Holographic foil paper may stave off attempts of piracy rackets

Holographic Foil Paper may stave off Attempts of Piracy Rackets There can be some hurdles for your business that may not be apparently visible but can cause serious problems if left unattended.

As the owner of a company, it may be necessary for you to deploy various measures to ensure success of your venture. From limited period promotional deals to social media campaigns, you can try numerous marketing and advertising methods to boost revenue and customer base. However, you have to ensure that when you spend most of your time in such activities and planning, your business does not suffer from hidden threats. There can be some hurdles for your business that may not be apparently visible but can cause serious problems if left unattended. One such issue is product piracy. Companies from sectors like IT, telecom, skincare, FMCG and healthcare lose a huge amount of money to piracy networks all over the globe.

While they remain mostly invisible to people and business owners, the networks of counterfeit product makers are spread in many parts of the world. They have successfully infiltrated various levels of market. Even before you can guess, they can copy popular products sold by your entity, whether it is a sanitizing lotion or jewelry. Their replication capabilities are awesome and at times, replicas made by them can fool product manufacturers, let alone the buyers! This can make a lot of buyers confused and they finally buy a fake product. The repercussions can be negative for your business. Inferior quality cheap lookalikes of your company products can make buyers disgruntled. If they suffer physical damage from such fake and low quality products, the possibility of negative publicity is there.

To evade such unpleasant situations, you can think of new designs or a brand image revamp. However, that may not be of much help against the duplication skill of those groups. If you want a solid defense mechanism against their replication activities, resort to customized holographic solution agencies.

Hologram embossments can be used on diverse surfaces including papers of various thickness and textures, cardboard and aluminum. Healthcare and telecom companies make use of Holographic Foil Paper to shield their products from piracy attempts.

Holographic foils have a shimmering silver appearance which can be instantly identified by any buyer.

Your customers will be able to spot genuine products with hologram foil or sticker embossed on surface from fake counterparts sans the embossment. The sticker or foils also reflect different colors when you hold them under many light sources. Without tampering the stickers cannot be taken off product surface and so you can be assured about safety from replication attempts. Nowadays, it is possible to opt for 3D hologram labels which offer better defense against counterfeit product rackets.

There are several entities that offer quality holographic print services to clients. You have to look for such contenders in your region. Compare the technology, level of customization and the rate offered by various companies to zero in on the most apt one. Tenure of a company in this industry and work samples also matters in selection. For peace of mind, you can enquire about its infrastructure and technology used to make hologram labels.

Lasersec (India) Pvt. Ltd. 5C/9, Ist Floor, New Rohtak Road, Karol Bagh, New Delhi – 110005, India Phone: +91 – 011- 28712717 Website: http://www.lasersec.in/