The PR agencies for sport and outdoor life
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ABOUT US Specialisation
Live the brand Continuously improving and honing your brand’s identity demands exactly the kind of focus and passion we bring to each project thanks to a dedicated team that will plan your communications strategy with meticulous attention to the tiniest detail.
Media relations activities targeting the “active outdoor” world because sport is in our DNA. We create synergic relationships between different sectors, spanning the spectrum from sport to tourism, technology to wellness, via sustainability.
Relationships We only feel we have really achieved a goal when we create a complete meeting of minds between the four central figures in each project: Company, media, consumer and agency.
media kit photo shoots
Interviews
educational
WHAT WE OFFER
press day
We build positive and, importantly, enduring relationships that create interest in brands and then keep it high.
EVENTS
sending products for testing
social media
Press releases
pubblic relation
Visits to editorial offices press office media measurement
TARGET MEDIA PRINT WEB
TV RADIO SOCIAL
CASE STUDIES
Success stories! Stories that inspired us, thrilled us, fired our imaginations and also helped both our clients and their brands grow and flourish.
The six pillars of our communications strategy
Corporate
Product
Athletes
Events
Partnerships
Races
CORPORATE
CASE STUDY
Salewa Corporate communications certainly have a strategic role to play in creating a brand’s image. Any business occasion - from the opening of a new retail point to a change at the top of the company - can be viewed an opportunity: it is important to spotlight management, as spokespeople or opinion leaders, to give the brand a unique voice. Our know-how in interviews with Radio24, TG2 and the various different economic-focused media is one of our strongest assets.
La Stampa
Style Magazine
Il Sole 24 Ore
Il Mondo
Alto Adige
PRODUCT
CASE STUDY
Dynafit The product is a company’s raison d’etre. In the case of the skimountaineering brand leader, impact on the specialist snow and mountain sports media was broad-ranging, likewise in the fashion and lifestyle media and press. All thanks to a strategic approach we developed and implemented specifically for Dynafit: communications tailored to create a strong, instantly-recognisable identity for the brand that strengthened its reputation well beyond its vertical extension.
Sportweek
Meridiani Montagne
ATHLETES
CASE STUDY
Briko The ski queen makes it to the cover of Sportsweek and reveals her sensual side – and the Briko helmet. It took synchronicity and organisation to immortalise the statuesque Lindsey Vonn as she took a break from her gruelling training schedule in the run-up to the new season. The cover and extended interview inside the magazine proved a huge success – in fact, the magazine was splashed across Italy’s newsstands, sparking a slew of consistently positive comments on various blogs and social networks.
Sportweek
EVENTS
CASE STUDY
Speedo A design icon in the swimming world that sparked a revolution, conquering a completely unprecedented media showcase. Debates, agency launches, articles in national and fashion press, radio and TV interviews combined with a viral impact on web 2.0, thanks to a high tech world premiere on the eve of the Beijing Olympics for the LZR Racer, a space-age competition swimsuit that was Speedo’s gift to its fans to celebrate 90 years at the top of the sport.
Economy
Corriere della Sera
MF Fashion
La Repubblica
La Gazzetta dello Sport
PARTNERSHIP
CASE STUDY
SIGG & Vivienne Westwood Sigg joined forces with the fashion world to raise consumer awareness about the environmental implications of using plastic bottles every day. It’s no surprise that fashion renegade Vivienne Westwood decided to share that philosophy through an initiative that took the catwalks at Milan, Paris and London by storm with positive impacts on the lifestyle and green sector media.
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RACES
CASE STUDY
HERO Südtirol Dolomites With its unique and attractive style, HERO Südtirol Dolomites has redefined the panorama of mountain bike marathons. In The worldwide ranking it is known as the toughest but also the most fascinating marathon. Over 4,000 bikers from 50 nations cycle around the Sella group in the heart of the Dolomites. In mid-June the HERO opens the mountain bike season on the mountains that have become UNESCO World Heritage Sites. Since its first edition in 2010, LDL COMeta agency has managed the press office and international relations with the media.
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TG5
OUR CLIENTS (January 2022)
PORTFOLIO PRODUCT & TOURISM
OUR CLIENTS (January 2022)
PORTFOLIO EVENTS
KNOW-HOW
These are the brands that have availed of our knowhow, enthusiasm and dynamism in developing their communications strategies.
POWERED BY MICHELIN TECHNICAL SOLES
ITALCEMENTI
Take a look on the complete timeline of our clients: CLIENTS ARCHIVE
Carlo Brena
Founder and Chief Operating Officer
Mirella Schiavi
Co-founder and Chief Financial Officer
THE TEAM
Manuela Masera
Alessandra Kaiser
Ilaria Messa
Ilaria Carissoni
Silvia Zambelli
Elisa Boffelli
Elisa Stronati
Giada Gotti
Laura Pendesini
Roberta Piantoni
Carlotta Cortese
PR and Plan Coordinator
Expert Account
Expert Account
Assistant PR Coordinator
Senior Account
Expert Account
Expert Account
Senior Account
Expert Account
Graphic designer
Social Media Manager
Via Quinto Alpini,4 24124 Bergamo ITALY - Tel. +39 035. 4534134 Fax +39 035. 0789819 www.ldlcometa.it - info@ldlcometa.it