PARTNERSHIP PROPOSAL LETTER MEDIA CAMP Hanoi 2014
“Get ideas - Spread Messages”
01. Newsletter Welcome you all
02. Media Camp We in 2014
03. Benefits
Be our partners!
04. Timelines The anticipated
05. Our Partners See and Hear
06. Contact us
Always be with you
CONTENT
NEWSLETTER Dear Sir/ Madam, It is my pleasure to write this Invitation Letter to offer you the opportunity to get engaged in Media Camp in May 2014. Vietnam New Media Group (VNMG) is a not-for-profit education platform connecting all Vietnamese professionals from all walks of life who share the same strong passion for new media. Media Camp is one of the biggest events this year of VNMG that represent our utmost vision of bringing an overall image about career route in Media and Marketing. We are seeking to partner with organizations and companies that share this belief and passion for youth development. We are completely sure that we can offer great values for the company / organization’s business. Hence, we are looking forward to meeting you to further discuss this valuable opportunity. Sincerely,
PARTICIPANTS
WHO WE ARE A platform for youngsters passionate about Media
• Students who concern and pay interest to
to connect with each other and professional
communication and media (may come from
organizations in the field in the form of a 2-day camp
technical universities such as FPT, HUST… or economic
with an interesting competion about Media.
universities such as FTU, NEU and AJC... or studying media). • People working on Marketing, PR.
PURPOSES • Create a playground for people interested in Media and Marketing for daring creating and connecting. • During 2-day-event of Media Camp, the participants have a chance to build media plans, which are applied in specific and typical case studies and create viral content product by themselves. • Provides a lot of internship opportunities and direct recruitment from different corporations.
MEDIA CAMP
WE IN 2014
ABOUT VNMG
Organizing Partner
Founded: May 8th 2011 Values: FREEDOM, RELIABILITY, CREATIVITY, DEDICATION Our Mission: We provide a platform connecting all Vietnamese professionals from all walks of life who share the same strong passion for new media. We delight and empower our members to take on leadership/ownership roles of new media space. We make a positive impact on the development of media of Vietnam, creating new values to the economic and social development. Our Vision: We want to be a one-stop incubator of media innovations, grooming and nurturing ideas of founding Vietnam’s media conglomerate that have global impacts.
Activities:
Media Talk: 6 episodes Leader Talk: 3 episodes 2012: Reading Circle Vietnam
2013: High School Media Network & Cinevans Contact: Email: info@newmedia.edu.vn Website: http://vnmg.edu.vn
MEDIA CAMP
WE IN 2014
Branding via mass media and multi-makerting channels Branding via interacting with different stakeholders
Networking: Busniness to Business Networking: Business to Youth
Understanding of the Students’ Market in Media Understanding of Partners in working field Understanding of Customers’ taste of marketing
PARTNERS’ BENEFITS
BE OUR PARTNERS
Diamond Gold
Silver Bronze
USD $1500
USD $1000
USD $800
USD $500
• Logo on Media Camp 2014's media channels, materials.
Largest
Large
Medium
Small
• Profiles and articles of company introduction on our channels
A 300-word passage +1 link + 1 logo
A 200-word passage +1 link + 1 logo
A 50-word passage + 1 logo
1 link + 1 logo
• Sponsorship in Cash
• Speech at our opening ceremony • Standee at Media Camp’s main events
*
*
2 standee
2 standee
1 standee
*
• Certificate
*
*
*
*
9 months
6 months
3 months
2 months
• Involvement in our events within
• Appearance of company's representatives on television report about Media Camp 2014
*
Silver Bronze
A 120-word
A 100-word
A 20-word
1 logo
passage
passage
passage
+
+ 1 logo
+ 1 logo
+ 1 logo
1 link
+ 1 link
+ 1 link
+ 1 link
3000
2000
1000
500
• Database of Media Camp 2014
700
500
300
150
• Company's booth in Media Camp 2014
*
*
*
60s
45s
30s
15s
1
page
3/4
page
1/2 page
1/3 page
*
*
*
*
• Database from VNMG channels
• Featured in sponsored event's promotion clip
• Provide participants of main event day leaflets, brochures of company
*
Diamond Gold
• Article mentioning your involvement on newspaper • Rights to use our materials for later promotion
With Learning Partners who provide Media Camp 1 Case Study and US $500, we would like to offer you the benefits that are equal to Silver Sponsor’s.
PARTNERS’ BENEFITS
BE OUR PARTNERS
PROMOTION
EXPECTED VENUE
01/04/2014
OPENING
18:30
09/05/2014
EXPECTED SCALE CLOSING
18:00
11/05/2014
PROGRAM’S TIMELINE
British University Vietnam
Attention from more than 10,000 people Participation of about 300- 500 people for the event.
THE ANTICIPATED
DETAILED AGENDA Friday • 18.00: Opening • 18.10: Choosing brands • 18.20: Team building • 18.50: Tea-break and confirm team • 19.00: Training case study • 19.45: Q&A and discussion • 20.00: Creative brief Training • 21.00: End Day 1's sessions
Saturday
Sunday
• 08.00: Warm-up activities
• 08.00: Warm-up & Gathering
• 08.30 – 09.30: Mentoring
• 08.30: Finishing Demo
• 09.50: Finishing the products
• 10.00: Booth Set-up
• 13.30: Brand introduction clip
• 11.30: Finishing Demo
• 13.45: Presentation
• 13.00: In-turn Demo
• 16.15: Game time
• 14.00: Career Path
• 17.00: Top 5 announcement
• 17.00: Result Annoucement
• 18.30: Dinner – networking • 19.00: Top 5 making Demo + On-job training workshop • 20.45: Move to overnight working venue
PROGRAM’S TIMELINES
THE ANTICIPATED
OUR DIAMOND SPONSOR
GUEST SPEAKERS
VENUE PARTNERS
CONTENT PARTNERS
LEARNING PARTNERS
(Mr) Nguyen Huyen Minh
Faculty of Economics and International Business Foreign Trade University
(Mr) Ha Anh Tuan CEO VINALINK ACADEMY
(Mr) Nguyen Van Phuong
Managing Director Sage Brand and Communications Academy
OUR PARTNERS
SEE AND HEAR
ORGANIZING COMMITTEE (Ms.) Nguyen Lan Phuong
(Ms.) Nguyen Vu Nam Phuong
(Ms.) La Minh Thu
CONTACT US
Leader of Media Camp Email: lanphuong@newmedia.edu.vn Tel: 0165 6666 901
Content Manager of Media Camp Email: phuong.nvn@newmedia.edu.vn Tel: 0169 602 4402
External Relations Manager of Media Camp Email: minhthu@newmedia.edu.vn Tel: 091 868 7066
ALWAYS BE WITH YOU
www.mediacamp.vn