WHAT IS A MARKET WITHIN A MARKET?
Just as the weather is different from Los Feliz to Santa Monica so is the Real Estate climate. While it may be cloudy & overcast in Marina del Rey, at the same exact time, it may be warm & sunny in the Mid Wilshire area. The Real Estate market works the same way. Year-to-year there may be a significant sales increase in Venice while at the same time there is an alarming drop in sales price
from the Palms – Mar Vista area even though they are literally blocks from one another.
With our vast years of experience, we at Keller Williams have come to notice that like the need for
a sweater by the beach and a T-shirt in the Valley, every market within a market has a very different climate and therefore requires its own set of statistics for you to truly understand what is going on in your neighborhood. Although you can easily access the broad national, state, and/or country trends published by the media, they may not have anything to do with what is occurring in your own backyard. After all, you wouldn’t watch a weather channel report for Seattle to decide if you need an umbrella that day would you?
WHY THIS BENEFITS YOU – OUR CLIENT
Our extensive experience & knowledge has led us to notice that markets within markets may be performing in a different way from one another and from national averages.
With the current stringent lending situation, having knowledge of the specialized market trends for the neighborhood you are contemplating is vital for true success in your transaction.
Don’t be mislead by ideas that are not actual facts. What is in fact occurring in the markets of those areas may be counterintuitive of notions or ideas you may have perceived from national averages. Knowledge is power and knowing all the facts will give you the power to make the most educated choice.
BEL AIR – HOLMBY HILLS
SFR
Median Price ……………………..…….$2,575,000
Median Price ……………………..…….$2,645,000
2.7%
Average Price per Square Foot ….…
$1,082
Average Price per Square Foot ….…
$1,084
0.2%
Properties Sold ……………………….
46
Properties Sold ……………………….
38
-17.4%
Properties Pending Sale ………………
38
Properties Pending Sale ………………
35
-7.9%
Properties For Sale …………….……...
215
Properties For Sale …………….……...
233
8.4%
Days on Market (Pending Sale) ….…..
74
Days on Market (Pending Sale) ….…..
80
9.1%
Percent Under Contract ………….……
17.67%
Percent Under Contract ………….……
15.02%
-15.0%
BEVERLY CENTER – MIRACLE MILE
SFR
Median Price ……………………..…….$1,650,000
$1,757,500 Median Price ……………………..…….
6.5%
Average Price per Square Foot ….…
$830
Average Price per Square Foot ….…
$853
2.8%
Properties Sold ……………………….
43
Properties Sold ……………………….
42
-2.3%
Properties Pending Sale ………………
38
Properties Pending Sale ………………
41
7.9%
Properties For Sale …………….……...
114
Properties For Sale …………….……...
132
15.8%
Days on Market (Pending Sale) ….…..
49
Days on Market (Pending Sale) ….…..
44
-10.5%
Percent Under Contract ………….……
33.33%
Percent Under Contract ………….……
31.06%
-6.8%
BEVERLY CENTER – MIRACLE MILE
CONDO
Median Price ……………………..……. $779,000
Median Price ……………………..……. $789,250
1.3%
Average Price per Square Foot ….…
$626
Average Price per Square Foot ….…
$684
9.3%
Properties Sold ……………………….
26
Properties Sold ……………………….
26
0.0%
Properties Pending Sale ………………
20
Properties Pending Sale ………………
21
5.0%
Properties For Sale …………….……...
34
Properties For Sale …………….……...
58
70.6%
Days on Market (Pending Sale) ….…..
47
Days on Market (Pending Sale) ….…..
53
12.6%
Percent Under Contract ………….……
58.82%
Percent Under Contract ………….……
36.21%
-38.4%
BEVERLY HILLS
SFR
Median Price ……………………..……. $6,137,500
Median Price ……………………..…….$5,030,000
-18.0%
Average Price per Square Foot ….…
$1,473
Average Price per Square Foot ….…
$1,484
0.07%
Properties Sold ……………………….
30
Properties Sold ……………………….
25
-16.7%
Properties Pending Sale ………………
31
Properties Pending Sale ………………
22
-29.0%
Properties For Sale …………….……...
148
Properties For Sale …………….……...
180
21.6%
Days on Market (Pending Sale) ….…..
99
Days on Market (Pending Sale) ….…..
83
-16.3%
Percent Under Contract ………….……
20.95%
Percent Under Contract ………….……
12.22%
-41.6%
BEVERLY HILLS
CONDO
Median Price ……………………..……. $1,300,000
Median Price ……………………..…….$1,290,000
-0.8%
Average Price per Square Foot ….…
$774
Average Price per Square Foot ….…
$849
9.7%
Properties Sold ……………………….
31
Properties Sold ……………………….
20
-35.5%
Properties Pending Sale ………………
23
Properties Pending Sale ………………
19
-17.4%
Properties For Sale …………….……...
73
Properties For Sale …………….……...
75
2.7%
Days on Market (Pending Sale) ….…..
45
Days on Market (Pending Sale) ….…..
56
24.7%
Percent Under Contract ………….……
31.51%
Percent Under Contract ………….……
25.33%
-19.6%
BEVERLY HILLS P.O.
SFR
Median Price ……………………..…….$3,405,000
$3,075,000 Median Price ……………………..…….
-9.7%
Average Price per Square Foot ….…
$997
Average Price per Square Foot ….…
$1,001
0.4%
Properties Sold ……………………….
34
Properties Sold ……………………….
32
-5.9%
Properties Pending Sale ………………
27
Properties Pending Sale ………………
29
7.4%
Properties For Sale …………….……...
202
Properties For Sale …………….……...
223
10.4%
Days on Market (Pending Sale) ….…..
86
Days on Market (Pending Sale) ….…..
