01 Project1："Babel "
INSPIRATION
Speculative design + Service design
The by-product of the baking experience was a rapid increase in my weight and body. fat, and I threw myself into fitness with dietary improvements in order to lose fat healthily. I found out that many fitness bloggers are big fans of the gluten-free diet, so I started learning about it, and found out that it’s a diet for people with celiac disease, but it’s a product that costs several times as much as a regular product.
Time:2021/03-2021/05
Access to food is an eternal problem of human development. When resources are compressed indefinitely, human food structure tends to be unitary. So how will people with wheat allergies survive when the world loses its land resources and wheat becomes our sole source of carbohydrates in the future? This is the vision that I have for this project.
During my isolation at home in COVID-19 pandemic, I became obsessed with baking because I had a lot of free time and no way to buy baked goods,so I knew a thing or two about the type of flour and some of the ingredients.
Given today’s traditional sources of carbon and agriculture, I’m thinking about how we’re going to get food if we lose agricultural land in the future, and how people with gluten allergies are going to get carbs?
BACKGROUND 1.The impact of greenhouse effect on agriculture 60 % of the world’s the most fertile coastal lands has been affected.
Agriculture accounts for 25% of the economic impact of the extreme weather.
25%
60%
7 6
7.4%
Wheat:
Rice:
3.2%
3.1%
3
By-product:Wheat straw--fertilizer--bioelectrogenesis 20590 Corn germ--Corn oi/lCorn stalk--fodder
74290
90-100
Rice bran -- fodder 50
In a balanceddiet,Carbohydrates provide 60% to 70% of the total A calories per day Carbohydrates
130-140 100
25 year old 180 cm, 75 kg adult male has a basal metabolism of about 2,000 calories, so his daily intake of carbohydrates is at least 225 g.
2 1
65%
wheat
100
80000
150
Carbohydrates are the body’s main energy source, driving the brain, and too low a carbohydrate intake can lead to dizziness.
5
%0
60000
3.The importance of carbohydrates
6.0%
4
0 20000 40000 Projected production in 2030(Production/tonnes)1
Maize:
Change in grain yield per degree of temperature increase.(Reduced production) 8
2.Comparison of cereals as the main source of carbohydrates at present
Maize
Rice
Soybean
CONCLUSION
Gluten-free Diet
About Gluten-free Diet
Gluten-free diet refers to foods that are completely gluten free, which normally being used to treat celiac disease and celiac disease, but is also eaten as a weight loss and fitness food by some celebrities and athletes.
4%
In the general population in most countries, the proportion of Celiac Disease is 3%-4%.
The proportion of gluten allergy is 10%
According to research, if we don’t have enough land for agriculture in the future, there is a strong possibility that wheat will be our only source of carbohydrates.So in these conditions, how can someone with a gluten allergy solve the problem of getting carbohydrate. So I want to design a service system around wheat to solve the food problem in the future.
TECHNICAL BASIS Soilless culture
10% The benefits if Gluten-free Diet1 For Celiac disease (CD)
For diabetic patients It helps prolong the remission period of insulin therapy
It is the only effective treatment at present.
Benefits For children with autism
1.Soilless culture Soilless culture is a kind of culture method which uses water, peat, forest rotten leaf soil, vermiculite and so on as the substrate to fix the plant rootthe specific target gene of organism genome accurately.
Pump
1.Gene editing
2.How to genetically edit a plant?
For People planning to lose weight It helps reduce changes in blood sugar
It have a positive response to the treatment
Gene editing
The principle of gluten allergy Initial stimulation
Gene editing is a new kind of gene engineering technology, which can modify the specific target gene accurately
Re-stimulate a
Gluten
b
c Grow into a genetically
b c
a
blood
A cells secrete antibodies
Microcarrier launch assembly
Mast cells
1.Reference: doi.org/10.3390/nu2010016 / doi.org/10.1179/1476830512Y.0000000003/ doi.org/10.1136/bcr.02.2012.5878
Target DNA
Secretes a
b1
edited plant
Dna coated sensors seed
c
WORKFLOW
SKETCH
Make community as a unit to ensure everyone’s carbohydrate intake.
400m To collect rainwater and coordinate the concentrations of nutrients.
The gene gun, which uses gravity to plant genetically engineered wheat seeds.
