There's no place like Home-August 28, 2019 by LakerLutzNews

There’s no place like in PASCO & NORTH HILLSBOROUGH

Bexley Is Top-Selling Community In Tampa Bay

rospective homebuyers don’t have to travel far to experience one of the country’s best master-planned communities. Real estate advising group, RCLCO, has named Bexley by Newland the top-selling master-planned community in Tampa Bay, and one of the top 50 in the United States, in its annual survey. At Bexley, home sales are up more than 45 percent at the mid-year mark this year, compared to the same time last year. That is in comparison to a national average increase of 3%, according to the survey. “It’s always rewarding to see our community plans come to life,” said Pam Parisi, vice president of marketing for Newland. “Becoming the best-selling community in Tampa Bay is part strategic planning, part providing home designs for a range of buyers, and part incredible word-of-mouth from our Bexley families who are constantly sharing their pride in this great community.” Bexley offers a variety of floor plans from low-maintenance townhomes, to one- and two-story single-family starting in the mid $200,000s, as well as luxury homes, from some of the best-known builders in the country. Homebuyers can tour 11 models at Bexley, built by Cardel Homes, David Weekley Homes, Lennar, Homes by West Bay and Arthur Rutenberg Homes. Pulte will soon join the com-

munity’s list of builders, with the opening of its model home later this year. Del Webb Bexley, a 55-plus community, also offers an additional six model homes to tour. Located in Land O’ Lakes along the in-demand State Road 54 corridor, Bexley provides a prime location convenient to many of the area’s diverse attractions. At the heart of the award-winning

community is The Bexley Club, where people enjoy scenic lakefront views at the Twisted Sprocket Café. The restaurant is open to the public for breakfast, lunch and happy hour, and offers an outstanding menu of breakfast items, gourmet lunches, desserts, smoothies, wine, craft beer and coffee drinks. Next door to the clubhouse, Suncoast Trailside Bicycles sells a vari-

ety of bikes, gear and clothing, and offers repairs and rentals. If you’re looking to cycle around the community or hit the Bexley BMX pump track, you’ll find everything you need at this one-stop shop. Two additional buildings make up The Bexley Club: a cardio-focused fitness center and a screened-in game room with air hockey, foosball and a pool table. There are also two resort-style pools, an outdoor fire pit and an event lawn. Bexley was designed so that residents can enjoy the great outdoors. The community is home to miles of multi-surface Avid™ trails, ideal for walking, biking, jogging and strollers. Along the way, residents can utilize several Fit Stations, which add fun and variety to workouts. Several community parks dot the landscape at Bexley. Sports lovers of all ages use Mud, Sweat and Gears Park for impromptu soccer or football games, and younger kids spend hours on the custom-built wonderland designed by Asheville Playgrounds. Dogs and their owners enjoy the BarkYard, a park to call their own with separate spaces for big and small dogs. Best of all, Bexley offers an exclusive Resident for a Day program, which gives potential residents a chance to experience the amenities, trails and café first-hand. To learn more, visit BexleyFlorida.com, or call (813) 425-7555.

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August 28, 2019

‘Wow’ Kitchen Makes New Model Top Seller For ICI Homes

n late June, ICI Homes opened its new Costa Mesa model in Asturia, and already it has become the community’s bestselling floor plan for this premium builder. “The reception to our new model has been overwhelming,” said Ron Ferguson, division manager for ICI Homes. “People absolutely love the huge kitchen and its extra-large island, which is a standard feature in this home. Plus, the model’s closet-size, walk-in pantry, that is cleverly hidden behind cabinetry, is a stand-out feature that everyone wants.” The Costa Mesa model overlooks a tranquil lake not far from the entrance to Asturia, an award-winning, master-planned community in Odessa, located one mile west of the Suncoast Parkway on State Road 54. Located in the community’s recently opened Phase III, this one-story home showcases 2,565 square feet of living area, with four bedrooms, three baths and a three-car garage. It is designed for all kinds of families — young professionals just starting out, those with young and school-aged children, and empty-nesters. “The Costa Mesa’s open floor plan is perfect for entertaining,” said Ferguson. “Its gathering room, gourmet kitchen and dining room are one expansive space highlighted by lots of windows that capture tons of natural light.” ICI Homes has a second model, the Serena, in Asturia’s second phase. This beautiful home has recently become available for sale, and can even include the model’s professionally decorated, high-end furnishings for families wanting a turn-key home that is ready now. The builder has 38 homesites available in Asturia’s Phase III, and a few remaining in Phase II, with many lots backing up to conservation and water. Prices begin in the

The Costa Mesa’s closet-size, walk-in pantry is hidden behind this beautiful kitchen cabinetry on the far left.

high $300s, which include the home, lot and design center options. ICI Homes has over a dozen distinctive floor plans to choose from, all which are easily customized. For families not wanting to build, the builder has several quick inventory homes available now or within the next few months. Amenities in this 550-home community include a unique trails system that winds through wetlands, parks and neighborhoods, and an award-winning Amenity Center that includes a zero-entry pool, contemporary community center and state-of-the-art fitness center.

