Jewelry
EDITORIAL EXAMPLES
FEB-MAR 2014
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DamianI
Generations of Excellence Interview with CEO Guido Grassi Damiani
Interview by Claudia Trimde / Photo David Matthiessen
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Yes hopefully. My brother also has two children one boy and one girl and my sister has one boy. So there is five of them. We believe to have all of them involved, but we are not going to push anybody. We ourselves grew up in this business, surrounded by a lot of passion and now we are just as passionate, and I believe that some of our children will be involved.
"Damiani is the only international jewelry brand that is still owned by its original creators" What part of the business are you mostly involved in? I am more involved in the business side. I oversee all of the operations so I’m also involved in the creative side. My brother is in charge of developing new collections, but the final approval for every collection goes through me. We touched base on Damiani’s past and present. What does your focus lie in the future. Presently and in the future, the most important for me are my two children. In terms of business we are working on increasing our international presence, but in the meantime we want to keep the tradition of superb quality because we are building something for longterm, something that the next generation of Damiani will have to look forward to FEB-MAR 2014
ver since its establishment 90 years ago, Damiani has been a leading company in the sector of jewelry and luxury watches. Founded in 1924 in Italy, the Damiani brand reigned over the international market of jewelry making. Damiani became an ambassador of Italian style and a synonym of excellence, coupled with the best Italian jewelry tradition. Creativity, design and entrepreneurship are the key elements that have driven the Damiani family for nearly a century. A deep passion for the art was passed on from father to son, thus transmitting the love of high quality jewelry to the third generation which now spearheads the company. Strengthened by an almost centennial tradition, the Damiani Group has always been renowned for the quality of products, and the exclusive design of its collections. In the interview with Le CITY deluxe, the CEO Guido Grassi Damiani revealed what it is like to run a long standing family business. Mr. Damiani, you are now representing the third generation of your great family tradition. How have things changed since then? Firstly, it should be noted that Damiani is the only international jewelry brand that is still owned by its original creators. No other international brand is run by the family of the founder. When my grandfather started the company, it was more about designing and producing exceptional quality jewelry. This is another point that sets us apart from the rest. We are not just into retail, but also making and designing the pieces. The difference between now and then is that presently Damiani is a bigger brand than it was before. We are a world-wide company looking to expand. You are a family man with two children, are we going to see the fourth generation of Damiani running the business?
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Damiani’s Belle Epoque Collection
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he luxury jewelry collection Belle Epoque, features an unmistakable elegance and femininity, bringing back the colorful atmosphere, creativity and innovation of a time when everything was possible. Belle Epoque, inspired by the Golden Era of 18th century Paris, brings a sense of nostalgia for the times where sophistication and innovation were celebrated. The gleaming white gold and diamonds contrast with intense stones such as sapphires, rubies, and, emeralds. The sparkling contours emphasize the preciousness and chromatic effect of the central gemstones, combined with the slightly vintage look, make this jewelry collection even more unique.
FEB-MAR 2014
www.Damiani.com
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Invest in Diamonds, Diversify Your Money Interview with CEO of Lolo Diamonds
Interview Claudia Trimde
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racing Miami from the scenic Bogota, Colombia, Lolo Sudarsky is South Florida’s most ebullient diamond dealer and the CEO of LoLo Diamonds. Located in Miami’s iconic Seybold Building, Lolo Diamonds is hidden away and only the true insiders will make it past their heavy security doors. Le CITY deluxe sat down with Lolo Sudarsky discussing the intricacies of running a diamond business in Miami. Tell us about your business Lolo, what do you specialize in? I am in the diamond wholesale business, selling to jewelry stores and dealers, and to private collectors. We have an office here in Miami for 15 years and we have another office in Colombia. I never wanted to become a jewelry store. It’s a different business and a different headache. We specialize in diamonds 3 karats and up and we can see good value and make good deals. Talking about value, you can invest your money into anything. Many people like to invest into gold, or real estate. Why would one invest their money into diamonds? Diamonds are good for diversifying your money. There are two kinds of diamonds: One are commercial diamonds where you’ll always have your money there because it doesn’t go down as much and the other kind of diamonds which are really for investment which are big, top quality that go up quite high in value.
our diamonds for half the price that they are selling. We can even put it in the same setting as any other jewelry store. A customer can bring us a photo and we replicate.