01 Rainwater is collected.then it
Inspired by the Tower of Babel in the Bible, it is a human union to build a tower of hope that leads to heaven. Temperature-controlled area， Absorb sunlight to ensure the temperature needed for seed growth.
Planting area, the upper layer is gluten-free wheat, the lower layer is ordinary wheat. Relying solely on rainfall to supply insufficient water, the use of water pump surface water for use.
02 Wheat seeds were
filtered and stored.It is used to dilute the nutrient solution in the planting area to provide nutrition for the growth of wheat.
genetically edited using a gene gun and then sown.
320m
The seed storage area of a common wheat-growing area is controlled by a simple mechanical structure.
Non-physical virtual display screen, showing the operation of the whole device and the status of wheat growth.
03 This is a growing area, with genetically engineered wheat at the top and regular wheat at the bottom.
05 At the center is a temperaturecontrolled pillar that allows the wheat to grow naturally.
04 The base is modeled after a ferris wheel,
Power supply
allowing the planting area to rotate, saving space and increasing efficiency.
A centrifuge for separating wheat straw and using the wheat straw for power supply or generation. Wheat straw is recycled, partly for bio-electricity generation, partly for animal feed.
06 When the wheat ripens, the device notifies the worker to collect and process it.Centrifuges are used to separate wheat from wheat straw, which can be used for bioelectricity generation and animal feeding.
USERFLOW Welcome
open
SERVICE BLUEPRINT
Data transmission
Register
APP
go to
USER Hospital
Creating a Medical Records
Provide data
Hostipal
Communications technology
Device data communication
Set up home status and distribution address
UPload Certificate of identification
If gluten allergy
Do a physical examination for Allergic protein
Transportation Industry
Communications technology
Agricultural sector
Community Supermarket Wheat
If not gluten allergy
Community
Set delivery cycle
Check to see if there are any wheat in stock at the nearby supermarket
Check the app If that’s not enough
Out of stock
Phone
Share provision Purchase goods power supply
Set It up on the app
power supply Power supply bureau
Make a reservation
Biomass power generation Technology
Set up home status and distribution address
In stock
By-products Scheduled time for the gluten-free wheat/flour delivery
Online order, waiting for delivery
If that’s not enough
Scheduled time for the wheat/flour delivery
Meat Transportation Industry
Livestock
STAKEHOLDERS MAPPING
INTERFACE The app connected to the device has two ports, one for the user and the other for the device manager. Server side
Politics Industry
User side
Community Health Department
Planning Bureau
Service supplier Construction industry Doctor
Construction worker
User
Medical treatment industry
Community service worker
Local government
Front-Line Manager Department
Start Merchandise Traffic and transport Transportation distributor management industry
Service industry Power Supply Bureau
Technical Support
Home page
Device Management
Log in
Resource Management
Identify
Select a delivery date and time slot
Identify To transmit data to the hospital
Programmer
IT industry
Communication department
Biotechnology industry
Resource Management Department
Control of temperature and humidity in planting area and equipment
Government
Order quantity statistics and details
Planting area monitoring
Order page
Setting page
Reservation page
Shopping page
Setting page
FINAL WORK The whole device is based on the concept of Tower of Babel, which represents yearning. The basic structure is inspired by the Ferris wheel, which saves a lot of design space by rotating the planting area.
where Heliunm gas in,increasing the pressure to hit the DNA into the cell.
Nurtient solution,dilute the soild nutrients with water.
Mechanical structure,control seed delivery DNA-cotated gold micropar ticies on macrocarrier. Stopping screen and eixt port.
Key structure Rotating structure
Target tissue
Water Collection and filtration Planting area
02 Project2: Looking-Glass Self Time:2021/09-2021/11
Human–Computer Interaction + Installation Design The modern population has a complex of expectations and fears towards romantic relationships, and getting along with real people is becoming problem. After seeing the movie <Her>, I suspect that falling in love with AI may become mainstream in the future.However artificial intelligence thinking is always given by people and programs, so I wonder the feelings of love between people and AI is the real feelings or just the extension of human feelings? In this project, I design a Installation that can provide a sticky and independent interaction model for people who have a need for romantic relationships but are unwilling to get along with real people. Video Link:https://youtu.be/DuY_GumQDRI
INSPIRATION In the movie <her>, a man falls in love with the home’s intelligent voice operating system in his post-divorce loneliness, and the real-life metaphor is that a nerd falls in love with Siri. But given the changing social mores of modern society as a whole, the rise of social phobia, the decline in marriage and fertility rates, the rise in singledom, and the expectation and fear of intimacy, so I think it’s possible that falling in love with a machine will become mainstream in the future. What is the most important thing in a human computer relationship? Or what is the difference between being in love with human? What is the end goal? That’s what I think about in this project.