COMING SOON WESLEY CHAPEL

The next ICI Home community in Tampa Bay will be in Wesley Chapel in the prestigious Wiregrass Ranch area. This new community will be called Persimmon Park, and is located behind The Shops at

Wiregrass, and south of the Estancia entrance off of Bruce B Downs and Chauncy Road. “This is our first project in Wesley Chapel, and we are very excited to be in this vibrant community” said Ferguson. “We will be introducing our first neo-traditional homes in Persimmon Park, with all-new floor plans that feature front porches, and garages at the back of the home.” Construction on the community’s infrastructure is underway, and model homes and sales are expected to open in the spring of 2020. ICI Homes prices are expected to begin in the mid $200s, with larger homes selling in the $400s. Persimmon Park is being designed as a walkable community with a downtown park and trails that lead to shopping and dining at The Shops of Wiregrass, to AdventHealth Wesley Chapel, and to neighborhood schools.

FINAL HOMES IN BEXLEY

If you’re looking for a new home

in Land O’ Lakes, this is the last chance to buy an ICI Home in Bexley, an award-winning community next to the Suncoast Parkway with thousands of acres of preserved wetlands, miles of recreational trails and unique amenities, including a bike shop and café. ICI Homes is building its final three homes in Bexley, all on large 70-foot lots. A Costa Mesa quick move-in home will be ready in September, and the slightly smaller Egret VII will soon be under construction. Both homes have very open floor plans with lots of windows and natural lighting. Since ICI Homes was established in 1980, the company has built over 4,000 single-family homes in Florida, including the Tampa Bay area, and has earned several prestigious awards for design and innovation. The sales center for Asturia and Bexley is at 2112 Secret Cove in Odessa, (813) 359-0264. Models are open 10 a.m. to 6 p.m. Monday through Saturday, and noon to 6 p.m. on Sunday.

Imagina ation. Customization. Innnovation.

ICI HO OMES SHOWCA ASE HOMES For More e Information call (813) 252-1108 2 or visit www.ICIHomes.com w A

sk us our cu about r incen rent tive!

Serena a — 15146 Aviless Parkway 4 Bed / 3 Bath / 2 Car / 2,217 sq. ft.

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Costa Mesa — 3974 Blue Lantana Ln Ln. 4 Bed / 3 Bath / 3 Car / 2,565 sq. s ft.

$486,011

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e subject to change. See a Sales Associate for details. Interve Prices and offerings are est Construction of Tampa, LLC 2660 Cypress Ridge Blvd, Suite 104, Wesley y Chapel, p FL 33544 / CGC #152 23402

August 28, 2019

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Live Life On The Patio With Palm Casual!

his is the perfect time of year to improve the comfort and look of your patio. Visit Palm Casual Patio Furniture in Tampa to ensure the best quality at guaranteed lowest prices. Palm Casual Tampa has one of the largest collections of patio furniture, and is a great place to begin your patio makeover. In business since 1979, this trusted, family owned business offers a full line of outdoor furniture made from wicker, teak, aluminum, cast aluminum and recycled plastics, all fitted with Sunbrella fabrics that are designed for Florida’s sun and warm weather. This five star company has grown to become the number one patio furniture supplier in the U.S. In addition to its Tampa store, Palm Casual has 17 additional factory showrooms in the southeast, and also manufactures and sells

its furniture to hundreds of retail dealers. Buying direct from their factory showrooms allows consumers to save. Palm Casual’s Sunbrella fabrics can match your current furniture, or let you create a whole new look for your patio. Cushions are manufactured in Florida and come with a very quick turnaround. Owners Steve and Lori Moreland, along with their daughter Christa and grandbaby Shane, invite you to stop in and check out their showroom, and learn how comfortable and fashionable their furniture is. All Palm Casual Furniture comes with a 30-day trial period with a full refund — something the family has offered customers for over 40 years! Visit Palm Casual’s local store at 7008 N. Dale Mabry Highway, from 9 a.m. to 5 p.m., Monday through Saturday. Call (813) 884-3958.