70
-18.6%
Percent Under Contract ………….……
13.37%
Percent Under Contract ………….……
13.00%
-2.7%
BEVERLYWOOD
SFR
Median Price ……………………..……. $1,587,500
Median Price ……………………..…….$1,450,000
-8.7%
Average Price per Square Foot ….…
$799
Average Price per Square Foot ….…
$761
-4.8%
Properties Sold ……………………….
36
Properties Sold ……………………….
43
19.4%
Properties Pending Sale ………………
28
Properties Pending Sale ………………
41
46.4%
Properties For Sale …………….……...
76
Properties For Sale …………….……...
106
39.5%
Days on Market (Pending Sale) ….…..
40
Days on Market (Pending Sale) ….…..
48
20.5%
Percent Under Contract ………….……
36.84%
Percent Under Contract ………….……
38.68%
5.0%
BRENTWOOD
SFR
Median Price ……………………..…….$3,337,500
Median Price ……………………..…….$3,100,000
-7.1%
Average Price per Square Foot ….…
$1,051
Average Price per Square Foot ….…
$1,018
-3.1%
Properties Sold ……………………….
60
Properties Sold ……………………….
51
-15.0%
Properties Pending Sale ………………
59
Properties Pending Sale ………………
44
-25.4%
Properties For Sale …………….……...
217
Properties For Sale …………….……...
240
10.6%
Days on Market (Pending Sale) ….…..
58
Days on Market (Pending Sale) ….…..
70
19.3%
Percent Under Contract ………….……
27.19%
Percent Under Contract ………….……
18.33%
-32.6%
BRENTWOOD
CONDO
Median Price ……………………..……. $895,000
Median Price ……………………..……. $1,029,375
15.0%
Average Price per Square Foot ….…
$669
Average Price per Square Foot ….…
$706
5.5%
Properties Sold ……………………….
51
Properties Sold ……………………….
36
-29.4%
Properties Pending Sale ………………
41
Properties Pending Sale ………………
37
-9.8%
Properties For Sale …………….……...
73
Properties For Sale …………….……...
89
21.9%
Days on Market (Pending Sale) ….…..
46
Days on Market (Pending Sale) ….…..
43
-6.5%
Percent Under Contract ………….……
56.16%
Percent Under Contract ………….……
41.57%
-26.0%
BURBANK
SFR
Median Price ……………………..……. $820,000
Median Price ……………………..……. $860,000
4.9%
Average Price per Square Foot ….…
$523
Average Price per Square Foot ….…
$529
1.1%
Properties Sold ……………………….
143
Properties Sold ……………………….
127
-11.2%
Properties Pending Sale ………………
136
Properties Pending Sale ………………
117
-14.0%
Properties For Sale …………….……...
229
Properties For Sale …………….……...
248
8.3%
Days on Market (Pending Sale) ….…..
49
Days on Market (Pending Sale) ….…..
39
-19.7%
Percent Under Contract ………….……
59.39%
Percent Under Contract ………….……
47.18%
-20.6%
BURBANK
CONDO
Median Price ……………………..……. $495,000
Median Price ……………………..……. $557,000
12.5%
Average Price per Square Foot ….…
$441
Average Price per Square Foot ….…
$461
4.5%
Properties Sold ……………………….
33
Properties Sold ……………………….
28
-15.2%
Properties Pending Sale ………………
35
Properties Pending Sale ………………
22
-37.1%
Properties For Sale …………….……...
57
Properties For Sale …………….……...
52
-8.8%
Days on Market (Pending Sale) ….…..
43
Days on Market (Pending Sale) ….…..
39
-9.1%
Percent Under Contract ………….……
61.40%
Percent Under Contract ………….……
42.31%
-31.1%
CALABASAS
SFR
Median Price ……………………..…….$1,295,000
$1,515,000 Median Price ……………………..…….
17.0%
Average Price per Square Foot ….…
$438
Average Price per Square Foot ….…
$454
3.7%
Properties Sold ……………………….
47
Properties Sold ……………………….
49
4.3%
Properties Pending Sale ………………
40
Properties Pending Sale ………………
51
27.5%
Properties For Sale …………….……...
155
Properties For Sale …………….……...
196
26.5%
Days on Market (Pending Sale) ….…..
114
Days on Market (Pending Sale) ….…..
78
-31.8%
Percent Under Contract ………….……
25.81%
Percent Under Contract ………….……
26.02%
0.8%
CALABASAS
CONDO
Median Price ……………………..……. $493,500
Median Price ……………………..……. $510,000
3.3%
Average Price per Square Foot ….…
$421
Average Price per Square Foot ….…
$477
13.3%
Properties Sold ……………………….
6
Properties Sold ……………………….
3
-50.0%
Properties Pending Sale ………………
5
Properties Pending Sale ………………
5
0.0%
Properties For Sale …………….……...
10
Properties For Sale …………….……...
24
140.0%
Days on Market (Pending Sale) ….…..
15
Days on Market (Pending Sale) ….…..
29
94.7%
Percent Under Contract ………….……
50.00%
Percent Under Contract ………….……
20.83%
-58.3%
CHEVIOT HILLS-RANCH PARK
SFR
Median Price ……………………..……. $1,950,000
Median Price ……………………..…….$3,250,000
66.7%
Average Price per Square Foot ….…
$867
Average Price per Square Foot ….…
$830
-4.3%
Properties Sold ……………………….
15
Properties Sold ……………………….
13
-13.3%
Properties Pending Sale ………………
17
Properties Pending Sale ………………
14
-17.6%
Properties For Sale …………….……...
42
Properties For Sale …………….……...
43
2.4%
Days on Market (Pending Sale) ….…..
40
Days on Market (Pending Sale) ….…..