BACKGROUND
Line chart of the change of marriage and procreation in Britain between 1950-2020 The number of people who get married in the UK per 1,000 people Average number of giving births per woman
10 8
7.6
8.5
6
1940
83%
About 25% of men get married before the age of 30
1980
25%
4.4
5 4
2.4
2 0 1950
About 83% of men get married before the age of 30
1960
1970
2015 2019
2020
In 1950, 22% of adults choosing to be single
In 2014, 50.2% of adults choosing to be single
RESEARCH Interview
User need Single “Social phobia + Past hurts +Incursion boundary”
The hurts I felt in my past relationships made me reluctant to give my heart
Unique sense
Trust and self-space
Hope "I" is the most special one for other.
In the trust of each other’s decisions, but also want to have their own life.
Analysis Quarrels
Special Events
Taken “Unequal + Perfunctory + Soft domestic violence“
During an argument, theirs avoidance behavior makes me not want to In that relationship, I always feel that I’m not the most special one to them.
Deep Machine learning
Company and Acceptance
" I" will always be the first to the other and Is absolutely central to them.
No matter is happy or sad things can be unscrupulous and each other to share.
Grow up
Feeling unique
Become a better version of yourself in the relationships.
Classification Feature extraction
Ignore or block other
Design points
Grow up
Space / Freedom
A better version of me
sticky, independent
Slient
Hope others could see inside of "me"
Physical confrontation
Insult others
Another "me"
Output
Languages
Hope others for a show of weakness
Interactive behavior (with humans)
The one and the only
Input
Feelings
Body movement
Cold violence Languages
Tolerance and Understanding
Check each other’s privacy (cell phone)
Body movement
Violence Mode of Communication
Plus, I don’t have a lot of friends.
To hide their true feelings
Accumulation of grievances
Hope to have own space
Quarrels
Self view/ Emotion output Perfunctory
Compromise
Initiative
Resonance
Independent personality
Communication
Childlike innocence
Real-time evacuation
Voice
Silent Company
Temperature
Understood
Power of Insensitivity
DESIGN PROCESS
DETAILS
Design position
Roly-poly Toy Imitates
Love
Mechanical sense
Fall back
Sense of warmth Egg
Personal Space
Round lines
Voice
Spray "candy"
Sphere Roly-poly toy
Function
Voice off
Monitor user’s emotion:Low
Long press the speakers to log out
Insensitivity
Independent
Personal hobby
Speaking
Hold
Maternal love Ability to love
Personality
Humanity Read the room insight Sad
Happy
The "I" who can correctly perceive user emotions in the world
Personal Character
Slight vibration
Tolerance of other’s Candy wayward, and act like child together with lovers Emojis Lovers' instinct is to treat their lovers like children
The Installtion will switch to position [Cold War]
It can be pushed to extreme positions Stand by
Store up the strength
9
Temperature of surface rise
Spray a sweet-smelling, candylike cloud of smoke, then slowly disappear
Goodbye
Good bye
Camera
Delete user‘s data and turn into a lamp If the user does not speak for a set period of time, the Installtion takes the initiative
Built-in humidifier Switch
During this time, the Installtion will use an hourglass
But every time, it quickly returns to its original position stands for the elasticity between it and the user.
Steam outlet
If the user and the Installtionhave an argument
When user push
Push and pull
Emotion
Back to life
Lamp Switch on
Ice-cold sense
Create a private space for users by interacting with the space
Initiation
An installtion with voice system, no facial features
Human Voice Deep Learning Voice
Turn on
Status Indicator /speaker
Taking the principle of as the design prototype, which suggets the elastic relationship between the device and the user, that is both independent and full of stickiness.