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Local Ownership Keeps Customers Coming Back Special to The Laker / Lutz News

It’s the local ownership and management of Hudson Square Coastal Furniture that keeps customers coming back, again and again. “Our sales are up every year with very little advertising, because our customers are so pleased with the quality of our furniture and the service we provide. They come back on a regular basis to see what’s new, and tell their friends about us,” said Luther Moore, founder and owner Hudson Square Coastal Furniture and Mattresses. Moore opened his first store in Hudson in 2008, and followed up with a second store in Zephyrhills three years later. These two stores specialize on colorful, comfortable furniture that gives homes a contemporary, beachy, coastal look and feel. “Our furniture makes people smile and feel good,” said Sheri Weber, manager of the Zephyrhills store. “Our store is full of quality furniture that is perfect for Florida living, including smaller pieces ideal for apartments and senior communities.” Weber and her counterpart in Hudson, Dennis Payne, have been local managers since their stores opened, and also live in the community where they work. “The person who sold you will be the same person helping you if there is a problem,” said Moore. “We believe 100 percent in customer service, and that begins by having salespeople who work with you through the entire process, from purchase to delivery to returns.” Hudson Square is also known for its fair prices.

“We don’t run bogus sales, where furniture is marked up 50% or 60%, just so the retailer can then mark them down to a ‘sale’ price,” said Moore. “No business can sell their products for 50% off – they would go out of business! In my opinion, these sales are an insult to your intelligence.” Over 90 percent of Hudson Square’s upholstered furniture and mattresses are made in the U.S. “When we sell a mattress, you typically get a full warranty for all 10 years,” said Moore, who added that most national mattress brands pro-rate their warranties. Also setting itself apart from the chains is that Hudson Square customers can buy furniture and mattresses off the floor – something few chain stores allow. “Customers typically have to wait three weeks to three months for their furniture to be delivered. But not here — we can deliver as soon as a customer wants –even the same day,” said Moore. For customers wanting to choose their fabric, they can also place custom orders. Hudson Square has hundreds of fabric and leather swatches in every color and pattern imaginable. The store rounds itself out with a huge variety of unique home accessories that are always discounted 15%. Hudson Square Coastal Furniture is open seven days a week. “We invite folks to visit our stores and see for themselves the quality of our furniture and beds, our large selection of styles and sizes, and browse our inventory of fun accessories to complement your home,” said Moore.

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August 28, 2019

A SPECIAL ADVERTISING SECTION IN THE LAKER/LUTZ NEWS • 813-909-2800 • LAKERLUTZNEWS.COM

Avalon Park West Brings The Arts To East Pasco

valon Park West and the Pasco Fine Arts Council are bringing art and cultural events, exhibits and workshops to East Pasco County through a new public-private partnership. This partnership kicks off in September with a series of art exhibits at the Welcome Center at Avalon Park West in Wesley Chapel, at 33613 State Road 54. The first event will showcase Suzanne Natzke, an accomplished watercolor artist and Pasco County resident. An artist reception for Natzke will take place Friday, Sept. 27 from 6 p.m. to 8 p.m., along with live music by Jared Violin. The public is invited to meet the artist and enjoy the music at this free community affair, and enjoy complimentary wine and refreshments. Natzke’s paintings will be displayed through the end of October in Avalon’s Welcome Center, and after her show closes, a new artist will be featured. A total of six artist exhibits are planned during the first year of the new partnership with Pasco Fine Arts Council and Avalon Park West, all hosted at the Welcome Center for East Pasco residents. “This partnership brings great opportunities to expand the arts to not only our community, but the entire east side of the county,” says Stephanie Lerret, senior vice president of marketing and community relations for the Avalon Park Group. “It is our vision to build Downtown Avalon Park West as the cultural and event center of East Pasco County.” The first phase of Downtown Avalon Park West is currently under construction, and is projected to open next summer. Included in the plans for Downtown is a dedicated Arts Gallery, that will be the permanent East Pasco home for the Pasco Fine Arts Council. “We’re very excited about expanding the presence of the Fine Arts Council to East Pasco County,” says Jo Baughman, director of the Council. “It will be thrilling to feature local artists and discover new artists through these events and educational opportunities, made possible through the partnership with Avalon Park West.” For Baughman, who has been involved in the Pasco Fine Arts Council for 22 years, and director for the past four, the invitation from Avalon Park West to work together accomplishes a long-held dream. “This has been a long time coming, and will be a tremendous help to the artist community and our patrons,” said Baughman. “It’s been really hard to service the entire

Avalon Park West Nestled in serene natural surroundings, Avalon Park West is a master-planned community planned for 4,800 residential homes and over a half million square feet of commercial and civic uses where residents will be in walking and bike riding distance to schools, shops, restaurants, workplaces and recreational amenities. Avalon Park West is a traditional community of small-town life where you can Live, Learn, Work and Play. For more on Avalon Park West, visit AvalonParkWest.com, or call Stephanie Lerret at (407) 427-6073.

Pasco Fine Arts Council

Celebrating their new partnership with the Pasco Fine Arts Council are (left to right) Stephanie Lerret, marketing and community relations for Avalon Park Group; Jo Baughman, director of the Pasco Fine Arts Council; and, Beat Kahli, president and CEO of Avalon Park Group.

