 30416
exciting new Duo-Chromes, Hyper-
shimmer 30637
créme 30008
shimmer 30041
shimmer 30634
shimmer 30645
Brights and glammed out Glitters.
shimmer 30485
WHITE TIPS
french manicure tip 32001
14
GEL FX
shimmer 30323
bright french manicure tip 32503
shimmer 30131
shimmer 30020
PIXY STIX créme 30728
COFFEE BREAK
TIARA glitter 30664
VIXEN créme 30653
HAWAIIAN PUNCH
GREEN WITH ENVY
shimmer 30328
créme 30638
créme 30660
GLOWSTICK
HOOK-UP
SEASHELL
ORANGE SORBET
SKINNY DIP
shimmer 30658
shimmer 30761
PLUM NOIR
MIRROR MIRROR
HOT SHOT
MELT YOUR POPSICLE
BEACH CRUISER
SASHAY MY WAY
ROCKETS RED GLARE
créme 30575
créme 30651
glitter 30449
SHINE
shimmer 30639
créme 30713
glitter 30468
créme 30682
ULTRA VIOLET glitter 30470
créme 30764
ATOMIC SPLASH 30473 glitter
créme 30760
MERMAID TALE glitter 30478
créme 30765
PURPLE CRUSH créme 30464
HOLY HOLO! glitter 30480
shimmer 30295
shimmer 30294
french manicure sheer 32005
BARE ROSE
PRISMA GLOSS GOLD
ROSE-COLORED GLASSES
PINK LEMONADE
GLITZ
VELVET ROPE
SEAGURL
BURIED TREASURE
NAUGHTY
FLAGSTONE RUSH
BERRY BLAST
CATCH THE BOUQUET
MOONLIT MADNESS
CRAWFORD’S WINE
OH CABANA BOY
TERRACOTTA
STEEL YOUR HEART
PRELUDE TO A KISS
GIRLY
IT’S NOT ME IT’S YOU
SPARK
GUMDROP
DEVIL MAY CARE
CLOSE YOUR EYES
STAR OF BOMBAY
ROCKIN’ AMBER FLAKIE
IRIDESCENT SPARK GLITTER
ROYAL BLUES FLAKIE
YELLOW-GOLD CHROME
PINK-BLUE CHROME
ROSE-BRONZE CHROME
ELECTRIC FUSION GLITTER
POP PEARLS GLITTER
SEQUIN SURPRISE GLITTER
shimmer 30487
shimmer 30501
shimmer 30759
glitter 30774
shimmer 30019
LUXE
shimmer 30186
LOLA
shimmer 30631
shimmer 30009
crème 30754
shimmer 30597
shimmer 30021
shimmer 30748
shimmer 30162
gllitter 30581
shimmer 30688
shimmer 30018
glitter 30709
shimmer 30181
shimmer 30053
crème 30642
multichromatic glaze 30031
multichromatic glaze 30034
french manicure sheer 32474
créme 30006
shimmer 30466
crème 30633
multichromatic glaze 30032
multichromatic glaze 30035
glitter 30167
shimmer 30215
créme 30071
crème 30733
multichromatic glaze 30033
multichromatic glaze 30036
THE ORIGINAL VITAMIN-INFUSED GEL MANICURE SYSTEM
15
APPLY Now it’s time to have some fun. Put on the color you’ll be loving all week and through the next.
COLOR CHANGING COAT BASECOAT
CLEAR IF YOU’RE HOT
Cover your tracks. Self-leveling to mask nail imperfections and create a smooth surface for even gel application. Vitamin-infused for full protection and incredible shine.
.3 Fl Oz / 9 mL
DARK IF YOU’RE NOT
LED 800 FX North America EU UK Australia
ITEM # 34110
# # # #
33507 33506 33508 33504
TOPCOAT
CUTICLE OIL
Let it shine. Seals in your new gel color and provides a durable finish to help protect nails.
Go deep. Made with orange blossom and wild cherry extracts to condition, moisturize and heal problem cuticles. Vitamin-infused for full protection and incredible shine.
.3 Fl Oz / 9 mL
ITEM # 34210
.3 Fl Oz / 9 mL
16
ITEM ITEM ITEM ITEM
GEL FX
ITEM # 34555
Simply paint a coat of Shade Shifter over your Gel FX color and cure. Feeling a chill? Shade Shifter stays dark on your nail. Temperature running hot? Shade Shifter goes clear, revealing the Gel FX color underneath. Works exclusively with ORLY Gel FX colors only.
.3 Fl Oz / 9 mL
ITEM # 30030
COUNTER DISPLAY
GEL FX DISPLAYS
TOWER
Each ORLY Gel FX display features exclusive
“Try Me” Painted Nail Chips ITEM # 31006 Got gel? This standout tower display merchandises the largest selection of Gel FX products. DISPLAY INCLUDES:
213 GEL FX NAIL LACQUERS TOTAL •
3 each of 71 Gel FX colors - .3 Fl Oz / 9 mL
•
shelf depth can accommodate up to 5 bottles
12 GEL FX NAIL TREATMENTS TOTAL •
3 each of Tip Primer, Basecoat, Topcoat
•
shelf depth can accommodate up to 5 bottles
and Cuticle Oil - .3 Fl Oz / 9 mL
6 GEL FX TOOLS TOTAL •
ITEM # 31005 Color match meets color care. Packed with a full selection of Gel FX colors and treatments for the original Vitamin-infused gel manicure. DISPLAY INCLUDES:
168 GEL FX NAIL COLORS TOTAL •
3 each of 56 gel colors - .3 Fl Oz / 9 mL
•
shelf depth can accommodate up to 5 bottles
12 GEL FX NAIL TREATMENTS TOTAL •
3 each of Tip Primer, Basecoat, Topcoat and Cuticle Oil - .3 Fl Oz / 9 mL
•
shelf depth can accommodate up to 5 bottles
6 GEL FX TOOLS TOTAL •
3 each of Dry Brush and Cuticle Pusher / Remover
3 each of Dry Brush and Cuticle Pusher / Remover
GEL FX CLEANSER AND REMOVERS •
3 each of 4 Fl Oz / 118mL Cleanser and Remover
•
2 each of 16 Fl Oz / 473mL Cleanser and Remover
GEL FX WRAPS AND WIPES •
3 each of 100pk Foil Remover Wraps
•
3 each of 240pk Lint Free Wipes
2 GEL FX KITS TOTAL •
1 Professional Kit
•
1 Starter Kit
1 LED 800FX LAMP 25 GEL FX COLOR GUIDES TOTAL 15 GEL FX EDUCATION DVD 1 GEL FX WINDOW CLING
25 GEL FX COLOR GUIDES TOTAL DISPLAY DIMENSIONS: DISPLAY DIMENSIONS: 18.6“ w x 25.5” H x 10.4” d 47.2cm W X 64.7cm H X 26.4cm D
29” W x 77” H x 17” D 73.7cm W X 195.6 H X 35.7cm D
THE ORIGINAL VITAMIN-INFUSED GEL MANICURE SYSTEM
17
PREP Get started on the right foot. Or hand, for that matter.
