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† B B MO NO TYP E BELL & BULMER
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‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡
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† TA BL E OF C O N T E N T S
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History . . . . . . . . . . . . . . . . . . . . . . . . . . . 2-3 Alphabet . . . . . . . . . . . . . . . . . . . . . . . . . . 4-5 Proportion . . . . . . . . . . . . . . . . . . . . . . . 6-9 Character Structure . . . . . . . . . . . . . . . Color . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20-23
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† T H E E IGH T E E N T H C E N T U RY
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Bell MT In 1788 John Bell, an English publisher and bookseller, decided to create a typeface that would carry on the english typefaces begun by William Caslon and John Baskerville. The opening of “Bell’s British Letter Foundry” was in response to match to the level of the more popular printing presses of the period such as in France, Spain, and Italy.
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† Bulmer MT
Willaim Martin, an English punchcutter produced a typeface to be named after the printer William Bulmer. His typeface became a favorite in its own time and when it was recut in the 1920s. In 1790 W. Bulmer & Company established The Shakspeare Printing Office for the purpose of printing a new “national” edition of Shakespeare.
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ABCDEFGHI JKLMNOPQRS TUVWXYZ abcdef ghijklm nopqrstuvwxyz 1234567890 BELL MT 40 PT.
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ABCDEFGHI JKLMNOPQRS TUVWXYZ abcdefghijklm nopqrstuvwxyz 1234567890 BULMER MT 40 PT.
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P ROP ORT I ON
x- height in Bell is taller than in Bulmer
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Obortie del eugiam iusciduis et pratuer
Englishx † Bell 132 pt.
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lowercase letters in Bulmer are slightly taller than the actual x- height .
Englishx † Descender in Bulmer is shorter
Bulmer 132 pt.
ascender capline meanline x-height
baseline
descender
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P RO P ORT I ON
Bell 54 pt.
Bulmer 54 pt.
Transitional Type Transitional Type Bulmer has a narrower set width than Bell.
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Bell 25 pt.
Bulmer 25 pt.
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Many of the great classic types Many of the great classic types bear the names of their creators. bear the names of their creators.
Bell 20 pt.
Bulmer 20 pt.
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K †
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C H A R ACT E R ST RU CTURE
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KK
The tail in the uppercase K is curved in Bell and straight in Bulmer.
R RR Bell 164 pt.
The tail in the R of Bell is less curvilinear than the R in Bulmer.
Bell 93 pt.
Bulmer 164 pt.
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Strokes in uppercase K are considerably distinct in Bell and Bulmer.
Bulmer 94 pt.
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AA AA AAA Crossbar of the letter A in Bulmer is lower than the A in Bell.
Apex in the letter A in Bulmer is sharper than the letter A in Bell.
Bell has sharper serifs than Bulmer.
Bell 218 pt.
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Bell 218 pt.
Bulmer 218 pt.
Fillet in Bulmer is less curved than in Bell.
Bulmer 218 pt.
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GG G GG †
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Spur in the uppercase G in Bell is less prominent.
Spur in the uppercase G in Bulmer is more noticeable.
Bell 115 pt.
Bulmer 113 pt.
† CC † Bell 115 pt.
Counter in uppercase G of Bell is greater than the counter in Bulmer.
Bulmer 113 pt.
Uppercase C in Bell does not have a serif.
S
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S S S S S S SSSS SS Bell 163 pt.
Bulmer 160 pt.
Serif in Bulmer is straight and more rounded.
Serif in Bell is slanted and sharper than Bulmer.
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a †
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aaaa
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Bulmer has larger counters.
Bell 262 pt.
Bulmer 275 pt.
Serif on the lowercase a in Bulmer is more organic.
Serif on the lowercase a in Bell is more precise.
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tt
t
e e
Bell 304 pt.
Stroke weight is bolder in Bulmer
Bell 197 pt.
Bulmer 310 pt.
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Counters in lowercase e in Bell are larger.
Bulmer 212 pt.
Lowercase t is bolder in Bulmer
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â€
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Numerals in Bell have a stronger contrast of stroke weights and a smaller height.
Bell 210 pt.
Numerals in Bulmer have a larger height and bolder stroke weight.
704
â€
â€
7 04 † 704
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Bulmer 210 pt.
