Image SEO Tips You Need To Know Google’s updated image search interface isn’t the only way to keep the light on visual content and product discovery. A lot of things can be said about web performance and images. Image optimization is also the part of SEO Services that helps to establish unique business identity so that visitors can easily recognized your business This blog post aims to provide an overview of key aspects of image optimisation to help with your SEO efforts, from quick wins to slightly more complex techniques. Choose the Right Format Decoding all the various image formats can feel like your first time ordering the food. But, before you can start adding images to your site, you first have to make sure you’ve chosen the best file type. As there are many image formats to choose from, the PNG and JPEG are the most common for the web. PNG: Produces better quality images, but comes with larger file size. JPEG: You may lose image quality, but you can adjust the level of quality. PNG is the unsung hero of image formatting. JPEG’s are for bigger, more visual images taken by a professional photographer. But for daily use, PNG is the way to go. Add Alt Descriptions Getting your images are not so difficult to read-on by Google and making them friendly will empower SEO success for your website. You can kick your SEO game up a notch by giving your images relevant names and keyword-rich alt text descriptions, without taking advantage of this and practising keyword stuffing. If required, use the description for your image or caption. You can also save the meta data regarding the description, author and name or the file. In case you don’t have that information embedded in the file, then add it directly when you upload the image on your site. WordPress makes it easier for the user to edit the data they want Google to access. Search engines drag both the text on your website and that embedded in your images. Make sure you don’t use generic names, such as DSCN092288.png, Image01.jpg or animation-version1.gif and so on, but rather descriptive file names. Title tags and image alt texts are crucial when a browser can’t render your website properly. Resize Images to Scale When you upload images on your website and want to optimise them, it is advised to resize them to scale, and not let CSS resize them. This method can be applied only if your website doesn’t have responsive pages, otherwise, it is not relevant. Another thing worth mentioning is this fact that you shouldn’t only scale images without taking any other optimisation techniques into account. It works best with the next recommendation, decreasing file sizes through plugins. Use SVG Files Scalable Vector Graphics (SVG) is used for logos, icons, text, and simple images. The entire content of Scalable Vector Graphics is just text. On the left side is the content of the file and on the right side is the rendered version of the text, where you could see what it looks like. That’s exactly how the users will see
the SVG file. If you try to change the colour or dimensions, the quality of the image won’t be damaged, it will be preserved. For more information, get in touch with the Kuroit team today. Address: India: #601, 6th Floor, Arora Prime Tower, GT Road, Jalandhar, Punjab, India UK: HQ: 71-75 Shelton St, London WC2H 9JQ, United Kingdom USA: 1309 Coffeen Avenue STE 1200 Sheridan, WY 82801, United States of America Contact Us: +44 20 7193 8880 UK: Monday - Saturday (9AM - 6PM) +1 323 744 6880 US: Monday - Saturday (9AM - 6PM) +91 99 9148 8020 IN: Monday - Saturday (9AM - 6PM)