CUTICLE PUSHER & REMOVER ITEM # 33505
Long-lasting color needs a solid foundation.
Pushover. Preps nails and cuticles, then helps gently and quickly remove gel.
DRY BRUSH ITEM # 33515
3-IN-1 CLEANSER Triple play. Dehydrates and cleans nails before application, then can be used as a shine wipe after the manicure. Vitamin-infused for full protection and incredible shine.
4 Fl Oz / 118 mL ITEM # 33001 16 Fl Oz / 473 mL ITEM # 33011
Dry erase. Sweeps away the tacky layer and helps even the gel surface.
BUFFER ITEM # 33510 Smooth operator. Gently polishes the nail surface, leaving the nail bed perfectly smooth.
LINT-FREE WIPES Wipe out. Use to wipe the nail clean and remove the tacky layer without leaving anything behind.
Prime tips only!
NAIL TIP PRIMER Prime time. Preps nails for maximum adhesion to extend the life of your gel color. Vitamin-infused for full protection and incredible shine.
.3 Fl Oz / 9 mL
ITEM # 34100
60-pack 240-pack
LINT-FREE TABLE COVERS Table setting. Provides a sanitary work surface and speedy cleanup without leaving anything behind.
50-pack
18
GEL FX
ITEM # 33520 ITEM # 33523
ITEM # 33525
REMOVE This won’t hurt a bit. Take your gel nail color off in four simple steps and you’re ready to fall in love with another shade.
FOIL REMOVER WRAPS Wrap it up. Our Foil Remover Wraps, featuring an absorbent sponge, are used to easily remove gel nail color. Reduces acetone contact with skin and traps in heat to quicken removal.
20 pack 100 pack
ITEM # 33120 ITEM # 33100
GEL REMOVER Take it off. Our rapid Gel Remover quickly and easily removes gel nail color.
4 Fl Oz / 118 mL ITEM # 33004 16 Fl Oz / 473 mL ITEM # 33016 64 Fl Oz / 1.89 L ITEM # 33064
GEL & GLITTER POCKET REMOVERS Easily removes gel nail colors and glitter nail lacquers.
Bag of 20 pockets
ITEM # 23300
THE ORIGINAL VITAMIN-INFUSED GEL
19
GEL FX KITS Look at that. Everything you need to be a part of the gel revolution in the convenience of a kit.
STARTER KIT ITEM # 31050 KIT INCLUDES:
1 - Cleanser 4 Fl Oz
1 - Remover 4 Fl Oz
1 - Primer
1 - Foil Remover Wraps 20 pk
1 - Basecoat
2 - FREE Files
1 - Haute Red
1 - FREE Education DVD
1 - Naughty
1 - FREE Catalog
1 - Kiss The Bride
1 - FREE Instruction Sheet
1 - Topcoat
1 - FREE Window Decal
1 - Cuticle Oil KIT DIMENSIONS: 9.5”w x 5.75”h x 4.125”d 24.13 cm x 14.61 cm x 10.48 cm
ADVANCED KIT
PROFESSIONAL KIT
ITEM # 31052
ITEM # 31054
KIT INCLUDES:
KIT INCLUDES:
1 - Cleanser 4 Fl Oz
1 - Foil Remover Wraps 100 pk
1 - Cleanser 4 Fl Oz
1 - Bare Rose
1 - Buffer
1 - Primer
1 - Cuticle Pusher & Remover
1 - Primer
1 - Rage
1 - Dry Brush
1 - Basecoat
1 - Buffer
1 - Basecoat
1 - Pink Chocolate
1 - Lint Free Nail Wipes 240 pk
1 - Haute Red
1 - Dry Brush
1 - Haute Red
1 - Terracotta
1 - Lint Free Table Covers 50 pk
1 - Naughty
1 - Lint Free Nail Wipes 60 pk
1 - Naughty
1 - Pink Nude
1 - LED 800 FX Lamp
1 - Kiss The Bride
1 - Lint Free Table Covers 50 pk
1 - Kiss The Bride
1 - Topcoat
2 - FREE Files
1 - Oh Cabana Boy
2 - FREE Files
1 - Oh Cabana Boy
1 - Cuticle Oil
1 - FREE Education DVD
1 - Prince Charming
1 - FREE Education DVD
1 - Prince Charming
1 - Remover 4 Fl Oz
1 - FREE Catalog
1 - Plum Noir
1 - FREE Catalog
1 - Plum Noir
1 - Foil Remover Wraps 100 pk
1 - FREE Instruction Sheet
1 - Topcoat
1 - FREE Instruction Sheet
1 - White Tips
1 - Cuticle Pusher & Remover
1 - FREE Window Decal
1 - Cuticle Oil
1 - FREE Window Decal KIT DIMENSIONS:
1 - Remover 4 Fl Oz
13.5”w x 11.25”h x 9.5”d 34.29 cm x 28.56 cm x 24.13 cm
KIT DIMENSIONS: 11.25”w x 8.5”h x 7.125”d 28.58 cm x 21.6 cm x 18.1 cm
20
GEL FX
BRANDED MERCHANDISE ORLY offers Gel FX branded collateral to support
GEL FX POSTERS
product sales and complete your Gel FX look.