When you want to buy a diamond, what should you look out for? There is of course the clarity and the cut. But in my opinion, you just have to see the stone and fall in love. At the end, each stone is unique, it has its own life and its own energy. You see the stone and you can immediately see its life.
What I like about you is that I can buy a diamond and upgrade it a year later… That is correct. You can come back in one year or six months or five years and you can always give it back to me and just pay the difference for an upgrade getting the same value for your diamonds, which means that the money is always there. That’s the guarantee you have with us.
“Each stone is unique, it has its own life and its own energy” What about the different certificates in the diamonds? There are three different diamond certificates: GIA, AGS, EGL. Without a certificate, issued by a reputable agency, such as GIA, AGS, or EGL, or HRD, a buyer relies on a jeweler’s integrity that the diamond’s 4C are accurate and not overstated. GIA is very strict and EGL is also a very good certificate and they are more flexible. There are so many big brand jewelry stores, why would a customer come to you and not them? Because they are saving a lot of money for the same thing. Our diamonds are identical to those of big store brands, but of course we don’t have the expenses that they have so we can sell
So, I can come to you as an end costumer and still buy stones for wholesale prices? Precisely! I’ve been building a lot of relationships with customers like that, people come to me because they know me, and that leads to referrals. That is the way I built a huge clientele. Do you think that Miami is a good place for a diamond business or would you rather do business some place else? Miami is a big hub for Latin America. All the people from Latin America, jewelers in particular come to Miami to buy. Miami is your home, a place of business. What makes Miami so special for you? Miami is a beautiful city. It’s like a living vacation. But what I love the most about this city is the ocean. When I wake up in the morning, the first thing I do is look at the ocean. I love it. It’s inspiring. But besides the scenery, I love the people and the Latin flavor of Miami. Miami is becoming a big city, but everyone in it is still like family- for instance I work with my brother- it’s a family business
FEB-MAR 2014
So what are the trends in diamond investing? If you really want to invest, you’d have to go for top quality. Miami a city where you sell big stonesanywhere between 3 to 7 karats. Commercial
quality that looks very good, but you don’t have to pay big money. We mostly sell in the range between $20,000-$40,000.The demand is high with steady, strong prices.
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Superstars of Style VS Luxury’s Flagship Jewelry Collection Proves Itself a Global Hit
FEB-MAR 2014
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ot many designers can count international superstars like Britney Spears, Fergie, Paris Hilton and Lady Gaga as clients. But Victoria Shorten, an Irish designer, living in the US is an exception. Taking the business world by storm as top designers line up to buy her stunning jewelry. VSL Jewlery is making a name for itself to women around the world. And Victoria says she owes this to her success in public relations, which allowed her to set up VSL 18 months ago. She commented, “I have always had a passion for style and fashion and over the past 10 years I have been promoting luxury brands through Power PR and designing in the background. I sent some of my design samples to international stylists and the reaction was overwhelming so I decided to set up VSL Jewelry properly.” Since then VSL has grown to be in 6 countries with celebrities and rock stars buying and ordering bespoke pieces. In April of 2013 Fergie from the Black Eyed Peas commissioned Victoria to create a special piece for her for her World Tour. These Gold Tila Jewelry Gloves had over 200 crystals encased in them. Fergie wore them as part of her costume for the last three songs of her concert. Victoria comments; “It was a special feeling when I saw her first concert in Paris on youtube. ‘The crowd were going wild. The exclusive pieces are available online & in stores now. Fergie’s is not the only fan if VSL, in October 2011 Vikki made a special piece for Lady Gaga and delivered it to her in The Four Seasons in Dublin and event Paris Hilton was seen buying and wearing her VSL jewelry glove in Los Angeles. 2013 has been an exceptional year for VSL where it garnered international attention as the ‘must have brand’. VSL stood centre stage in Berlin Fashion Week, Valencia Fashion Week
and of course New York Fashion Week. Victoria comments on the reasons for success: “The key reasons for success are excellent quality, great PR and of course the celebrity endorsements automatically get a reaction from buyers and they stand and take notice. I am very grateful that I have had the years experience before I started this as I have seen how hard it is for designers to get a break. But thankfully the brand is growing all the time and it is forming a fan base in the US. VSL was also recently on Natalie Cole and was in a global ad campaign photographed by David La Chapelle, but I am not allowed to release this picture yet!”
