LAURA EMM
01 02 03 04 05 06
CONTENTS
SUSTAINABILITY FINAL YEAR DESIGN PRACTICE USER EXPERIENCE DESIGN INJECTION MOULDING TOOL LIVE PROJECTS POLITECNICO DI MILANO
01 SUSTAINABILITY 01 SUSTAINABILITY 01 SUSTAINABILITY
THE BRIEF Individual Project: 12 weeks Set by Hubbub “Engage city residents with air quality and encourage them to take action to reduce their contribution to emissions and take steps to reduce their exposure”
SEE MY LUNGS CAMPAIGN A multi-element campaign that uses mirrored advertisements, a website, and an app. A mirrored advertisement that is painted with AIRINK™ over time to bring visual awareness to the air pollution crisis. The advertisement board presents users with a visualisation of air pollution and the effect it may be having on them over time. It directs the viewer towards www.seemylungs.com where they can further interact with the campaign.
The website part of the campaign allows users to check their lung ‘health’ by visually showing the user how bad the air pollution is based on their postcode. Users are able to learn about steps they can take to reduce air pollution, pledge to take public transport and sign petitions to help change air pollution laws. The app goes a step further by allowing the user to track their lung ‘health’ over time. Users are able to pledge and then see the difference they are making over time. Users are able to see how their personal lung ‘health’ has improved due to the steps they’ve taken. This campaign gives air pollution a tangible meaning to those who are unaware.
THE PROJECT Individual Project: 8 Months Preventing allergic reactions when dining out
02 FYDP 02 FYDP 02 FYDP
Despite food safety regulations; cross contamination and restaurant error can still lead to severe allergic reactions, anaphylactic shock and even fatalities. By providing users with a restaurant-based service, they can self-identify allergens in their food, allowing them to eliminate risk and apprehension when eating out.
After eating out with a friend who has coeliac disease and a peanut allergy, I realised how much of a risk she takes every time she dines out. The media reporting on the deaths of those who had suffered from fatal anaphylaxis whilst eating at a restaurant further drove this point home. Each year in the UK on average 20 deaths occur due to anaphylaxis. This inspired me to find a solution for the estimated 2 million people living in the UK with a diagnosed food allergy and I wanted to create a restaurantbased service to ensure it was accessible for all. With the existing competitor being high cost, Alli was designed with a focus on being accessible for all. By Alli being owned by the restaurant and used by the customer, it allows those with severe allergies to ensure they are dining risk free as they only cover the cost of the test strips. Although requiring single use components, Alli has been designed to ensure it is as sustainable as possible.
PROTOTYPING A variety of methods were used to better understand and research the pain points of the user including user interviews, a service safari, and tear downs of existing similar products. The insights gained from this research drove sketch ideation at the beginning of the project. Low fidelity card prototypes helped develop and inform the user journey as well as the form of the product.
The different elements underwent numerous iterations and several foam, card and 3D printed prototypes were conceived for each. The dipsticks were prototyped using handmade paper pulp and a 3D printed mould. An electronic prototype enabled the basic principles of the test strip reader to be proved.
HOW ALLI WORKS: SUMMARY This table service allergen kit allows users to sample their own food and be assured it is allergen free. A sample of food is taken and added to a buffer solution to ensure any allergens are extracted from the sample. The sample solution moves along the Lateral Flow Immunoassay in the dipstick. A positive result is shown by the presence of a coloured line, much like a pregnancy test. Insertion of the dipstick into the reader is required to give a quantitative result of the colorimetric change.
USER TESTING The development of the design was balanced between user testing, self-testing and evaluation to reach the required outcome. The final concept was prototyped and tested to ensure a tangible user flow.
Remote user testing and an online survey allowed for a visual appraisal of the product and feedback as to whether users understood how to use the product after seeing it for the first time. Following this, further adjustments were made, such as the change to an OLED screen, to ensure a refined user experience.
THE BRIEF Individual and Group Project: 12 weeks
03 USER EXPERIENCE 03 USER EXPERIENCE 03 USER EXPERIENCE
“To design a smart-phone app that enhances the experience of Smart City living. Group - Group persona, concept description, site map and 3 storyboards. Individual - User research, low fidelity sketch screen layouts, detailed screen layouts, interaction design, global navigation commands, final visuals and Axure prototype.”
Collaboration with O2 Customer Experience Design Team
Michael Clarke 45 years old Design Director
Michael frequently travels abroad for meetings with clients. His schedule is busy so he makes the most of his days. On a business trip during weekdays, he has 2-5hrs leisure time. He likes to blend in with local crowds and avoids tourist venues. His hobbies include:
CONCEPT DESCRIPTION Task Goals: To get tailored recommendations. Make efficient use of time. Discover high quality places. Links to familiar transport options.
Experience Goals: Confident that he’s made the right decision. Secure in timings and organisation. Feeling liberated from business constraints. Feeling immersed within local culture.
Pain Points: Limited time. Difficulty in advance planning. Difficulty in finding niche locations. Information available is tailored towards tourists.
“I want to be able to immerse myself in a new city and fit it within my time constraints.”
Business people often find themselves travelling to new cities to work, with limited periods of leisure time. Full schedules mean they have difficulty planning new experiences in advance. Our app aims to liberate business people by enriching the travelling experience and adding a sense of adventure when travelling abroad for work. A personalised profile will enable the app to suggest activities based on the user’s location, time available and smart city data. Users will be able to efficiently find new places to experience and with the option to rate their experiences, it allows the app to make similar or different suggestions for future trips.