More available for download on the ORLY FTP site. DIMENSIONS:
GEL FX CATALOG
18”w x 24”h 45.72 cm w x 61 cm h
LIT3100D POST308
POST311
A complete guide to ORLY’s Gel FX product line featuring a high gloss color chart. Includes application and removal instructions. DIMENSIONS: 8.5”w x 11”h 21.6 cm x 28 cm
GEL FX EDUCATION DVD POST314
POST312
POST313
LIT3101A
GEL FX WINDOW CLING LIT3111 Available here! Let clients know you feature ORLY Gel FX products. DIMENSIONS: 3.5”w x 6”h 8.9 cm w x 15.24 cm h
POST302
POST309
POST305
THE ORIGINAL VITAMIN-INFUSED GEL MANICURE SYSTEM
21
INSTANT ARTIST
NEW
LACQUER FORMULA • Quick drying
Nail art is the new fashion accessory.
• Self-leveling
ORLY’s Instant Artist line provides
• Vibrant color payoff • Easily blends and marbles with other shades
all the colors and tools you need to keep up with the trend! Create dots and stripes, swirls, patterns and more. Now available in both
24K GLITTER
CRISP WHITE
FIERY RED
GRAPE
HOT GREEN
HOT PINK
HOT YELLOW
TRUE BLUE
PLATINUM GLITTER
PLATINUM
SOLID GOLD
JET BLACK
glitter 27123
crème 27121
crème 27118
crème 27103
water-based and lacquer formulas, each bottle comes with built-in crème 27107
striper brush for precision detail.
crème 27114
crème 27122
crème 27108
Take a cue from our step-by-step nail art looks or get creative with your own one-of-a-kind design.
glitter 27124
shimmer 27110
shimmer 27111
crème 27120
STARTER KIT ITEM # 27212 Contains Dotter Duo tool and 5 nail lacquers in Hot Pink, Crisp White, Jet Black, Hot Yellow and Fiery Red.
22
INSTANT ARTIST
WATER-BASED FORMULA • Ample play time • Easy to remove formula ensures a mistake-free application • Lock in designs by applying topcoat • Saturated tones provide an opaque finish
DOTTER DUO ITEM # 27201
PLATINUM
CRISP WHITE
FIERY RED
GRAPE
HOT GREEN
HOT PINK
HOT YELLOW
TRUE BLUE
SOLID GOLD
JET BLACK
shimmer 27010
crème 27007
shimmer 27011
crème 27021
crème 27014
crème 27018
crème 27022
crème 27003
Create more precise designs with this two-sided dotter that makes it easy to switch between two sizes of dots. Great for flowers, polka dots and graphic patterns. Use the smaller side of tool for picking up and applying accessories.
crème 27008
crème 27020
DETAILER BRUSH ITEM # 27202
STARTER KIT ITEM # 27211
Add a new level of detail to your nail art masterpiece with this fine-bristled brush. Perfect for small details, filling in color or mixing two colors.
Contains Dotter Duo tool and 5 opaque paints in Hot Pink, Crisp White, Jet Black, Hot Yellow and Fiery Red.
INSTANT ARTIST
23
SPECIALTY NAIL TREATMENTS Beautiful manicures and pedicures start with strong, healthy nails. ORLY’s comprehensive line of nail treatments provides effective
Introducing the
1st ever BB Crème for nails!
solutions for every nail care need. From cuticle care to quick-dry,
BB CRÈME
you’ll find targeted treatment
Makeup for nails
products that prep, strengthen,
PERFECT THE LOOK OF NATURAL NAILS
protect, add shine and shorten dry time.
This all-in-one topical cosmetic treatment helps to smooth, moisturize and brighten natural nails with a sheer peach tint.
.6 Fl Oz / 18 mL
24
NAIL TREATMENTS
ITEM # 24620
BASECOATS AVAILABLE SIZES
BONDER
®
#1 Basecoat. Join the club
Improve lacquer adhesion by always applying
FOR LONGER LASTING MANICURES & PEDICURES
an ORLY basecoat before applying nail
Dubbed as “double-sided sticky tape”, ORLY’s unique rubberized formula grips lacquer to the nail surface for lasting adhesion up to two weeks.
.3 Fl Oz 9 mL
.6 Fl Oz 18 mL
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL 4 Fl Oz / 118 mL 8 Fl Oz / 237 mL
ITEM ITEM ITEM ITEM
# # # #
lacquer. Longer-lasting wear starts with a smooth, protected nail surface.
24112 24110 24114 24118
TOP2BOTTOM
®
Two is better in one
TWO-IN-ONE BASECOAT & TOPCOAT Start and finish your manicure with ORLY’s convenient basecoat and topcoat all-in-one.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL 4 Fl Oz / 118 mL
ITEM # 24132 ITEM # 24130 ITEM # 24134
RIDGEFILLER Smooth Operator
SMOOTHS RIDGED NAIL SURFACES 4 Fl Oz 118 mL
8 Fl Oz 237 mL
A perfectly smooth manicure begins with a flawless surface. This unique basecoat fills ridges and smooths out uneven nails.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
ITEM # 24122 ITEM # 24120
NAIL TREATMENTS
25
TOPCOATS ORLY topcoats provide a superior finish and lasting protection against cracking and chipping for beautiful, long lasting manicures and pedicures.
