8 minute read
National Parenting Product Awards
Maxi-Cosi showcase new innovation
Dorel: Hall C, Stand: C29 & C39
Join Dorel on stands C29 & C39 to preview their exciting new 2022 collections from Maxi-Cosi featuring new innovations and customer favourites.
Visit the Dorel stand to meet their new smart sensory range Maxi-Cosi Connected Home, a stylish range of smart sensory nursery products that connect via one easy-to-use Maxi-Cosi Connected Home App. Smart technology designed to watch over, comfort and soothe baby, giving parents peace of mind. Sleek, modern, and packed with advanced automated routines and personalised features, the range of reassuring nursery products includes a baby monitor, a light and sound machine, a humidifier, and an under-crib light and will soon feel like part of the family. Safe and secure, streaming data is fully encrypted so family moments remain private.
You can also view the Maxi-Cosi Rodifix Pro i-Size, the comfortable, safe and versatile car seat from 3.5 up to 12 years old. It has multiple, relaxing recline positions, offering years of comfort for children whilst travelling. Compliant with i-Size safety standards, this seat has an adjustable design which alters in both height and width as children grow. RodiFix Pro i-Size also boasts multiple recline positions and is designed with Maxi-Cosi’s ClimaFlow ventilation technology for extra comfort and to regulate a rider’s temperature in all seasons. With extra high side wings to maximise side impact protection and made using Eco Care 100% recycled fabrics, now everyone can sit back, relax and enjoy the ride.
Dorel will be Introducing the new Maxi-Cosi 360 Family rotating car seat system: The ultimate travel solution for busy parents juggling family life. This award-winning family of rotating car seats, suitable from birth up to 4 years, is designed to help parents get their children into their car seats quickly and easily as the needs of their children evolve.
The FamilyFix 360 base allows for quick and easy installation of the gold winning Pebble 360, silver accoladed Pearl 360 and bronze endorsed Coral 360 car seats. The convenient, one-handed mechanism of the rotating base makes life simpler for parents when getting their child in and out of the car up until the age of four. Pebble 360 can be used from birth to approximately 15 months and Pearl 360 can be used from-birth up to 4 years. These spacious car seats both come with a cosy from-birth inlay to keep tiny babies snug, secure and safe, and Maxi-Cosi’s ClimaFlow technology ensures that children are kept comfortable and at the right temperature at all times. Both seats also offer the confidence of G-CELL Side Impact Technology, meaning that little ones are extra protected from side-on collisions.
If that’s not enough to whet your appetite, you’ll also find on display the new Pebble 360 which can be used from birth up to approx. 15 months and rotates smoothly and easily on the FamilyFix 360 base (sold separately) using only one hand. The FamilyFix 360 base is equipped with ISOFIX connectors and a support leg to provide the safest, easiest, and quickest way of installing the car seat.
Thanks to the easy-in harness parents can get babies in and out quick and hassle-free, and the super-comfy Baby-hugg inlay keeps them snug at all times. To ensure baby’s safety and comfort, the Maxi-Cosi Pebble 360 has ClimaFlow to help regulate baby’s temperature and G-CELL Side Impact Technology to keep baby protected from the forces of a side-on collision.
The Maxi-Cosi Pebble 360 is part of the next generation rotating car seat system, the 360 Family. Consisting of a rotating FamilyFix 360 base and compatible Pebble 360 (until approx. 15 months) & Pearl 360 (until 4 years) car seats, it carries baby from newborn up to 4 years old.
www.maxi-cosi.com
Tracking development
Roba: Hall C, Stand: C44
Introducing roba Smart Babee cot – world innovation
An innovative high-tech baby bed that offers parents a 24/7 monitoring function and tracks the development of the baby’s health data. It offers “in bed” features such as measuring respiratory function, air quality and remote video and audio monitoring with intercommunication functions (“baby-to-parent and parent-to-baby”).
Furthermore, the connected smartphone app helps manage all these functions from anywhere and offers additional benefits such as tracking the baby’s eating habits, medication reminders, calendars and statistics. All to monitor the baby’s growth and health development.