Initial Wireframes Using the sitemap we created as a group, I quickly generated some initial wireframes. From the wireframes I mapped out and tested the user journey and gained a better understanding of the global navigation. For example I realised that I would need 3 icons for the bottom navigation bar. It also enabled me to start developing the visual elements of our concept.
USER TESTING By creating a POP prototype from my wireframes, I was able to ensure that the user journey was clear and concise for my target users. I collected feedback and made changes accordingly. For example I realised that the forwarding arrow button was not needed on two of the screens. I also refined the travel screen and added a save for later button.
AXURE PROTOTYPE I created a functioning Axure prototype which allowed me to generate a realistic experience of my app concept and enabled further user testing. By observing a user testing the Axure prototype, I also determined that more interest was needed in the time screen which lead me to adding slider bars. Additionally I refined the entire user journey as the user found some of the buttons too small.
iPhone 7 running iOS 11.2
Novi enriches the travelling experience for business people by efficiently and quickly planning their limited leisure time so they can make the most of being abroad for work. Novi eliminates the need for them to plan in advance and tailors city experiences to their personal preferences so they can discover new places and experiences.
04 MOULD TOOL 04 MOULD TOOL 04 MOULD TOOL
THE BRIEF Group Project: 8 weeks “Create a low cost widget that companies can give away to gain the attention of their target audience and to promote their brand In groups, you need to select one of the individual projects to take forward into manufacture.”
From the individual project concepts, we took on the task of developing a Spotify headphone tidy for manufacture. We had to make some initial changes to simplify the mould tool and improve the aesthetics of the design. We reworked the entire Solidworks model for the mould tool before producing engineers drawings for each mould part. Throughout the project we kept our drawings updated to ensure each of the 22 parts were manufactured to the correct sizes and tolerances.
MANUFACTURING Firstly we machined blue foam to ensure the G Code for the 2.5D CNC was correct. We used the CNC to mill out the cavities of the aluminium mould blocks and 2 of the inserts. The majority of inserts were manufactured on the centre lathe and horizontal mill to tolerance. All holes were reamed to ensure the pins would fit comfortably within the inserts and mould block.
MOULD TOOL AND INSERTS Manufacturing the mould tool was a challenge as a group and required us to be well coordinated and manage our time efficiently. A hole was added to the bottom block to screw the LDPE engraved insert in place along with the sprue gates being filed by hand. All the inserts were surface ground to tolerance before being placed in the mould. This ensured any burrs or machining lines were removed so a smooth surface finish was achieved on the surface of the finished headphone tidy.
INJECTING LDPE In order to create the best quality product without flashing or warping, we generated many trials with different pressure and speed settings of the injector. This allowed us to control the flow of the LDPE to ensure it reached all parts of the mould tool. We had to make changes to the mould tool including adding a chamfer, reducing the size of an insert and wet and dry polishing the surface to get a completely smooth finish.
3,072,000 widgets in 3 months
4.5 seconds between each injection 2 cavities per block
6,912,000
seconds for 3 million widgets 27.2 g of plastic per widget 7p maximum price per widget (ÂŁ700/tonne LDPE)
05 LIVE PROJECTS 05 LIVE PROJECTS 05 LIVE PROJECTS
THE BRIEF Individual Project: 1 week Brief set by DCA “Design a product that allows you to escape from the digital world and embrace the physical world. Your solution should be a product, should be insight-led and directly driven by your research”
Bark is a smart screen time monitor that helps users switch off from the digital world by setting limits and forcing users outside to explore in order to unlock their phone.
THE BRIEFS I have just completed studying for 6 Months at Politecnico di Milano as part of the Erasmus Programme. I studied the Integrated Product Design Masters programme which included working directly with companies to a set brief.
06 POLIMI MILANO 06 POLIMI MILANO 06POLIMI MILANO
3M VHB TAPE PROJECT 5.1 Group Project: 6 weeks Design or redesign a new product leveraging the unique possibilities given by the 3M VHB tape. FERRERO KINDER SURPRISE 5.2 Group Project: 8 weeks Create a surprise for children aged 3-6 years old that is unisex. Generate a toy that has a mechanism and replay value. The toy must be build-able with at least 3 pieces and easy to assemble. MAGIS WORKSHOP WEEK 5.3 Group Project: 1 week Realise a product that is consistent with the current Me Too range. A product that incorporates the formal and symbolic values of fun, simplicity and iconicity.
Our solution was a range of modular sunglasses which the user has the option to assemble themselves. The VHB tape allows for customisation before purchase whilst also being incredibly durable unlike existing customisable brands. The user can customise the lens shape, frame material and colour. The sunglasses are assembled using a strip of tape along the top of the modular frame. For the presentation aspect of the project, I produced a video which illustrates the product concept from purchasing the product, user assembly and durability of the product.
VFrame Video link
6.1 3M
This brief was a welcome challenge as it has many restrictions such as no regular shapes or small parts as they are a risk to the childs safety. We developed 3 toy ideas: An octopus that creates a wow factor and can be rolled into a ball. A “fight your monster� concept which the child catapults paper balls at monster targets. The final toy is an armadillo which rolls up and can be rolled to knock over its food. It teaches the child about the endangered animal and its habitat. The brief required graphics to be generated for each toy which tells the story of the toy as well as the separate parts and how it is assembled. I created these story sheets using ProCreate. (Limited visuals available)
6.2 KINDER
me zoo range
penguin
dinosaur
We created a range of plywood animals that are easy and fun to assemble. They encourage animal learning as the child can match the same colours together. They also encourage creative play with the possibility of mix and match animals such as a lion-rabbit or dino-cat. The animals come in 3 sizes and serve as decorations around the home.
rabbit
pig
6.3 MAGIS
cat
THANK YOU laura.emm@btinternet.com