MAGNIFIQUE
GLOSSER
Oui love French
Like shiny things?
BRIGHTENS AND PREVENTS COLOR FADING
FOR SUPER SLICK SHINE
Brighten and protect your French Manicure from fading with UV filters and optical brighteners, leaving a durable and high shine finish.
.6 Fl Oz / 18 mL
TOPCOATS
Give nails super-slick, mirror-like shine and lasting protection with this top-selling topcoat. Perfect for nail art and vibrant colors.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
ITEM # 24212 ITEM # 24210
ITEM # 24260
MATTE TOP
WON’T CHIP
Matte it up!
No chips allowed
TURNS GLOSSY FINISH TO MATTE FINISH
HELPS PREVENT NAIL COLOR FROM CHIPPING
Turn glossy nail lacquer to a unique matte finish. Ideal for creating unique nail art and spot varnished nail looks.
Extend the life of your manicure by resisting chipping and peeling with this protective polymer topcoat.
.6 Fl Oz / 18 mL
26
®
ITEM # 24250
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL 4 Fl Oz / 118 mL
®
ITEM # 24232 ITEM # 24230 ITEM # 24234
QUICK-DRY SEC’N DRY
IN-A-SNAP
®
Dry nail lacquer to a high-shine finish
®
Faster than a speeding bullet
Make it snappy and bright
in minutes with ORLY’s quick dry
DEEP DRIES LACQUER LAYERS FOR A DURABLE FINISH
QUICK DRYING FOR COLOR PROTECTION
nail care treatments. Great for
Penetrate and quickly dry multiple layers at once for a hard, protective topcoat finish.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL 4 Fl Oz / 118 mL
ITEM # 24312 ITEM # 24310 ITEM # 24314
FLASH DRY
®
Dry nail lacquer quickly while preventing color from fading with UV filters.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL 4 Fl Oz / 118 mL
ITEM # 24322 ITEM # 24320 ITEM # 24324
POLISHIELD
®
Need for speed?
Super hero protection
QUICK-DRY HIGH SHINE DROPS
FOR QUICK-DRY HIGH SHINE LONG LASTING MANICURES
Accelerate dry time on freshly lacquered nails while delivering brilliant shine, and preventing smudging and nicking.
.6 Fl Oz / 18 mL
ITEM # 24340
This quick-drying, high shine, chip resistant topcoat contains UV filters to prevent nail color from fading.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
SPRITZ DRY
worry-free nails in a hurry.
ITEM # 24272 ITEM # 24270
™
DRIES NAIL LACQUER AND CONDITIONS SKIN Dry nail lacquer instantly with no oily residue. Also contains vitamin A & E blend of oils to condition skin.
4 Fl Oz / 118 mL ITEM # 24350 16 Fl Oz / 473 mL ITEM # 24360
QUICK-DRY
27
CUTICLE CARE Nails grow best when cuticles are hydrated and healthy. Include ORLY cuticle care treatments in every manicure and pedicure service to promote stronger, healthier nail growth.
CUTIQUE®
CUTICLE OIL+
Come clean
Don’t hang there, get rid of it.
CUTICLE & STAIN REMOVER
FOR DEHYDRATED CUTICLES
Gently and effectively removes dead tissue, leaving cuticles soft and pliable. Removes nail stains leaving nails whiter.
Help prevent hangnails and promote healthy nails by moisturizing cuticles with orange blossom and wild cherry extracts.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL 4 Fl Oz / 118 mL
ITEM # 24512 ITEM # 24510 ITEM # 24514
CUTICLE CARE COMPLEX
Don’t be flaky
Food for nails
FOR DRY, CRACKED CUTICLES
HYDRATES ROUGH CUTICLES TO STIMULATE NAIL GROWTH
.5 Fl Oz / 15 mL 2 Fl Oz / 59 mL
CUTICLE CARE
ITEM # 24552 ITEM # 24555 ITEM # 24554
CUTICLE THERAPY CRÈME
Promote and stimulate nail growth by softening and hydrating rough dry cuticles with powerful antioxidants A & E and avocado oil. Also moisturizes and conditions hands, elbows, and feet.
28
.3 Fl Oz / 9 mL 1 Fl Oz / 30 mL 4 Fl Oz / 118 mL
ITEM # 24515 ITEM # 24520
Condition and soften cuticles to promote healthy nail growth with advanced antioxidant-rich oil, seven extracts and beta carotene.
.6 Fl Oz / 18 mL 4 Fl Oz / 118 mL
ITEM # 24540 ITEM # 24544
CUTICLE CARE ARGAN OIL CUTICLE DROPS Quench your nails
HYDRATES AND SOFTENS CUTICLES WITH ARGAN OIl Helps nourish and hydrate cuticles and nails with this rich blend of Argan Oil, Jojoba Oil and Vitamin E.
.6 Fl Oz / 18 mL
ITEM # 24500
ARGAN OIL HAND CRÈME ULTRA-LUXE HYDRATING CRÈME Help nourish & hydrate dry skin and brittle nails while preventing moisture loss with this invisible protective formula of Argan Oil, Jojoba Oil and Shea Butter. Skin is left supple and protected against free radicals with Vitamin E.
1.7 Fl Oz / 50 mL
ARGAN OIL 8PC DISPLAY ITEM # 21501 Hydrate and soften dry cuticles and hands with our ultra-luxe, Argan Oil infused system. Includes four eachof Argan Oil Cuticle Drops and Argan Hand Crème.
ITEM # 24530
ARGAN OIL
29
STRENGTHENERS Give weak and brittle nails the nutrition they need to grow faster, longer and stronger. Incorporate ORLY strengtheners into your salon services and recommend them for your client’s at-home nail care regimens.