49
24.0%
Percent Under Contract ………….……
40.48%
Percent Under Contract ………….……
32.56%
-19.6%
CULVER CITY
SFR
Median Price ……………………..…….$1,164,500
$1,230,000 Median Price ……………………..…….
5.6%
Average Price per Square Foot ….…
$809
Average Price per Square Foot ….…
$784
-3.1%
Properties Sold ……………………….
56
Properties Sold ……………………….
64
14.3%
Properties Pending Sale ………………
50
Properties Pending Sale ………………
53
60.0%
Properties For Sale …………….……...
96
Properties For Sale …………….……...
125
30.2%
Days on Market (Pending Sale) ….…..
37
Days on Market (Pending Sale) ….…..
43
17.0%
Percent Under Contract ………….……
52.08%
Percent Under Contract ………….……
42.40%
-18.6%
CULVER CITY
CONDO
Median Price ……………………..……. $525,000
Median Price ……………………..……. $558,500
6.4%
Average Price per Square Foot ….…
$531
Average Price per Square Foot ….…
$550
3.6%
Properties Sold ……………………….
53
Properties Sold ……………………….
36
2.9%
Properties Pending Sale ………………
41
Properties Pending Sale ………………
36
-12.2%
Properties For Sale …………….……...
35
Properties For Sale …………….……...
79
49.1%
Days on Market (Pending Sale) ….…..
34
Days on Market (Pending Sale) ….…..
34
0.0%
Percent Under Contract ………….……
77.36%
Percent Under Contract ………….……
45.57%
-41.1%
DOWNTOWN
SFR
Median Price ……………………..……. $387,500
Median Price ……………………..……. $385,000
-0.6%
Average Price per Square Foot ….…
$282
Average Price per Square Foot ….…
$352
24.8%
Properties Sold ……………………….
30
Properties Sold ……………………….
31
3.3%
Properties Pending Sale ………………
25
Properties Pending Sale ………………
31
24.0%
Properties For Sale …………….……...
95
Properties For Sale …………….……...
98
3.2%
Days on Market (Pending Sale) ….…..
51
Days on Market (Pending Sale) ….…..
49
-4.3%
Percent Under Contract ………….……
26.32%
Percent Under Contract ………….……
31.63%
20.2%
DOWNTOWN
CONDO
Median Price ……………………..……. $617,000
Median Price ……………………..……. $600,000
-2.8%
Average Price per Square Foot ….…
$676
Average Price per Square Foot ….…
$702
3.8%
Properties Sold ……………………….
103
Properties Sold ……………………….
78
-24.3%
Properties Pending Sale ………………
91
Properties Pending Sale ………………
81
-11.0%
Properties For Sale …………….……...
310
Properties For Sale …………….……...
320
3.2%
Days on Market (Pending Sale) ….…..
70
Days on Market (Pending Sale) ….…..
65
-8.0%
Percent Under Contract ………….……
29.35%
Percent Under Contract ………….……
25.31%
-13.8%
ENCINO
SFR
Median Price ……………………..……. $1,250,000
Median Price ……………………..…….$1,305,000
4.4%
Average Price per Square Foot ….…
$545
Average Price per Square Foot ….…
$536
-1.7%
Properties Sold ……………………….
112
Properties Sold ……………………….
101
-9.8%
Properties Pending Sale ………………
90
Properties Pending Sale ………………
96
6.7%
Properties For Sale …………….……...
274
Properties For Sale …………….……...
355
29.6%
Days on Market (Pending Sale) ….…..
66
Days on Market (Pending Sale) ….…..
51
-22.6%
Percent Under Contract ………….……
32.85%
Percent Under Contract ………….……
27.04%
-17.7%
ENCINO
CONDO
Median Price ……………………..……. $333,500
Median Price ……………………..……. $339,000
1.6%
Average Price per Square Foot ….…
$338
Average Price per Square Foot ….…
$393
16.3%
Properties Sold ……………………….
50
Properties Sold ……………………….
35
-30.0%
Properties Pending Sale ………………
48
Properties Pending Sale ………………
39
-18.8%
Properties For Sale …………….……...
81
Properties For Sale …………….……...
99
22.2%
Days on Market (Pending Sale) ….…..
62
Days on Market (Pending Sale) ….…..
49
-19.6%
Percent Under Contract ………….……
59.26%
Percent Under Contract ………….……
39.39%
-33.5%
HANCOCK PARK-WILSHIRE
SFR
Median Price ……………………..…….$1,690,000
$1,658,000 Median Price ……………………..…….
-1.9%
Average Price per Square Foot ….…
$770
Average Price per Square Foot ….…
$738
-4.2%
Properties Sold ……………………….
65
Properties Sold ……………………….
58
-10.8%
Properties Pending Sale ………………
58
Properties Pending Sale ………………
51
-12.1%
Properties For Sale …………….……...
143
Properties For Sale …………….……...
189
32.2%
Days on Market (Pending Sale) ….…..
44
Days on Market (Pending Sale) ….…..
47
7.1%
Percent Under Contract ………….……
40.56%
Percent Under Contract ………….……
26.98%
-33.5%
HOLLYWOOD
SFR
Median Price ……………………..…….$1,050,000
Median Price ……………………..……. $999,900
-4.8%
Average Price per Square Foot ….…
$609
Average Price per Square Foot ….…
$685
12.5%
Properties Sold ……………………….
28
Properties Sold ……………………….
21
-25.0%
Properties Pending Sale ………………
21
Properties Pending Sale ………………
18
-14.3%
Properties For Sale …………….……...
62
Properties For Sale …………….……...
75
21.0%
Days on Market (Pending Sale) ….…..
62
Days on Market (Pending Sale) ….…..