CODE
VOICE EDITING Design position
Mechanical
Reference：https://github.com/CorentinJ/Real-Time-Voice-Cloning https://github.com/xionghc/Facial-Expression-Recognition.git
Be identical
Electronic navigation
Shareing
Creepy
No emotional connection
High similarity Universal love
Low similarity
Exclusive love
Security
FLOW CHART
Lovers
Strangers
Human
Be individual
Storyboard
PROTOTYPE
Print("HelloWorld)
Helloworld
EMOTION RECOGNITION
Storyboard
Sad
Angry Happy Doubts
Sad
Angry Happy Doubts
Sad
Angry Happy Doubts
Sad
Angry Happy Doubts
Trian model: Voice editing
Trian model:
Emotion recognition
FLOW CHART
1 Wake Up
FINAL WORK VIdeo:https://youtu.be/DuY_GumQDRI
2 Voice
Before it leaves the factory: User sets a special wake-up word and use this word to wake up the Installation.
3 Interaction
The AI will create a similar but different human voice based on the user’s voice print.
The installtion can interact with voice and motion to give the user a response. Voice editing
4
Space
5
When a user is detected in a relatively low mood, the Installation reduces the frequency of the voice, leaving the user room for self-absorption.
Shyness
6
When the user looks at the device for a long time, the Installation switches to [shyness], rocking slightly to make it more realistic.
Goodbye If the user decides to say goodbye to the AI, the device deletes all data about the user and turns it into a simple humidifier.
Emotion recognition
4
Judgement AI analyzes the user’s microexpressions, movements, speech intonation to determine the user’s real emotions.
5
Candy Comforting user with Squirting candy shaped steam through the antennae,prompting users to freely reveal their emotions.
Roly-poly toy
7
Another Story Of course, it’s also OK if the user wants to start a new story with the Installation.
"
"Candy"
In this project, though ostensibly about the relationship between human and machine, what it really about is the intimate relationship between people. I think the ideal model for an intimate relationship is one that is both independent and sticky. Through that human-computer interaction, it is not about let people and the machine fall in love, the most fundamental goal is to let users in the interactive process to understand themselves, and grow to a better "I".
03 Project3: "Nightrain" Time:2021/07-2021/09
Digital media + Interaction Design I once saw a study about living space: People’s living space is actually divided into online space and offline space. The size of a person’s entire living space is relative, and when your offline activity space is small, the amount of time you allocate to online space increases. My design is about how to enable low income people to live their life to the fullest with least amount of money. *Come from Guns'n roses,the name of cheap wine. Video1:https://youtu.be/FRmOCuKqlyQ
Video2:https://youtu.be/ocTUDFPrDYE Video3:https://youtu.be/_M0pH4-AgfM
INSPIRATION
One of the strangest things I noticed was that I was able to concentrate more on my work in a noisy environment like Starbucks than in my own room, which I later discovered was because Starbucks is a spacious, open environment.It is easy to associate the social reality that the non-local working people with average incomes are returning to their rented houses, and I find it difficult to feel in the mood to enjoy life, the Network is the widening of the living space for the people who live in the narrow space in a broad sense.
BACKGROUND
1. According to the 46th survey of CNNIC in 2020, Netizen attribute structure report: Income: ￥/month above 5000
75.8%
2001-5000 under 1000 1001-2000
3. In 2020, Shanghai had the highest PCDI of China’s 31 provinces 0
75.8% of Internet users earn less than 5k a month, which is the starting point for tax collection
20000
40000
Shanghai
60000
80000 72232 yuan
33798 yuan
2. According to < The China’s first regional health examination report on the quality of education>:
The CPDI of Shanghai is 72,232 *year
*Take Elementary School for example
The city’s average selling price of commercial housing (including sales-type housing) is 33,798 /m²
*Cell phone penetration:
City
42% Town
35%
Country
37%
*Cell phone dependency:
11%
City Town
12% 17%
Country
1536 yuan
The annual mobile 100M network price is 960, 40G Speed Reduction Unlimited traffic package is 128/Month, equivalent to about 1,536 /year
A year’s internet bill is almost 2% of PCDI.Meanwhlie,the it can only afford a maximum of 2m² of the house. Compared with the high cost of living in the city, the price of network fees can be said to be extremely cheap.