"The key reasons for success are excellent quality, great PR and of course the celebrity endorsements" VSL has also added a Lava Rock Collection for the 2014. These are rare stones are produced by natural lava from the Hekla volcano of Iceland. The lava is heated up to 1700 degrees celcious for 5 hours and cooled down for 24 hours. No chemical additives are added to the lava. The lava drops are hand-made and that’s why each piece of jewelry is unique The collection is available in all leading boutiques and online at www.vsljewelry.com
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Victoria Shorten
FEB-MAR 2014
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DEC- JAN 2013/14
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Interview Claudia Trimde
Fawaz Gruosi
Interview with the CEO of de Grisogono
Daring, Dynamic, Dramatic
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Are all of your jewelry pieces handcrafted? Yes. In atelier in Paris and Geneva. 19 years ago I started with a small atelier in Paris. Four to five people maximum to work with us exclusively. Our staff in Geneva often frequents those shops to do quality control. The atelier in Geneva is responsible for the most complicated pieces in the collection.
“If you impose rules and constrictions on me I won’t be able to create.” Do you consider yourself an artist? People say that but I don’t consider myself an artist at all.That’s what apparently I am. I never felt like an artist, but if you impose rules and constrictions on me I won’t be able to create. People in the industry call you aggressive. Aggressive in your strategies and the way you’ve turned this brand into something phenomenal, leaving a big mark in the jewelry industry. You have to be. I’ve started with no money and now 20 years later I have 20 shops around
the world. de Grisogono wasn’t like any other company. We had no means and investments. We just had to keep on going and going. Breaking the norms. Sometimes people ask me how I did it. Frankly, I don’t know. I followed my instincts and did what was right for the company. I had to go in the opposite direction of the industry, with the glamour and design. Otherwise de Grisogono wouldn’t be here. Market-wise, where lies your focus? You just opened here in Miami but where else? The focus lies in in China, India, and South America. Mainly Brazil. India is a very strange market. They sell gold by weight there not by an individual piece. Watches are much easier to sell in India. Which is the most successful boutique you have? The strongest market we have is in Europe. We started in Europe and it has remained strong ever since. What do you think of e-commerce for jewelry? Opposed to set-up boutiques? For our company, I don’t think it’s the right way to go. With jewelry, you have got to be able to see it, touch it, wear it. Moreover, we don’t produce enough pieces. Internet commerce would work best for brands that mass produce
DEC- JAN 2013/14
ver since Fawaz Gruosi founded his small, exclusive jewelry house in 1993, he has pushed boundaries, broken rules, taken risks, driving design and making scintillating waves in the rarefied world of precious jewelry. Today, his Geneva based jewelry house de Grisogono, has a devoted international clientele that embraces nobility and celebrity. 17 boutiques around the globe, and a reputation as one of the most dynamic, trailblazing creative forces in contemporary jewelry. It takes courage and determination to fulfill your dream. Do you think that at this point in your life you are where you want to be? Most people would be content with where they are now. But you cannot stop there. You have got to really think about progress and where you want to be, what else you could do. After black diamonds, I came up with icy diamonds. The term “icy diamond” never existed before me. It’s a white diamond, not transparent. How do you make gold look black? There are several procedures to achieve that. You can see it especially with watches. In 2000 I started to do watches. I wanted to do black watches and at the time, there was no such thing. There was no black jewelry at all. And now you see all the major brands have black jewelry pieces. It’s an innovation in material design. We never do quantity; we do quality.
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de Grisogono Bold & Beautiful High jewelry is the purest expression of de Grisogono style. A spectacular theatre of Contemporary Baroque. Divinely decadent one-of-a-kind works of art, weaving magnificent gems of staggering value, with sublime craftsmanship and technical wizardry.