TOUGH COOKIE
®
NAIL DEFENSE
®
Don’t snap on me
Hello healthy, goodbye splits.
FOR DRY AND BRITTLE NAILS
FOR SPLITTING AND PEELING NAILS
Grow stronger nails by slowing keratin breakdown with this formula containing African Okoumè extract. Helps to strengthen dry and brittle nails that snap and break easily.
Prevent breakage, bond splitting and peeling nails together to fortify weak nails.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL 4 Fl Oz / 118 mL
ITEM # 24422 ITEM # 24420 ITEM # 24424
ITEM # 24452 ITEM # 24450
NAILTRITION
®
NAIL ARMOR
®
Nurture it and it will grow
Silky, smooth operator
GROWTH SUPPORT FOR DAMAGED NAILS
FOR WEAK AND RIDGED NAILS
Help strengthen peeling nails and stimulate healthier, faster growth with this advanced 14 day treatment formula containing collagen, wheat protein, keratin and bamboo extract. Great for nails coming out of gels or acrylics.
Topically strengthen nails with silk fiber nail wrap formula while smoothing ridges.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
ITEM # 24162 ITEM # 24160
.6 Fl Oz / 18 mL
ITEM # 24440
CALCIUM SHIELD
®
Thin is not always in
FOR WEAK AND THIN NAILS Build thicker, stronger and more flexible nails to encourage healthy nail growth.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
30
STRENGTHENERS
ITEM # 24412 ITEM # 24410
MAINTENANCE PRIMETIME
®
FUNGUS MD
®
ORLY offers targeted solutions that
Start off right
Help is on the way
are specifically designed to meet
PRIMES NAIL TO PREVENT CHIPPING
MAXIMUM STRENGTH ANTI-FUNGAL SERUM
unique nail care needs.
Ensure nail lacquer adhesion by priming nails with this advanced formula. Balance pH levels and eliminate oils and residue for longer lasting manicures and pedicures.
Help eliminate fungus and improve the appearance of unsightly nails. Target the source of the problem with ORLY’s hygienic dropper application.
NO BITE
®
No biting allowed
BREAK THE NAIL BITING HABIT Break the nail biting habit for good with this bitter-flavored deterrent.
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
.6 Fl Oz / 18 mL
ITEM # 24690
ITEM # 24602 ITEM # 24600
.3 Fl Oz / 9 mL .6 Fl Oz / 18 mL
ITEM # 24612 ITEM # 24610
NAILS FOR MALES ®
For a manly manicure
FOR A DISTINGUISHED SEMI-MATTE FINISH Create a distinguished and manicured look with a unique semi-matte finish for men.
.6 Fl Oz / 18 mL
ITEM # 24240
MAINTENANCE
31
NAIL CARE ESSENTIALS
NAIL REPAIR Simple and effective products to repair cracked or split nails.
Salon professionals choose ORLY for all their nail care essentials.
BRUSH-ON NAIL GLUE
We offer a complete line of buffers,
Repair cracked or split nails easily and instantly. This specialized glue brushes on precise, smooth and clean for an impeccable application and expert nail repair. Can also be used to apply artificial tips or wraps.
files, lacquer removers and a variety of specialized products that nourish, clean, prep and repair nails.
Canister of 18 pcs
ITEM # 24710
NAIL RESCUE KIT ITEM # 23800 Repair cracked or broken nails in 3 easy steps. This compact kit has everything you need. ORLY Brush-on Nail Glue, Nail Repair Powder and a Mini Nail Buffer for flawless, long-lasting repair to cracked, split or broken nails. Nails are restored and ready for color.
32
NAIL REPAIR
NAIL LACQUER REMOVERS GEL & GLITTER POCKET REMOVERS Easily removes gel nail colors and glitter nail lacquers.
Bag of 20 pockets
ITEM # 23300
GENTLE FORMULA NON-ACETONE
LACQUER THINNER Prolong the life of thickened nail lacquer. This specialized formula safely extends the life of thickened nail lacquer while maintaining optimum performance and quality. Nail lacquer is restored and ready for use.
2 Fl Oz / 59 mL
Remove nail lacquer with a mild nonacetone formula that won’t dry out nails. Leaves natural and artificial nails clean and free of lacquer and residue.
1.7 Fl Oz / 50 mL ITEM # 23203 4 FL Oz / 118 mL ITEM # 23207 16 Fl Oz / 473 mL ITEM # 23209
ITEM # 23135
SLIP-IT-OFF
EXTRA-STRENGTH Conveniently and quickly remove nail lacquer with an easy, no mess, no fuss sponge removal system. Even stubborn pigments come off easily in a matter of seconds. Just dip, rub and remove.
3.38 Fl Oz / 100 mL
ITEM # 23105
EXTRA-STRENGTH ARTIFICIAL NAIL REMOVER Reveal natural nails with a professionalstrength system that uses a double dose of fast acting solvents to quickly and effectively remove artificial nail tips.
3.38 Fl Oz / 100 mL
Remove nail lacquer with a salon-quality formula that won’t dry out nails. Leaves natural and artificial nails clean and free of lacquer and residue.
1.7 Fl Oz / 50 mL ITEM # 23103 4 FL Oz / 118 mL ITEM # 23107 16 Fl Oz / 473 mL ITEM # 23109
ITEM # 23013
NAIL LACQUER REMOVERS
33
NAIL FILES ORLY nail files are made with quality, longwearing abrasives for easy use, accurate shaping and smoothing. Use on natural and artificial nails.
GARNET BOARD
BLACK BOARD
ZEBRA FOAM BOARD
BUFFING TRIO
COARSE 120 GRIT
MEDIUM 180 GRIT
COARSE 100 GRIT MEDIUM 180 GRIT
FINE 280 GRIT ULTRA FINE 400 GRIT BUFFER 600 GRIT
Reduce filing time with this effective and durable board. Perfect for sculptured nails, this file quickly and easily files nails to the desired shape.
