Brand Vision Cards

Brand Vision Cards Brand Building Tool for Visionary and Strategic Thinking

The Brand Vision Cards are a brand building tool for visionary and strategic thinking designed to spark ideas and aid clarity. It is a playful and intuitive thinking tool designed to help you explore, discuss and identify all the vital ingredients that you will need to define your vision.

The 250 cards consist of four main categories: your Brand Values: what you stand for; your Brand Strengths: what will help you reach your goal; your Actions: what you will be known for and the Emotions: you aim to evoke. The Brand Vision Cards also include an extra category – the United Nations 17 Sustainable Development Goals to help you anchor your brand purpose in the often complex and demanding context of today’s world.

The Brand Vision Cards can be used by companies, designers, communication professionals and facilitators. It is a tool for goal setting, vision statements, sharpening your USP, future innovation or as inspiration. You can submerge yourself in some serious thinking or take the playful approach and consider your brand personality, values, beliefs and path forward.

Info

March 2021 Boxed set 250 cards 12.5 x 12.5 x 7 cm ₤ 27.99 ISBN 9789063696092

NUMBER

REFERENCE

NOTES

To build To innovate Vision Cards

To empower To grow Flexible Reliable

Strength Innovative

Trustworthy

Strategic Comfort

Emotions Happiness

Respect

Enthusiasm

Humour

Part of the ‘Creative Thinker’ series

Teamwork Creativity Agility

Creativity Values

Wealth

Creativity Sustainability

Diversity

Authors

Dorte Nielsen is a creativity expert, internationally published author and keynote speaker based in Denmark. She is the founder of Center for Creative Thinking and the brand Creative Thinker. She has dedicated her life to help others become better creative thinkers.

Ingvar Jónsson is the Founder and CEO of Profectus Coaching House, an international coach school based in Iceland. He is an Internationally published author, edutainer, keynote speaker and a musician. He embodies a restless inner drive to inspire and create sustainable growth.

Related

The Secret of the Highly Creative Thinker, page 30

• Both authors are acclaimed keynote speakers

• In 2020 Ingvar was recognised as one of the 101 best coaches in the world

• Dorte was awarded the Alumni Achievement Award of the New York State University, she was also awarded the prestigious Creative Achievement Award at Creative Circle Award 2020