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COLOR
Bell 7/9
Lis et vullan utpat iuscill utatue magnis am, commy num atisi blan vullum ilit praesti nciliquat la augait, commolu ptatet nim dolor sectem delisi. Onsequismod dolendrercin henis nulla faccum niamet verosto dolorpero estrud et augueraesed del iliquam, sim vel ex erit alit adiat. Agna feumsan utat augait in el dolutem eugiam do erostio nsecte endigna alit lor sendrem eugait lam dolor sit autat. Cum dolore mincin. Lorem inissectem iurem alit velit adigna conulla con venisim aciduisisit ad tat, conullum ex euguer am veliquipisl incinci pissenim velit velit numsan eu feuis nit ad el eraesed molorem nulla feugiat dolor sequat, secte dolore doloreet volore veleniam, velit aute tate el ullam eratum volortie mincil ero dolor ing. Cidunt ad eugiate modigna feuisi blaorperat. Ut ullutpat. Dunt vent acipis nonsecte magnit nim velesti. onsectet lam do consed dolorerci.
Lis et vullan utpat iuscill utatue magnis am, commy num atisi blan vullum ilit praesti nciliquat la augait, commolu ptatet nim dolor sectem delisi. Onsequismod dolendrercin henis nulla faccum niamet verosto dolorpero estrud et augueraesed del iliquam, sim vel ex erit alit adiat. Agna feumsan utat augait in el dolutem eugiam do erostio nsecte endigna alit lor sendrem eugait lam dolor sit autat. Cum dolore mincin. Lorem inissectem iurem alit velit adigna conulla con venisim aciduisisit ad tat, conullum ex euguer am veliquipisl incinci pissenim velit velit numsan eu feuis nit ad el eraesed molorem nulla feugiat dolor sequat, secte dolore doloreet volore veleniam, velit aute tate el ullam eratum volortie mincil ero dolor ing. Cidunt ad eugiate modigna feuisi blaorperat. Ut ullutpat. Dunt vent acipis nonsecte magnit nim velesti. onsectet lam do consed dolorerci.
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Bulmer 7/9
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Bell 9/11
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Lis et vullan utpat iuscill utatue magnis am, commy num atisi blan vullum ilit praesti nciliquat la augait, commolu ptatet nim dolor sectem delisi. Onsequismod dolendrercin henis nulla faccum niamet verosto dolorpero estrud et augueraesed del iliquam, sim vel ex erit alit adiat. Agna feumsan utat augait in el dolutem eugiam do erostio nsecte endigna alit lor sendrem eugait la dolor sit autat. Cum dolore mincin. Lorem inissectem iurem alit velit adigna conulla con venisim aciduisisitad tat, conullum ex euguer am veliquipisl.
Lis et vullan utpat iuscill utatue magnis am, commy num atisi blan vullum ilit praesti nciliquat la augait, commolu ptatet nim dolor sectem delisi. Onsequismod dolendrercin henis nulla faccum niamet verosto dolorpero estrud et augueraesed del iliquam, sim vel ex erit alit adiat. Agna feumsan utat augait in el dolutem eugiam do erostio nsecte endigna alit lor sendrem eugait lam dolor sit autat. Cum dolore mincin. Lorem inissectem iurem alit velit adigna conulla con venisim aciduisisitad tat, conullum ex euguer am veliquipisl.
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Bulmer 9/11
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Bell 11/13
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Ostie magna augiat. Adipit, qui tie magna consequ amcommy nonsectet ad tet diam iure feu feugiatie modit vullaor ip elisi tat lum delit, volortis num venim iureet lorper iuscin vullutpatue faccum dignim ilis auguerat. Ugue do odignim qui ent at am quisi blam vel ea feumsandit dolor alisl ulluptatio exer si eugiat, quat nonse dio do con el in utat alisim zzriusci bla feu faci eu feum quisit wisi ex enisim veliqui eum duisi blamcon sequati onsequat, quatum nos nonulput num autet wisi bla faccum vullaor alit praese veliquam ver susting eniam, veliquis alit ut la alit voluptat. Nonsenis aut at. Cin ut ex exer alit, consectet doloreet ex exeros duis.
Ostie magna augiat. Adipit, qui tie magna consequ amcommy nonsectet ad tet diam iure feu feugiatie modit vullaor ip elisi tat lum delit, volortis num venim iureet lorper iuscin vullutpatue faccum dignim ilis auguerat. Ugue do odignim qui ent at am quisi blam vel ea feumsandit dolor alisl ulluptatio exer si eugiat, quat nonse dio do con el in utat alisim zzriusci bla feu faci eu feum quisit wisi ex enisim veliqui eum duisi blamcon sequati onsequat, quatum nos nonulput num autet wisi bla faccum vullaor alit praese veliquam ver susting eniam, veliquis alit ut la alit voluptat. Nonsenis aut at. Cin ut ex exer alit, consectet doloreet ex exeros duis.
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Bulmer 11/13
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‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡Use‡of‡Bell‡type,‡1795‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ ‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡‡ 4
†Kathy Shin Virginia Commonwealth University Spring 2008
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