Le CITY deluxe INDIA mediakit online

Page 1

INDIA

MEDIAKIT ONLINE 2013 www.le-citydeluxe.com/en/india


Award AEEPP BARCELONA deluxe

INDIA

Web Le City deluxe

Newsletter

Social networks


www.le-citydeluxe.com/en/india INDIA

WEB Le CITY deluxe INDIA · The online version of Le CITY deluxe in INDIA, features the best selection of relevant local editorial content and e-commerce features. · Browse prominent sections such as Fashion, Gourmet, Events, Entertainment, Culture, and other. · Share interesting luxury articles with your friends as well as shop them exclusively with Le CITY deluxe

Le CITY deluxe INDIA PORTAL · English · 40.000 page views a month · 20.000 users a month · 10 minutes per session

CONTENT SESSION DISTRIBUTION · 30% homepage read · 20% Fashion · 10% Motor · 5% Wellness · 5% Gourmet · 5% Travel · 5% Nightlife · 20% Others

BROWSE PLATFORM

USER PROFILE

OPERATING SYSTEM

· 90% Web · 10% Mobile

62% INDIA 11% Asia 5% Europe 3% Rest of the world

· 66% Windows · 19% Apple · 4% iPhone · 3% iPad · 2% Android · 6% Other

*source Google analytics


SPACES AND WEB FEES INDIA

AD spots AD spots

· Media Rectangle (300x250) 20€ (CPM)


EXCLUSIVE CONTENT DISTRIBUTION AGREEMENT INDIA

USA

International English


ONLINE STORE INDIA

ONLINE STORE

· Sale of exclusive products · Points or currency purchase options · Defined categories for each product CONCIERGE SERVICE

·The best travel options · Reservations for the best restaurants · Selection of the best nightclubs · VIP tickets for shows · The best selection of exclusive shops · Everything our customer requires


NEWSLETTER INDIA

NEWSLETTER

E-MAIL ACTIVS

· 10.000 subscribers · Weekly emails · Inclusion of weekly news articles from Le CITY deluxe INDIA

· 44% iPhone · 30% Outlook · 13% Hotmail · 13% Rest

NEWSLETTER FEE

GENDER

· Email Banner · News · Text link

150€ 150€ 120€

SOCIAL

· 40% Facebook · 20% Twitter · 15% Linked In · 25% Not Connected

*source Mailchimp user statistics

· 53% Male · 47% Female


IPAD & IPHONE INDIA

TOP 50!

Downloaded magazines on iPad

20%

iPad readers

TOP 10!

Luxury Apps

IPAD & IPHONE

· Total active Apps: 20.000 · Total active weekly users: 5.000 · Total 1-6 Session per week users: 1.500 · 25% spend between 3-6 minutes · New users per week: 100

*source Flurry 2013

80%

iPhone readers


ADVERTISING ON IPAD INDIA

Video

Image Gallery

ADVERTISING IPAD/IPHONE

· iPad Full Page Link

PDF download

· Video · Banner (CPM) · Image Gallery

per edition (€)

1500€ 300€ 30€

200€

· Survey / fill form

150€

· PDF download

150€


SOCIAL NETWORKS INDIA

DISSEMINATION PERCENTAGES ON SOCIAL NETWORKS 54 %

Facebook

Twitter

Linkedin

29 %

9%

YouTube

Flickr

6%

2%

FanPages Facebook & Twitter · 58% Female visit · 42% Male visit Demographics · 68% India · 16% Asia · 12% Europe · 4% Rest of World


FEES PER EDITION INDIA

WEB

· Medium Rectangle (300 x 250)

20€(CPM)

IPAD

· Full Page AD · Video AD · Image Gallery

1500€ 300€ 300€

NEWSLETTER

· Email Banner · News

150€ 150€

SOCIAL

· Social News

150€


INDIA

THANK YOU! please contact us B-235, First Floor, Greater Kailash Part 1 110048 New Delhi advertising@le-citydeluxe.com


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