THE ANALYSIS EVOLUTION HOW BUSINESS ANALYSIS HAS CHANGED IN A DIGITAL WORLD Business Analysis (BA) often gets thrown around as a catch-all term for the analytics practices companies use to evaluate IT changes, refine their strategies, and even identify risk. BA can cover a number of disciplines and play a critical role in modern organizations – especially as they work to implement end-to-end digital workflows. Digital technologies are transforming BA, and its evolution from early use cases show just how important innovation is.
BA: THE EARLY YEARS 1960s and 70s BA had its beginnings as businesses faced mounting complexity and access to early computing systems.
SWOT Emerged BA strategies built around identifying Strengths, Weaknesses, Opportunities, and Threats began gaining prominence.
BA: AN EVOLUTION 1980s and 90s Most companies were still using paper and pencil for BA, but early databases and Excel were emerging.
Analytics Rise Big data began emerging in the early 21st century, creating new opportunities to use data within the BA sector.
BA: A NEW ERA 2013 The Harvard Business Review coins BA 3.0 to highlight a new era in the industry.
Data In Everything BA 3.0 centers around taking big data and building it into everyday operations so information can enrich every part of a business.
Business analytics has grown dramatically over the years, but the core principle has remained constant – drive business success by ensuring informed, effective decision-making.
Sources businessnewsdaily.com/4245-swot-analysis.html | linkedin.com/pulse/brief-history-business-analytics-why-self-s ervice-king-arden-manning | hbr.org/2013/12/analytics-30