Chiocciolina Precious briolettes, flirtatious, faceted drop-shaped gems, gathered into exuberant bouquets, bursting with life and colour: Artful arrangements of sapphires, tourmalines, tsavorites, diamonds and emeralds.
Allegra
DEC- JAN 2013/14
Spontaneous swirls of light and luster, like a leaping flames of a bonfire, high-energy, high style. The Allegra bracelets come in yellow gold, pink gold, white gold, set with diamonds of coloured stones.Â
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Melody of Colours de GRISOGONO’s most adventurous creations are deeply infused with the powerful emotions triggered by extraordinary gems. Shapes, forms and movement inspired by light and colour, by the energy and vibrations of rare, natural gemstones. All orchestrated into a magnificent jewelled symphony, each design a melody of colour, intensely individual. The power of nature, the allure of art. Pure emotion.
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Mistero
Precious golden sun rays, with all the energy of the life force, coiled into dynamic, bouncing shapes and forms, jewels dazzling with the light of gems, to warm every woman’s heart. de GRISOGONO glisters again.
Mesmerising modernity: the soaring lines of the Mistero are generously sculpted in gold, then ingeniously, mysteriously hidden beneath a sleek, soft, matt black nanoceramic coating, in stunning contrast to the halo of precious coloured gemstones. Sheen and shine. New age and ageless.
Galluchat
DEC- JAN 2013/14
These colored bracelets, chic, elegant and extravagant are the most beautiful asset for women who dare to be different.
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S INTERVIEW CLAUDIA TRIMDE
MarC Coutte HEAD OF CHOPARD’S HIGH JEWELLERY CREATION DEPARTMENT
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ow does a piece of high jewellery come into being? Who takes part in this magical process? How is a piece of jewellery valued? Le CITY deluxe travelled to Chopard’s workshop in Switzerland to see how some of the company’s most prized pieces are born and fashioned. We spoke with Marc Coutte, Head of Chopard’s High Jewellery Creation Department, our guide on this marvellous tour. Jewellery in hand, Marc Coutte begins by explaining some of the details concerning this enthralling world. In this instance, he is holding a bracelet-watch shaped like a tiger. “A very realistic piece, as the tiger’s claws are clutching the watch case. It’s an exceptional piece”, he remarks. And he goes on to mention that the piece belongs to the Animal World collection created to mark Chopard’s 150th anniversary. “A customer bought the necklace with this tiger and later requested we make this exclusive watch with the same animal”. Are Chopard pieces initially designed in 3D? No, only in 2D, but it’s something that gives the company enhanced value, as, this way, the sculptor has more creative margin to draw inspiration from the drawings of the animal in motion. That way they see their shape, their muscles... The entire Animal World Collection –comprised of 150 pieces– adheres to this same creative process in which duties are divided among all team members. From the moment the idea arises to the final piece, how much time passes? It all depends on the complexity of the piece, but it could be anywhere from 50 to 2000 hours.