RESEARCH User Pain Point Analysis
User positioning
Interviewee Miss Zhang Age：23 Job：Media operation Location：Hangzhou
Miss Chen Age：23 Job：Graphic designer Location：Huzhou
Miss Zhou Age：24 Job：News editor Location：Hangzhou
Age:24-30
Occupation:Ordinary wage-earners
Income:Fluctuates above and below the local average wage
72% Company earns more than 15k per month in china
Daily routine:work from 9am-6pm,about 2hours for commute
80
%
Appetite
of people are in the habit of eating late night snacks
Characteristics: Lives alone、Tight living space、Long Internet usage
70
High-frequency social time:10pm-12pm
1. May I have the space of the house you are living in now? A：12m² but with private bathroom B: 15m² and share the bathroom with a girl C: I live with my partents,so its like 100m²
Need: Enjoy life in the time they have left
2.What time do you usually fall asleep? A:Almost always after midnight B:Around 1:00 C:I get sleepy early, but I don’t want to give up my phone time 3.What do you usually do during this time before you go to sleep? A/B: Phone time C：Phone time or Order some late-night snacks 4.Is there anything you want to do but can’t do? A:Take my cat with me B:Be able to go to bed early and get up early C:I used to buy flowers, but now I find it very tiring to take care of them
.5%
Questions
Sleep
Having trouble sleeping
Different jobs, different schedules
Socializing
Design Target Be able to enjoy life to the fullest at the lowest cost
Getting along with yourself is an important part of life
Target time
Self-deconstruction
10-12PM Weekday What do users need? Psychology Ease the loneliness Psychological Comfort To Be with themselves 69% Socializing
Physiology Sleep well Appetite
In 2021, the average p r i ce o f a m ov i e ticket has gone up by 30% Fresh flowers only have a shelf life of 7-10 days
Films
Growing flowers
Growing flowers
Be with myself
DESIGN PROCESS Design process & Design concept
Design goals
Design positon
How space affects emotion ？
Natural light
Camping
Sleep quality
Tiredness
Studies have shown that people are most relaxed in a completely natural environment, but this group of people in my study did not have access to nature on a regular basis
Nature
Design elements
SLeeping Space
Visible natural light
Rotating structure
The open field of vision, visible natural light of the space design to help sleep.
Soft music
Music Natural environment
Bamboo Light
Music Flower arrangement
Space
Flowers have a short shelf life and take a lot of time to care for. If they can be made in virtual form, it will save a lot of money.
Leisurely mood
Quality of life
Desert
Rotational, asymmetrical Structure
Plants Space Keep pets
Codependence
Loneliness
In modern society, Pets are not only as pets, but also as close as family members. People who live alone can get psychological comfort from taking care of their pets.
Rotational, asymmetrical s t r u c t u re h e l p s p e o p l e sense direction.
Conveyances Water surface Time
Time
Orbit
Natural material
Pets Space
Buildings made of natural materials such as wood or bamboo can have a relaxing effect on the brain.
Orbit
Accompany
Wages
Virtual experience
Virtual experience space
Radian, soft edges
The free online space opens up real life possibilities.
Space with radians and soft edges will let people relax, which gives you the desire to stay.
Water
Exercise
Rely Animal hair
Consoling
Delicate
Switch places Free customization Exercise Guard
Dominant position Sedentary
SPACE1 <Sensen of sleep>
SPACE2 <Live forever flower>
Inspiration
Inspiration
Bamboo
Starry Sky Camping
Vegetation
Desert Spiral building
Orbits
Storyboard
Enter
Azaleas Sprinkler truck
Epiphyllum
Storyboard
Link projector
Play the music
The space through the creation of virtual natural space to make people’s mental relaxation to achieve the effect of sleep. Users can switch music freely, and the picture will change with it.
Enter
Long Press to switch music
Long press to switch flower species +1
+2
Long Press to switch music Country \Absolute \EDM
The projected image varies according to the music
Through the tunnels
*The varieties of flowers are harder to cultivate in reality: Rhododendron, Gardenia and epiphyllum.