60
-3.6%
Percent Under Contract ………….……
33.87%
Percent Under Contract ………….……
24%
-29.1%
HOLLYWOOD
CONDO
Median Price ……………………..……. $725,000
Median Price ……………………..……. $649,000
-10.5%
Average Price per Square Foot ….…
$589
Average Price per Square Foot ….…
$636
8.0%
Properties Sold ……………………….
26
Properties Sold ……………………….
23
-11.5%
Properties Pending Sale ………………
16
Properties Pending Sale ………………
19
18.8%
Properties For Sale …………….……...
66
Properties For Sale …………….……...
77
16.7%
Days on Market (Pending Sale) ….…..
46
Days on Market (Pending Sale) ….…..
75
62.7%
Percent Under Contract ………….……
24.24%
Percent Under Contract ………….……
24.68%
1.8%
HOLLYWOOD HILLS EAST
SFR
Median Price ……………………..…….$1,500,000
$1,440,000 Median Price ……………………..…….
-4.0%
Average Price per Square Foot ….…
$658
Average Price per Square Foot ….…
$685
4.1%
Properties Sold ……………………….
35
Properties Sold ……………………….
39
11.4%
Properties Pending Sale ………………
26
Properties Pending Sale ………………
37
42.3%
Properties For Sale …………….……...
113
Properties For Sale …………….……...
111
-1.8%
Days on Market (Pending Sale) ….…..
67
Days on Market (Pending Sale) ….…..
55
-18.6%
Percent Under Contract ………….……
23.01%
Percent Under Contract ………….……
33.33%
44.9%
LOS FELIZ
SFR
Median Price ……………………..…….$1,720,000
$1,686,000 Median Price ……………………..…….
-2.0%
Average Price per Square Foot ….…
$811
Average Price per Square Foot ….…
$815
0.5%
Properties Sold ……………………….
47
Properties Sold ……………………….
51
8.5%
Properties Pending Sale ………………
41
Properties Pending Sale ………………
47
14.6%
Properties For Sale …………….……...
123
Properties For Sale …………….……...
134
8.9%
Days on Market (Pending Sale) ….…..
52
Days on Market (Pending Sale) ….…..
46
-11.2%
Percent Under Contract ………….……
33.33%
Percent Under Contract ………….……
35.07%
5.2%
LOS FELIZ
CONDO
Median Price ……………………..……. $657,750
Median Price ……………………..……. $702,500
6.8%
Average Price per Square Foot ….…
$532
Average Price per Square Foot ….…
$648
21.8%
Properties Sold ……………………….
6
Properties Sold ……………………….
6
0.0%
Properties Pending Sale ………………
7
Properties Pending Sale ………………
5
-28.6%
Properties For Sale …………….……...
12
Properties For Sale …………….……...
11
-8.3%
Days on Market (Pending Sale) ….…..
65
Days on Market (Pending Sale) ….…..
40
-39.2%
Percent Under Contract ………….……
58.33%
Percent Under Contract ………….……
45.45%
-22.1%
MALIBU
SFR
Median Price ……………………..…….$2,200,000
Median Price ……………………..…….$3,050,000
38.6%
Average Price per Square Foot ….…
$888
Average Price per Square Foot ….…
$925
4.2%
Properties Sold ……………………….
43
Properties Sold ……………………….
20
-53.5%
Properties Pending Sale ………………
36
Properties Pending Sale ………………
20
-44.4%
Properties For Sale …………….……...
264
Properties For Sale …………….……...
288
9.1%
Days on Market (Pending Sale) ….…..
142
Days on Market (Pending Sale) ….…..
106
-25.3%
Percent Under Contract ………….……
13.64%
Percent Under Contract ………….……
6.94%
-49.1%
MALIBU BEACH
SFR
Median Price ……………………..…….$7,362,500
$7,380,000 Median Price ……………………..…….
0.2%
Average Price per Square Foot ….…
$2,349
Average Price per Square Foot ….…
$2,200
-6.3%
Properties Sold ……………………….
8
Properties Sold ……………………….
13
62.5%
Properties Pending Sale ………………
11
Properties Pending Sale ………………
6
-45.5%
Properties For Sale …………….……...
97
Properties For Sale …………….……...
83
-14.4%
Days on Market (Pending Sale) ….…..
128
Days on Market (Pending Sale) ….…..
111
-13.2%
Percent Under Contract ………….……
11.34%
Percent Under Contract ………….……
7.23%
-36.3%
MARINA DEL REY
SFR
Median Price ……………………..……. $2,275,000
Median Price ……………………..…….$1,535,000
-32.5%
Average Price per Square Foot ….…
$795
Average Price per Square Foot ….…
$834
4.9%
Properties Sold ……………………….
25
Properties Sold ……………………….
23
-8.0%
Properties Pending Sale ………………
20
Properties Pending Sale ………………
16
-20.0%
Properties For Sale …………….……...
48
Properties For Sale …………….……...
65
35.4%
Days on Market (Pending Sale) ….…..
53
Days on Market (Pending Sale) ….…..
52
-2.0%
Percent Under Contract ………….……
41.67%
Percent Under Contract ………….……
24.62%
-40.9%
MARINA DEL REY
CONDO
Median Price ……………………..……. $907,500
Median Price ……………………..……. $899,944
-0.8%
Average Price per Square Foot ….…
$706
Average Price per Square Foot ….…
$716
1.4%
Properties Sold ……………………….
72
Properties Sold ……………………….
44
-38.9%
Properties Pending Sale ………………
65
Properties Pending Sale ………………
39
-40.0%
Properties For Sale …………….……...
144
Properties For Sale …………….……...
150
4.2%
Days on Market (Pending Sale) ….…..
45
Days on Market (Pending Sale) ….…..
