Photo Credits to Luis Morera
BEHIND THE BEat By: Cameron Reyes
usic has been an important part of society’s development in culture and style since the beginning of civilization. As technology advances and becomes more and more integrated with our everyday lives It transforms all of our surroundings, including music. After the invention of being able to record sound on tape, music has followed in the footsteps of technological advancement. Whole professions became along with the new aspects of making a song. Produc-
tion arists, sound engineers, and beat makers. Even so, popular production artists are still left in the shadows, casted by the voice and persona of the music star they work with. It’s time to bring the work behind the scenes to the spotlight. Joe sheriff, an artist who uses an alias on Sound Better, makes his career by remixing songs into dance tracks. This supports his living exspenses so he can also work on his “Artist project”, being part of a band named,
‘The Pressure’, a duo band with his partner and close friend.
“So a lot of the time, I’m working with artists that are sort of, just up for a bit of a refreshment on what they already have, and a lot of the time, it’s to make their music more danceable. Maybe, like a club remix or something like that. Usually it’s in a house style or kinda EDM. But yeah, most of the time it has house influence, techo influence. Straight four to the floor, four for kick drum, that sort of thing,” Sheriff explained