The Pasco Fine Arts Council Inc., is a public entity created by the Pasco County Board of County Commissioners on Sept. 1, 1978 as a nonprofit organization with the County to encourage community involvement in the arts, provide art education to the community, and to be a leader in stimulating art and cultural entities throughout Pasco County. For more on the Pasco Fine Arts Council, visit PascoArts.org, or contact Jo Baughman at (727) 845-7322 or pacart4@gmail.com.

Paintings by watercolor artist Suzanne Natzke will be the first of six art exhibits hosted by the Pasco Arts Council at Avalon Park West in Wesley Chapel.

county without a location in East Pasco, and when Avalon Park contacted us last February and asked if they could partner with us, it was completely unexpected, and we were completely overjoyed!” The vision the leaders at Avalon Park West have for the arts in their master-planned community meshes perfectly with that of the Pasco Fine Arts Council. “We want to have art classes and workshops for our community, and a place to share artwork created by

students and adults,” said Lerret. “As it turns out, the Fine Arts Council has been providing these types of programs for years, and all they needed was a place in East Pasco to bring their programs and exhibits to our residents in Wesley Chapel, Zephyrhills, San Antonio and Dade City.” One of the first youth programs the Fine Arts Council will be moving to its Avalon Park West location is the Middle School Photography competition it hosts annually in

conjunction with Pasco County Schools. “This is part of our Kids In Arts program, and is a photography competition where students earn first, second and third place recognition in each grade level,” said Baughman. “We are so excited to now have exhibit space to share these photos with the public.” For more information on the artist schedule and upcoming events, please visit AvalonParkWest.com or PascoArts.org.

Over 700 Homes Sold In Avalon Park West

vex Homes and Beazer Homes are the exclusive builders in Avalon Park West, a 1,650-acre master-planned community in Wesley Chapel, located 7.5 miles east of I-75 on State Road 54. “We have built over 500 homes in the past five years, and 200 more are under contract,” said Stephanie Lerret, senior vice president of marketing and community relations for Avalon Park Group. “It is very rewarding to offer local residents affordable homes for first-time homebuyers, as well as luxurious, move-up homes for families wanting a larger home in a community like ours that offers great schools and so much to do.” Single-family homes in Avalon Park West start in the mid-$200s, and are built on a variety of lot styles, including conservation, corner and pond view. The final 40 lots are selling fast in Cypress Village — the first neighborhood built in the community. And, both builders are also building in the new Hawthorne Village neighborhood, with Avex Homes also offering the first townhomes in Avalon Park West. “Our builders have 13 inventory homes ready, right now, for quick move-in,” said Lerret. “We can get families into their new home before the holiday season begins.” Avex Homes are solidly built with rich architectural detail, and a traditional focus on front porches and garages behind the home, which are accessed through an alley or ribbon driveway. Its neo-traditional floor plans encourage families to wave at neighbors walking by, and to get to

St. Augustine III by Beazer

Jesup II by Avex

Avex Homes and Beazer Homes are the exclusive builders at Avalon Park West in Wesley Chapel.

know them and invite them inside their home. Avex has three inventory homes ready now that come with $7,500 in closing costs. Two quick move-in homes are the one-story Escambia at 1,832 square feet, for $257,010 and $258,890. A two-story home, the Alexander, is also available at 2,145 square feet, for $269,720. Avex Homes also is accepting presales for its new townhome series. Three floor plans are available, all with two-car garages at the rear of the homes. Square footage ranges from 1,608 to 1,834 square feet, with one of the three plans offering a master suite on the first floor. Presale pricing begins at $229,800. Beazer Homes wants homebuyers to know about its Choice Plans — flexible floor plan options that allow customers to personalize the layout

of the most commonly used living spaces for no additional cost. The ability to personalize a floor plan is a feature touted by many new home builders, but often comes at a hefty price tag. Beazer homebuyers don’t have this worry. For example, its Choice Plans kitchen options allow buyers to personalize their kitchen area based on predetermined options, such as an oversized island with a breakfast bar, in lieu of a separate dining breakfast nook, without any added cost. Beazer Home’s smaller series, the Bay Series, has limited opportunities remaining to choose a homesite and build a home from the ground up. Homes in this series start from $249,990, and range from 1,676 to 2,254 square feet, with 3 to 4 bedrooms and 2 to 2.5 bathrooms. Beazer’s larger series, the Gulf Series,

only has inventory homes remaining starting at $272,000, which also offer 3 to 4 bedrooms and 2 to 2.5 bathrooms. Beazer Homes has five inventory homes available now, with prices reduced up to $38,000 off. These move-in ready homes come complete with washer, dryer, fridge and blinds, so all a buyer needs to do is bring their furniture. Beazer is offering closing cost assistance on its inventory homes, as well as its to-bebuilt homes that currently have half-off design options. For complete details, visit the Beazer sales center, or call (813) 422-5549. Avex and Beazer model homes are open 10 a.m. to 6 p.m., Monday through Saturday, and noon to 6 p.m., on Sunday. For more information, stop by the Welcome Center at Avalon Park West, located at 33613 State Road 54.