48
5.0%
Percent Under Contract ………….……
45.14%
Percent Under Contract ………….……
26%
-42.4%
MID LOS ANGELES
SFR
Median Price ……………………..……. $710,000
Median Price ……………………..……. $782,000
10.1%
Average Price per Square Foot ….…
$474
Average Price per Square Foot ….…
$526
11.0%
Properties Sold ……………………….
99
Properties Sold ……………………….
86
-13.1%
Properties Pending Sale ………………
93
Properties Pending Sale ………………
75
-19.4%
Properties For Sale …………….……...
218
Properties For Sale …………….……...
216
-0.9%
Days on Market (Pending Sale) ….…..
48
Days on Market (Pending Sale) ….…..
39
-18.3%
Percent Under Contract ………….……
42.66%
Percent Under Contract ………….……
34.72%
-18.6%
MID WILSHIRE
SFR
Median Price ……………………..……. $860,000
Median Price ……………………..……. $926,500
7.7%
Average Price per Square Foot ….…
$532
Average Price per Square Foot ….…
$671
26.1%
Properties Sold ……………………….
15
Properties Sold ……………………….
16
6.7%
Properties Pending Sale ………………
11
Properties Pending Sale ………………
9
-18.2%
Properties For Sale …………….……...
46
Properties For Sale …………….……...
58
26.1%
Days on Market (Pending Sale) ….…..
37
Days on Market (Pending Sale) ….…..
50
36.8%
Percent Under Contract ………….……
23.91%
Percent Under Contract ………….……
15.52%
-35.1%
PACIFIC PALISADES
SFR
Median Price ……………………..…….$3,340,000
$3,436,000 Median Price ……………………..…….
2.9%
Average Price per Square Foot ….…
$1,064
Average Price per Square Foot ….…
$1,015
-4.6%
Properties Sold ……………………….
55
Properties Sold ……………………….
64
16.4%
Properties Pending Sale ………………
39
Properties Pending Sale ………………
49
25.6%
Properties For Sale …………….……...
153
Properties For Sale …………….……...
206
34.6%
Days on Market (Pending Sale) ….…..
38
Days on Market (Pending Sale) ….…..
50
32.9%
Percent Under Contract ………….……
25.49%
Percent Under Contract ………….……
23.79%
-6.7%
PALMS – MAR VISTA
SFR
Median Price ……………………..…….$1,545,000
$1,415,000 Median Price ……………………..…….
-8.4%
Average Price per Square Foot ….…
$822
Average Price per Square Foot ….…
$834
1.5%
Properties Sold ……………………….
87
Properties Sold ……………………….
59
-32.2%
Properties Pending Sale ………………
75
Properties Pending Sale ………………
55
-26.7%
Properties For Sale …………….……...
150
Properties For Sale …………….……...
167
11.3%
Days on Market (Pending Sale) ….…..
43
Days on Market (Pending Sale) ….…..
49
13.7%
Percent Under Contract ………….……
50%
Percent Under Contract ………….……
32.93%
-34.1%
PLAYA DEL REY
SFR
Median Price ……………………..…….$1,407,250
Median Price ……………………..…….$1,634,565
16.2%
Average Price per Square Foot ….…
$567
Average Price per Square Foot ….…
$780
37.6%
Properties Sold ……………………….
4
Properties Sold ……………………….
6
50%
Properties Pending Sale ………………
5
Properties Pending Sale ………………
11
120%
Properties For Sale …………….……...
33
Properties For Sale …………….……...
44
33.3%
Days on Market (Pending Sale) ….…..
50
Days on Market (Pending Sale) ….…..
42
-15.8%
Percent Under Contract ………….……
15.15%
Percent Under Contract ………….……
25%
65%
PLAYA DEL REY
CONDO
Median Price ……………………..……. $653,500
Median Price ……………………..……. $589,900
-9.7%
Average Price per Square Foot ….…
$621
Average Price per Square Foot ….…
$605
-2.6%
Properties Sold ……………………….
34
Properties Sold ……………………….
31
-8.8%
Properties Pending Sale ………………
24
Properties Pending Sale ………………
29
20.8%
Properties For Sale …………….……...
35
Properties For Sale …………….……...
42
20%
Days on Market (Pending Sale) ….…..
21
Days on Market (Pending Sale) ….…..
36
67.6%
Percent Under Contract ………….……
68.57%
Percent Under Contract ………….……
69.05%
0.7%
PLAYA VISTA
SFR
Median Price ……………………..…….$2,160,000
Median Price ……………………..…….$2,322,500
7.5%
Average Price per Square Foot ….…
$781
Average Price per Square Foot ….…
$761
-2.6%
Properties Sold ……………………….
7
Properties Sold ……………………….
4
-42.9%
Properties Pending Sale ………………
7
Properties Pending Sale ………………
4
-42.9%
Properties For Sale …………….……...
14
Properties For Sale …………….……...
19
35.7%
Days on Market (Pending Sale) ….…..
63
Days on Market (Pending Sale) ….…..
60
-4.6%
Percent Under Contract ………….……
50.00%
Percent Under Contract ………….……
21.05%
-57.9%
PLAYA VISTA
CONDO
Median Price ……………………..…….$1,099,000
Median Price ……………………..…….$1,020,000
-7.2%
Average Price per Square Foot ….…
$653
Average Price per Square Foot ….…
$713
9.2%
Properties Sold ……………………….
31
Properties Sold ……………………….
19
-38.7%
Properties Pending Sale ………………
16
Properties Pending Sale ………………
15
-6.2%
Properties For Sale …………….……...
23
Properties For Sale …………….……...
70
204.3%
Days on Market (Pending Sale) ….…..
23
Days on Market (Pending Sale) ….…..