Reduce filing time with this fast and durable board. Developed for natural and artificial nails, this file quickly and easily files nails to the desired shape.
This durable double-sided nail file offers a coarse 100 grit side for quick filing and shaping, and a medium 180 grit side for smoothing edges to a flawless finish.
This durable double-sided 3-in-one nail file offers a fine 280 grit black board to shape nails, ultra fine 400 grit white buffer provides a soft matte luster, and 600 grit grey buffer provides high-gloss shine.
ITEM # 23573 Canister of 100
ITEM # 23574 Canister of 100
ITEM # 23575 Canister of 74
ITEM # 23571 Canister of 74
34
NAIL FILES
CLEAN & PREP
CLEAN PREP
SANITIZER & DEODORIZER Prepare nails, hands and feet for hygienic manicures and pedicures. This unique formula sanitizes and removes residue for proper treatment and lacquer adhesion while Wheat Protein provides conditioning moisture to skin and nails. Nails are prepped and conditioned and ready for color.
4 FL Oz / 118 mL 16 Fl Oz / 473 mL
ITEM # 24670 ITEM # 24660
NAIL WHITENER
STAIN REMOVER & BRIGHTENER Whiten and brighten nails with an effervescent soak that combines a double dose of tea tree oil and citrus to detoxify and help dissolve impurities and stains on the nail. Nails are clean and bright.
12 pc packettes w/ display 16 Oz / 453 g
ITEM # 44640 ITEM # 24680
NAIL CARE ESSENTIALS
35
ORLY PRO Refresh tired hands & feet with a luxurious line of professional
PURIFYING SOAK
manicure and pedicure products.
FOR HANDS & FEET This luxurious manicure and pedicure soak indulges skin with the rich aroma of Italian Mandarin while purifying, refreshing and softening tired hands and feet with a rich antioxidant conditioning dead sea salt and avocado oil formula. Skin is left soft and renewed.
Purify, exfoliate, detoxify and moisturize with the rich aroma of Italian Mandarin.
1 gallon / 3.78L 33.8 Oz / 958 g
ITEM # 26060 ITEM # 26058
MOISTURIZING EXFOLIATOR FOR HANDS & FEET This luxurious manicure and pedicure exfoliator indulges skin with the rich aroma of Italian Mandarin while gently and effectively exfoliating with natural sugarcane crystals. Reveals smoother, softer, younger looking skin.
1 gallon / 3.78L 26.5 Fl Oz / 784 mL
36
ORLY PRO
ITEM # 23038 ITEM # 23037
RENEWING MASK FOR HANDS & FEET This manicure and pedicure mask indulges skin with the rich aroma of Italian Mandarin while hydrating, detoxifying and renewing skin with a mineral-rich volcanic clay formula. Skin is left supple, soft and rejuvenated.
26.5 Fl Oz / 784 mL
ITEM # 26089
MOISTURIZING LOTION FOR HANDS & FEET This luxurious manicure and pedicure lotion indulges skin with the rich aroma of Italian Mandarin and provides a silky smooth massage while enveloping the skin with moisture. Skin is restored, renewed and protected with shea butter and aloe.
33 Fl Oz / 976 mL 8.5 Fl Oz / 251 mL
ITEM # 26048 ITEM # 26046
ORLY PRO
37
RICH RENEWAL Do you like ORLY’s Rich Renewal
PASSION
Crèmes? Then you will love ORLY’s
with Neem & Feijoa
new Rich Renewal Exfoliating Scrubs!
EXFOLIATING SCRUB
Use these Rich Renewal products
8 Fl Oz / 237 mL
together to help restore the elasticity
ITEM # 26033
ULTRA-HYDRATING CRÈME
and youthful glow of skin—for the
8 Fl Oz / 237 mL 2 Fl Oz / 59 mL
ultimate renewal.
ITEM # 26029 ITEM # 26019
HYDRATING CRÉME Nourish skin and promote healing with a
W NE NT! E SC
non-greasy formula containing Shea and Cocoa Butters. Aloe Vera and Vitamins A & E condition and help protect skin against
PRETTY
harsh environmental factors.
with Spiced Vanilla & White Tea
EXFOLIATING SCRUB
EXFOLIATING SCRUB
Loosen and lift dead cells while exfoliating
8 Fl Oz / 237 mL
skin with natural sugar cane crystals to
ULTRA-HYDRATING CRÈME
revitalize and brighten skin, leaving skin’s
8 Fl Oz / 237 mL 2 Fl Oz / 59 mL
natural glow. Shea Butter and antioxidantrich Vitamin E help protect, condition and moisturize.
38
RICH RENEWAL
ITEM # 26034
ITEM # 26030 ITEM # 26020
PUCKER with Papaya & Grapefruit
EXFOLIATING SCRUB 8 Fl Oz / 237 mL
ITEM # 26031
ULTRA-HYDRATING CRÈME 8 Fl Oz / 237 mL 2 Fl Oz / 59 mL
ITEM # 26026 ITEM # 26016
HYDRATING CRÈME 2 Fl Oz CANISTER 6 of each scent. Total of 24 pcs. ITEM # 26021
PARADISE with Lychee & Pomegranate
EXFOLIATING SCRUB 8 Fl Oz / 237 mL
ITEM # 26032
ULTRA-HYDRATING CRÈME 8 Fl Oz / 237 mL 2 Fl Oz / 59 mL
ITEM # 26028 ITEM # 26018
HYDRATING CRÈME PACKETTES MIXED 100pc PUCKER PARADISE PASSION PRETTY
25 pcs each scent ITEM # 26045 25 pcs ITEM # 26049 25 pcs ITEM # 26050 25 pcs ITEM # 26051 25 pcs ITEM # 26052
RICH RENEWAL
39
SUGAR FIX Younger looking skin is just one step away with ORLY SugarFIX moisturizing scrub for hands, feet and body. An exclusive blend of brown sugar and natural oils gently exfoliates dull surface cells,
CITRUS MOISTURIZING SCRUB
nourishing dry skin and drawing in moisture. Skin is left silky smooth,
Exclusive blend of brown sugar and natural oils for silky, smooth skin in one step.
glowing and ready to bare.