1/3/5 days/week +1/2/3 Rotating cell phone, can be immersed in the nature of Picture changes with the music space shuttle
Number of logins per week
Track spirals for growing flowers
5/10/15++ hours +1/2/3++ Cumulative log-in time
Achieve certain conditions to increase the number of flowers can be planted
5/10/15++ days +1/2/3++ Number of days a person has slept for a standard amount of time
The space provides a virtual experience of planting and arranging flowers. Users follow the spiraling tracks of the train as it ascends, creating their own virtual garden. You Don’t have to think about the cost of money or the care of flowers to experience the joy of growing flowers.
OUTCOME
SPACE3 <Rely on your pets>
Three interactive spaces for users
Inspiration
Video1：https://youtu.be/FRmOCuKqlyQ Video2：https://youtu.be/ocTUDFPrDYE
The eyebrows of Shih Tzu
Video3：https://youtu.be/_M0pH4-AgfM
Spondylosis
Fuzz RingFit Advanture
Sensen of sleep
Socializing
The immersive space combines the need for people to be close to nature. At the same time, it also
Storyboard
combines the reality of the high holding rate of the projector of the target user group.
Enter
Customizing your favorite animal images Squat，Control character go down
Control the direction and force of the food thrown through movement
In modern society, the relationship between pets and people is actually interdependent. This space provides a place for people to play with virtual pets. The body inversion between the person and the pet, can let the human realize the pet to bring the human warm and the comfort.
Live forever flower Interactive game space, so that users can enjoy the flowers, but also to avoid the cost of growing flowers in the reality Meanwhile, the game mechanism can
Squat jump character go up
improve the stickiness of users to my
+ Different postures represent different throwing directions
When the user’s posture is wrong, the pet falls into a trap
Resume the game by restoring the pet’s health value through the act of intimacy
After the pet gets the food, a ladder appears to allow the character to walk
Customs clearance shows the number of calories consumed by the activity
Rely on your pets
Interactive game space. In this space, users and pets care for each other and are on an equal footing, reflecting the real-life aspirations of migrant workers for intimacy and the comfort that pets bring to the target population as alternative family members.
04 Project4："Stop Sugar" Time:2021/05-2021/06
User experience design Milk tea as a new era of the biggest consumer goods, is being regarded as a new era of LSD. 80% of people around me love milk tea. However, the existence of a large number of milk tea added sugar, on the health threat hidden danger is very large.So,I hope to design a way to help people to reduce the dependence on Milk Tea.
INSPIRATION
I read on Weibo that a doctor had recently reported three or four cases of type 2 diabetes after drinking sugary drinks instead of water at home for a whole month. Too much sugar is really not a good thing, in addition to the body is not good for the face is also very bad, I am the kind of people who are easy to get acne, if the day before drinking milk tea with sugar will get acne the next day. I have tried to stop sugar with A completely sugar-free diet, but it was too painful.So,I wish there was a better way to help people quit sugar.
RESEARCH Diabetes 415 million
people with diabetes worldwide 193 million
people with undiagnosed diabetes
90%
Percentage of people with type 2 diabetes
61.84%
of the participants’main daily intake of added sugar was milk tea.
19.35% of the participants
32% of your
have no interests in quiting sugar While 80.65% of the participants have.
3. What is the main reason you want to stop sugar?
Milk Tea
Per capita consumption of milk tea in China by 2020 The price of milk tea consumed on average Average sugar content per cup of full-sugar milk tea，in units of /100ml Equivalent to 11.4 sugar cubes
30 to
grams of sugar The 2020-2025 dietary guidelines for Americans recommend consuming less than
More than 56% of participants want to quit sugar for for better skin and body.
10%
14.3
The perception of sugar intake is not clear.
added sugars.
10
More than
of sugar a day an adult consume in the United States
10.3
2
The most common way we consume added sugar in our daily lives is through milk tea.
3
Poor self-control
1
11.4
three times
the recommended intake for women.
4. Do you have a clear idea of how much sugar you eat in a day? 80% of the participants had no idea how much sugar they ate in a day. 5. Summarize
15.2
15
of your daily calories from
of total calories
77 grams
1. The main source of added sugars in your daily diet?
total daily calories, and you’re in this habit for a long time, you may develop a sugar addiction.
Nutritionists recommend a daily intake of
10%
Questionnaire
By 2020, there are more than 450,000 milk tea shops in China.