37
62.8%
Percent Under Contract ………….……
69.57%
Percent Under Contract ………….……
21.43%
-69.2%
SANTA MONICA
SFR
Median Price ……………………..…….$3,450,500
Median Price ……………………..…….$2,795,000
-19.0%
Average Price per Square Foot ….…
$1,208
Average Price per Square Foot ….…
$1,224
1.3%
Properties Sold ……………………….
54
Properties Sold ……………………….
43
-20.4%
Properties Pending Sale ………………
46
Properties Pending Sale ………………
34
-26.1%
Properties For Sale …………….……...
133
Properties For Sale …………….……...
135
1.5%
Days on Market (Pending Sale) ….…..
41
Days on Market (Pending Sale) ….…..
58
42.4%
Percent Under Contract ………….……
34.59%
Percent Under Contract ………….……
25.19%
-27.2%
SANTA MONICA
CONDO
Median Price ……………………..……. $995,000
Median Price ……………………..……. $961,000
-3.4%
Average Price per Square Foot ….…
$1,051
Average Price per Square Foot ….…
$1,042
-0.9%
Properties Sold ……………………….
65
Properties Sold ……………………….
54
-16.9%
Properties Pending Sale ………………
56
Properties Pending Sale ………………
50
-10.7%
Properties For Sale …………….……...
139
Properties For Sale …………….……...
152
9.4%
Days on Market (Pending Sale) ….…..
35
Days on Market (Pending Sale) ….…..
54
51.5%
Percent Under Contract ………….……
40.29%
Percent Under Contract ………….……
32.89%
-18.4%
SHERMAN OAKS
SFR
Median Price ……………………..…….$1,206,250
Median Price ……………………..…….$1,165,000
-3.4%
Average Price per Square Foot ….…
$542
Average Price per Square Foot ….…
$574
5.9%
Properties Sold ……………………….
150
Properties Sold ……………………….
131
-12.7%
Properties Pending Sale ………………
130
Properties Pending Sale ………………
126
-3.1%
Properties For Sale …………….……...
315
Properties For Sale …………….……...
373
18.4%
Days on Market (Pending Sale) ….…..
58
Days on Market (Pending Sale) ….…..
55
-6.4%
Percent Under Contract ………….……
41.27%
Percent Under Contract ………….……
33.78%
-18.1%
SHERMAN OAKS
CONDO
Median Price ……………………..……. $496,250
Median Price ……………………..……. $561,000
13.0%
Average Price per Square Foot ….…
$387
Average Price per Square Foot ….…
$407
5.2%
Properties Sold ……………………….
60
Properties Sold ……………………….
60
0.0%
Properties Pending Sale ………………
52
Properties Pending Sale ………………
60
15.4%
Properties For Sale …………….……...
82
Properties For Sale …………….……...
127
54.9%
Days on Market (Pending Sale) ….…..
37
Days on Market (Pending Sale) ….…..
55
48.5%
Percent Under Contract ………….……
63.41%
Percent Under Contract ………….……
47.24%
-25.5%
SILVER LAKE – ECHO PARK
SFR
Median Price ……………………..…….$1,084,500
$1,100,750 Median Price ……………………..…….
1.5%
Average Price per Square Foot ….…
$712
Average Price per Square Foot ….…
$707
-0.7%
Properties Sold ……………………….
92
Properties Sold ……………………….
86
-6.5%
Properties Pending Sale ………………
80
Properties Pending Sale ………………
82
2.5%
Properties For Sale …………….……...
188
Properties For Sale …………….……...
208
10.6%
Days on Market (Pending Sale) ….…..
47
Days on Market (Pending Sale) ….…..
46
-2.1%
Percent Under Contract ………….……
42.55%
Percent Under Contract ………….……
39.42%
-7.4%
STUDIO CITY
SFR
Median Price ……………………..……. $1,325,000
Median Price ……………………..……. $1,630,000
23.0%
Average Price per Square Foot ….…
$635
Average Price per Square Foot ….…
$680
7.1%
Properties Sold ……………………….
88
Properties Sold ……………………….
67
-23.9%
Properties Pending Sale ……………
77
Properties Pending Sale ………………
66
-14.3%
Properties For Sale …………….……...
214
Properties For Sale …………….……...
210
-1.9%
Days on Market (Pending Sale) ….…..
54
Days on Market (Pending Sale) ….…..
54
0.0%
Percent Under Contract ………….……
35.98%
Percent Under Contract ………….……
31.43%
-12.7%
STUDIO CITY
CONDO
Median Price ……………………..……. $720,000
Median Price ……………………..……. $625,000
-13.2%
Average Price per Square Foot ….…
$478
Average Price per Square Foot ….…
$498
4.2%
Properties Sold ……………………….
47
Properties Sold ……………………….
25
-46.8%
Properties Pending Sale ………………
43
Properties Pending Sale ………………
21
-51.2%
Properties For Sale …………….……...
68
Properties For Sale …………….……...
61
-10.3%
Days on Market (Pending Sale) ….…..
45
Days on Market (Pending Sale) ….…..
39
-13.1%
Percent Under Contract ………….……
63.24%
Percent Under Contract ………….……
34.43%
-45.6%
SUNSET STRIP – HOLLYWOOD HILLS WEST
SFR
Median Price ……………………..…….$1,830,000
$1,824,500 Median Price ……………………..…….
-0.3%
Average Price per Square Foot ….…
$828
Average Price per Square Foot ….…
$921
11.2%
Properties Sold ……………………….
115
Properties Sold ……………………….
78
-32.2%
Properties Pending Sale ………………
105
Properties Pending Sale ………………
83
-21.0%
Properties For Sale …………….……...
487
Properties For Sale …………….……...
521
7.0%
Days on Market (Pending Sale) ….…..