A SPECIAL ADVERTISING SECTION IN THE LAKER/LUTZ NEWS • 813-909-2800 • LAKERLUTZNEWS.COM

August 28, 2019

Mattamy Townhomes Feature Island Kitchens and Spacious Lanais

armen Livingstone recently moved to her new townhome at Lakeview at Citrus Park and could not be happier with the quality of her new home, and the outstanding service she received from Mattamy’s staff. “Everyone was so helpful, and just wonderful to work with,” said Livingstone, who downsized from a 4,000-square-foot home in a nearby community. “I love that everything is brand new, and that I do not have to worry about maintenance or upkeep. Plus, this is a gated community, so I feel very safe and secure.” Livingstone bought the Marianna floor plan which, at 1,660 square feet, is the smallest townhome of five floor plans available in this 124townhome community. “My home feels so spacious, with an amazing great room/kitchen/dining combination, three large bedrooms and two baths upstairs, plus a half bath down,” said Livingstone. Livingston likes that all of her bedrooms are on the second floor. “I like having the bedrooms upstairs for the privacy, and because it gives me so much room downstairs,” said Livingstone. “While I am retired, I am healthy and active, and going up and down the stairs is good for me because it gives me exercise and keeps me moving!” Livingstone’s lanai, which stretches across the entire back of her home, is one of the favorite places in her new home. “My lanai overlooks a stand of trees that is great for bird watching, plus they give me privacy,” said Livingstone. “I love to garden, and my lanai is the perfect amount of space for my plants and to enjoy the outdoors.” Because Livingstone loves being

RANDY UNDERHILL

The Marianna floor plan has a beautiful island kitchen and an abundance of cabinets.

RANDY UNDERHILL

Carmen Livingstone’s spacious lanai in her new Mattamy townhome is perfect for gardening and enjoying the outdoors.

outside, another big draw for Livingstone is the community’s access to tranquil Gant Lake, where residents share a community pier for fishing, kayaking and paddle-boarding. “Just about every evening, I walk down to the lake and enjoy the magnificent sunsets from the pier,” said Livingstone. “And, in the morning, I enjoy coffee on my lanai — there is so much nature here to enjoy.” Lakeview at Citrus Park has re-

cently released a new building and has several quick inventory homes available beginning in the high $200s. Currently, Mattamy is offering an incentive of paid closing costs on select homes. In addition to retirees like Livingstone, residents include young families, whose youngsters enjoy the community’s tot lot, and professionals looking for an easy commute to the airport, the Westshore business district and downtown Tampa. Lakeview at Citrus Park offers one on the most convenient locations in the north Tampa area. It is adjacent to the Veterans Expressway, located just south of the Ehrlich Road exit at the end of Tom Fuller Road.

AVEA POINTE IN LUTZ

Five miles north of Lakeview at Citrus Park, also located next to the Veterans Expressway, is Mattamy Homes’ Lutz community of Avea Pointe. Located off Van Dyke Road, just west of Dale Mabry Highway, Avea Pointe is especially popular with families because of the excellent schools its children attend: Steinbrenner High, Martinez Middle and Schwarzkopf Elementary. Plus,

Sunlake Academy of Math and Science, a charter school for grades K-8, is just a mile away on Dale Mabry Highway. This gated community’s new amenity center just opened and features a resort-style pool and cabana with grill area. Avea Pointe offers unique, open floor plans, all with 2-car garages. It will soon be introducing two additional floor plans with one-car garages, for those looking for smaller homes. Current base pricing for these smaller plans begin in the upper $200s. An array of quick move-in homes is available with special savings, with HOA fees paid on select homes for a limited time only. Model homes are under construction and slated to be complete in October. The sales center is located onsite and is open daily. At 5653 Van Dyke Road in Lutz (Van Dyke Road, just West of Lakeshore Road). Visit MattamyHomes.com, or call (813) 580-7303, to learn more about these communities. Buyers of quick move-in homes enjoy special savings and incentives. Please see a New Home Counselor for terms and conditions.

NEW TOWNHOMES IN LUTZ AND CITRUS PARK LIMITED TIME SAVINGS AND CLOSING COSTS PAID* ON QUICK MOVE-IN TOWNHOMES DISCOVER BEAUTIFUL NEW TOWNHOMES IN TAMPA’S MOST VIBRANT SUBURBS

New Decorated Models Are Now Open • • • • •

New townhomes offering 1,667 – 2,574 sq. ft. with 3 – 4 bedrooms, 2.5 – 3 baths, & 1-2 car garages Fabulous Citrus Park location on Ehrlich Road (Less than a minute from the Veterans Expwy.) Gated community with a tot lot, community pier, and access to Gant Lake for ﬁshing, kayaking, and more Less than three miles to Citrus Park Mall and ﬁfteen miles to Downtown Tampa No CDD Fees