8 Oz / 227 g 19 Oz / 539 g
40
SUGAR FIX
ITEM # 23031 ITEM # 23034
PEDICURE Smooth away rough callused heels and soften feet with ORLY’s pedicure essentials.
FOOT FILE ITEM # 23586 Slough away rough callused areas on the foot with this dual-sided, sanitizable foot file. Includes 2 coarse 80 grit pads and 2 medium 150
CALLUS ERASER Remove tough calluses for smoother, softer feet.
4 Fl Oz / 118 mL ITEM # 26077 16.5 Fl Oz / 488 mL ITEM # 26078
grit pads.
FOOT FILE REFILL PADS For use with ORLY’s dual-sided sanitizable Foot File.
80 grit pack of 10 ITEM # 23508 150 grit pack of 10 ITEM # 23515
PEDICURE
41
TOWER DISPLAYS Maximize your sales with the
KEY FEATURES —ALL TOWERS— Exclusive Try Me painted nail chips allow customers to “try on” each color right at the display
TREATMENT AND LACQUER TOWER ITEM # 21001
the ultimate ORLY punch showcasing
The best of the best. This high-impact display features ORLY’s signature nail care treatments and ORLY’s bestselling nail lacquer shades.
best-selling permanent nail lacquers,
DISPLAY INCLUDES:
award-winning nail treatments
•
3 each of 96 shades - .6 Fl Oz / 18 mL
•
shelf depth can accommodate up to
new ORLY Tower Displays. These free-standing units pack
and our newest seasonal collection. Your customers won’t know
288 NAIL LACQUERS TOTAL
Additional shelf to merchandise current ORLY seasonal collection display
4 lacquers
72 NAIL TREATMENTS TOTAL •
3 each of 22 treatments -
•
6 each of Bonder - .6 Fl Oz / 18mL
•
shelf depth accommodates
what hit them!
.6 Fl Oz / 18mL boxed boxed 4 boxed treatments
25 COLOR GUIDES TOTAL 25 TREATMENT GUIDES TOTAL Changeable header graphic
DISPLAY DIMENSIONS:
Bottom shelf to merchandise additional ORLY products and sizes
42
MERCHANDISING DISPLAYS
29“ w x 77” H x 17” d 73.7cm W x 195.6cm H x 35.7cm D
LACQUER TOWER ITEM # 21000
SALON DISPLAYS Showcase top-selling ORLY nail lacquers to your clients with these clear, compact salon displays that can be hung on a wall or at the nail tech station. Available in 2-tier 24pc and 4-tier 48pc configurations. Can be purchased alone or with ORLY nail lacquers.
All color all day! Maximize your lacquer color selection with our largest offering of dazzling ORLY color—including FX shades! DISPLAY INCLUDES:
396 NAIL LACQUERS TOTAL •
3 each of 132 shades - .6 Fl Oz / 18 mL
•
includes 1 tray of ORLY FX nail lacquers
•
shelf depth accommodates up to 4 lacquers
25 COLOR GUIDES TOTAL 25 TREATMENT GUIDES TOTAL
2-tier Display with 24 nail lacquers 2-tier Display only
ITEM # 21020 ITEM # 21020D
DISPLAY DIMENSIONS: 16.25” W x 11” H x 1.7” D 41.28cm W X 27.94cm H X 4.32cm D
4-tier Display with 48 nail lacquers 4-tier Display only
ITEM # 21025 ITEM # 21025D
DISPLAY DIMENSIONS: 16.25” W x 20” H x 1.7” D 41.28cm W X 50.8cm H X 4.32cm D
DISPLAYS
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LACQUER COUNTER
COUNTER DISPLAYS
ITEM # 21002 Color compact. ORLY’s best-selling nail lacquers in a compact countertop display.
Short on space? Not a problem. The ORLY Counter
DISPLAY INCLUDES:
144 NAIL LACQUERS TOTAL
Displays offer best-selling ORLY products in a compact
Each ORLY color
format that will easily fit onto any
display features exclusive
shelf. Whether it’s gels, lacquer or
“Try Me” Painted Nail Chips
treatments, we have a display
•
3 each of 48 shades - .6 Fl Oz / 18 mL
•
shelf depth can accommodate up to 4 lacquers
25 COLOR GUIDES TOTAL DISPLAY DIMENSIONS: 18.6“ w x 25.5” H x 10.4” d 47.2cm W x 64.7cm H x 26.4cm D
to fit your needs.
DOUBLE-STACK FRAME ITEM # 21527 This double-stack wire frame allows you to stack any two trays to create a two level display. Trays and product sold separately. DISPLAY DIMENSIONS: 18.8“ w x 8.6” H x 6” d 47.8cm W X 21.8cm H X 15.2cm D
MODULAR MERCHANDISING TRAYS Use any ORLY tray on your counter space or create your own custom ORLY display. Each lacquer tray comes empty (no product) with a nail tip holder and corresponding number of unpainted nail tips. Gravity fed trays are easy loading, modular and maximize on-shelf product presentation.
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.6 Fl Oz / 18 mL Lacquer Tray Mini and Midi Lacquer Tray Empty Tray—No Dividers Blank Nail Chips—Pack of 100
MERCHANDISING DISPLAYS
ITEM ITEM ITEM ITEM
# # # #
21524 21525 21526 21528
TREATMENT COUNTER
GEL FX COUNTER
ITEM # 21003
ITEM # 31005
Treat nails right. ORLY’s complete line of nail care treatments in a compact countertop display.