69
Days on Market (Pending Sale) ….…..
64
-7.3%
Percent Under Contract ………….……
21.56%
Percent Under Contract ………….……
15.93%
-26.1%
SUNSET STRIP – HOLLYWOOD HILLS WEST
CONDO
Median Price ……………………..……. $647,500
Median Price ……………………..……. $650,000
0.4%
Average Price per Square Foot ….…
$613
Average Price per Square Foot ….…
$742
21.0%
Properties Sold ……………………….
32
Properties Sold ……………………….
23
-28.1%
Properties Pending Sale ………………
27
Properties Pending Sale ………………
21
-22.2%
Properties For Sale …………….……...
54
Properties For Sale …………….……...
65
20.4%
Days on Market (Pending Sale) ….…..
59
Days on Market (Pending Sale) ….…..
34
-42.2%
Percent Under Contract ………….……
50.00%
Percent Under Contract ………….……
32.31%
-35.4%
TOPANGA
SFR
Median Price ……………………..……. $880,000
$1,094,750 Median Price ……………………..…….
24.4%
Average Price per Square Foot ….…
$551
Average Price per Square Foot ….…
$602
9.3%
Properties Sold ……………………….
20
Properties Sold ……………………….
16
-20.0%
Properties Pending Sale ………………
26
Properties Pending Sale ………………
10
-61.5%
Properties For Sale …………….……...
95
Properties For Sale …………….……...
64
-32.6%
Days on Market (Pending Sale) ….…..
62
Days on Market (Pending Sale) ….…..
67
8.2%
Percent Under Contract ………….……
27.37%
Percent Under Contract ………….……
15.62%
-42.9%
VENICE
SFR
Median Price ……………………..……. $1,962,500
Median Price ……………………..…….$1,900,000
-3.2%
Average Price per Square Foot ….…
$1,114
Average Price per Square Foot ….…
$1,081
-3.0%
Properties Sold ……………………….
52
Properties Sold ……………………….
49
-5.8%
Properties Pending Sale ………………
53
Properties Pending Sale ………………
41
-22.6%
Properties For Sale …………….……...
145
Properties For Sale …………….……...
166
14.5%
Days on Market (Pending Sale) ….…..
54
Days on Market (Pending Sale) ….…..
50
-6.6%
Percent Under Contract ………….……
36.55%
Percent Under Contract ………….……
24.70%
-32.4%
VENICE
CONDO
Median Price ……………………..…….$1,322,500
$1,295,000 Median Price ……………………..…….
-2.1%
Average Price per Square Foot ….…
$851
Average Price per Square Foot ….…
$920
8.1%
Properties Sold ……………………….
4
Properties Sold ……………………….
7
75.0%
Properties Pending Sale ………………
6
Properties Pending Sale ………………
8
33.3%
Properties For Sale …………….……...
25
Properties For Sale …………….……...
19
-24.0%
Days on Market (Pending Sale) ….…..
65
Days on Market (Pending Sale) ….…..
53
-18.7%
Percent Under Contract ………….……
24.00%
Percent Under Contract ………….……
42.11%
75.4%
WEST HOLLYWOOD
SFR
Median Price ……………………..…….$1,733,750
$1,750,000 Median Price ……………………..…….
0.9%
Average Price per Square Foot ….…
$870
Average Price per Square Foot ….…
$1,076
23.7%
Properties Sold ……………………….
34
Properties Sold ……………………….
23
-32.4%
Properties Pending Sale ………………
29
Properties Pending Sale ………………
26
-10.3%
Properties For Sale …………….……...
84
Properties For Sale …………….……...
108
28.6%
Days on Market (Pending Sale) ….…..
57
Days on Market (Pending Sale) ….…..
33
-41.5%
Percent Under Contract ………….……
34.52%
Percent Under Contract ………….……
24.07%
-30.3%
WEST HOLLYWOOD
CONDO
Median Price ……………………..……. $720,000
Median Price ……………………..……. $770,000
6.9%
Average Price per Square Foot ….…
$702
Average Price per Square Foot ….…
$728
3.7%
Properties Sold ……………………….
93
Properties Sold ……………………….
67
-28.0%
Properties Pending Sale ………………
82
Properties Pending Sale ………………
60
-26.8%
Properties For Sale …………….……...
171
Properties For Sale …………….……...
197
15.2%
Days on Market (Pending Sale) ….…..
47
Days on Market (Pending Sale) ….…..
41
-12.1%
Percent Under Contract ………….……
47.95%
Percent Under Contract ………….……
30.46%
-36.5%
WEST LOS ANGELES
SFR
Median Price ……………………..…….$1,355,000
$1,600,000 Median Price ……………………..…….
18.1%
Average Price per Square Foot ….…
$769
Average Price per Square Foot ….…
$781
1.6%
Properties Sold ……………………….
27
Properties Sold ……………………….
28
3.7%
Properties Pending Sale ………………
22
Properties Pending Sale ………………
26
18.2%
Properties For Sale …………….……...
55
Properties For Sale …………….……...
71
29.1%
Days on Market (Pending Sale) ….…..
43
Days on Market (Pending Sale) ….…..
30
-29.3%
Percent Under Contract ………….……
40.00%
Percent Under Contract ………….……
36.62%
8.5%
WEST LOS ANGELES
CONDO
Median Price ……………………..……. $815,500
Median Price ……………………..……. $844,755
3.6%
Average Price per Square Foot ….…
$584
Average Price per Square Foot ….…
$639
9.4%
Properties Sold ……………………….
38
Properties Sold ……………………….
31
-18.4%
Properties Pending Sale ………………
28
Properties Pending Sale ………………
28
0.0%
Properties For Sale …………….……...
45
Properties For Sale …………….……...