New Amenities are Now Open • • • • •

Spacious townhomes with 3-4 bedrooms, 2.5-3 baths, and 2-car garages (and ﬁrst ﬂoor bedroom plans) Gated community with amenities including a resort-style pool and cabana Conveniently located on Van Dyke Rd., close to the Veterans Expwy. A-rated school district – Steinbrenner, Martinez Middle and Schwarzkopf Elementary No CDD Fees

TOWNHOMES FROM THE MID $200S

TOWNHOMES FROM THE UPPER $200S

SALES CENTER: EHRLICH ROAD & TOM FULLER ROAD, TAMPA, FL 33625

SALES CENTER: VAN DYKE RD. AT LAKESHORE RD., LUTZ, FL 33558

SALES CENTERS AND MODELS ARE OPEN DAILY | To Learn More or Schedule Your VIP Appointment, Call 813-278-1760

mattamyhomes.com/tampa Visit MattamyHomes.com or see a Mattamy New Home Counselor for further details and important legal disclaimers. This is not an offer in states where registration is required. Void where prohibited by law. Offer may not be redeemed for cash or equivalent. Prices, offers, specifications, terms, conditions, home site and plan availability are subject to change or revocation without prior notice or obligation. Offers are limited to individuals that purchase their home directly from Mattamy Homes. Incentive varies by home, homesite and community and is available on a predetermined number of homes. To be eligible to participate in incentives, buyer must utilize Seller’s affiliated title company (Mattamy Homes Title, LLC) and affiliated lender, Mattamy Home Funding, LLC, (Affiliated Lender) NMLS# 64022. *Offer available on new quick move-in homes if a new purchase agreement is fully executed between 8/28/19 and 9/30/19 and closes and fully funds upon completion. Home purchase agreements fully executed prior to 8/28/19 are excluded. Offers, incentives and seller contributions are subject to certain terms, conditions and restrictions, which include use of designated lenders and closing agents. Certain incentives could affect the loan amount. To be eligible to participate in Closing Cost incentive, buyer must utilize Seller’s affiliated title company (Mattamy Homes Title, LLC) and affiliated lender, Mattamy Home Funding, LLC, (Affiliated Lender) NMLS# 64022 for financing to receive a closing cost contribution at closing for the payment of approved standard closing costs; which exclude discount points, prepaid items, and any HOA fees. Buyer is not required to utilize the Affiliated Title Company or to finance through Affiliated Lender to purchase the home, but failure to utilize Affiliated Lender will result in buyer being ineligible to participate. Total closing cost contribution subject to Mattamy’s contribution limitations based on mortgage program and loan-to-value guidelines that are outside of Mattamy’s control. At closing, Mattamy will provide to buyer a credit in an amount not to exceed the closing cost incentive available on that select home, as determined on your Loan Estimate, excluding prepaids. Offer is subject to borrower meeting approval guidelines. Rates and terms are subject to change without notice. Contact a Mattamy Home Funding LLC Loan Officer for financing details, or a Mattamy Homes New Home Counselor for home purchase details. All previously stated terms and conditions apply. Copyright © 2019 Mattamy Homes. E. & O.E. Builder’s #CGC1524054 , CBC1261948, CGC1513363 08/2019 MATTPA013

August 28, 2019

A SPECIAL ADVERTISING SECTION IN THE LAKER/LUTZ NEWS • 813-909-2800 • LAKERLUTZNEWS.COM

If Your House Floods, Don’t Wait To Call For Help

here is nothing as worrisome as coming into your home after being away, or waking up in the middle of the night, and finding wet carpets and standing water on your floors. “The first thing many people do is get out their shop vac, but the first thing they should be doing is calling a professional water extraction company,” said C.J. White, owner of the Stanley Steemer franchise in Lutz. “Using a shop vac is a bit like trying to save the Titanic with a bucket — all it does is delay the homeowner’s call for help.” It’s important to quickly get water extracted from a flooded area, because it doesn’t take long for water to find its way under baseboards, and then be absorbed by drywall. “Drywall is like a water wick that sucks up water as is seeps under your baseboards,” said White. “And, when water becomes trapped in your drywall, the lack of airflow and direct sunlight in the wall cavity create a perfect environment for mold growth once moisture is introduced to the drywall.” The most common reasons homes flood is because a water supply line leaks or breaks in the kitchen or bathroom, the A/C unit backs up, or the washing machine’s drainage hose jumps out of its outlet pipe. “None of these sources of water are ‘grossly contaminated’ and can all be easily resolved without further problems, as long as a professional extracts the water within 24 hours,” said White. “Unfortunately, many people wait three or four days before they call and, by then, the drywall is saturated and mold spores are beginning to grow.” White explains that what could be an inexpensive extraction job, can end up costing thousands of dollars by waiting.