Where do the stones come from? The stones come from all over the world. We have formed a network with the world’s finest sellers. Madame Karin Scheufele and Madame Caroline Gruosi-Scheufele are the people charged with selecting and buying the stones. This network affords us an exclusive opportunity to find unique stones, distinct colours and non-habitual shapes. What is the secret to combining 150 years of history and tradition with setting trends? Great question! You need a lot of passion and humility, and, first and foremost, creativity and energy. Have an excellent work team and high quality stones. You also need talent and astuteness. Truth is, you need all of these qualities to achieve your objective; everything counts. The times change awfully quickly, and you have to know how to adapt. From a creative point of view, what are Chopard’s values? I’d say diversity and fantasy. Diversity because we fashion a wide variety of themed collections. We’re constantly looking to experiment and connect with the world of fantasies; that’s our objective. What has been the most difficult piece you have created? It was a piece composed of a group of 150 pieces. It was a truly colossal undertaking and
took ages to complete. However, the most difficult pieces are those still to come. We’ve always managed to resolve complexity thanks to a fantastic team and finding a technical level of excellence to uncover a solution. Generally speaking, each new piece is a fresh challenge. What kind of requests do you receive on a daily basis? Are they namely the same or are the challenges also daily? They’re different every day. We sometimes get the impression we work at the same hectic pace as the kitchen in a typical Paris restaurant. We have to work quickly, because we have a sizeable demand from private customers who commission last-minute birthday or wedding presents, and it’s down to us to figure out where to get the time, the stones, the design, etc. to arrive just in time to pay tribute to the person they love. If you could choose a future project, what concept would you transform into Chopard jewellery? I’d probably make pieces for children. Based on games, on symbolic gestures, little totems that are important in everyone’s life and on those moments, those things we want to “crystallise”. I’d create a small totem that sums up little moments of happiness. Chopard first designed watches and later incorporated jewellery. What is the next step? I don’t completely agree that Chopard started by designing watches. Since the beginning, it has worked, in a similar manner, to discover the future of jewellery, striving to turn watches into jewellery. It has always developed jewellery, in the sense that the overall brand has developed. We have always looked beyond watch-making, wanting to turn watches into jewellery and, of course, always at the highest level
JAN · FEB 2013
How do you value a job like this? The main thing is the time the jeweller needs
to create the piece. Afterwards, the price of the stone you’re using is important and then the added value generated by the Chopard brand name, which makes the piece exclusive.The final price almost always depends on the stones with which the piece was created. The stones make a piece unique.
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Marc Coutte. Director del departamento de alta joyeria
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JAN · FEB 2013
Cómo nace una pieza de alta joyería? ¿Quién interviene en este mágico proceso? ¿Cómo se valora una joya? BARCELONA deluxe ha viajado hasta el taller de Chopard, en Suiza, para ver cómo nacen y crean algunas de sus piezas más preciadas. Hablamos con Marc Coutte, Responsable del Departamento de Creación de Alta Joyería de Chopard, quien nos guía en este fantástico recorrido. Con una joya en la mano, Marc Coutte, comienza a explicarnos algunos detalles de este apasionante mundo. En este caso, se trata de un brazalete-reloj en forma de tigre. “Una pieza de gran realismo puesto que las garras del tigre sujetan la caja del reloj. Es una pieza excepcional”, comenta. Y añade que esta pieza pertenece a la colección Animal World realizada con motivo del 150 aniversario de Chopard. “Una clienta compró el collar con este tigre y después pidió que se elabore este reloj exclusivo con el mismo animal”.
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¿El diseño inicial de las piezas Chopard es en 3D? No, sólo en 2D, pero es algo que da valor a la marca puesto que así el escultor tiene más margen de creación al inspirare en los dibujos del animal en movimiento. Así puede ver su forma, sus músculos… Toda la colección Animal World -compuesta por 150 piezas- ha seguido este proceso de creatividad en que se reparten las funciones con todos los miembros de equipo.
