RED DEER RED DEER COUNTY BULL & HEIFER SALE

“One stop shopping”, “the Best of Both Worlds (or in this case, four worlds)”, etc., have all been used over the years to promote bull sales that offer multiple breeds of bulls available. Well, to use another cliche’, if the shoe fits, wear it! But to add to the basic fact that the Red County Sale has diversification amongst its offering, is the quality that is presented that is most probably better than what traditional sales did. We have personally screened and then invited each and every one of these breeders to be included, geographically, versus people just sending random entries in. They all understand that to be a part of this sale, that bulls aren’t sold ahead of time, but as many of the best bulls they can make annually all come here.

Representing the Polled Hereford section, now for many years, once again we are very pleased to have the Bricker’s Chestermere program bring what could arguably be their best set of bulls ever! It’s always interesting to view these bulls, seeing their solid quality which leads to an understanding of how they tie together in a true breeding program. Shouldn’t be a surprise, the herd has been developed for decades & decades through a successful multi-generational family commitment.

Pieschel Farms, from the time they have become our Angus section reps, have complimented the sale in a huge way, both with the high caliber bulls they bring to sell but also their wonderful demeanour as people and good stockmen. Breed for breed, quality for quality, the Pieschel bulls are serious herd improvers for anyone!

We initiated the Charolais division to the Red Deer County Sale last year, mostly because of the great find in Eagle Valley Farms whom accepted our invitation. This is a leading edge program of modern day genetics, that is very methodically bred for a purpose - QUALITY! In their freshman appearance last year, the EVF bulls sold to several reputable cattlemen. I predict that the sooner you buy an EVF bull, the better the value as the reputation will reflect the price in the years to come.

Simmental was the original breed to the sale, as many of you know. But also an original to the sale is the long running program of Oh Kay Farms, the Lougheed family. Three generations of family, with the 4th now riding in the “buddy seat”, operate this reputable herd. There is a solid list of repeat buyers that follow these bulls on an annual basis mostly because of the known performance and pounds the Oh Kay bulls bring to the payweight of a fall cheque!

Red Top Livestock has rapidly built a hugely credible reputation for their product, not by accident, as a very methodical thought processes on cattle type and genetics has been used, combined with very well thought out investments on EXCELLENT herdsires! This years group will feature a hell of group of sons by Roosevelt. But… just because the herd name is Red Top, DO NOT miss checking out the scale crushing black baldy within!

The Applecross program is a a wisely maternal developed herd, with great depths of cow family significance, particularly relative to the well respected Dora Lee herd. The Smalls are wonderful people to work with that can probably be given credit as

MARCH 11, 2023 1:00 PM INNISFAIL AUCTION MART

pioneers of Polled Fleckvieh cattle. They astutely understand the value of quality “on premise” herdbulls to mate with these deep cow families. This relates to a true breeding program, not just another multiplier. The Applecross string offers tanto-red coloured bulls and probably eliminates de-horning of Fullblood Simmental sired calves, regardless of your cows.

The Keato Meadows bulls are also Fullblood Fleckvieh cattle with a focus on building them with polled heads, but not giving up performance. Keato Meadows has not only “lead-off” but topped the sale more than once. These bulls often come with a bit of extra age too, for a breeding advantage, plus all the other genetic attributes. This is a good young family that have a passion for genetics.

Double Q Simmentals, not only come in their sophomore appearance at the Red Deer County Sale with their unique alphabet name, but have two heavy-haired bulls that are really long bodied and are both sired by their resident herdsire. With four young kids on the “payroll” helping Mom do chores every day, you know these bulls are bombproof!

We welcome a very nice young man from the Wild West of Little Dodge City, aka, Caroline, Alberta in Jayden Warren with his J Bar outfit. He’s raised in cow country with good cattlemen and has a passion for Simmental cattle. This 16 year old rancher has a bright future with his honesty towards his own views of his own cattle, which is a very healthy start. These are bulls that are developed to be more appreciated every day you own them, and will perform with a longevity purpose that equals monetary value for you!

Join us for all your bull needs in Innisfail,