Color match meets color care. Packed with a full selection of Gel FX colors and treatments for the original Vitamininfused gel manicure.
DISPLAY INCLUDES:
72 NAIL TREATMENTS TOTAL
DISPLAY INCLUDES:
168 GEL FX NAIL COLORS TOTAL
•
3 each of 22 treatments - .6 Fl Oz / 18 mL boxed
•
6 each of Bonder - .6 Fl Oz / 18 mL boxed
•
3 each of 56 gel colors - .3 Fl Oz / 9 mL
shelf depth can accommodate up to
•
shelf depth can accommodate up to 5 bottles
4 boxed treatments
12 GEL FX NAIL TREATMENTS TOTAL
•
25 TREATMENT GUIDES TOTAL
•
3 each of Tip Primer, Basecoat, Topcoat
•
shelf depth can accommodate up to 5 bottles
and Cuticle Oil - .3 Fl Oz / 9 mL
6 GEL FX TOOLS TOTAL •
3 each of Dry Brush and Cuticle Pusher / Remover
25 GEL FX COLOR GUIDES TOTAL
COMBI COUNTER
MIDI / MINI COUNTER
ITEM # 21004
ITEM # 21005
Something for everyone. One tray each of ORLY favorites in a compact countertop display—great for retailing.
Good things come in small packages. ORLY’s favorite Mani Minis and midi sizes of our signature nail care treatments in a compact countertop display.
DISPLAY INCLUDES:
45 MANI MINI NAIL LACQUERS TOTAL
DISPLAY INCLUDES:
•
3 each of 15 shades - .18 Fl Oz / 5.3 mL
180 MANI MINI NAIL LACQUERS TOTAL
•
shelf depth can accommodate up to 6 mini bottles
•
3 each of 60 shades - .18 Fl Oz / 5.3 mL
•
shelf depth can accommodate up to 6 mini bottles
36 NAIL LACQUERS TOTAL •
3 each of 12 shades - .6 Fl Oz / 18 mL
45 NAIL TREATMENTS TOTAL
•
shelf depth can accommodate up to 4 lacquers
•
3 each of 15 treatments - .3 Fl Oz / 9 mL
•
shelf depth can accommodate up to 5 bottles
45 INSTANT ARTIST LACQUER BASED PAINTS TOTAL •
3 each of 15 paints - .3 Fl Oz / 9 mL
•
shelf depth can accommodate up to 5 bottles
45 nail treatments total •
3 each of 15 treatments - .3 Fl Oz / 9 mL
•
shelf depth can accommodate up to 5 bottles
25 COLOR GUIDES TOTAL
COUNTER DISPLAYS
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BRANDED MERCHANDISE Take it to the next level. ORLY offers branded collateral to support product
GIFT BAG
PRO2003
LIT2015
Showcase your support of ORLY! Perfect for education and distributor events. Features ORLY rebranded bottle. Magnetic Closure.
Wrap it up! with ORLY’s new gift bag. Branded with It All Started With Pink.
DIMENSIONS:
sales and branded merchandise to complete your new ORLY look.
LAPEL PIN
.68” W x 1.75” H x .06” D 1.72cm W x 4.45cm H x .152cm D
actual size
IT ALL STARTED WITH PINK T-SHIRT Promote the ORLY brand with these eyecatching shirts, showcasing ORLY’s It All Started With Pink campaign.
Medium Women’s V-Neck Large Women’s V-Neck X-Large Women’s V-Neck Medium Men’s Crew Neck Large Men’s Crew Neck X-Large Men’s Crew Neck
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PRO2004 PRO2005 PRO2006 PRO2009 PRO2007 PRO2008
BRANDED MERCHANDISE
DIMENSIONS: 8” W x 10” H x 4” D 20.32cm W x 25.4cm H x 10.16cm D
ORLY POSTERS New printed ORLY posters. More available for download on the ORLY FTP site. DIMENSIONS: 18” W x 24” H 45.72cm W x 61cm H
POST201
POST202
POST203
POST204
POST205
POST206
POSTERS
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COLOR GUIDE
ORLY CATALOG
LIT2075B
LIT2100C
ORLY’s glossy guide to lacquer color shows all shades and indicates GEL FX and Mani Mini availability. Fits perfectly into the literature pockets of ORLY permanent displays and presentation folder.
A complete guide to ORLY’s full line of products. DIMENSIONS: 11”w x 8.5”h 28 cm x 21.6 cm
DIMENSIONS: 3.25”w x 8.25”h 8.26 cm x 20.96 cm
TREATMENT GUIDE LIT2153A A detailed guide to ORLY treatments features indications, descriptions and product size availability. Fits perfectly into the literature pockets on the ORLY permanent displays and presentation folder. DIMENSIONS: 3.25”w x 8.25”h 8.26 cm x 20.96 cm
PRESENTATION FOLDER LIT2013 Make a great impression by presenting collateral in this glossy folder. Branded with the It All Started With Pink campaign. DIMENSIONS: 9”w x 12”h 22.86 cm w x 30.48 cm h
IT ALL STARTED WITH PINK WINDOW DECAL
INSTANT ARTIST LOOK BOOK
LIT2078
A fun step-by-step guide to 8 nail art looks featuring ORLY’s water-based and lacquer-based formulas.
Let clients know you feature ORLY products.
LIT2721
DIMENSIONS: DIMENSIONS:
3.5”w x 6”h 8.9 cm x 15.24 cm
48
2.35”w x 3.75”h 6 cm x 9.5 cm
PRINTED COLLATERAL
® “FASHION IS SEASONAL, STYLE IS FOREVER.” —Jeff Pink
Always Professional.
ORLY International, Inc. • 7710 Haskell Avenue • Los Angeles, CA 91406 USA • 800 275 1111 • 818 994 1001 • FAX 818 994 1144 • orlybeauty.com
LIT2100C