¿Desde que surge la idea hasta a la pieza final cuánto tiempo puede transcurrir? Todo depende de las complejidad de la pieza pero podemos hablar desde 50 a 2000 horas. ¿Cómo se valora un trabajo así? Lo principal es el tiempo que necesita el joyero para crear esa pieza. Después es importante el precio de la piedra que estás utilizando y finalmente el valor añadido que genera la marca Chopard la cual hace que sea una pieza exclusiva. Casi siempre, el precio final depende de las piedras con las que esté creada esa pieza. Una pieza es única por sus piedras. ¿De dónde vienen las piedras? Las piedras vienen de todas partes del mundo. Hemos creado una red con los mejores vendedores de piedras de todo el mundo. Madame Karin Scheufele y Madame Caroline Gruosi-Scheufele son las personas que se encargan de seleccionar y comprar las piedras. Esta red nos genera la exclusividad de conseguir piedras únicas, de colores y formas no habituales. ¿Cuál es el secreto de mantener 150 años de historia y tradición al mismo tiempo que crear tendencias? ¡Que interesante pregunta! Es necesario mucha pasión y humildad y, sobre todo, creatividad y
energía. Tener un muy buen equipo de trabajo y una muy buena calidad de piedras. Además se necesita talento y observación. Realmente son necesarias todas estas variantes para poder lograr el objetivo, todo cuenta. Los tiempos cambian muy rápido y hay que saber adaptarse. Desde el punto de vista creativo, ¿cuáles son los valores de Chopard? Diría que la diversidad y la fantasía. La diversidad porque nosotros trabajamos una gran variedad de colecciones temáticas. Estamos en una constante búsqueda de la experimentación para llegar al mundo de la fantasía, esa es nuestra finalidad. ¿Cuál fue la pieza más difícil que han creado? Fue una pieza compuesta por un grupo 150 piezas. Fue un trabajo realmente colosal, llevó mucho tiempo realizarla. Pero, las piezas más difíciles son las que vendrán. Siempre hemos logrado resolver la complejidad de un trabajo gracias a un gran equipo y a encontrar un nivel técnico de excelencia para llegar a la solución. Generalmente, cada pieza es un nuevo desafío. ¿Qué tipo de pedidos reciben a diario? ¿Son siempre los mismos o los desafíos también son diarios? Es diferente cada día. A veces tenemos la impresión de trabajar con la rapidez en que lo hace la cocina de un típico restaurante parisino. Debemos
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ir muy rápido porque tenemos una demanda importante de nuestros clientes particulares que nos encargan un regalo de cumpleaños o de boda a último momento y es a nosotros a quienes conceden el milagro de encontrar el tiempo, las piedras, el diseño, etc. para poder llegar justo a tiempo a homenajear a la persona que quieren. Si pudiera elegir un proyecto futuro, ¿cuál sería el concepto que transformaría en una joya Chopard? Seguramente yo haría piezas para los niños. A partir de juegos, de gestos simbólicos, de pequeños tótems que cuentan en la vida de cada uno y de esos momentos, de aquellas cosas que queremos “cristalizar”. Crearía un pequeño tótem que resuma esos momentos de felicidad.
JAN · FEB 2013
Chopard nació diseñando relojes, después incorporó la joyería, ¿Cuál es el siguiente paso? No estoy del todo de acuerdo sobre el hecho de que Chopard haya comenzado diseñando relojes. Desde un comienzo se ha trabajado paralelamente para encontrar el futuro en la joyería, se trabajó para que los relojes sean una joya. Siempre hubo un desarrollo de la joya en sí, en el sentido de un desarrollo de la marca en general. Siempre vimos más allá del reloj, que el reloj sea una joya y, por supuesto, siempre en el mejor nivel
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JEWELS
Jewelry Selection You decide how to shine... A duel between two gold, you choose how to complete your fancy dress with this selection of stunning pieces ... Each of these unique jewels awaken the attention of everyone who passes by your side and it’s willing to be part of you...
Tú dEcIdES cómO BRILLAR... Un duelo entre dos oros, tu eliges cómo completar tu piezas… Con cada una de ellas despertarás la atención de todo aquél que pase por tu lado y ellas están deseando formar parte de ti…
TEXT MICHELLE DU PREEZ
BULGARI
www.bulgari.com
This magnificent Serpenti Collection bracelet is crafted from pink gold, diamonds and rubellite. Inspired in the reptile’s sinuous shape, Bulgari has created an elegant and geometrically pure jewel that combines creativity and luxury in one unique piece Este magnífico brazalete de la colección Serpenti está diseñado en oro rosa, diamantes y rubelita. Inspirándose en la forma sinuosa de este reptil Bulgari crear una joya elegante y de gran pureza geométrica que combina creatividad tanto como lujo en una pieza única
JAN · FEB 2013
LOUIS VUITTON
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www.louisvuitton.com
The company showcases a fresh interpretation of its emblematic Monogram flowers. Each motif is forged from pink, yellow or white gold and enriched with a resplendent diamond. A perfect puzzle in the heart of a piece of jewellery perfect for any occasion