60
33.3%
Days on Market (Pending Sale) ….…..
28
Days on Market (Pending Sale) ….…..
40
40.7%
Percent Under Contract ………….……
62.22%
Percent Under Contract ………….……
46.67%
-25.0%
WESTCHESTER
SFR
Median Price ……………………..…….$1,180,000
$1,200,250 Median Price ……………………..…….
1.7%
Average Price per Square Foot ….…
$641
Average Price per Square Foot ….…
$694
8.3%
Properties Sold ……………………….
89
Properties Sold ……………………….
68
-23.6%
Properties Pending Sale ………………
81
Properties Pending Sale ………………
64
-21.0%
Properties For Sale …………….……...
144
Properties For Sale …………….……...
141
-2.1%
Days on Market (Pending Sale) ….…..
39
Days on Market (Pending Sale) ….…..
46
17.0%
Percent Under Contract ………….……
56.25%
Percent Under Contract ………….……
45.39%
-19.3%
WESTCHESTER
CONDO
Median Price ……………………..……. $501,000
Median Price ……………………..……. $505,000
0.8%
Average Price per Square Foot ….…
$482
Average Price per Square Foot ….…
$519
7.7%
Properties Sold ……………………….
5
Properties Sold ……………………….
5
0.0%
Properties Pending Sale ………………
6
Properties Pending Sale ………………
2
-66.7%
Properties For Sale …………….……...
9
Properties For Sale …………….……...
8
-11.1%
Days on Market (Pending Sale) ….…..
14
Days on Market (Pending Sale) ….…..
10
-31.0%
Percent Under Contract ………….……
66.67%
Percent Under Contract ………….……
25.00%
-62.5%
WESTWOOD – CENTURY CITY
SFR
Median Price ……………………..…….$2,163,000
$2,110,000 Median Price ……………………..…….
-2.5%
Average Price per Square Foot ….…
$870
Average Price per Square Foot ….…
$917
5.4%
Properties Sold ……………………….
36
Properties Sold ……………………….
45
25.0%
Properties Pending Sale ………………
36
Properties Pending Sale ………………
31
-13.9%
Properties For Sale …………….……...
93
Properties For Sale …………….……...
95
2.2%
Days on Market (Pending Sale) ….…..
39
Days on Market (Pending Sale) ….…..
45
17.3%
Percent Under Contract ………….……
38.71%
Percent Under Contract ………….……
32.63%
-15.7%
WESTWOOD – CENTURY CITY
CONDO
Median Price ……………………..……. $899,000
$1,025,000 Median Price ……………………..…….
14.0%
Average Price per Square Foot ….…
$746
Average Price per Square Foot ….…
$736
-1.3%
Properties Sold ……………………….
117
Properties Sold ……………………….
109
-6.8%
Properties Pending Sale ………………
105
Properties Pending Sale ………………
91
-13.3%
Properties For Sale …………….……...
278
Properties For Sale …………….……...
331
19.1%
Days on Market (Pending Sale) ….…..
61
Days on Market (Pending Sale) ….…..
49
-18.3%
Percent Under Contract ………….……
37.77%
Percent Under Contract ………….……
27.49%
-27.2%
WOODLAND HILLS
SFR
Median Price ……………………..……. $804,500
Median Price ……………………..……. $884,500
9.9%
Average Price per Square Foot ….…
$386
Average Price per Square Foot ….…
$397
2.8%
Properties Sold ……………………….
220
Properties Sold ……………………….
146
-33.6%
Properties Pending Sale ………………
208
Properties Pending Sale ………………
128
-38.5%
Properties For Sale …………….……...
522
Properties For Sale …………….……...
398
-23.8%
Days on Market (Pending Sale) ….…..
58
Days on Market (Pending Sale) ….…..
52
-10.4%
Percent Under Contract ………….……
39.85%
Percent Under Contract ………….……
32.16%
-19.3%
WOODLAND HILLS
CONDO
Median Price ……………………..……. $415,000
Median Price ……………………..……. $450,000
8.4%
Average Price per Square Foot ….…
$421
Average Price per Square Foot ….…
$437
3.8%
Properties Sold ……………………….
29
Properties Sold ……………………….
29
0.0%
Properties Pending Sale ………………
30
Properties Pending Sale ………………
22
-26.7%
Properties For Sale …………….……...
57
Properties For Sale …………….……...
72
26.3%
Days on Market (Pending Sale) ….…..
47
Days on Market (Pending Sale) ….…..
53
13.8%
Percent Under Contract ………….……
52.63%
Percent Under Contract ………….……
30.56%
-41.9%
Glossary of Terms
Median Price: A value that separates the upper half of prices from the lower half of prices. It can be interpreted like an average, however the extreme prices (high and low) don’t hold undue. Average Price per Square Foot: The price per each property divided by their respective square footage then averaged across all properties sold in the area for a given time period. Properties Sold: The number of property transactions that closed and transferred ownership. Properties Pending Sale: The number of properties that entered escrow in preparation for sale.
Properties For Sale: The number of properties on the market and seeking buyers. Days on Market (Pending Sale): The number of days that properties currently in escrow were on the market.
Absorption Rate: The rate at which the inventory of home for sale are being sold. Percent Under Contract: The ratio of properties to properties sale.
Disclaimer
The Market Within A Market Report is brought to you by Michael Lewis Marketing Suite, a highend, luxury consulting, brand building, marketing firm located in California and Florida. www.michaellewismarketingsuite.com Information obtained from Broker Metrics and DataQuick. Broker Metrics and DataQuick statistics are subject to change due to individual real estate company reporting disciplines. The information provided herein is from sources we believe to be reliable. While we do not doubt its accuracy, we have not verified it and make no representations, guarantees or warranties about it.