Sugar
40
I made a questionnaire about sugar quit and returned 50 questionnaires and 40 valid questionnaires.
2. Do you have a need or awareness for quiting sugar?
Sugar addiction If sugar provides more than
INTERVIEW
Stop Sugar 5
4
Consumption Prcie Cup
Sugar content Sugar cubes
Need regular positive feedback while quitting sugar.
USER PERSONA ABout
Syd is a female college student in Hangzhou, who is very fond of milk tea. Almost 1/8 of the monthly expenditure is on milk tea and desserts. This caused her skin problems so much that she wanted to curb her desire for milk tea.
Age Occupation Income Status Location
Needs
Improve the ability of self-control
Wish there was someone else to supervise Enough motivation to quit sugar
BRIANSTROM
Proportion of daily expenses 20 Student None Single Zhejiang,China
It’s hard to keep staying off sugar
Milk tea dessert
20.1%
39.6%
Traffic
19.5%
10%
Money transfer
6% 4.8%
Milk Tea Consumption
Frustrations
Milk tea shops do not mark the amount of sugar
General merchandise
Three meals
62%
Syd Doe
"I am an avid milk tea lover, the most exaggerated time to drink 5 cups a day, I know the disadvantages of milk tea but can not stop myself from buying them."
Buy an average of three cups of milk te a a w e e k, m o r e than 62% of the Participants
Personality Low self-control
Sociable
The weekly expenditure on milk tea is ￥52,more than 70% of Participants
70%
Stressed
Sweet tooth
USER JOURNEY MAP EATING OUT
BUY MILK TEA
SHOOT THE FOOD
Buy drinks instead of Buy Milk Tea, in order to Take pictures of what they mineral water. better taste will choose eat. Sometimes she will sugar added. buy two cups of milk tea,one for dinner and another for drinking whlie shopping. Post it on social media, share their life.
SKIN CONDITTION DETCED
RESTORES SKIN
SKIN IMPROVES
After a period of drinking a lot of milk tea. When they looked in the mirror, They noticed that their skin condition was getting worse and even had obvious acne.
Buy and And took the antisugar pill.
Continue to buy a cup of milk tea from time to time.
Or buy lots of expensive skincare products and beauty masks.
Get into a vicious circle.
Intake
Sugar
Key problem Touch points
Opportunities In social situations, Visualize the sugar it’s okay to turn down content of the milk an invitation to milk tea to the consumer tea
INFORMATION ARCHITECTURE
Combine photography with visualization of the sugar content of milk tea.
People can be motivated to stay sugar free by feedback about positive changes in their skin
Skin changes are a long Get out of the loop by process, and it’s hard to see luring users to join the them all at once. But the change in spending is ranks of sugar quit. clear.
Design points
Record
Quit
Milk tea Company
Offline
Buy
Online
Phone
Photo Use
Bills
Visualization of intake Change
Game
Community Socializing
STORYBOARD
STAKEHOLDER MAP
BUSINESS MODEL CANVAS
Food Safety Administration
IMPLEMENTATION
Food safety Industry
Culture Administration
Culture Industry
KEY PARTNERS
Food Safety Administration
Ohter users
Content Creator
KEY ACTICITIES
Milk tea shop
Milk tea bills
Food Safety Supervision Bureau
Game community operation
Professional nutritionist
Regular feedback system
KEY RESOURCES Data visualization
SPCIAL VALUE PROPOSITION
MARKET CUSTOMER RELATIONSHIP
VALUE PROPOSITION Let users know their intake of added sugar in the way of visualization
long-term cooperation
Writer
User
Game designer
CHANNELS Users record their behaviors to get the data of their sugar intake
Art designer Design Administration
People who love milk tea People in need of sugar -quit
More scientific way for users to quit sugar Introduce the mode of friends and community to form a sugar free environment
CUSTOMER SEGMENTS
Users build sugar free community through community function
Game designer
To give users positive feedback by recording and analyzing the changes of user data
Design Industry
FINANCE COST STRUCTURE Data monitoring of sugar content in milk tea
Fitness instructor Programmer
Health and hygiene Industry
Doctor
Technology Industry Technology Administration
Data visualization Server construction of game community Incentive mode of content creation Detection and analysis of skin condition
Health and Safety Administration
REVENUS STREAMS Users purchase paid content Provide users with a choice of paid sugar abstinence programs Membership system
WIREFRAME
SERVICE BLUEPRINT Front stage
To record the amount of sugar
Open the app
Photo scan
Milk Tea bills
Takeout
Score page
Keep track of sugar intake
Map positioning
Buying milk tea
Scanning milk tea for data
Requirements Shows the amount of sugar in the milk
Food Safety Administration
Score points by exercising, clock in reverse, and other positive sugar withdrawal behaviors.