La firma presenta una nueva interpretación de sus emblemáticas flores Monogram. Cada motivo tiene su correspondiente color de oro - rosa, amarillo o blanco - enriquecido con el brillo de un diamante. Un puzle perfecto en el corazón de una joya ideal para usar en cualquier ocasión
PASQUALE BRUNI Prato Fiorito, the icon collection of the Italian jewelery brand Pasquale Bruni, continues to surprise with a “Jewel Necklace” of white gold, 18kt yellow gold and diamonds. A sophisticated jewel that transforms according to the occasion, to make each look unforgettable Prato Fiorito, la colección icono de la firma de joyería italiana Pasquale Bruni, vuelve a sorprender con un ”Jewel Collar” en oro blanco, oro amarillo de 18Kt y diamantes. Una joya sofisticada que se transforma según la ocasión para convertir cada look en algo inolvidable
www.cartier.com
J VACHERON CONSTANTIN Jewellery and settings follow watchmakers in their decorative dreams; a dream come true in Haute Joaillerie Haute Couture à Pampilles by Vacheron Constantin. White gold and diamonds
La joyería y la relojería se unen en un sueño decorativo, un sueño que se hace realidad en la Alta Joyería con Haute Couture à Pampilles de Vacheron Constantin. Oro blanco y diamantes
www.vacheron-constantin.com
PIAGET
www.piaget.com
Magic in the Piaget garden with this 18-karat white gold ring set with 178 brilliant-cut diamonds and one brilliant-cut diamond centrepiece. Limelight Garden Party Collection Magia en el jardín de Piaget con este anillo en oro blanco de 18 quilates engastado con 178 diamantes talla brillante y un diamante central talla brillante. Limelight Garden Party collection
DE BEERS An innately feminine band with the shimmering elegance of the lotus flower motif. Crafted in 18K white gold with 301 round brilliant diamonds, this beautiful piece is a rare fusion
www.debeers.com
Un brazalete de feminidad innata cuya brillante elegancia es aportada por una flor de loto. Realizado a mano en oro blanco de 18 quilates, esta joya posee 301 diamantes de corte brillante redondo. Una hermosa pieza de fusión innovadora
CARTIER
TIFFANY & CO. From Venezia new jewelry collection that has made Paloma Picasso for Tiffany & Co., come these earrings. The Paloma’s Venezia Luce earrings are made of 18k gold combined with diamonds
Espiral con cadencia, símbolo de fuerza, tótem personal, declaración de audacia, de estilo y de libertad. Brazalete de Cartier realizado con oro blanco y diamante
Vincent Wulver yck © Cartier 2012 www.cartier.com JAN · FEB 2013
www.tiffany.com
De la nueva colección de joyas Venezia que Paloma Picasso ha realizado para Tiffany & Co. , surgen estos pendientes. Los Venezia Luce están realizados en oro de 18k combinados con diamantes
A cadent spiral, symbol of strength, personal emblem, declaration of audacity, style and freedom. A Cartier bracelet made from white gold and diamonds
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D ESIG N J EWELS
Graff Diamonds Jewelry with sense and sensibility Art, tradition, luxury and elegance. Graff Diamonds jewelry collection will doubtlessly go down in history thanks to the passion sublime quality materials it delivers. From its founding in 1960, every piece is carved to perfection to achieve the best effect, bestowing life and color to the stones.
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TEXT MArTA BurGu茅S
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Graff Diamonds, joyas con sentido y sensibilidad
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ucir alguna de sus diseños nos hará únicos. Y es que las joyas, diamantes y relojes de Graff Diamonds están realizados a mano en sus talleres de Londres por maestros artesanos. Las colecciones reflejan el espíritu fiel de su creador, Laurence Graff, fundador y presidente de la compañía, llamado "El Rey de Diamantes". Sus finas colecciones mezclan estilos eclécticos. La Bombé es contemporánea y llamativa. Incluye anillos de cóctel, pendientes agrupados, pendientes largos y fascinantes colgantes y collares. Chandelier está inspirada en la forma icónica y clásica de una lámpara de araña, con pendientes y collares de zafiros azules, profundos rubíes, intensas esmeraldas... Diamonds on Diamonds es una de las colecciones más destacadas. Presenta un despliegue de deslumbrantes diamantes blancos a cuál más bello. Lotus se inspira en la belleza frágil y la fuerza milagrosa de la flor de loto oriental. Asociada con la paz y la armonía, los pétalos de la flor están representados por brillantes esmeraldas engarzadas a mano, zafiros y rubíes. Butterfly Motif contiene exquisitos pendientes de aro y collares a juego. El motivo de la mariposa crea un efecto impresio-
nante, con cada piedra capturando bellamente la luz en el movimiento de la persona que lo lleva.
