GASTRONOMY TOURISM
A TASTE OF KENYA DISCOVERING LOCAL CUISINE
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In a world where people are eager to spending on leisure travel services, gastronomy tourism is expected to boom in the next few years.
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ccording to the UNWTO (United Nations World Tourism Organization), gastronomy is one of the main reasons travellers seek new experiences and local cuisine whenever they visit a new place. UNWTO further notes that the gastronomy economy is a multibillion-dollar industry worldwide, and Kenya is eager to claim its fair share.
The Kenyan government has identified this trend and taken measures to enhance the country's gastronomical experience, including tapping into the reopening of major hotels that had been closed due to Covid-19 as well as showcasing the experiences offered by various restaurants and eateries. Reopening these hotels will help to boost Kenya as a prime gastronomy destination.
Gastronomy tourism is one of the most profitable and fastest-growing tourism niches globally, and it is well positioned to stimulate growth and recovery in the hospitality and travel industry. This is because of its attributes of combining culture and food as this sector grows, it will have a positive impact on employment creation and livelihoods.
Unlike many countries around the world, Kenya has a unique advantage of having a rich culture and heritage in the form of traditional cuisine. There is an abundance of variety and diversity to choose from when it comes to gastronomy. Kenya’s culinary landscape was
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