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Focus on… Richard Lang & Son

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Shop Talk

Shop Talk

Fresh ideas

Langs is well-known for its gift range, designed in-house, but did you know it now offers more than 400 card designs?

Richard Lang & Son, nowadays affectionately referred to by its customers as Langs, started trading in 1949 by the then owner Rolf Lang (the son of Richard). Over the years the mainstay of the business concentrated on soft toys, changing over the years to where it is today, offering gifts and home decor.

Now it is headed up by Steve, Keith and Jane, all who have been long-serving employees of Langs, who took on the challenge of driving the company forward after taking the reins in early 2020.

Langs is a supplier that creates its ranges around customer feedback and focus, mixing gifts with décor - all lovingly designed by the in-house design team and artists to offer something truly unique.

Due to the increasing customer recognition of how fresh the designs had become, it seemed a no-brainer to add greeting cards within existing gift ranges, allowing customers to add cards to their orders for giftware.

Sales of cards have since gone from strength to strength and there’s now a range of more than 400 different designs to pick from. The card ranges cover every occasion, and Langs also has the capacity to create bespoke designs for customers if required, as well as offering various packaging options.

All cards are designed in Derbyshire as well as being printed in the UK, and Langs can also supply display stands if required.

Langs has a helpful and friendly team of agents who cover the UK and Eire, and of course a website that showcases everything the company has to offer.

It seemed a no-brainer to add greeting cards within existing gift ranges, allowing customers to add cards to their orders for giftware

01332 340927 sales@richardlang.co.uk www.richardlang.co.uk

Langs at the shows

• Giving & Living (WestPoint) Jan 15-17 • Harrogate Christmas and Gift Fair Jan 15-18 • Scotland Specialty food and Gift show Jan 22-24 • Spring Fair (NEC) Feb 5-8 Hall 4 Stand C22/D23

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