EN 2008, LA FIrMA ADquIrIó EL 15º DIAMANTE MáS GrANDE JAMáS DEScuBIErTo, EL LESoTho ProMISE DE 603 cT Graff y sus diamantes Con los años, Graff ha manejado las piedras preciosas más deseadas del mundo. Algunas tienen siglos de antigüedad y otras acaban de ser descubiertas y traídas a la vida en los talleres propios de Graff. En 2008, la firma adquirió el 15º diamante más grande jamás descubierto, el Lesotho Promise de 603 ct. Este diamante en bruto fue cortado y pulido con esmero por un equipo de expertos, obteniéndose 26 magníficas y perfectas gemas desde 3,14 hasta 76,41 quilates.
Arte, tradición, lujo y elegancia. La colección de joyas de Graff Diamonds pasará, sin duda, a la historia, al aportar pasión y una calidad de materiales sublime. Desde su fundación en 1960, cada pieza se talla a la perfección para conseguir el mejor efecto, dando vida y color a las piedras.
Más que relojes “Inspirados por un diamante, nacidos de un diamante, eternos como un diamante”, comenta Michel Pitteloud, CEO de Graff Luxury Watches. Lanzada en 2009 y elaborada en Ginebra, capital de los relojes de lujo, la colección Graff Luxury Watch se inspira en el diseño único del corte clásico de un diamante, intemporal y contemporáneo. Equipada con una maquinaria suiza de calidad, cada pieza se enriquece con diamantes seleccionados por gemólogos de Graff. En todo el mundo Con más de 30 tiendas en todo el mundo y oficinas en Londres, Nueva York y Ginebra, Graff es una de las marcas de joyería más destacadas. En los últimos dos años, ha abierto tiendas en Shanghai, Kiev, Beijing, Taipei, San Francisco y Gstaad. En 2012 verá la apertura de una tienda insignia recién renovada en la prestigiosa New Bond Street de Londres, así como nuevas tiendas en Dubai, Hangzhou y Macao, que impulsan la expansión asiática de la firma
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The magic of Diamonds While Audrey Hepburn was having breakfast in front of the Tiffany & Co jewelry captivated by the sideboard, Marilyn Monroe played the most recognized scene from the film Gentlemen Prefer Blondes for his classic musical Diamonds Are a Girl’s Best Friend ... and it is true, that diamonds are gemstones that continue to fascinate and seduce from its first discovery in India 2000 years ago. Here you have a beautiful selection.
TeXT Raquel RabaDĂĄn
www.tiffany.com
TIFANNY & CO The legendary Tiffany Diamond has its 175th anniversary! (2 parts)
SePT-OCT 2013
The transcending and captivating beauty. The excellence of a design with the house-icon, the 128.54 carat Tiffany Diamond, mounted in a platinum necklace with amazing white diamonds
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J www.montblanc.com
MONTBLANC limited edition, Montblanc Collection Princesse Grace de Monaco (3 pieces) A tribute to Grace Kelly’s style, her particular elegance that defined the decade of the fifties. * Necklace made of white gold with diamonds and sapphires * Earrings made of white gold with diamonds * Bracelet made of white gold with diamonds and sapphires
GRAFF DIAMONDS The British firm has the most fabulous jewels in the world, including the best yellow diamonds in delicate and light tones... Like this beautiful bracelet
VAN CLeeF & ARpeLS A sample of more delicate jewelry made with the finest materials. This unicorn shaped clip collection corresponds to the Palais de la Chance, containing white gold, diamond, sapphire and onyx
SePT-OCT 2013
www.graffdiamonds.com
www.carreraycarrera.com
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WI N ES
Diamonds Are Forever ETERNITY RINGS
NOV 路 DEC 2012
Daniella Design creates a quintessential eternity band in every hue, clarity and shape.
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NOV 路 DEC 2012
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