AG
ef
Jos
Mü
2
ller -
me
Vo lu
E
ST YL
RID
EG
TH
ISS
ST
AIN
SW
Bro ckm ann
Josef Müller-Brockmann deriving influences from Constructivism, , De Stijl, Suprematism and Bauhaus, Brockmann has created his own unique Swiss style becoming an Icon of the Swiss style genre (William Purcell, N.D..), his name is one of the most common associated with Swiss typography and design paving the way of what the genre is known for. Josef Müller-Brockmann was born at Rapperswil, Switzerland in 1914, taking upon studies in architecture and design history at the University of Zurich (Schwemer-Scheddin, 1995) He began his career being an apprentice to Walter Diggleman going on to open his own studio in Zurich in 1936 specialising in photography, graphics and exhibition design (“Josef Müller-Brockmann Biography, Designs and Facts”, N.D..) By the mid-1950s he was well known as one of the core theorist of Swiss style with the grid in focus. From 1958 to 1965 Brockmann became the founder and co-editor of trilingual journal Neue Grafik (New Graphic Design) (Schwemer-Scheddin, 1995) From 1957 to 1960 Brockmann was
“ a professor of graphic design at Kunstgewerbeschule, Zurich going on to be a guest lecturer at the University of Osaka from 1961 till 1963 where he became a lecturer for the Gestaltung, Ulm till 1967 where he took on the role of the European design consultant of IBM. (Schwemer-Scheddin, 1995). Brockmann is an icon to look towards to when designing works that require harmony with out cluttering of the initial message, his use of the grid can be a useful tool when making layouts and be used as an general guideline, although its ultimately up to the designer to understand how the work should be placed and convey harmony it is important to take these lessons from a legend that has paved the way for designers of the modern era .
Brockman has a numerous amount of published works which include: The Graphic Artist and his Design Problems (1961) History of Visual Communication (1971) History of the Poster (with Shizuko Müller-Yoshikawa, 1971) Grid Systems in Graphic Design (1981)
The grid system is an aid, not a guarantee. It permits a number of possible uses and each designer can look for a solution appropriate to his personal style. But one must learn how to use the grid; it is an art that requires practice. -Josef Müller-Brockmann
”
ckm
Sadha, A. (2011). Thinking Max Huber. 06 05 1919 | THINKINGFORM. Thinkingform. com. Retrieved 18 October 2017, from http://thinkingform.com/2011/06/05/thinking-max-huber-06-05-1919/
ef
M端
2
ller -
me
Vo lu
E ST erYL fM 端l l
se
Jo
RID
Jos
TH
EG
1914 -1996
ISS
ST
AIN
AG
SW
McBroom, B. (2017). Max Huber. Historygraphicdesign.com. Retrieved 11 October 2017, from http://www.historygraphicdesign. com/the-age-of-information/the-international-typographic-style/174-max-huber
au :L . on 0) nd -9 Lo 75 ). p. 20 (p . 1) pe p. 10 ty (p -1 5 n ve 9 i ig ta at p. es pu re (p cd n Re .C / g | hi i 5) m es re ap 00 u .co gr e cd (2 at y. hi in F. iss Fe or . z p , | l a a m ist r g Sw e g H / ied ). in co a of Is :/ Fr az e. em n 07 . n n e y g i ] a n tp a 20 ag , & a. az .e ig ht n/ . m w .( . es m an A. [u gu e M ag w ck ,R g an is, ts : D ro m Ey m /w ro lis in n , f ck r v ec el . ). ye :/ -b j t r ol K an 17 ro 95 . E ttp lle Th or Pu ro H ce . n P , p m 20 r-b 19 nn h u ( a re 2) ck C. K m m ck er lle , V Y. m ro f01 o ro ob ue ng : (2 : R n, ck , f se s o -B ct m i 7 o . Jo ren j s r 1 d R a ler O hLa ed r-B 20 ns n, M 端l 10 sep i ch le er tio M d ul rly, -S 端l b ta h ve /jo Po ve er f M cto pu ep ie 40 Be os tr 19 em se O /re 6 . J Re / hw : Jo d cle , K m. om Sc ns eve rti ell o y.c tio tri e/a rc ry.c tor r Re atu Pu isto his is fe iam sh n ill ni sig W esig .de D ww w
ids Gri n an km
oc Br
Max Huber | Biography, Designs and Facts. (2017). Famous Graphic Designers. Retrieved 14 October 2017, from http://www.famousgraphicdesigners.org/max-huber
ann Bro
Max Huber - iconofgraphics.com. (2017). Iconofgraphics.com. Retrieved 6 October 2017, from http://www.iconofgraphics.com/Max-Huber/