Visitor attractions news USA
Warner Bros. Hollywood reveals new roster of attractions A host of new experiences
explore recreated sets from
were added to the Warner
the Harry Potter franchise.
Bros. Studio Tour Hollywood in
Fans can dabble in the
Burbank, Los Angeles, ahead of
art of potion-making, snap
its grand reopening on 26 June.
a photo inside Harry’s cupboard under the stairs at
for more than a year, due
4 Privet Drive and take part
to pandemic restrictions.
in the ‘Sorting Ceremony’ –
At the heart of the new additions is the ‘Storytelling
featuring the Sorting Hat. Danny Kahn, vice president
Showcase’, which will allow
and general manager,
guests to discover the world
Warner Bros. Studios, said:
of Warner Bros. by examining
“Entertainment is about
the breadth of the studio’s
connecting with fans and
film, TV and animation titles.
we are thrilled to welcome
cinema chain origins in 1923
guests back to the tour after a more than 15-month hiatus. “Our new experiences
through its nearly 100-year
will take guests on a journey
journey to become one of
through our history, how
the biggest entertainment
we bring stories to life and
Our new experiences will take guests on a journey through our history
companies in the world.
celebrate the DC Universe
Danny Kahn
also offer the opportunity to
and Wizarding World.” More: http://lei.sr/E2j9Z_T
belgium
Merlin to take Legoland Discovery Centres to Belgium Merlin Entertainments has Photo: bruxelles.be
revealed plans to open a Legoland Discovery Centre in the Belgian
Photo: Merlin Entertainments/ Legoland Discovery Centre Berlin
The visitor journey will
capital city Brussels. The company has signed a deal to launch
The attraction will open at Docks Bruxsel shopping centre
a 3,000sq ft site at the
Our focus is now on delivering profitability on a full-year basis Fabian Maingain
Docks Bruxsel shopping
said: “We look forward to
offer, which will broaden
centre, with an opening
revealing more details over the
the recreational offer along
date set for mid-2022.
coming months ahead of our
the canal, where you can
first visitors in summer 2022.”
already find, among others,
According to Fabian Maingain,
the train museum, creating
Described as a “next generation” Discovery Centre, Merlin said it would
Alderman of Economic Affairs
potentially interesting touristic
release more details of the
for the City of Brussels, the
synergies,” Maingain said.
attraction later this year.
capital recognises “the added
“This new LEGOLAND
value” of the Legoland brand.
Discovery Centre promises
“It is positive for Brussels
to be a major draw for us.”
Meike Lippert, senior divisional director of Merlin’s Midway attractions in Europe,
18
attractionsmanagement.com AUGUST 2021
to welcome this kind of
More: http://lei.sr/9u6A4_T
Photo: LinkedIn/Danny Kahn
It also charts technological innovations, from its
Guests can take part in the ‘Sorting Ceremony’
Photo: Warner Bros/Twitter
The attraction was closed