Data Visualization
In a way that can be sustained to stop sugar I wish I had a regular reminder
Undergraduate
Miss Mao, 23 College student Female
Experience
Cost effective way to quit sugar
Requirements
I’m usually one of those people who likes to keep track of what I eat, so I thought it would be useful for me to be able to take pictures of how much sugar I eat. Gives me a pretty good idea of how much added sugar I’m eating.
Undergraduate
Experience
I wish there was a way to fight my desire for milk tea I want to be with people who share the same demand
Community function I thought would help me find like-minded friends and strengthen my determination to quit sugar. But for me, the big question is how to make sure I stick with this app.
JOURNEY MAP Stage
Familiarity with app
Getting into the app
Check for changes
Join the sugar-quit community
Harvest effect
Positioning
Location Alert
Location tracking
App
View the data analysis report
Doing
Check the change
Community
Execute the stop sugar program
The points earned during sugar withdrawal can be converted into game material in the game. Materials can be unlocked milk tea illustrated, Meet People’s collection.
Miss Xu, 22 College student Female
Shop assistant
App Friend Circle
PERSONA
Back Stage
Making milk tea
Game page Exchange page
USER EXPERIENCE MAP
I provided the prototype diagram to a small group of potential users and asked them to experience it.
Scanning for facial features
Data Visualization
Big data
Browse the app home page
To document sugar-stop activity
Complete Sugar withdrawal and score points
Location tracking
App Exchange game materials and trade them Other Users Game
Unlock the manual App
Present the added sugar and other additives in the milk tea in a game way
Data Visualization
Take a photo to check the sugar content Record Buy milk tea Have milk tea delivery
Add or invite friends to quit Trade with freinds sugar together Check the changes Reverse clock in and of money spend,sugar other sugar withdrawal The skin is intake and skin. behavior to get points improving
Realize how much sugar they have intatake
Join the sugar-quit program
Thinking
What’s wrong with my face? Will my skin get better without sugar?
Is the sugar content shown in this milk tea necessarily accurate?
I do know from the data that my intake of sugar through milk tea is over the limit, so how can I control my desire?
Feeling
Are you sure the skin test results given by the App is accurate?
The recommendations may be interesting, but I rarely read them.
It works. I used to only notice the expense of milk tea in the alipay bills.
Experience
Unlock the manual
Check the monthly bills
Hopefully it’ll give me more of a clue as to what I can do to earn points. What if I pass by a milk tea shop without buying milk tea but don’t clock in?
Bonus points for game material
Can there be more to the game than unlocking the manual? It was fun, but I was really looking forward to something a little more subtle
Enjoyability
Enjoyability
Enjoyability
Enjoyability
Enjoyability
Relevance
Relevance
Relevance
Relevance
Relevance
Helpfulness
Helpfulness
Helpfulness
Helpfulness
Helpfulness
FIANL WORK
Pasting through the milk tea shop, but did not buy it is regarded as a reverse Clock in.
Scanning facial data Analyze the
Scan the skin and analyze it. The APP offers advice and a sugar-free program.
People like to drink milk tea as well as take pictures. So set up a photo will be scanned to get the parameters of milk tea function.
Skin care
Friend page
Log in
Offline(Positioning) If the user did not photograph the milktea through the positioning, remind users that he/she did visit milk tea shop.
Online
Milk Tea Bills Keep track of changes over time (sugar intake, milk tea purchases, and skin conditions)
Mark reverse Homepage
Exercise page
Community page
Milk tea record
Integral page
Positive behaviors associated with sugar withdrawal earn points. Points can be exchanged for ingame materials.In addition to the points model, people are encouraged to quit sugar. The presentation of sugar and other additives in the milk tea material through a game makes people more aware of the importance of sugar abstinence.
Setting page Game page