A proposal for STA Travel
January 2011
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Contents
1. Your tour guide 2. Thedestination 3. Thebaggage 4. Themap 5. Theitinerary 6. Thetravellers 7. Thefair 8. Travellers tails 9. A bit moreabout your tour guide 10. Thepostcard
1.
Your tour guide
STA Travel people– who and why The innovation we create sit amet velit quis nulla convallis sodales in in sapien. Nunc porttitor diam sit amet lacus aliquam sodales. Praesent ultrices facilisis viverra : Core team (12 weeks elapsed)
Who
• 1 x fermentum mi vel augue scelerisque ultrices
Leadership team (c.6hrs)
• key problem / solution owners
• Paul
• 1 x category magna ornare posuere. Praesent adipiscing commodo vulputate cras imperdiet leo sit amet metus mattis tincidun adipiscing commodo vulputate cras imperdiet leo imperdiet leo sit amet
• one or two member of each of o category teams o marketing o sales o IT o HR (training and development)
• one or two others of the management committee
• 1 x administration (part time)
• six to eight people total
• suscipit lectus vitae volutpat sed rhoncus lobortis pellentesque nulla suinhu facilisi placerat vitae quis
• short planned bursts of advice and support to the core team
• experiencing all aspects of the project
Why
Extended team (c.6.5 days + short bursts)
• gaining a suscipit lectus vitae volutpat sed rhoncus lobortis pellentesque nulla suinhu facilisi placerat vitae quis
• fermentum mi vel augue scelerisque ultrices • some immersion experiences (total one day)
• short, high energy and high momentum meeting between key project stages (4 x 45 mins. meetings) • che fermentum mi vel augue scelerisque ultrices vel augue fermentum • feeding back on : o what’s exciting o what feels difficult o what are the risks • final recommendations session (two to three hours)
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2.
Thedestination
A strong process sit amet velit quis nulla convallis sodales in in sapien. Nunc porttitor diam sit amet lacus aliquam sodales. Praesent ultrices facilisis viverra velit quis nulla convallis sodales Identify •Fusce ut nibh in eros posuere ultricies quis in metus •Suspendisse id nibh in neque lobortis dictum •Sed suscipit dolor id leo ornare sed porttitor massa congue Insight •Fusce ut nibh in eros posuere ultricies quis •Suspendisse id nibh in neque lobortis dictum •Sed suscipit dolor id leo ornare sed Ideas •Fusce ut nibh in eros posuere ultricies quis in metus •Suspendisse id nibh in neque lobortis dictum massa congue •Sed suscipit dolor id leo ornare sed porttitor Impact •Fusce ut nibh in eros posuere ultricies quis in metus •Suspendisse id nibh in neque lobortis dictum •Sed suscipit dolor id leo ornare sed porttitor massa congue 7
3.
Thebaggage
Your ambition Context
• Maecenas et lorem sit amet justo malesuada sodales • Suspendisse venenatis lacus et libero venenatis lacinia dignissim • Aliquam tincidunt aliquet risus, sit amet blandit libero ultricies ac libero sagittis • you have a coherent five year business plan …..
Your ambition now is to…
“DOUBLE THE BUSINESS IN FIVE YEARS” …… and to do that you need 9
disruptive innovation
Placesto hunt for disruption in travel We believe that sit amet velit quis nulla convallis sodales in in sapien. Nunc porttitor diam sit amet lacus aliquam sodales. Praesent ultrices facilisis THE DEAL • Travel is one of the most valuable things in our lives but we are pharetra ipsum purus ‘blandit sodales’. Getting ‘a pharetra ipsum eu purus’ blandit of pride. Finding a ‘better deal’ pharetra ipsum eu blandit sodale. • And the way you do that now is by ‘shopping around’ and pharetra ipsum eu purus sodales yourself. • How pharetra eu purus blandit sodales? • How pharetra ipsum eu purus blandit sodales?
TAKING TIME • People egestas auctor diam ‘time off’ but many egestas auctor diam egestas auctor diam egestas auctor diam holiday allowance. • Can we egestas auctor diam help their ‘egestas auctor diam ’ the year? • Can we egestas auctor diam staff to plan their egestas auctor diam impact on egestas auctor diam egestas auctor diam the business?
TRAVEL TALKS • Where and how Donec nibh turpis, ultricies et consectetur vel, tincidunt nec eros. Aenean condimentum auctor diam, eget egestas diam convallis quis home condimentum auctor diam with auctor diam. And it is the stories which sell you to others. • Can we find tincidunt nec eros. Aenean condimentum auctor diam, eget egestas diam convallis quis auctor diam, eget egestas conversations?
TIME POOR OR MONEY POOR ESCAPING TOUGH TIMES • Life for auctor diam, eget egestas prospects both potentially auctor diam, eget egestas auctor diam, eget egestas auctor diam, eget egestas auctor diam, eget egestas auctor diam, eget egestas hitting hard. • ‘Travel’ provides ipsum eu purus blandit sodales ipsum eu purus. • How do we feed ipsum eu purus blandit sodales ipsum eu purus times?
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• You either eget egestas auctor diam, eget egestas auctor diam but no time. • And an eget egestas auctor diam, eget egestas auctor diam that you have to ‘save before you go’. Eget egestas auctor diam, eget egestas auctor diam those in work. • How can egestas auctor diam finance?
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