The device is completely safe and radiation-free and has officially received CE and EMC certification.
uk@roba-kids.com www.roba-kids.com
Fashion-led ranges with My Babiie
My Babiie: Kings Suite, Stand: KS22
My Babiie can’t wait to see you at King’s Suite Stand KS22!
Join the My Babiie team for a full update on the latest trends and fashions along with new product launches supported by their glam celebs.
My Babiie was created to disrupt the baby goods (home & travel) sector with a celebrity led and socially dominant stroller, highchair & accessories brand. Product safety and user enjoyment is at the heart of everything they do.
Standing out from the rest led My Babiie to become the UK’s fastest growing fashion-led baby brand, along with the help of their celebrity collaborators, and their hundreds of thousands of fans. As parents themselves, they love the fun style their gear adds to family’s lives, and they strive to keep designing anything but the ordinary for all the little people who dream big.
They can’t wait to meet all the industry experts, old friends and all their amazing retailers under one roof at Harrogate.
To arrange a meeting with the My Babiie team email the below.
hello@mybabiie.com
This Year’s Best Products for Baby Revealed!
Over 3,000 parents across Ireland cast their vote in the 2022 National Parenting Product Awards.
The winners of the ninth annual National Product Awards (NPPAs) have been revealed at a ceremony hosted today by Ireland’s specialist parenting publisher and content agency, Zahra. 2022 marks the biggest year of the awards to date, with over 200 products entered by brands across Ireland and overseas.
The NPPAs are Ireland’s first and only independently verified consumer awards of products and services for young families. Created by Zahra in partnership with Kantar, the NPPAs aim to uncover the most trusted products on today’s market, according to parents.
Based on the experiences of 3,073 parents nationwide, new research conducted by Kantar on behalf of Zahra, shows 84% of parents are most influenced by other parents and friends when it comes to purchasing products, compared to just 19% who say they would be swayed by a social media influencer.
It’s no surprise given the current cost-of-living crisis that value for money is the number one key purchase driver for the majority (96%) of parents, followed by 88% who say the ability to re-use products for future children is a must. Products made from sustainable materials is also a key factor for almost three-quarters (72%).
This year’s awards saw 3,073 parents and a panel of 15 industry experts evaluate products across 57 categories, including: • Best reusable/sustainable product:
Won by BabyBoo DribbleBoo
Bandana Bib • Best product for hospital bag: Won by
WaterWipes Biodegradable Original
Baby Wipes • Best travel system: Won by UPPAbaby
CRUZ V2 with MESA i-Size and Isofix
Base • Best baby skincare range: Won by
AVEENO Baby Range • Best sleepwear product: Won by Lil &
Izzy Organic Cotton Sleep Bag • Most family-friendly supermarket: Won by SuperValu • Best baby food range: Won by
Kiddylicious Range • Best cot/co sleeper: Won by CHICCO
Next2Me Magic2 Co-Sleeping Crib • Best car seat (from birth to 4+): Won by Joie Signature i-Spin Grow • Best breast pump: Won by Haakaa
Silicone Breast Pump with Suction
Base 150ml
Commenting on the awards, Megan Cassidy Commercial Director at Zahra said: “Given the current climate, parents’ purchasing decisions are more important and more rigorously researched than ever. We know from our research how important awards are to parents trying to discern the very best product for their baby, and that’s why we’re so proud to host the only independently verified parenting product awards in the country. We’ve got three layers of credibility built into these awards; our research partner Kantar, our panel of experts, and of course – the parents themselves.”
Ailis Hickey, Research Director at Kantar, added: “We are proud to partner with Zahra once again to manage the research that ultimately crowns the winners of the NPPAs. Put simply, these awards are all about connecting parents with the best products on the market. This year was our biggest year yet, with over 3,000 parents evaluating over 200 products/ services.
“Because the awards are independently tested, with no brand sponsorship or linkage, brands can be assured that every product that enters is on a level playing field – and when parents see the NPPA award label in-store, on a pack, or in the media they know the product comes highly endorsed by those they trust the most, other parents”
To find out more information on the NPPAs or view a full list of winners visit: www.nppa.ie
Fyffes - NPPA 2022 Gold Winner
WaterWipes - 2022 GOLD NPPA winner
BabyBoo - NPPA 2022 Gold Winner
Lil & Izzy - GOLD NPPA Winner