Heading towards Harrogate

15th-17th October 2023

The Harrogate Int. Nursery Fair 2023 – the only UK nursery trade exhibition – will once again open their doors in October 2023 at The Harrogate Convention Centre and can provide many benefits for brands who exhibit, as well as retailers who visit the event.

After a hugely successful 2022 show and four halls of the Harrogate Convention Centre already full for 2023 with returning exhibitors, Harrogate Int. Nursery Fair offers a unique opportunity for companies in the nursery industry to showcase products and services, network with like-minded professionals, and stay up-to-date with the latest trends and innovations in the market.

The event this year is set to be housed within the halls of the Harrogate Convention Centre with many leading brands and fledgling companies having already secured their place to be among those exhibiting. With the addition this year of Hall Q, the only hall now available to book exhibition space, now is definitely the time as an exhibitor to secure the best positions still currently available!

Show Organiser, Adrian Sneyd told Nursery Today “Exhibition and conference space is at a premium everywhere around the Autumn time and Harrogate Conference Centre is no exception.

“We’re lucky to have the use of our new 5th hall to be able to expand the show this year since we have filled 4 halls already, so exhibitors who are wanting to be part of the event should take advantage of getting in early to secure their location in Hall Q whilst there are stand spaces available.”

CuddleCo are one such company who have decided to rebook their stand space, with their Managing Director, Marc Kelly having expressed last year to Nursery Today after the 2022 event how the show went for them stating “Well, firstly, it exceeded our expectations. Everything from how busy the show was to the showmanship across the halls contributed to the brilliant atmosphere among the stands.

“It was great to be back at Harrogate and to finally be able to share our latest products. The excitement surrounding our new ranges was better than we could have imagined, and it really confirmed to myself and the team that all the hard work we’d put into the launch was worth it.”

Dorel also expressed their enthusiasm for the show last year with their Field Marketeer, Nicola Coletti previously commenting on the 2022 event saying “We had a busy stand with back-to-back retailer and press appointments, which allowed us to showcase both new and much-loved products to everyone. We always love seeing our customers, industry press and spending time together discussing our portfolio.”

The positivity from exhibitors last year kept flowing with Joie’s Head of Product Management, Damon Marriott informing Nursery Today “The overall impression we were getting from colleagues and visitors was that the show was very well received. Attendance levels were good and there was a lot of interest in our newly launched items – we certainly took a lot of orders.” While BabyStyle also confirmed a great 2022 show with their Managing Director, Andy Crane speaking on the upbeat feel of the event “I was very pleasantly surprised with how upbeat the overall feeling was at the show, orders were very good, and retailers seemed to have made enough time to really look at everything on offer.”

Harrogate Int. Nursery Fair is set to ‘tick all the right boxes’ for both exhibitors and visitors to the show in October, with Adrian adding “Now the fair is firmly entrenched in its preferred October time slot there seems to be a growing commitment from exhibitors to support more local and national shows and also to help visitors with less travelling. This not only minimises the carbon footprint effect but also reduces their time away so whilst a UK trade event can never acclaim to be the size of any big international show, it does tick a lot of the boxes on where brands believe they need to be currently.”

Reasons to exhibit:

One of the primary benefits of exhibiting at our only UK nursery trade exhibition is the opportunity to reach a highly targeted audience. Harrogate Int.

Nursery Fair attracts many retailers who specialise in this market sector and who are looking for new products to add to their inventory (which was also confirmed as an international show demonstrated by the many visitors who travelled from abroad to attend!).

By exhibiting at this event, brands can connect with potential customers who are already interested in their products and services, while new entrants to the nursery sector can gain invaluable advice from like-minded professionals together with increasing awareness to their new product ranges or if testing the market, simply source feedback from visitors. This can lead to increased sales and business opportunities, as well as new partnerships and collaborations.

Another important benefit of exhibiting at the Harrogate Int. Nursery Fair is the opportunity to showcase new products and services. This event often features new product launches and demonstrations, giving brands the chance to showcase their latest innovations and gain feedback from industry professionals. This can be especially important for companies looking to expand their market share or introduce new products to the market.

In addition to showcasing products and services, our only UK nursery trade exhibition also offers excellent networking opportunities for brands within a friendly environment. This can help to increase brand awareness and reputation, as well as create new business opportunities for the future.

Reasons to visit:

For those who visit Harrogate, the benefits are equally significant. By visiting the Harrogate Int. Nursery Fair, you can gain the opportunity to see upcoming trends in the market and invaluable insight into new product launches. This can help you to stay ahead of the competition and offer your customers the latest and most innovative products currently available in the industry. By staying up-to-date with the latest trends and innovations, as a retailer you can ensure that you are always offering the best products and services to your customers.

Harrogate Int. Nursery Fair is also the home to the coveted BANTA’s (sponsored by Nursery Today) plus the Concept & Innovation Awards – by visiting you will have the opportunity to view first hand all the winners within the show halls!

In addition, visiting this exhibition can provide you with the chance to meet and network with other professionals in the industry. By connecting with other retailers and brands, this can also offer valuable insights into the market, as well as potential new partnerships and collaborations.

Of course, let’s not forget the importance of upcoming trends – Harrogate Int. Nursery Fair often gives an insight into colourways, fabrics and much more that might become the must-haves for the upcoming year!

The benefits of exhibiting or visiting our only UK nursery trade exhibition in October is extremely clear. For brands, this event offers a unique opportunity to reach a targeted audience, showcase new products, and connect with other professionals in the industry. For retailers, attending this event can provide valuable insights into the market, as well as the opportunity to network with other professionals and stay ahead of the competition.

In terms of importance, exhibiting and attending the only UK nursery trade exhibition is crucial for businesses in the nursery, baby and toddler product industry. Harrogate Int. Nursery Fair provides a platform for companies to showcase their products and services, gain exposure, and connect with potential customers and partners. It also offers a chance for retailers to stay up-to-date with the latest trends and innovations in the market, ensuring that businesses are always offering the most relevant and cutting-edge products to their customers.

If you haven’t already booked your space to exhibit, contact Adrian Sneyd on +44 (0) 1902 880906 or email: adrian@nurseryfair.com www.nurseryfair.com

Nursery Today will be at Harrogate!

As always, and as a firm supporter of the Harrogate Int. Nursery Fair, Nursery Today are looking forward to once again exhibiting at this fantastic nursery trade show. With the stand booked, the magazine will be available to all visitors to the fair and the Nursery Today team is looking forward to seeing everyone in the industry (together of course with viewing all the wonderful products that will be showcased within the many halls!).

If you are an exhibitor, or currently looking to book your stand space with the show organisers, contact Christine Contreras to find out how Nursery Today can assist you with your marketing before, during or after the event within our special Harrogate Int. Nursery Fair October preview issue (published 10 days prior to the show) or across our online news service and many social media channels.

Tel: 07764 154350

Email: christine@lemapublishing.co.uk www.nurserytoday.co.uk