Koaashow 2015, Korea Automotive Industry Exhibiton

Page 1

Oct. 20~22, 2015 / Seoul, Korea

2015 Tel : +82-31-433-4069 Fax : +82-31-433-4066 Website : www.koaashow.com Exhibit Inquiry : koaashow@koaashow.com Visit Inquiry : visitor@koaashow.com


SHOW Information

Excellent Opportunity to Introduce Your Products to the World! ▶ Title : KOAASHOW 2015 The Largest Automotive Industry Trade Show in Korea KOAASHOW is the longest running and the biggest automotive industry exhibition by its number of exhibitors and visitors. Covers Everything About the Automotive Industry Material, electronics, maintenance, engineering facility, Hybrids & PEV, and present & future trends Services offered to KOAASHOW Exhibitors & Partners - Buyers’ Purchasing inquiries for Exhibitors - One-on-one business meetings between Buyers and Exhibitors - Advertisement on major Korean TV networks - Organize various co-events

(Korea Automotive Industry Exhibition 2015) ▶ Date : Oct. 20 - 22, 2015 (3 days) ▶ Venue : KINTEX, Korea ▶ Opening Hours : 10:00 – 17:00 ▶ Scale : 500 exhibitors from 15 countries ▶ Organizers : AIN Global Foundation and KOTRA ▶ Sponsor : Ministry of Trade, Industry and Energy ▶ Website : www.koaashow.com ▶ Main Product Groups : - OEM / Aftermarket Parts and materials - Electric vehicles and related products - Electronics and IT convergent products - Repair/maintenance and tools

Why Korea?

- Accessories/Tuning and car care products

- World’s 5th largest automobile manufacturing country - Free trade agreements between Korea and many countries - Critical part of Northeast Asia that produces over 50% of World’s automobiles. - Increased demand for imported automobiles and auto parts

- Machinery, equipment and software - Services, Gas stations, Tires & wheels - Testing equipment, Manufacturing facilities

▶ One-on-one Business Meeting Please let us know BUSINESS PARTNER you want to meet in Korea! - Date : 2015. 10. 20 ~21, 10:00~17:00 - Venue : One-on-one biz Meeting Zone at the KOAASHOW - Who : Exhibitors and Buyers of KOAASHOW - Contact : Mr. Ki-Soon, Manager - Tel : +82-31-433-4069, E-mail : seoki119@ainglobal.org It is designed to arrange Business Meeting between EXHIBITORS and BUYERS. Meetings are arranged by AIN Global accordingly with the request of EXHIBITORS and BUYERS before the opening the KOAASHOW 2015.


▶ Online Application www.koaashow.com

Exhibitor’s Guide

▶ Any Inquiries koaashow@koaashow.com or seoki119@ainglobal.org Tel. +82-31-433-4069

▶ Booth Fee Type

Booth Fee

Remark

Space Only

USD 2,800/booth (12㎡)

Provides space only (At least more than 2 booths)

USD 3,200/booth (12㎡)

Includes walls, floor carpet, company signboard, 3 spotlights, 1 round table 3 chairs, 1 information desk, 1kw electricity

Shell Scheme

▶ KOAASHOW 2014 Report - Exhibition Space : 17,000㎡ - Exhibitors : 347 companies from 9 countries - National Pavilions : China, Taiwan, etc. - Visitors : 18,024 visitors from 62 countries

▶ 2014 Exhibitor’s Survey 2%

4% 15% 25%

* Advertisement Rates

Very Satisfied

Not Satisfied

<Exhibitors>

USD 3,000

Inside/Facing inside front cover

▶ One-on-one business meeting

USD 2,000

Inside/Facing inside back cover

USD 1,500

Inside (Color)

USD 1,000

- Date : 2014.10.28(Tue)~29(Wed), 10:00~17:00 - Matched Meetings : 3,965 tables - Who : 228 buyers and 237 suppliers

* Special Discount (Max. 20%): KOAASHOW Exhibitor (10%), Ad. over 2 pages (10%) * Contact: +82-31-433-0023 / koaashow@koaashow.com ▶ Concurrent Events & Programs - KOAASHOW Online SHOWCASE promoting exhibitor’s products - Seminars & Forums on Current Trends in the Automotive Industry - OE Workshop for potential suppliers by Big 3 & major Tier-1s

<Visitors>

- Date : 2014.10.30(Thu), 10:00~17:00 - Venue : Seminar Room 408 during the KOAASHOW - Who : Volkswagen AG, ZF Friedrichshafen AG - Topic : Sourcing Strategy & Suggestion on Korean Suppliers

Rate/page

USD 3,000/year

44%

▶ The 1th KOREA-EU AUTOFORUM

Back cover

USD 300/month

35%

Common

Position

Website banner

19%

Satisfied 56%

▶ Discount Policy (Max. 25%) - Early bird applicant : 10% discount (By Feb. 28, 2015) - Consecutive participation : 10% discount (only available for 2014 exhibitors) - Big-sized booth : 10% discount (occupation over 48 sqm) - Booth allocation: Choose booth location among the availbale booths remaining at the time of application

Post Show Report


Korean Automobile Market Features

Visitor’s Guide ▶FTA Status of Korea ▶ Online pre-registration: Free Admission - Deadline: Oct. 10, 2015 - www.koaashow.com > English > Visitors > Pre-registration ▶ Bus Transportation from Incheon Airport to KINTEX For further information, please visit http://www.kintex.com/client/

- In effect USA, ASEAN, Chile, EFTA, EU, India, Peru, Singapore, Turkey and Canada - Concluded Columbia, Vietnam, China, New Zealand - Underway GCC, Indonesia, Korea-China-Japan, Mexico and RCEP

_eng/ > Useful Information > Transportation Guide Bus No.

3300

7400 Airport Limousine

Boarding Point

Incheon Int’l Airport

Incheon Int’l Airport

Arriving Point

Daehwa Station (Subway Line 3)

KINTEX

Headway

15~20min

25~30min

Travel Time

60~70min

40~50min

Fee

KRW8,000

KRW8,000

※KINTEX Address: 408 Hallyuworld-ro, Ilsanseo-gu, Goyang-si, Gyeonggi-do, Korea (411-766)

▶ Floor Plan of KINTEX

▶Statistics of Korean Automobile Industry

(Thousand units)

Production/Year

2012

2013

2014(until October)

For Domestic Sales

1,411

1,303

1,383

For Exports

3,171

2,799

3,089

Total

4,582

4,102

4,472

Source: KAMA

▶Imported Car Sales in Korea

162,280

Market Share (Oct.) Market Share 12.23%

200,000 Market Share 8.0%

150,000 100,000 50,000 0

90,562

10.01%

130,858

159,000

105,037

30,901

2005 Source: KAIDA

2008

2010

2011

2012

2013 2014(Oct.)

▶Legalization of Automotive Tuning Industry Automotive Tuning Industry in Korea is expected to be legalized soon. Accordingly, the tuning market will grow significantly, and the potential market scale will be 4 billion dollars.


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