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Sense of calm with Shnuggle

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Retail challenges

Retail challenges

Creating the perfect pairing with both colour and a bath design which instils a sense of calm, confidence and connection for baby and parent, Shnuggle has embraced wellbeing tones by introducing both Taupe and Eucalyptus to the Bath Collection.

The wellbeing tones are a nod to the colour trends of creating warm cocooning spaces that feel intimate, inviting and familiar and moves subtly away from cooler greys, creating a timeless, stylish addition to any bath-time.

The multi-award winning Shnuggle Bath takes the stress out of bath time for babies and parents, creating a relaxing and fun bonding experience. Suitable from newborn, the clever bum bump helps you support even the tiniest baby in an upright position, offering a more enjoyable and comfortable bath-time for babies. The Shnuggle Baby Bath gives new mums and dads confidence and baby a comfy and cosy bath-time.

The Shnuggle Toddler Bath is the perfect follow-on from the baby bath. Designed for comfort by offering a padded backrest, grippy inside surface and natural sitting position, there is plenty of space to play and grow. Despite the generous size, the Toddler Bath is still lightweight and compact, fitting in most shower trays and baths as well as including a handy plug to empty and refresh the water. Sales and demand for the Toddler bath have grown year on year with parents loving the alternative to filling their main bath and how many time an water it saves. Shnuggle pride themselves on being innovators in the bath time category and also on their exceptional consumer relations, constantly taking comments and feedback on board to further their development of both new and existing products along with extensive research into lifestyle, interiors and parenting trends. 2023 will see a new range of bath time products launching for Spring as well as a new baby bath colourway.

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