“If you get the water sucked up before it gets into the drywall, it may only be an $80 to $100 job. But, if you wait, the cost increases tenfold, and this can happen in as little as 12-24 hours,” said White. White says when his crew walks into a house and there’s a musty smell, it’s already too late, which means the carpet and pad need to be thrown away, and the saturated drywall cut out and replaced.

CERTIFIED TECHNICIANS

Stanley Steemer complies with standards set by the Institute of Inspection, Cleaning and Restoration Certification (IICRC), a nonprofit, certifying body, for the cleaning and restoration. For over 45 years, this organization has trained and certified experts to do the hands-on hard work

needed to clean up the mess left by water damage. The Stanley Steemer operation in Lutz has seven IICRC technicians who are certified to handle most kinds of residential and commercial flooding problems. Plus, every Steemer truck is equipped with a subsurface extraction tool that gets under the carpet, pad and baseboard to successfully extract water from small spills. “If the flooded area is limited to a 10 x 10 space, this extraction tool can suck up water from the carpet and pad so that it does not need to be replaced,” said White. “The cost is just $85, compared to thousands of dollars if you wait too long and the carpet, pad and drywall have to be removed and replaced.” As an IICRC-certified company, the first thing Stanley Steemer technicians

do when arriving at a job is access what Category the water is rated at, according to industry categories: CATEGORY 1: Flooding originates from a sanitary water source and poses no substantial risk from exposure. Within 48-72 hours, this water can deteriorate to Category 2. CATEGORY 2 : Water containing significant contamination and has the potential to cause discomfort or sickness if contacted or consumed by humans. Within 48-72 hours this water can deteriorate to Category 3. Examples include discharge from dishwashers or washing machines, A/C drain pan backups, or Category 1 water losses that weren’t properly resolved quick enough. CATEGORY 3: Grossly contaminated water that can cause adverse reaction to humans if contacted or consumed. Examples include sewage, toilet backups that originated beyond the trap, rising water from storms, and Category 1 or 2 water losses that weren’t properly resolved quick enough. “In a Category 3 water loss, the IICRC requires most affected materials be removed and replaced. This includes any wet carpet, carpet padding, drywall and baseboards” said White. “When this happens, we have no choice but to remove everything in order to ensure the health and safety of the home’s occupants,” said White. White adds that much of the damage that he sees is not due to the water itself, but from occupants of the home not responding quickly and appropriately. “The only thing that stops this from happening is by promptly calling a professional water restoration company,” said White. “We are always here to help you — please don’t hesitate to call us at (813) 996-2436.”

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A SPECIAL ADVERTISING SECTION IN THE LAKER/LUTZ NEWS • 813-909-2800 • LAKERLUTZNEWS.COM

August 28, 2019

Park Square Homes Is New Builder In Asturia

ines, developer of the master-planned community of Asturia in Odessa, is proud to announce the addition of Park Square Homes to its lineup of premier home builders. “We welcome Park Square Homes to the Asturia family, because they have a good reputation and bring over 35 years of experience building quality homes,” said Lane Gardner, senior managing director for Hines. “We look forward to Park Square Homes offering its quality homes in the final phase of our community, which is currently under way.” Park Square Homes is a recognized leader in planning, design, development and sales of residential and resort-style homes. Every home is built with the highest quality products, attention to detail and exceptional customer service. Homebuyers receive a New Home Road Map to make the buying experience easy and simple, so they understand the process every step of the way. “Our commitment is to provide our homebuyers with an extraordinary home buying experience, keeping them informed and involved throughout the process,” said Laurie Tarver, vice president of sales and marketing for Park Square Homes. Based in Orlando, Park Square Homes has been building homes in Central Florida since 1984, and expanded into the Tampa Bay market in 2007. Park Square Homes joins Asturia’s other prestigious builders, David Weekley Homes, ICI Homes and Ryan Homes. All have quick, movein-ready homes available for families looking for a new home now. Prices in Asturia range from the $220s to $550s. Park Square Homes will be built on 50-foot lots, and prices are expected to fall in the middle range. Asturia is located on State Road 54, just five minutes from the Suncoast Parkway. It encompasses 500 acres of the former Behnke

August 28, 2019

Asturia residents enjoy a beach-entry pool, a contemporary clubhouse with large relaxing porches and event rooms, and a fully equipped fitness building next to the clubhouse.

