C: 56.06 Y: 0 M: 49.02 K: 0 C: 25 Y: 40 M: 65 K: 0 C: 40 Y: 65 M: 90 K: 35 C: 0 Y: 0 M: 0 K: 60 C: 0 Y: 0 M: 0 K: 51
C: 44.86 Y: 70.88 M: 0 K: 0
C: 56.06 M: 0 Y: 49.02 K: 0
C: 0 M: 0 Y: 0 K: 100
C: 0 M: 28 Y: 63 K: 0
C: 29 M: 0 Y: 0 K: 0
C: 30 Y: 50 M: 75 K: 10 C: 0 Y: 31 M: 0 K: 0
C: 100 M: 0 Y: 0 K: 0
C: 0 Y: 0 M: 0 K: 60 C: 40 Y: 50 M: 0 K: 0
C: 78 Y: 8 M: 38.08 K: 33
C: 85 Y: 50 M: 0 K: 0
C: 0 Y: 0 M: 0
C: 0 Y: 0 M: 0 K: 40
Table of Contents Story Line Characters Logo Patterns Icons Character Scale Borders Product Color Guide Fonts Legal
1 3-4 6 8-9 11-12 13 15-16 17 18 19 20
Story Line Kanister kidz are kids that like to turn graffiti into art. They know that most people think of graffiti as ugly and unwanted. Keez and Leez have been friends since high school. One day they got to talking about art and where they found their passion with art. They would hear how people would be discouraged by the graffiti and how it would attract others to mark up walls on businesses and other property. So one day they decided to try to make the ugly graffiti into something creative and positive rather than vandalism.
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Characters
C: 56.06 Y: 0 M: 49.02 K: 0 C: 25 Y: 40 M: 65 K: 0 C: 40 Y: 65 M: 90 K: 35
Leez
C: 0 Y: 0 M: 0 K: 60 Leez found graffiti to be challengC: 0 With time, he could ing at first. Y: 0 into characters. He felt turn letters 0 express himself turnthat heM: could ing intoK:a51 positive sight, something that is pleasing to ones eyes as 78 art is about. that is C: what Y: 8 M: 38.08 K: 33 C: 0 Y: 0 M: 0 K: 100
3
C: 44.86 Y: 70.88 M: 0 K: 0 C: 30 Y: 50 M: 75 K: 10 C: 0 Y: 31 M: 0 K: 0 C: 0 Y: 0 M: 0 K: 60
Keez
C: 40 Y: 50 M: 0 K: 0
Keez graduated from an Art school in LA. He has a unique way of blending colors into something that is “eye catching� as well as inspiring. He likes to show people that graffiti really can be a form of art, rather than vandalism.
C: 85 Y: 50 M: 0 K: 0
4
C: 0 Y: 0 M: 0 K: 40
Logo
C: 56.06 M: 0 Y: 49.02 K: 0
C: 0 M: 0 Y: 0 K: 100
C: 0 M: 28 Y: 63 K: 0
C: 29 M: 0 Y: 0 K: 0
C: 100 M: 0 Y: 0 K: 0
6
Patterns
Pattern 4
Pattern 5
Pattern 10 Pattern 3
8
Pattern 6
Pattern 9
Pattern 8
Pattern 7
9
Icons
Icon 8
Icon 4
Icon 7
Icon 5
11
Icon 3
Icon 6
Icon 2
Icon 1
12
Character Scale
13
Borders
Border 7
Border 5 Border 6 Border 8
15
Border 4
Border 3
Border 2
Border 1 16
Product
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Color Guide PMS: 4655 PMS: 1485
PMS: 331
PMS: 398 PMS: 256
PMS: 730 PMS: 1495
PMS: 316
PMS: 217
PMS: 442
PMS: 2958
PMS: 2573
PMS: 424
PMS: 2995
PMS:2567
PMS: 4965
PMS: 2716 PMS: 2567
PMS: 425
PMS:386
PMS: 285
PMS: black
PMS: 300
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Fonts PlanetBensonTwo-Regular
LaksOner 19
Legal
Art Approvals Because the art approval process requires several distinct and important steps, we ask that licensees submit their work as early as possible and at all stages of development. By doing this, you enable Kanister Kidz to provide meaningful feedback early in the development process and avoid costly delays. Allow at least ten (10) working days for each stage of the approval process. Please include a separate submission for each approval stage from concept through final product sample. Please state on each submission form any special requirements or limitations, as well as information required for that stage of the approval process. For all submissions, a duplicate set of photographs or color copies is required. All changes requested by Kanister Kidz are the responsibility of the licensee to complete before resubmission. My written approval must be obtained before moving to the next phase of production. A Kanister Kidz legal notice and/or any other legal notice we may instruct you to use must be included on all articles, including but not limited to product, pieces of product utilizing property related characters, collateral or support materials. Approval Stages: Product must be submitted for approval at each stage of production. These stages include, but are not limited to: Concept, Tight Pencil/Layout, Color Comp, Final Art/Mechanical/Chromalin, Pre-Production Sample, Final Production Sample. All support materials for each product must also be submitted for approval at each stage of production. These materials include, but are not limited to: POP Displays, Packaging, Brochures, Sales Sheets/Catalogs, Collateral, Promotional Items.
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