2 minute read
One-stop-shop for A/W23 Ivyline
As we head towards summer, the team at Ivyline - the UK supplier of trend-led garden, home and interior essentials – is busy making final preparations for the launch of its Autumn/Winter 2023 collection. Available for pre-order now, the collection sees a curated offering of ceramic planters, glassware, festive best sellers, and fireside essentials. For A/W 23, new lines have been created to optimise current consumer trends, while placing Ivyline front and centre as the go-to brand for the latest styles, sustainable designs and home décor must-haves.
Terrariums
Manufactured exclusively in Europe from 100% recycled glass, Ivyline’s new terrariums represent one of the ‘greenest’ terrarium ranges on the market today. To increase impulse and gifting potential, as well as presenting terrariums as a complete indoor gardening solution, Ivyline has packaged its terrariums with all the substrates included. Each unit comes with charcoal, sand, gravel and rocks, plus a step-by-step guide to building an at-home plant paradise.
Ceramic pots & planters
As a direct result of Ivyline’s commitment to only working with factories and supply partners that align with its stringent sustainability and ethical ethos, the company’s entire A/W23 ceramic offering is 100% European-made.
New designs include the premium MIA with a reflective glaze, water-inspired colour palette and a smaller 9.5cm size, ideal for the mini plant trend. Or why not add the handmade SOLENTA with speckle glaze in cream and burnt orange to your offering?
Dreary autumn days will be enhanced with the new Prague planters, which enjoy an autumnal palette of olive, cayenne, cotton and mocha, and a contemporary matte finish. If classic black and white is better suited to your customers’ tastes, then the new Monochrome collection will fit the bill, while also providing multiple solutions for floor planter sales.
Festive favourites
Winter is nothing without the promise of Christmas, and for retailers this means making the most of festive essentials, including poinsettias, at the heart of the plant area.
Designed to increase the average basket spend, Ivyline’s classic poinsettia planters are European-made and supported with pallet POS which can be easily installed alongside plant displays to encourage plant and planter combo sales.
Also available are planters to support other festive favourites including cyclamen, plus tree buckets in a mix of contemporary and traditional styles.
If contemporary festive styles are more popular with your customers, then the new Chevron range in ruby, emerald, and sienna is just the ticket. The centrepiece for any Christmas indoor planting scheme, these modern planters can carry their style throughout the year, helping to drive profits outside the traditional winter sales period.
Fireside offering
Experiencing its biggest refresh yet, Ivyline’s fireside offering is ideal for retailers looking to light up sales by extending the lifestyle and interior décor sections of their stores. From log baskets to storage, and fire surrounds to companion sets, Ivyline’s in-house designers have added functional elements and contemporary materials to create a collection that offers something for every home - no matter the interior style.
Ivyline managing director Scott Thomas says: “Our A/W23 offering has been carefully curated to arm retailers with everything they need to make the most of this key sales period. From products that support cross-merchandising opportunities to those that drive up gift and impulse sales, our A/W23 is the perfect one-stop-shop for retailers that value quality and style without compromising on the importance of sustainable practices.”
Stand: 6E60-F61
Call: 024 7633 9180
Email: sales@ivylinegb.co.uk
Visit: www.ivylinegb.co.uk