When You List With Kacy
Kacy Dolce
GLOBAL REAL ESTATE ADVISOR DIRECTOR, AUSTIN BOARD OF REALTORS
Kacy Dolce, a consistent high producing Broker Associate of Kuper Sotheby’s International Realty and a Director on the Austin Board of Realtors, brings significant value to the process of selling your home. She is ranked in the Top 5% of Austin Realtors, receiving numerous accolades year after year.
As a 7th generation central Texan, married to a 6th generation Austinite, her family’s multigenerational presence in the Central Texas region uniquely qualifies her with institutional knowledge and expertise in the greater Austin real estate market. Living in many of Austin’s diverse and unique neighborhoods over the past 3 decades, she has gained a unique perspective of many of the diverse pockets of Austin.
Kacy exceeds expectations with premium service, in-depth market knowledge, personal integrity, and high standards. Across all price points, she exhibits extraordinary resourcefulness and problem-solving abilities.
As a double major in Marketing and Business from Southern Methodist University and master’s level work in the MBA program at St Edward’s University, Kacy brings a greater understanding of the business of real estate.
Kacy’s personalized approach and unwavering passion for helping people during one of the most meaningful journeys of their lives has earned her a strong following of both new and repeat clientele. Kacy lives in West Austin with her husband and has 2 college-aged children, 1 in high school and 1 in middle school.
Recognized worldwide, the prestige of the Sotheby’s brand is unparalleled. The acclaimed Sotheby’s auction house, established in 1744 in London for collectors of art and other fine possessions, expanded to New York City in 1955.
Kuper Sotheby’s International Realty inherited this iconic brand name, building on its centuries-long legacy by delivering unrivaled real estate services. Our reputation for quality service and expertise is unmatched. This is our unique difference. The Sotheby’s International Realty® network was founded in 1976 and shares nearly three centuries of heritage with Sotheby’s, both selling some of the world’s most cherished possessions.
Our team at Kuper Sotheby’s International Realty offers clients direct access to the global real estate marketplace and an unparalleled platform for transitioning to and from Central Texas.
Our Brand & Network 1,000 brokerages24,000 agents 75 countries $150 billion annual sales
Where is Your Listing Seen?
sothebysrealty.com, kuperrealty.com & a network of 100+ Sotheby’s International Realty Brokerage websites worldwide
Kacy's Support:
LICENSED ASSISTANT Stephanie Gillette
OWNER/BROKER J Kuper
SALES MANAGER Mary Lou York
MARKETING BRAND MANAGER Renee Simpson
SALES ADMIN Jennifer Aguilar
Below are items that will be provided by Kacy in order to help sell your home with no additional cost to you. 1. Home Warranty - Seller Coverage 2. Online Seller Disclosure - Seller Shield 3. Bringing in Educational Expertise and Knowledge Through Her Resources 4. Assisting in Staging the Home for Sale 5. Consistent Communication of all Showings, Inquires, and Feedback 6. Regular Updates on the Sale or New Listing of Comparable Homes in Your Area 7. Professional Floor Plan with Measurements Kacy's Value
Strategic Quiet Launch
An initial marketing strategy can be based on generating private, select exposure through our unique channels. This would delay or eliminate the need to do a public marketing launch. The following steps would be executed for the property:
1. Professional Architectural Photography 2. Combination Lifestyle & Property Video 3. Custom Website 4. Custom Premium Property Brochures 5. Pitch story exclusive to Public Relations Firm 6. Quick Launch of Property in Kuper Connect to Inform all Kuper SIR Agents 7. Private E-mail Campaign to Top Sotheby’s International Realty Brokers and Top Texas Brokers 8. Virtual Staging if Agreed Upon
Full Marketing
A separate marketing strategy can be based on leveraging our proprietary marketing opportunities locally, nationally, and globally that are only available to Sotheby’s International Realty affiliates. The following steps would be executed for the property over the next 12 months:
1. Launch Custom Website
2. Sotheby’s Exclusive Global Property Syndication to over 100 websites
3. Listing Advertising Campaign Through Kuper Ad Intelligence
4. Pitch Story Exclusive to Sotheby’s International Realty Public Relations Department
5. E-mail to Top Sotheby’s International Realty Brokers in the Country
6. E-mail Campaign to All Austin, Texas Agents
7. Local Press Release
8. Host an Broker Open and/or Open House to Drive Further Awareness
9. Austin CultureMap Advertorial
10. Social Media Plan - Facebook and Instagram Advertising
11. Postcard Direct Mail Campaign - Just Listed and Just Sold
Plan Details and Value:
Digital & Print Marketing
PREMIUM PROPERTY VIDEO // $5,000 VALUE
The Premium Property Video creates a compelling experience of the property’s luxury lifestyle. Providing high quality interior and exterior video footage, we maximize the impact of the listing and the overall viewers experience before one steps into the home.
CUSTOM WEBSITE // $1,500 VALUE
Special homes deserve their own corner of the Internet — at least, that’s what buyers will think when they come across your single property site, a place dedicated solely to one property where you can customize the audience’s entire experience. Single property sites allow us to provide more information on the listing in a bespoke space.
SOTHEBY’S EXCLUSIVE GLOBAL PROPERTY SYNDICATION // $1,000 VALUE
The Sotheby’s International Realty brand partners with and distributes properties to the most significant media companies and real estate-focused websites in the world in order to increase exposure and drive the online consumer back to the rich content on sothebysrealty.com.
E-MAIL CAMPAIGNS // $1,000 VALUE
We can share your property in a professional and concise method with an e-blast, and relay the message to our Kuper associates, local REALTOR® boards, top Texas brokers, and elite Sotheby’s International Realty companies and brokers across the country.
FACEBOOK AND INSTAGRAM ADVERTISING // $1,000 VALUE
The Facebook ad platform offers us an unrivaled rich, diverse, and deep level of ad targeting options no other advertising platform can provide. This allows us to reach our ideal target customer very efficiently and not waste ad dollars showing to people that are not interested in your property.
CUSTOM PROPERTY BROCHURES // $500 VALUE
We will craft a refined, magazine-quality brochure that articulates your property’s unique features and history. A high-end property brochure is vital to the marketing plan for a property as it will often be the one item a potential buyer takes following a showing, and therefore will be representative of how they remember the property.
CULTUREMAP FEATURE // $2,000 VALUE
With a custom advertorial written exclusively for your property, CultureMap will showcase the listing in the best light with the most exposure. From their high-networth audience, many properties featured on CultureMap receive qualified leads. This kind of exposure is highly beneficial.
KUPER AD INTELLIGENCE // $750 VALUE
AI-driven adevetising for your property through multiple social media outlets in order to proactively reach the right potential buyer for your home.
