1 minute read
K I N G S L O V E L Y
from In Between the Staff
by LASA Ezine
Making merchandise is a really good and simple way to grow, but for an up and coming artist, it can get pricey when you add in the manufacturing and shipping costs. This is why the local Austin band “Kings Lovely” decides to do something to promote their business, and even better, it’s free! Noah, the bassist in the group, states “the most effective way of gaining followers would be posting a lot”. They frequently post about their music sets and gigs using multiple social media platforms such as Instagram and Facebook. Also, noted by the group is word of mouth; they can be the most supportive fans you can find. When creating a social media account, it is important that your name is simple and memorable. Another item to make sure of is that you link your other social media accounts and even music. Most artists follow a specific format inserting their occupation or role at the top of their bio on social media, following it up with a quote, and finally adding a link to their website they have created for themselves that contains all of their socials and music. This is a key aspect for giving your audience an easy way to get some more of you, which also allows
Most effective way would be posting a lot on... Instagram, Facebook, and any other social media
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-Noah (Bassist)
you to connect with your audience on a personal level. Doing this creates a community around your name for people to talk about. When following the trend of the new generations, social media and other online services will be a permanently successful way of gaining