Ranch, which under Hines’ vision and management, has become an award-winning blend of shopping, office space, luxury apartments, single-family homes and townhomes. Since Asturia opened three years ago, families of all ages and sizes have chosen this master-planned community as their new home because of its strategic location, beautiful lots and excellent schools. Many of Asturia’s homesites back up to long, wilderness views of wetlands, cypress trees and rolling ranch land. Wildlife is everywhere, and residents enjoy community trails and boardwalks perfect for bird-watching, and often catch glimpses of deer, gopher tortoises, racoons and other native animals, during an evening stroll or morning run. Outstanding schools are another top reason why families move to Asturia. Children attend some of the best schools in Pasco County, including Odessa Elementary, Seven

Springs Middle School and J.W. Mitchell High School. All three schools have received a minimum A or B school grade for the last three years. Setting Asturia apart from nearby master-planned communities is its manageable size of just 550 homes at build out, compared to thousands of homes and years of development in other communities. “We feel more like an established community of neighborhoods, than a sprawling development that will be under construction for several years,” said Gardner. “Our residents like knowing that the size of their community is set, and that our amenities have been designed to provide enjoyment without the worry of overcrowding.” Asturia is a friendly, walkable community that promotes a healthy, active lifestyle with its many trails, walkways, parks and recreational amenities. Neighborhood parks include a Kompan play structure,

Ga-Ga Ball court, dog park and open event lawns. Its award-winning Amenity Center has a zero-entry, resort-style pool, state-of-the-art fitness center and contemporary clubhouse. A low cost HOA and CDD are well worth the benefits of living in Asturia, with fees considerably less than other master-planned communities in Pasco County. Asturia has received several prestigious awards, including Best Mixed-Use Community from the Florida Home Builders Association. International developer Hines is known for its intelligent, ecologically smart design. It manages the community’s master plan with its high standards, which makes Asturia the most sustainable, eco-friendly community in Tampa Bay. Learn more about Asturia by visiting AsturiaFlorida.com, or call (813) 227-4148. Model homes are open daily from 10 a.m. to 6 p.m., and Sundays from noon to 6 p.m.

A SPECIAL ADVERTISING SECTION IN THE LAKER/LUTZ NEWS • 813-909-2800 • LAKERLUTZNEWS.COM

Protect Your Family If Your Power Goes Out

ith almost daily afternoon thunderstorms, and the busiest months of the hurricane season upon us, many local households are installing wholehouse generators to keep their family comfortable, safe and secure if their power goes out. “Families of all sizes and incomes are installing generators in their homes in case their power goes out,” said Miguel Silva, plumbing manager for Cornerstone Pros Air Conditioning, Plumbing and Electrical in Land O’ Lakes. “We are installing many whole-house generators every month, and will install even more units during the storm season.” Cornerstone installs Generac generators, the country’s largest and most-advanced manufacturer of backup generators that run on natural gas or liquid propane, and automatically activate when there is a power outage. “Experience matters when it comes to generators, because in addition to the install, Cornerstone is qualified to service and maintain these systems, which can have a life span of 30 years, if properly maintained,” said Silva. “It’s no different than maintaining your vehicle — generators must be serviced to ensure they work properly, and to protect the homeowner’s investment.” Because today’s technology is essential to most families, it is critical to have electricity to power these devises that families count on. “While you obviously need power to keep your lights on and fridge running, you also need power to keep your cellphones, computers and home security cameras going,” said Silva. “Plus, electricity is especially important if a family member has medical issues that require equipment needing power to operate.” A generator will prevent almost

all of the problems associated with power loss, including spoiled food, extreme temperatures, sickening mold, and no running water if a home is on a well. The American Red Cross recommends permanently installed backup generators, because they are a safer way to provide backup power to a home than a portable generator. “Because all generators emit carbon dioxide, an odorless gas that can kill, proper installation and venting is imperative for all generators,” said Silva. “Our technicians are trained to specify the safest location for a generator.” Because generators can be costly, Cornerstone Pros offers permanent and portable generators, and has low-interest financing in place to

make monthly payments affordable. “We want to encourage everyone who wants to protect their family’s health, comfort and safety to give us call,” said Silva. “We do everything possible to make a generator fit their budget and payment ability. Plus, we’re currently offering $150 off all generator installations.” Modern generators are compact, quiet and able to power some or all of a home’s electrical appliances, all at the same time. “Many people think of backup generators as giant, noisy units that can be heard all around the neighborhood. This is no longer the case,” said Silva, who adds that Cornerstone Pros pulls all the permits needed to install a generator. For homes with natural gas, Cornerstone Pros technicians do the

plumbing that ties the generator directly into the home’s natural gas line, so the homeowner never has to worry about filling a gas tank. Homes without natural gas require a propane tank, which Cornerstone Pros works with local contractors to connect. “Generators provide protection 24/7, whether your home or away, and turn themselves off when utility power returns, so there is no need to monitor the unit during an outage,” said Silva. “Plus, most models today offer Wi-Fi connectivity so, no matter where you are, you can monitor the status of your power and generator’s operations from a smartphone, tablet or computer.” Call Cornerstone Pros with your generator questions and to request a quote at (813) 990-0561.

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A SPECIAL ADVERTISING SECTION IN THE LAKER/LUTZ NEWS • 813-909-2800 • LAKERLUTZNEWS.COM

August 28, 2019